Pinterest drove more traffic to websites than LinkedIn, Google+, Reddit and YouTube combined in January 2012. It allows users to build boards to showcase authority and thought leadership through quality content curation. Decision makers are becoming more visually accustomed to communication, preferring visual content over text-heavy posts. Pinterest also enables users to discover what others share and like in order to identify influencers for products. It integrates with websites, Twitter and Facebook for cross-promotion. Given its presence on many social networks already, the document recommends adding Pinterest as well.

1. :-)
why should you even think of Pinterest?
sitash & manik
co-founders

2. In Jan 2012, Pinterest drove more traffic to websites than LinkedIn,
Google+, Reddit and YouTube combined
traffic
Ref: http://t2.gstatic.com/images?q=tbn:ANd9GcSRm_6eUo4YBza8_NmcVg9uqaG_F75Mt_HRG9rv-
DBS70Zo5of1zQ

3. Build boards to showcase authority and thought leadership. Pinterest
allows you to do quality content curation
content marketing
Ref: http://amandamaksymiwdotcom.files.wordpress.com/2011/02/picture-12.png

4. Decision makers are moving from being accustomed to content heavy
communication to visual communication
visually accustomed
Ref: http://www.smythstoys.com/product_images/111014_M.jpg

5. Discover what your users share, like, dislike. This also allows you to
identify connectors and influencers for your product
analyze
Ref: http://satisfind.com/wp-content/wp-uploads/2012/02/HiRes1.jpg

6. Integrates with your website, twitter and Facebook
cross integration
Ref: http://www.social2b.com/wp-content/uploads/image/social%20media%20integration.jpg

7. Anyways you are there on so many networks, add one more!
thank you!
Ref: http://www.social2b.com/wp-content/uploads/image/social%20media%20integration.jpg