Case History, idee e strategie di visual content e content marketing per Enti locali, tour operator e agenzie di viaggi che vogliono promuovere il loro territorio.
In an increasingly virtualized world, many data points suggest that organizations are not only in need of skills training but also relational collaboration. What can we do about it? How can we create continuing change and growth in the workplace — the kind that translates to bottom-line impact? New York Times best-selling author Keith Ferrazzi has met with more than 50 chief learning officers and heads of HR who have offered insight and advice for bringing innovation to life. In this keynote, Ferrazzi will explore:
• Formalizing informal learning by creating and managing an environment rich with peer-to-peer learning opportunities.
• Examples of virtual and technology-enabled learning that succeed in engaging learners and fostering collaboration.
• New methods of segmentation and the implications for resource allocation.
• Measurement and systems to support the new learning model.
Keith Ferrazzi, Chief Executive Officer, Ferrazzi Greenlight
“My subject is War, and the pity of War.
The Poetry is in the pity …
All a poet can do today is warn."
Benjamin Britten
Original on iCloud: http://ow.ly/3jZPSd on iCloud, via #jordanconductor
more at http://www.jordanrsmith.com
Case History, idee e strategie di visual content e content marketing per Enti locali, tour operator e agenzie di viaggi che vogliono promuovere il loro territorio.
In an increasingly virtualized world, many data points suggest that organizations are not only in need of skills training but also relational collaboration. What can we do about it? How can we create continuing change and growth in the workplace — the kind that translates to bottom-line impact? New York Times best-selling author Keith Ferrazzi has met with more than 50 chief learning officers and heads of HR who have offered insight and advice for bringing innovation to life. In this keynote, Ferrazzi will explore:
• Formalizing informal learning by creating and managing an environment rich with peer-to-peer learning opportunities.
• Examples of virtual and technology-enabled learning that succeed in engaging learners and fostering collaboration.
• New methods of segmentation and the implications for resource allocation.
• Measurement and systems to support the new learning model.
Keith Ferrazzi, Chief Executive Officer, Ferrazzi Greenlight
“My subject is War, and the pity of War.
The Poetry is in the pity …
All a poet can do today is warn."
Benjamin Britten
Original on iCloud: http://ow.ly/3jZPSd on iCloud, via #jordanconductor
more at http://www.jordanrsmith.com
Going from "camp..." to "Oh, Wow, THAT CAMP!"
Some summer camps are still practitioners of the old campfire tradition: telling great stories.
I find that that skill set is diminishing. When I go to visit camps in the summer I rarely see that awesome moment of kids leaning forward in anticipation while a leader holds them in wrap attention with tales of adventure or of heroes overcoming great odds.
We're missing something very important.
That storytelling skill will be the one thing that we can do to fight the malaise of our industry: camp is dying.
In this keynote address, I will be talking about ways to tell the amazing stories of the transformation power of camp and showing some cool examples from the world of summer camp (and beyond!)
Together we can save camp!
HOW TO CREATE ONLINE COURSES AT THE SAMEPACE AS YOUR BUSINESS CYCLE? Tiphaine Guerout
Fed up with 6 to 12 months time-to-train, a timeframe that’s incompatible with your business cycle? Bored of spending significant amounts of money to produce courses that drive little engagement? Say goodbye to old school training platforms and external agencies! In this webinar, we’ll show how a user-centric approach to course creation at all levels, including a platform authoring tool and content formats, allows you to design addictive courses in just a few hours and for a much smaller budget. This approach will also help you scale your training initiatives and consequently boost growth.
Presentación Subsecretario de Economía, Ignacio Guerreo en Simposio Tendencia...PAÍS DIGITAL
Presentación en el Simposio Tendencias Digitales, organizado por Fundación País Digital, con el apoyo de Corfo e Imagen de Chile, realizado en los días 18 y 19 de julio 2018.
5 Reasons A Cloud-Based Phone Saves You MoneyTresta
It takes a bevy of tools to run a business successfully, and staying connected to customers and clients is key. Also essential: saving money where you can. A virtual phone system is one tool that can help you both stay connected and boost your bottom line. Here are five ways your business can save big with a cloud phone system.
Alphabet is a collection of companies w/c Google as the largest and its parent company. It focuses on prospering businesses through strong leadership. It offer opportunites by having a wide range of portfolios that hold several industries.
Going from "camp..." to "Oh, Wow, THAT CAMP!"
Some summer camps are still practitioners of the old campfire tradition: telling great stories.
I find that that skill set is diminishing. When I go to visit camps in the summer I rarely see that awesome moment of kids leaning forward in anticipation while a leader holds them in wrap attention with tales of adventure or of heroes overcoming great odds.
We're missing something very important.
That storytelling skill will be the one thing that we can do to fight the malaise of our industry: camp is dying.
In this keynote address, I will be talking about ways to tell the amazing stories of the transformation power of camp and showing some cool examples from the world of summer camp (and beyond!)
Together we can save camp!
HOW TO CREATE ONLINE COURSES AT THE SAMEPACE AS YOUR BUSINESS CYCLE? Tiphaine Guerout
Fed up with 6 to 12 months time-to-train, a timeframe that’s incompatible with your business cycle? Bored of spending significant amounts of money to produce courses that drive little engagement? Say goodbye to old school training platforms and external agencies! In this webinar, we’ll show how a user-centric approach to course creation at all levels, including a platform authoring tool and content formats, allows you to design addictive courses in just a few hours and for a much smaller budget. This approach will also help you scale your training initiatives and consequently boost growth.
Presentación Subsecretario de Economía, Ignacio Guerreo en Simposio Tendencia...PAÍS DIGITAL
Presentación en el Simposio Tendencias Digitales, organizado por Fundación País Digital, con el apoyo de Corfo e Imagen de Chile, realizado en los días 18 y 19 de julio 2018.
5 Reasons A Cloud-Based Phone Saves You MoneyTresta
It takes a bevy of tools to run a business successfully, and staying connected to customers and clients is key. Also essential: saving money where you can. A virtual phone system is one tool that can help you both stay connected and boost your bottom line. Here are five ways your business can save big with a cloud phone system.
Alphabet is a collection of companies w/c Google as the largest and its parent company. It focuses on prospering businesses through strong leadership. It offer opportunites by having a wide range of portfolios that hold several industries.
Birla Academy of Art & Culture - #1 Art Gallery in Kolkatabirlaart
The Birla Academy of Art & Culture was established in 1967 with the principal objective of fostering the growth of art and culture with emphasis on visual and performing arts...
Presented on October 6, 2015 to the Hawaiian Astronomical Society in Honolulu, Hawaii. Summarizes key steps how to become an astronaut with a focus on Mars missions.
Webinar Presentation: Minnesota's Value of SolarJohn Farrell
In March 2014, Minnesota became the first state to adopt a “value of solar” policy. It may fundamentally change the financial relationship between electric utilities and their energy-producing customers. It may also serve as a precedent for setting a transparent, market-based price for solar energy. This presentation explains the origins of value of solar, the compromises made to get the policy adopted in Minnesota, and the potential impact on utilities and solar energy producers.
Should we have a pedagogy of technology?Ashley Casey
In this paper I argue for the need to develop a pedagogy of technology that encourages us to use all technology only as a means of educating children and young people for the 21st Century.
April Wensel - Crafting Compassionate CodeApril Wensel
As developers, we might think we don't have to care about humans because we work on machines. However, nothing could be further from the truth. The only reason for us to build technology is to serve humans.
Therefore, practicing compassion is essential for effective software development. Though many people think of compassion as something soft or ambiguous, you'll learn how compassion provides a practical framework for making rational decisions about our code with the goal of reducing suffering for ourselves, our collaborators, and our users.
From understanding customer pain points all the way down to the level of choosing variable names, applying practical compassion can help us craft better code, improve people's lives, and ultimately find more satisfaction in our work!
Presented at NewCrafts Paris 2019 - http://ncrafts.io/
Presentation by Martina F. Ferracane at European Business Summit (May 2015).
Video version available at this link: https://youtu.be/hrRHBCLcgqU - It shows also the videos presented in the PPT!
O WebPesados é primeiro e maior marketplace de veículos e equipamentos pesados da América Latina. Através do Leilão, Feirão e Classificados, tanto os vendedores quanto os compradores negociam máquinas e veículos pesados com segurança e transparência.
What exactly can you do for your country?Amir Amha
Presentation at Incitement Penang - talking about the potential of social entrepreneurship to delivery economic growth, social development and conserving the environment.
I Quit. Next Steps to Take When Blinded by the Market.David Aferiat
The first wave of Big Data focused on the insight possible from the enormous amount of data our actions generate. The second wave will focus on how such insight leads to automated decisions. This presentation describes how Trade Ideas is riding this trend for better decisions when trading in the markets.
Florent Lenormand est un fidèle lecteur de Graphism.fr mais c'est également un drôle de graphiste puisqu'il est amateur d'insectes ! Encore étudiant à l’Ensad, il travaille sur un projet qui a pour but de faire manger des insectes aux enfants. C'est un peu fou et pourtant... ! Il a travaillé avec une école et il a construit son projet en deux phases : la première est à objectif pédagogique, et le but est de faire comprendre aux enfants pourquoi manger des insectes et leur faire découvrir ce qu’est un insecte. La deuxième phase est à objectif ludique car il s’agit de leur faire manger des insectes à travers un jeu.
En 2050 nous serons 9 milliards sur terre. si l’on veut nourrir la planète nos surfaces agricole seront insuffisantes. Une alternative est manger des insectes.
Ce projet s’inscrit en deux phases : la première est à objectif pédagogique, le but est de faire comprendre aux enfants pourquoi manger des insectes et leur faire découvrir ce qu’est un insecte. La deuxième phase à un objectif ludique car il s’agit de leur faire manger des insectes à travers trois jeux.
A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience.
Key Takeaways:
Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Financial curveballs sent many American families reeling in 2023. Household budgets were squeezed by rising interest rates, surging prices on everyday goods, and a stagnating housing market. Consumers were feeling strapped. That sentiment, however, appears to be waning. The question is, to what extent?
To take the pulse of consumers’ feelings about their financial well-being ahead of a highly anticipated election, ThinkNow conducted a nationally representative quantitative survey. The survey highlights consumers’ hopes and anxieties as we move into 2024. Let's unpack the key findings to gain insights about where we stand.
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
Search Engine Marketing - Competitor and Keyword researchETMARK ACADEMY
Over 2 Trillion searches are made per day in Google search, which means there are more than 2 Trillion visits happening across the websites of the world wide web.
People search various questions, phrases or words. But some words and phrases are searched
more often than others.
For example, the words, ‘running shoes’ are searched more often than ‘best road running
shoes for men’
These words or phrases which people use to search on Google are called Keywords.
Some keywords are searched more often than others. Number of times a keyword is searched
for in a month is called keyword volume.
Some keywords have more relevant results than others. For the phrase “running shoes” we
get more than 80M relevant results, whereas for “best road running shoes for men” we get
only 8.
The former keyword ‘running shoes’ has way more competition from popular websites to
new and small blogs, whereas the latter keyword doesn’t have that much competition. This
search competition for a keyword is called search difficulty of a keyword or keyword
difficulty.
In other words, if the keyword difficulty is ‘low’ or ‘easy’, there won’t be any competition
and if you target such keywords on your site, you can easily rank on the front page of Google.
Some keywords are searched for, just to know or to learn some information about something,
that’s their search intention. For example, “What shoe size should I choose?” or “How to pick
the right shoe size?”
These keywords which are searched just to know about stuff are called informational
keywords. Typically people who are searching this type of keywords are top of a Conversion
funnel.
Conversion funnel is the journey that search visitors go through on their way to an email
subscription or a premium subscription to the services you offer or a purchase of products
you sell or recommend using your referral link.
For some buyers, research is the most important part when they have to buy a product.
Depending on that, their journey either widens or narrows down. These types of buyers are
Researchers and they spend more time with informational keywords.
Conversion is the action you want from your search visitors. Number of conversions that you
get for every 100 search visitors is called Conversion rate.
People who are at different stages of a conversion funnel use different types of keywords.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
Digital marketing is the art and science of promoting products or services using digital channels to reach and engage with potential customers. It encompasses a wide range of online tactics and strategies aimed at increasing brand visibility, driving website traffic, generating leads, and ultimately, converting those leads into customers.
https://nidmindia.com/
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROVWO
In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities.
When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
7. S U R V E Y Q 1
W H E N C H O O S I N G W H A T R E S T A U R A N T T O E A T A T , D O
P H O T O S M A K E A D I F F E R E N C E I N Y O U R D E C I S I O N ?
81%
19%
Y e s N o
8. S U R V E Y Q 2
91%
9%
Y e s N o
D O Y O U V A L U E R E C O M M E N D A T I O N S F R O M F R I E N D S
A B O V E R E V I E W S F R O M S T R A N G E R S ?
9. S U R V E Y Q 3
94%
6%
Y e s N o
D O Y O U C O N S I D E R E A T I N G O U T A S O C I A L E V E N T ?
10. I N N O V A T I V E
S O C I A L
E X P E R I E N T I A L
20. M A G A Z I N E S
U S W E E K L Y C O S M O P O L I T A N
F O O D
N E T W O R K
M A G A Z I N E
S E V E N T E E N
G A M E
I N F O R M E R
E N T E R T A I N M E N T
W E E K L Y
T R A V E L + L E I S U R E
21. T E L E V I S I O N
M OD E R N
FAM I LY
AM E R I CAN
H OR R OR
S TOR Y
BOB’S
BU R G E R S
E M M YS
FR E S H OFF
TH E BOAT
G R AM M YS
ACAD E M Y
AW AR D S S U P E R BOW L
22. N E W S P A P E R
N E W S P A P E R
L O S
A N G E L E S
T I M E S
SA N
FRA NCISCO
CHRONICLE
THE DA ILY
TRO J A N
(USC)
THE DA ILY
BRUIN
(UCLA)
THE
GRAPHIC
(PEPPERDINE)
23. R A D I ON E W S P A P E R
R A D I O
S P O T I F Y SOUNDCLOUD
105.9 KPWR
(LOS ANGELES)
96.5 KOIT
(SAN FRANCISCO)
24. $ 1 9 1 , 8 6 2 , 5 8 1
B U D G E T
$ 1 M I L L I O N$ 1 0 0 , 0 0 0