2. Situation
Who? Students and Teachers.
What? Students using their phones in
education.
When? During school time.
Where? At school.
Why? So that students can use their phones
for purely educational purposes during school.
3. Problem
Students at school using their phones
during lessons and not working. Playing
games and using social ne
5. Key Insight
Pupils download the app and during
certain times (chosen by the school)
certain apps are disabled - for example
you can block the means that you will not
be distracted during lessons.
6. Mini Elevator Pitch
Our team is called charge of the lycra
brigade. we are developing an app to
help solve the problem of phones in
school. We are going to solve this
problem by producing an app that will
block certain apps - ones that can
become distracted.
7. User Profiles
Teacher - Doesn’t want students using
apps and visiting websites that have no
link to their work in the lesson.
Student - Wants to be allowed to use a
phone in school.
8. Apps that already exist
App block - but it has some problems
running it i.e can be slow in functions or
crash.
9. MVP
The MVP would contain only the function
of the app; stopping pupils using their
phones in lessons that don’t aid or may
hinder their education. It would not have
the ability to purchase a subscription.
10. Flow of app
The Lite version will take you to a screen where you are asked to assign
your device to an administrator using a key
Once you have entered the key and passcode, you will be told that your
device is assigned and you may exit the app.
On the screen there will be an option to un-assign your device from the
admin.
On the pro version there will be an option to view your unique key and
password, you can also edit properties for the devices assigned to your
settings and view assigned devices.
13. Feasibility
After having a discussion between our
team and a teacher, we came to the
conclusion that this app is a feasible
idea, perhaps minus the idea to have a
subscription which unlocks further
features such as being able to choose
your own apps to block.
14. Business care
We decided that students probably wouldn’t want to pay
for this app, while teachers would be willing.
Therefore we decided on a lite and pro version, lite
allows you to assign your device to the settings set by
someone using the pro version.
i.e. students get the free app and assign their phone to
the settings designed by a teacher using the pro
version.
15. Marketing strategy
We are going to have a monthly
subscription that the schools will have to
pay. This way we will have a constant
income.
Students will be able to access the app for
free, only schools will have to pay for the
service.
16. Wildcard
We would like to use a subscription system
for payment, schools would pay monthly
for the pro service, students would still
get it completely free of charge.