Personal media
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This document defines personal media as private individuals using media technologies to create and share personal expressions through digital networks, such as mobile phones, email, and photo sharing services. It contrasts personal media with mass media, which provides generally accessible information. The document then discusses the history of personal media and how digitalization has made media more multi-functional, with the same technologies serving both personal and mass communication purposes. It also reviews some models for conceptualizing personal versus mass media, including in terms of interactional roles and network structures.
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Motion media refers to visual media that gives the appearance of movement, such as animations, videos, and interactive content. There are two forms - informal media created by individuals and formal media produced professionally. Formal production of animations involves writing a story, recording dialogue, sketching scenes, adding background details and music, and rendering drawings. Motion media can be categorized by format, purpose, source, and intended audience. The credibility of motion media can be determined by assessing the validity of information, source, and relationship of the author to events. Technical methods like analyzing smoothness, lighting matches, and scale/size consistency can detect fake or tampered videos. Key elements of motion media include speed, direction, timing, transitions,
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This document discusses different types of media. It describes print media such as books, newspapers, and magazines. It also discusses broadcast media like television and radio which allow viewing and listening to events. Movies are discussed as one of the oldest media platforms, originally viewed in theaters but now commonly watched at home. The internet and new media are characterized as the newest media forms that allow for global expression and sharing of ideas. Video games are also covered as a growing form of popular media accessible on mobile devices.
Audience theory
The document discusses several theories of audiences and media consumption:
1. Audience theory proposes that all media has a target audience, and sometimes tries to construct audiences. Products can have mass or niche audiences.
2. The Frankfurt School proposed the "effects model" which viewed audiences as passive individuals susceptible to media messages. This view has been disproven as audiences can interact with media in more complex ways.
3. The two-step flow theory developed by Lazarsfeld and Katz suggests that opinion leaders first receive information from media, then pass it along to friends and family with their own interpretation, making personal connections more influential than mass media.
4. More recent theories view audiences as active participants who
Mass Media
The history of mass media can be traced back to the days when dramas were performed in various ancient cultures. This was the first time when a form of media was "broadcast" to a wider audience.
Basics of Journalism.pdf
This document provides an overview of the basics of journalism course offered by Pondicherry University. It discusses the learning objectives of the course, outlines the 5 units that will be covered, and provides brief descriptions of the topics within each unit. These include defining what constitutes news, the roles of reporters, editors and sub-editors, the art of headlines and layout, and advertising and copy editing. It also lists some suggested reading materials relevant to the subject. The document aims to equip students of the MA English program with fundamental knowledge of journalism practices.
Wk 1: What is mass communications?
This document provides an overview and introduction to a university course on mass communications. It discusses key concepts like what media is, different definitions of mass communication, and why the study of media is important. The course will cover topics like media systems, audiences, effects, and new directions. Students are assigned a media diary and tasked with a day of media deprivation for homework. The document emphasizes that mass communication involves large-scale transmission of information to audiences and is a multi-disciplinary field.
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MASS MEDIA AND MASS MEDIA EFFECTS (G1 VYGOTSKY).pptx
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Main news related to the CCS TSI 2023 (2023/1695)
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The original Czech 🇨🇿 version of the presentation can be found here: https://www.slideshare.net/slideshow/hlavni-novinky-souvisejici-s-ccs-tsi-2023-2023-1695/269688092 .
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Monitoring and Managing Anomaly Detection on OpenShift.pdf
Monitoring and Managing Anomaly Detection on OpenShift
Overview
Dive into the world of anomaly detection on edge devices with our comprehensive hands-on tutorial. This SlideShare presentation will guide you through the entire process, from data collection and model training to edge deployment and real-time monitoring. Perfect for those looking to implement robust anomaly detection systems on resource-constrained IoT/edge devices.
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My presentation slides I used at JavaLand 2024
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Monitoring and Managing Anomaly Detection on OpenShift.pdf
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Public CyberSecurity Awareness Presentation 2024.pptx
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[OReilly Superstream] Occupy the Space: A grassroots guide to engineering (an...
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Personal media
- 1. Conceptualizing personal media Yat Kiu Li (Vivian) U3034316 CTC- Mon 16:00- 17:30
- 2. Definition Personal Media - private individuals use media technologies to create and share personal expressions through digital networks e.g. mobile phones, email, instant messenger, blogs and photo-sharing services Mass Media- providers of generally accessible information
- 3. Two-dimensional model Personal Media - Interactional axis Mass Media - Professional axis
- 4. First personal media First personal media- 1977 Alan Kay and Adele Goldberg - portable personal computer was a personal dynamic media Archiving different types of files, writing and editing texts, drawing or painting and experimenting with animations and music
- 5. Traditional communication media Personal media- letter, telephone conversations limited group of associates Mass media- newspapers and television shows large group of people
- 6. Digitalisation & complexity of media Media becomes multi-functional Same media, but purposes of both mass media and private Example: Email- mass communication purposes, private communication Internet- commercial online magazines and personal homepages
- 8. Niklas Luhman’s theory The concept of media form and genres are outdated Three necessary selections Alter (an amount of information) Information disseminated via media Ego (receiver of information, select and understand ) Communication process
- 9. Interactional roles and network structures Mass media- no direct interaction Personal Media- direct interaction, to actively produce respond to the message
- 10. Two explication between mass media & personal media in terms of communication First- analysing the interactional roles that communicators take on Second- considering users as producers of content or expressions
- 11. The End