2. Design for Smartphones and iPads
Cohort: Members of a Family Household
Julia Coyle
Household Characteristics:
• Family of 4 (plus 1 dog & 1 bird)
• Ages between 21 years old- 56 years old
• 3 bedroom, 2 bathroom colonial house
4. Design for Smartphones and iPads
Observation Summary
Julia Coyle
• Constantly cleaning up after family members/animals
• Lack of communication for who fed dog
• Unequal chore distribution
• Throwing out items without asking first
• Questioning whether dishwasher is clean or not
• Opening new food bag without checking if one is already
opened
5. Design for Smartphones and iPads
Unmet Needs
Julia Coyle
• A platform/system that allows for easy communication
• Equal distribution of chores
• Limit food waste
• Organizational Skills
6. Design for Smartphones and iPads
Application Concept
Julia Coyle
A platform for communication among members of family
which updates and keeps track of chores, household
inventory (ex: food) and when pets are cared for.
7. Design for Smartphones and iPads
Naming Process
Julia Coyle
• Communicate
• Collaborate
• Organize
} Corganize
8. Design for Smartphones and iPads
Ideation Session Ideas
Julia Coyle
• Reward for doing chores (win a prize)
• When inventory runs low, app alerts you
• App notifies when items are on sale/coupons
• Rebates for grocery items
• App reminds/notifies person of chore
• Dinner schedule for the week/Who’s home for dinner
• App alerts when food is expiring
10. Design for Smartphones and iPads
Data Privacy & Digital Footprint
Julia Coyle
Considerations:
• Suggested products & related advertisements
• Companies offer specials/discounts based on interests
• Platform linking (remembered information, passwords)
Concerns:
• Loss of freedom due to location services
• Misleading purchase behavior based on false data
• Unwanted solicitations
11. Design for Smartphones and iPads
App Research: Spotify
Julia Coyle
Spotify is a music streaming app
Displays current
music playing
Music tailored
specifically toward
listener’s interests
Suggestions based
on listener’s music
taste
Vast variety of
music selection
Personalized
section for playlists,
artists and albums
12. Design for Smartphones and iPads
App Research: Fandango
Julia Coyle
Fandango is a movie ticket purchasing app
First page asks for
location
Presents top 5
movies playing
Search movies Buy tickets Watch trailers
13. Design for Smartphones and iPads
App Research: Cozi Family Organizer
Julia Coyle
Cozi Family Organizer is a shared calendar and lists app
Set up account with
shared family
password
Cozi links with
other calendar
programs
Personal calendar
and family
member’s calendar
Shared grocery and
to do lists
Recipe suggestions
14. Design for Smartphones and iPads
App Research: Coupons
Julia Coyle
Coupons is a cash back and coupons app
Search coupons,
brands and view
account
information
Choose grocery
stores
Paperless coupons Get cash back by
taking a picture of
receipt or use
loyalty card
Printable coupons
15. Design for Smartphones and iPads
App Research: Mealime
Julia Coyle
Mealime is a recipe, meal planner and grocery list1 app
Search food
categories and
choose meals
Saved meals Grocery list created
based on
ingredients in
meals
Adjust for specific
dietary needs
16. Design for Smartphones and iPads
Logo Inspiration
Julia Coyle
Communication OrganizationCollaborate
17. Design for Smartphones and iPads
Logo sketches + Drafts
Julia CoyleDesign for Smartphones and iPads
Logo sketches + Drafts
Julia CoyleDesign for Smartphones and iPads
Logo sketches + Drafts
Julia Coyle
19. Design for Smartphones and iPads
Home Screen
Julia Coyle
• Current to-do list/reminders for the day
• Important messages from family chatroom
• Suggested recipes
• Menu bar (on bottom) to switch to other screens
20. Design for Smartphones and iPads
Message Screen
Julia Coyle
• Option to start new chat group/individual chat
• Chatrooms user is a member of
• Users’ contacts
21. Design for Smartphones and iPads
Organization Screen
Julia Coyle
• Chore list
• Calendar for scheduling
• Recipes to pin on message board
• Household items/food inventory
