Slides talk about "Managed crowdsourcing" model and how its beneficial for all stakeholders

1. :-)
Managed Crowdsourcing

2. Crowdsourcing is, according to the Merriam-Webster
Dictionary, the practice of obtaining needed services, ideas, or content by soliciting
contributions from a large group of people, and especially from an online
community, rather than from traditional employees or suppliers

3. Crowdsourcing + EXTERNAL TEAM TO MANAGE THE PROCESS ON YOUR BEHALF
=
Managed Crowdsourcing

4. Managed Crowdsourcing
Engagement
Manager/Client
Partner
Marketing
Enthusiasts
Experienced
Strategists
Restaurant
needs launch
campaign
Ideas and
strategy for the
advert
Designers
Design
Distribution -
Broadcasting of the
campaign
Creative Director Operations
Manager
Campaign Planner Delivery
Assurance
CROWD
EXTERNAL
TEAM
CUSTOMER

5. Benefits
Easy to
manage
CROWD
EXTERNAL
TEAM
CUSTOMER
Single point of
contact
Best of both
worlds –
outsourcing &
crowdsourcing
Ability to
deliver
complex
solutions
More control
on quality and
output
Better
communication
Detailed work
requirements –
No spec work

6. INTEGRATED MARKETING
THROUGH MANAGED
CROWDSOURCING
We are a marketing support agency delivering offline and online
experiences for our customers across the globe. Using crowd
management processes we enable customers with effective digital, social
and traditional marketing.
www.jademagnet.com
California | Singapore | Doha | Bangalore