Fa102 c slides

1. Research, Branding, Motion Graphic Julia Coyle
Behavior Design Research and Proposal
Off-Campus Nudge
-Encourage consumers to buy and eat
more fruits and vegetables

2. Research, Branding, Motion Graphic Julia Coyle
Behavior Design Research and Proposal
Existing Condition

3. Research, Branding, Motion Graphic Julia Coyle
Behavior Design Research and Proposal
Existing Condition

4. Research, Branding, Motion Graphic Julia Coyle
Behavior Design Research and Proposal
Existing Condition

5. Research, Branding, Motion Graphic Julia Coyle
Behavior Design Research and Proposal
Artefact Group Behavior Change Cards Tip:
Put the user in control

6. Research, Branding, Motion Graphic Julia Coyle
Behavior Design Research and Proposal
Proposal
Signs and pamphlets next to produce that include
recipes which highlight fruits and/or vegetables

7. Research, Branding, Motion Graphic Julia Coyle
Behavior Design Research and Proposal
Photocollage Solution