This document discusses perception and individual decision making. It explains that perception is how individuals organize and interpret sensory impressions to make meaning of their environment. When judging others, people look at attributes like distinctiveness, consensus, and consistency. Attribution theory examines whether behavior is caused internally or externally. Common errors in attribution include the fundamental attribution error of overestimating internal factors and the self-serving bias of blaming failures on external factors. Shortcuts used in judging others are selective perception, the halo effect, contrast effects, projection, and stereotyping. Perception influences individual decision making, which involves identifying problems, developing alternatives, and making choices to resolve discrepancies. Motivation theories examine what, how, and why outcomes motivate behavior. Content