Genius Shan Highlands Coffee is Leading Specialty Coffee Producer from Shan Highlands area and other coffee coffee growing as well. We are running integrated direct trade and eco-tourism.

1. NgweTUN
Founder/Director
Genius Shan Highlands
ngwetun@geniuscoffee.info
Mobile : 09422444403 <whatsapp, viber, line>

2. Why I am doing Coffee?
• I am serial entrepreneur.
• 40 years active and Married
• 15 years experience in enterprise software development
• Technical director in local system integrator.
• I am big coffee fans and drink more than 5 cup per days
• I can not find local specialty grade coffee in café and retail market in last 4 years.
• I visited to coffee growing regions and farmers are UNDER living standards.

3. TEAM
• Advisory Boards
• Founder
• Managing Director
• Deputy Managing Director
• Managers
Admin Finance
Sales Services
Technical Production
Procurement Hospitality

4. Organization structure
Advisory Boards
Ngwe TUN
Founder/Director
Lay Lay Myint
MD
Ye Lwin
Manager
Procurement
Soe Lae Lae Moe
Manager
Hospitality
Kyaw Swar
Manager
Admin
Wai Yan Soe Naing
Manager
Services
Kyaing Ko Ko Oo
Manager
Technical
Sandy Than
Manager
Sales
Mo Mo Zin
Manager
Finance
Htun Aung
Manager
Production
Aung Ko Latt
DyMD

6. Technology, Market, Finance is BIG Issues

7. Low quality, Low Income, Raw Material

8. CoffeeTraining

9. Organized 5000+ Farmers

10. The first Myanmar organic certified coffee

11. Coffee supply chain; Integrated DirectTrade

12. STRENGTH OFTEAM
Description Current
Employee 32 (M – 18, F – 14)
RoastingCapacity (Daily) 600 Kg / 8 hours
Outlet 2
Franchise 4
Distributors (Local) 4
Distributors (Oversea) 3 (JP, SG, US)
Products 8
Cash Flow 12000 USD / month
Training Yes
Plantation ကက ော်ဖီစိုကော်ခငော််း 70 acres

13. Products

14. Services

15. Local Market

16. Oversea Market

17. BIG ELEPHANT

18. Business Model
• Sourcing Raw Material from small holder farmer with fair trade practice
• Commitment farming with farmers <no exclusive contract>
• Processing Plant and Storage make as Community Mill
• Development of Value Added Products, Services, Café and Job Opportunities
• Marketing and Distribution ofValue Added Products in Local and Oversea
• 10% of revenue contribute to development projects
• Training/Workshop/Certification for the group of farmers in different origin
• Free Catering Service to LiteracyTalk, Community Donation and Public Events

19. CoffeeTraining

20. English SpeakingTraining

21. OrganicWorkshop

22. Donation to School

23. Coffee Serving in community Donation

24. Extension Project (2 Million)
International standards agri-forestry intercropping.
• Growing High Quality Coffee farming (highlands regions, 5000 acres in 4 regions )
• CoffeeWet Mill & Dry Mill
• OrganicCertified Coffee Production
• Manufacturing the fresh produce and value added products
• Extension of Eco-Tourisim andAgri-Tourism

25. Extension Project (2 Million)
Distribution ofValueAdded Products
• Extension of Packaging Facilities
• New Products & Services
• Building Franchising and Distribution Channel in Local Market
• Marketing and Promotions in International Market
• Extension of Outlet & sales channels

26. Pin #Myanmar in theWorld Coffee Map