Fed up with 6 to 12 months time-to-train, a timeframe that’s incompatible with your business cycle? Bored of spending significant amounts of money to produce courses that drive little engagement? Say goodbye to old school training platforms and external agencies! In this webinar, we’ll show how a user-centric approach to course creation at all levels, including a platform authoring tool and content formats, allows you to design addictive courses in just a few hours and for a much smaller budget. This approach will also help you scale your training initiatives and consequently boost growth.

1. Jean-Christophe Bourgade
VP Sales
Tiphaine Guerout
Marketing Strategist
H O W T O C R E A T E O N L I N E C O U R S E S A T T H E S A M E
P A C E A S Y O U R B U S I N E S S C Y C L E ?

2. 3 6 0 L E A R N I N G : E D T E C H L E A D E R
+270%
Average annual growth
since 2013
70
Employees at
your service
Recognized as a leader in
GARTNER
MATRIX - LMS
Frontrunners
900
clients

3. 1 . E X P E C T A T I O N S A N D N E E D S O F E M P L O Y E E S A T T H E D I G I T A L A G E
2 . P I T F A L L S O F T H E T R A D I T I O N A L A P P R O A C H T O A U T H O R I N G
O N L I N E C O U R S E
3 . H O W 3 6 0 L E A R N I N G C A N H E L P Y O U C R E A T E C O N T E N T T H A T
M E E T T H E A R E A M O D E L
W E B I N A R A G E N D A

4. AREA
MODEL
1 - E X P E C T A T I O N S A N D N E E D S O F
E M P L O Y E E S A T T H E D I G I T A L A G E
4A P P L I C A B I L I T Y · R E L E V A N C E · E X P E R I E N C E · A C C E S S I B I L I T Y

5. APPLICABILITY
A R E A M O D E L

6. RELEVANCE
A R E A M O D E L

7. EXPERIENCE
A R E A M O D E L

8. ACCESSIBILITY
A R E A M O D E L

9. AREA
MODEL
2 - P I T F A L L S O F T H E T R A D I T I O N A L A P P R O A C H
T O A U T H O R I N G O N L I N E C O U R S E
4A P P L I C A B I L I T Y · R E L E V A N C E · E X P E R I E N C E · A C C E S S I B I L I T Y

10. O F F - T H E - S H E L F C O N T E N T I S N O T R E L E V A N T
70%
of Learners consume off-the-shelf
content
4A P P L I C A B I L I T Y · R E L E V A N C E

11. H E A D O F
S A L E S
H R C O U R S E D E S I G N E R
REQUEST
PITCH
STAFFING
CONCEPT
STORYBOARD ITERATION

13. C O U R S E C R E A T O R A D M I N I S T R A T O R
Transfer Settings/Configuration
P L A T E F O R M
ZIP
Export

14. 3 M A J O R O B S T A C L E S O F B E S P O K E C O N T E N T
TIME-TO-TRAIN COST SKILLS
12 month 30k€ / course 1 year training
4A P P L I C A B I L I T Y · R E L E V A N C E

15. B E S P O K E E L E A R N I N G F A I L S T O
L I V E U P T O T H E A R E A M O D E L
N O I N T E R A C T I O N C O U R S E C R E A T O R
A R E I S O L A T E D
E X P E R I E N C E · A C C E S S I B I L I T Y
O F L E A R N E R S H A V E
N O O N L I N E / O F F L I N E
M O B I L E A C C E S S
95%

16. HOW 360LEARNING CAN HELP
YOU CREATE CONTENT THAT
MEET THE AREA MODEL
4A P P L I C A B I L I T Y · R E L E V A N C E · E X P E R I E N C E · A C C E S S I B I L I T Y
P A R T 3 : L I V E D E M O

17. THA N K S
marketing@360learning.com