The document describes a startup called Pillow Talk that is developing a product to connect long-distance couples via their real-time heartbeats. The product consists of wristbands that detect heartbeats and transmit them via an app so partners can listen to each other's heartbeats through headphones or speakers. The startup has filed patents, gained traction online, and seeks mentorship to further develop their hardware prototype and business model.

1. Connecting long-distance lovers.

2. THE OPPORTUNITY
Around the world, one third of couples are in long distance relationships. Current methods
of communication, eg. text messaging or Facebook, are screen-based and require active
participation. There is currently no way for someone to feel connected to their partner in an
intimate and subtle way.
ONE THIRD OF COUPLES ARE IN A
LONG-DISTANCE RELATIONSHIP.
Current methods of communication, eg. text messaging or Skype video calls, are
screen-based and require active participation. There is currently no way for
someone to feel connected to their partner in an intimate and subtle way.
SOWHAT?

3. Consisting of two wristbands and a smartphone app, our product enables
couples to connect with each other via their heartbeats. The wristband picks up
the wearer’s heartbeat and transmits it in realtime to their partner.
By plugging in headphones or placing a speaker in your pillowcase, you can lie in
bed and listen to the heartbeat of your loved one.
PILLOW TALK connects couples
VIA their realtime heartbeat.

4. PROTOTYPE TO PRODUCT
We have prototyped several methods
of pulse detection and are working
with a wrist-worn solution.
International patents filed in 2011. The
UK IPO found the claim “mutual
exchange of heartbeats as a method
of communication” to be unique.
Operating in a completely different
market to existing fitness/health
related products.

5. “JUST START SELLING THEM
ALREADY PLEASE!!”
KRISTEN GALE, facebook fan
INNOVATION TRACTION
MARKET
- First “digital presence” product
- Non-invasive user interaction
- No competition
- 37000+ Facebook fans
- Over 1 million views on YouTube
- 600+ email enquiries monthly
BUSiNESS MODEL
- Revenue from hardware sales
- ‘Freemium’ model within app
- Partnerships and advertising
- Generation Y, aged 18-30
- Inherently digital native
- Both genders

6. TEAMWORK MAKES THE
DREAMWORK
JOANNA
MONTGOMERY
Original company founder. Excited by the
concept of ‘digital presence‘ and
connecting people using physical objects.
Secured a six-figure seed fund round for
the product and winner of more than 9
awards for innovation and enterprise.
http://www.linkedin.com/in/jomontgomery
SAMUEL
cox
CEO CTO
Hardware hacker and maker. Focussed on
designing experiences and creating
hardware prototypes and products that fill
the digital/physical void. Work featured in
TechCrunch and Engadget and exhibited
onstage at TEDGlobal and Cannes Lions.
http://www.linkedin.com/in/samuelcox1

7. We’ll give an
awesome pitch.
WHy We’re WORTH A CHANCE
Access to your mentors and
expertise would provide support
that money can’t buy (and is
very hard to find in the UK!)
As a hardware start-up, being in
a more hardware-friendly place
would open a lot of doors for us.
You are a product of your
environment... so we want
to be in the best one.
You haven’t
lived until
you’ve heard
the sound of
someone’s
heartbeat in a
pillow.