The document provides an overview of trends in digital marketing and technology. It discusses how (1) businesses must adapt quickly to changes in digital technology or risk being left behind, (2) social media and mobile are becoming increasingly important while traditional media declines, and (3) the rise of experiences and conversations over traditional content. It also touches on trends like the growth of apps and importance of a mobile-first approach for businesses.
3 Social Media Stories - Personality, Ecosystem, Twitter InterviewNoesium Consulting
Noesium - an intensive 6 mins 40 seconds presentation at Refresh Events (www.refresh-events.ca) on 25 May 2009. Sharing a few Social Media stories and thoughts including
- What's your Personality?
- Think "Social Communication Ecosystem:
- Twitter Interview with CEOs
Homo Connectus - Why brands have to learn to think like peopleGREY Germany
The digital age has changed the world. It connects people more than ever, it makes them communicate and use media in a more self-confident way. Users take over the power of tradional marketing and media. What does that mean to brands, marketing and advertising?
In a co-op study Grey and Google show that the 'homo connectus' is first of all connected with people. Brands therefore have to build and grow real human relationships to communicate with the 'homo connectus'.
3 Social Media Stories - Personality, Ecosystem, Twitter InterviewNoesium Consulting
Noesium - an intensive 6 mins 40 seconds presentation at Refresh Events (www.refresh-events.ca) on 25 May 2009. Sharing a few Social Media stories and thoughts including
- What's your Personality?
- Think "Social Communication Ecosystem:
- Twitter Interview with CEOs
Homo Connectus - Why brands have to learn to think like peopleGREY Germany
The digital age has changed the world. It connects people more than ever, it makes them communicate and use media in a more self-confident way. Users take over the power of tradional marketing and media. What does that mean to brands, marketing and advertising?
In a co-op study Grey and Google show that the 'homo connectus' is first of all connected with people. Brands therefore have to build and grow real human relationships to communicate with the 'homo connectus'.
This is the PowerPoint presentation I developed for the SPAA (Screen Producers Association Australia) Fringe event session titled 'Sponsor Generated Programming' (aka Branded Entertainment' which was held on 23 October 2010 in Sydney, Australia.
Future Social Media Entertainment keynote presention by Gary Hayes at SPAA Fringe 2008, Sydney 25 October. Blog http://www.personalizemedia.com/the-future-of-social-media-entertainment-slides/
"Connecting With Your Audience on the Social Web"
Telling stories to each other has been the right of everyone but until the last few years the privilege of a 'broadcast' few. With the advent of quality production tools accessible to all and many new cross-media channels to connect your story world with everyone elses, there is a blurring between beginner, amateur and professional - everyone is now an independent producer. What will it mean for existing linear TV/film makers, how will they truly engage across the social web, YouTube, Virtual Worlds, Blogs, Online Games, Flickr and hundreds of other social media portals across a growing broadband web?
This talk looks at existing and future forms of entertainment that 'involves' the audience, that connects to them and from them and more importantly, builds mutual trust and respect. From the pushed web 1.0, to the sharing 2.0 to a live and immersive web 3.0, Gary looks at successful case studies of 'connected' entertainment around the world and some of his own work at BBC, game and virtual worlds and selected projects at LAMP and AFTRS.
This is a presentation I gave Nov 29 at the Marketing3 conference at Media Plaza in the Netherlands. A big thank you to Lynette Webb who's visual posts and pictures have provided inspiration for quite a few of the slides.
A presentation we used at the beginning of the year to brief various clients on key themes for 2009 that they should consider for how to connect with people as they developed their marketing campaigns, which also was part of the inspiration for ideasareawesome.com.
ANNALS contains all of the important 20th century summaries, surveys and studies of the McIntyre iron settlement and the old Tahawus Club colony in Newcomb township, Essex County, New York. PART ONE includes the introductory notes, the summaries of Alfred Donaldson, Harold Hochschild and Mary MacKenzie, and Arthur Masten's "Story of Adirondac" (with original photos).
This is the PowerPoint presentation I developed for the SPAA (Screen Producers Association Australia) Fringe event session titled 'Sponsor Generated Programming' (aka Branded Entertainment' which was held on 23 October 2010 in Sydney, Australia.
Future Social Media Entertainment keynote presention by Gary Hayes at SPAA Fringe 2008, Sydney 25 October. Blog http://www.personalizemedia.com/the-future-of-social-media-entertainment-slides/
"Connecting With Your Audience on the Social Web"
Telling stories to each other has been the right of everyone but until the last few years the privilege of a 'broadcast' few. With the advent of quality production tools accessible to all and many new cross-media channels to connect your story world with everyone elses, there is a blurring between beginner, amateur and professional - everyone is now an independent producer. What will it mean for existing linear TV/film makers, how will they truly engage across the social web, YouTube, Virtual Worlds, Blogs, Online Games, Flickr and hundreds of other social media portals across a growing broadband web?
This talk looks at existing and future forms of entertainment that 'involves' the audience, that connects to them and from them and more importantly, builds mutual trust and respect. From the pushed web 1.0, to the sharing 2.0 to a live and immersive web 3.0, Gary looks at successful case studies of 'connected' entertainment around the world and some of his own work at BBC, game and virtual worlds and selected projects at LAMP and AFTRS.
This is a presentation I gave Nov 29 at the Marketing3 conference at Media Plaza in the Netherlands. A big thank you to Lynette Webb who's visual posts and pictures have provided inspiration for quite a few of the slides.
A presentation we used at the beginning of the year to brief various clients on key themes for 2009 that they should consider for how to connect with people as they developed their marketing campaigns, which also was part of the inspiration for ideasareawesome.com.
ANNALS contains all of the important 20th century summaries, surveys and studies of the McIntyre iron settlement and the old Tahawus Club colony in Newcomb township, Essex County, New York. PART ONE includes the introductory notes, the summaries of Alfred Donaldson, Harold Hochschild and Mary MacKenzie, and Arthur Masten's "Story of Adirondac" (with original photos).
Talking at IBRC's Social Media Futures Congress as the opening comment on on "what is the future of #socialmedia?" My thoughts: I'm not sure, anyone who says they know for sure - doesn't know. But... what I do know, is that social and content will become one. It kinda already has.
Beyond spray and pray social media marketingDanny Denhard
Ever wondered why your social media channels struggle or considered why other companies do better than you? It's because they understand algorithms, they mix up their content sharing strategy and don't just push to their website. In this deck it highlights what you should be doing on social media, a huge number of stats to help you unpick different social platforms and inspire you to create a better social media and dark social media strategy. Presentation is from the meltwater #OutsideInsight event September 2017
BDigital 2011: Apps and the Future of Content: Social, Local, Mobile, Video,C...Gerd Leonhard
The PDF from my talk at BDigital Nov 16 2011 in Barcelona; video will be available at www.gerdtube.com soon. Topics: datais the new oil. Disruption and Lubrication. The global village and what that means for our future. People of the screen and People of the cloud (Kevin Kelly).
Social media and online publishing is evolving into a major communications vehicle. Beyond traditional media interactions, these social networks can bring real value to your practice and to your community. More than simple communications, veterinarians should know how social sites and online publishing efforts can drive new client traffic and even garner the attention of local traditional media. Many professionals see these sites as interesting but a potential waste of time. In this presentation not only will you learn current statistics on the new media explosion and how to join in, but also the real value to your practice. Learn how staff can manage the time burden and help your hospital take advantage of this exploding new means of communications, education and public awareness.
Waking up in the Post Social Media EraNick Decrock
Social Media has put the marketing world upside down. It changed the way consumers think, act and buy. Now it's time to get social outside social media, because people expect us to. Be aware of the social consumer ...
Slideshare summary of my presentation at the Click Asia Summit 2012 in Mumbai, India.
Talk given at Measurement.ie on 13 Feb 2013. What makes social media so different, so special? Ultimately, I argue, it all shares per view and clicks per share.
VAT Registration Outlined In UAE: Benefits and Requirementsuae taxgpt
Vat Registration is a legal obligation for businesses meeting the threshold requirement, helping companies avoid fines and ramifications. Contact now!
https://viralsocialtrends.com/vat-registration-outlined-in-uae/
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
Unveiling the Secrets How Does Generative AI Work.pdfSam H
At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
Attending a job Interview for B1 and B2 Englsih learnersErika906060
It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
Tata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s DholeraAvirahi City Dholera
The Tata Group, a titan of Indian industry, is making waves with its advanced talks with Taiwanese chipmakers Powerchip Semiconductor Manufacturing Corporation (PSMC) and UMC Group. The goal? Establishing a cutting-edge semiconductor fabrication unit (fab) in Dholera, Gujarat. This isn’t just any project; it’s a potential game changer for India’s chipmaking aspirations and a boon for investors seeking promising residential projects in dholera sir.
Visit : https://www.avirahi.com/blog/tata-group-dials-taiwan-for-its-chipmaking-ambition-in-gujarats-dholera/
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
What are the main advantages of using HR recruiter services.pdfHumanResourceDimensi1
HR recruiter services offer top talents to companies according to their specific needs. They handle all recruitment tasks from job posting to onboarding and help companies concentrate on their business growth. With their expertise and years of experience, they streamline the hiring process and save time and resources for the company.
Buy Verified PayPal Account | Buy Google 5 Star Reviewsusawebmarket
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Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
4. IT’S A COMPLEX NIGHTMARE
“The irony is that while there have never been more ways to reach consumers,
it’s never been harder to connect with them.”- Jakeman, CCO Activision
5. ADAPT OR DIE
“It is not the strongest of the species that survives, nor the most intelligent that survives.
It is the one that is the most adaptable to change.” - Darwin
7. TV STILL BIGGEST. ONLINE CLOSE BEHIND.
PRINT GETTING SMASHED.
€70.000
OTHER 20%
€50.000
ONLINE 38%
€30.000
€10.000 TELEVISION 42%
€0
2007 2008 2009 2010 2011
Source : Business Insider
57. “Our challenge is that a lot of people think tv,
print and Billboard and try to apply that to Facebook”
Paul Adams, Global head of Brand Design
Cartoon: Tom Fishburne
65. We are at 2% of the real social revolution
Source: Baekdal
66. 1. Act now
2. Is your business social?
3. Agency of the future
4. Mobile first
5. App versus mobile web
6. Social today
7. Social tomorrow
8. Facebook
74. EDGERANK
1. Timing: Thuesday, Wednesday, weekend. Around 9am
2. Be direct: ask for share, comment or like
3. Be Consistent: post at least once a day
4. Ask open-ended questions (Where, Why, When, Whould,...)
5. Use photos and videos
6. Post interesting and helpful content. No continual self-promotion
7. Offer specials and discounts
8. Use Facebook Sponsored Stories Ads to highlight News Feed Posts
9. Post directly from your Facebook Page. No 3rd party apps
10. Keep it short. Max 80 characters
Source: Viral and social
75. 1. Act now
2. Is your business social?
3. Agency of the future
4. Mobile first
5. App versus mobile web
6. Social today
7. Social tomorrow
8. Facebook
9. Pinterest
81. 1. Act now
2. Is your business social?
3. Agency of the future
4. Mobile first
5. App versus mobile web
6. Social today
7. Social tomorrow
8. Facebook
9. Pinterest
10. Going viral
83. Consumer reactions to TNT’s hugely viral
“dramatic surprise” video demonstrate
the effectiveness of unique, entertaining content
Source: Wave Metrix
84. Consumers discuss the effectiveness of the video as an ad more than anything else:
Source: Wave Metrix
85. The ad drives consumers to perceive TNT as a unique, clever brand.
Source: Wave Metrix
86. THIS IS A PRESENTATION BY EVAN VAN LISSUM, THANK YOU FOR WATCHING
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