THE COM KEYWORDS (ENGLISH)
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The document discusses the importance and process of communication. It emphasizes that everything communicates and existence is dependent on communication. It then outlines the key aspects of an effective communication process, including planning, analysis of internal/external factors and target groups, integrated messaging across channels, and getting feedback to improve results. The overall message is that communication is essential for existence.
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THE COM KEYWORDS (ENGLISH)
- 1. T H E C O M K E Y W O R D S © A N T O N I O S . L A C A S A
- 2. IF YOU ARE, YOU EXIST E X I S T E N C E
- 3. BY REQUEST YOUR INITIATIVE W H E N T O C O M M U N I C A T E
- 4. N E E D
- 5. EVERYTHING COMMUNICATES C O M M U N I C A T I O N
- 6. G LOBAL PERCEPTION
- 7. EVEN THE NON-COMMUNICATION C O M M U N I C A T I O N
- 8. SENDER > MESSAGE / CHANNEL > RECEIVER
- 9. F E E D B A C K
- 10. ACTIVITIES PLANNING ANALYSIS EVALUATION I C E B E R G S Y N D R O M E
- 11. ENGREDIENTS COMBINATION I N T E G R A T E D
- 12. 360º
- 13. S U N T Z U S Y N E R G Y
- 14. “WHEN TORRENTIAL WATER TOSSES BOULDERS, IT IS BECAUSE OF ITS MOMENTUM” M O M E N T U M
- 15. “WHEN THE SPEED OF THE HAWK IS SUCH THAT IT CAN ATTACK AND KILL, THAT´S ACCURACY. A C C U R A C Y
- 16. SYNERGY MOMENTUM + ACCURACY 1 + 1 + 1 + 1 = 5
- 17. EFFICIENCY IN COMMUNICATION IS DIRECTLY PROPORTIONAL TO THE SPECIFIC NATURE OF YOUR MESSAGE LAW O F E F F E C T I V E C O M M U N I CAT I O N
- 18. G R A N D E U R
- 19. F E E D B A C K
- 20. G R A N D E U R
- 21. E X C E L E N C Y
- 22. C O M M U N I C A T E
- 23. C R E D I B I L I T Y
- 24. T R A N S P A R E N C Y
- 25. METHOD P L A N NI NG
- 26. I N T U I T I O N
- 27. S Y S T E M
- 28. INTERNAL EXTERNAL TARGET GROUPS A N A L Y S I S
- 29. RESOURCES STRENGTHS WEAKNESSES I N T E R N A L
- 30. INPUTS OPPORTUNITIES THREATS E X T E R N A L
- 31. ¿ WHO ? T A R G E T G R O U P S
- 32. PROFILE QUANTITATIVE QUALITATIVE T A R G E T G R O U P S
- 33. D I A G N O S I S
- 34. T A R G E T S
- 35. S T R A T E G I E S
- 36. I N T E G R A T E D 360º
- 37. M E S S A G E S
- 39. C H A N N E L S
- 40. T O O L S
- 41. T I M I N G
- 42. I M P L E M E N T A T I O N
- 43. C O N S I S T E N S Y
- 44. F E E D B A C K
- 45. R E S U L T S
- 46. R E S U L T S
- 47. YOU ARE, IF YOU COMMUNICATE E X I S T E N C E
- 48. T H E C O M K E Y W O R D S antonio@antoniolacasa.com