This document provides an overview of supply chain management processes at English Biscuit Manufacturers (EBM). It describes EBM's history and vision, key production functions including material receiving, mixing, baking, packaging, and dispatch. It also outlines procedures for procurement, supplier evaluation, and import/export. Safety stock practices and application at EBM are discussed. The document contains details on EBM's products, revenue, market share, and pictorial representations of the supply chain.
English Biscuit Manufacturers (EBM) is Pakistan's leading biscuit manufacturer since 1967. EBM produces over 65,000 tons of biscuits annually with a turnover of over $1 million. EBM pioneered packaged biscuit manufacturing in Pakistan and was the first company to achieve ISO 9001 certification. Sooper is EBM's best-selling cookie brand, comprising 35% of the biscuit market share. EBM has established quality control and research facilities to produce biscuits meeting international food safety standards.
This report summarizes the marketing activities of English Biscuit Manufacturers (EBM), a leading biscuit manufacturing company in Pakistan. It discusses EBM's vision, mission, goals and organizational structure. EBM has over 2,500 employees across various departments like marketing, sales, supply chain etc. The report outlines EBM's product segmentation strategy, identifying 10 major brands that target different consumer segments. It also analyzes EBM's brand-wise targeting strategies, positioning, pricing, perception, competitors and provides recommendations to further improve performance.
Marketing Report and Analysis of English Biscuit Manufacturers AA Enterprise
English Biscuit Manufacturers (EBM) was established in 1965 as a joint venture called Peek Freans Pakistan Limited and is the pioneer of packaged biscuits in Pakistan. EBM's vision is to provide high quality food while being a responsible corporate citizen. Their mission is to provide nutritious food-between-meals across Pakistan. One of their products, Peanut Pik, is a unique biscuit offering a blend of fresh peanuts. Peanut Pik targets customers looking for nut biscuits at an affordable price between ages 12 to 60. EBM positions Peanut Pik as offering superior quality and sets pricing through cost-plus and penetration strategies to maximize market share and profits.
english biscuits manufacturer supply chainSamreen Lodhi
The document discusses the supply chain management of English Biscuit Manufacturers Limited (EBM). [1] EBM was established in 1965 as a joint venture and has been manufacturing biscuits in Pakistan for over 40 years. [2] EBM's supply chain consists of procurement, warehousing, forecasting, planning, manufacturing, deployment, suppliers, distribution, and consumers. [3] Key aspects of EBM's supply chain management include sourcing raw materials domestically and through imports, storing materials and finished goods, production planning based on sales forecasts, and distributing products through over 350 distributors nationwide.
Peek Frean's was established in 1857 in London and began exporting biscuits internationally in 1861. Over the following decades it introduced several popular biscuit varieties, expanded production overseas, and merged with a rival biscuit maker in 1921 while retaining its own brands. The company discontinued production in 1989 after operating for over 130 years. In Pakistan, Peek Frean's biscuits have been produced since 1965 by English Biscuit Manufacturers, which has become the market leader and received several awards for its products, operations, and corporate social responsibility initiatives.
English Biscuit Manufacturers Peek Freans Marketing ReportSanober Khan
The document discusses English Biscuit Manufacturers (EBM), a leading biscuit manufacturer in Pakistan. It provides background on EBM, including its vision, mission, policies and product lines. The document also analyzes EBM's market targeting of its Sooper brand using concepts like the Boston Consulting Group matrix, Ansoff matrix and a PEST analysis.
Principle of marketing presentation by khurram wasim khan mba -1- hukhurram wasim khan
This document provides an overview of English Biscuit Manufacturers (Private) Limited (EBM). It discusses that EBM was established in 1965 as a joint venture to manufacture Peek Freans biscuits in Pakistan. Over the past 30+ years, EBM has become a leader in the Pakistani biscuit industry through quality products and innovation. However, it now faces stiff competition from other brands. The document analyzes EBM's marketing environment, brand portfolio, target demographics and strategies to strengthen its position in the market.
English Biscuit Manufacturers SCM ASSIGNMENT EBMFurqan Aslam
The document discusses the supply chain management of English Biscuit Manufacturers (EBM). It describes EBM's supply chain structure which includes procurement, sourcing, warehousing, and distribution. Procurement is divided into domestic procurement of direct materials like flour, sugar, and packaging materials, as well as imports. Warehousing includes separate stores for raw materials, packaging materials, and finished goods. The supply chain process involves forecasting demand, planning production, manufacturing biscuits, deploying finished goods to warehouses, marketing, suppliers, distribution to over 350 retailers nationwide, and consumers purchasing the products.
English Biscuit Manufacturers (EBM) is Pakistan's leading biscuit manufacturer since 1967. EBM produces over 65,000 tons of biscuits annually with a turnover of over $1 million. EBM pioneered packaged biscuit manufacturing in Pakistan and was the first company to achieve ISO 9001 certification. Sooper is EBM's best-selling cookie brand, comprising 35% of the biscuit market share. EBM has established quality control and research facilities to produce biscuits meeting international food safety standards.
This report summarizes the marketing activities of English Biscuit Manufacturers (EBM), a leading biscuit manufacturing company in Pakistan. It discusses EBM's vision, mission, goals and organizational structure. EBM has over 2,500 employees across various departments like marketing, sales, supply chain etc. The report outlines EBM's product segmentation strategy, identifying 10 major brands that target different consumer segments. It also analyzes EBM's brand-wise targeting strategies, positioning, pricing, perception, competitors and provides recommendations to further improve performance.
Marketing Report and Analysis of English Biscuit Manufacturers AA Enterprise
English Biscuit Manufacturers (EBM) was established in 1965 as a joint venture called Peek Freans Pakistan Limited and is the pioneer of packaged biscuits in Pakistan. EBM's vision is to provide high quality food while being a responsible corporate citizen. Their mission is to provide nutritious food-between-meals across Pakistan. One of their products, Peanut Pik, is a unique biscuit offering a blend of fresh peanuts. Peanut Pik targets customers looking for nut biscuits at an affordable price between ages 12 to 60. EBM positions Peanut Pik as offering superior quality and sets pricing through cost-plus and penetration strategies to maximize market share and profits.
english biscuits manufacturer supply chainSamreen Lodhi
The document discusses the supply chain management of English Biscuit Manufacturers Limited (EBM). [1] EBM was established in 1965 as a joint venture and has been manufacturing biscuits in Pakistan for over 40 years. [2] EBM's supply chain consists of procurement, warehousing, forecasting, planning, manufacturing, deployment, suppliers, distribution, and consumers. [3] Key aspects of EBM's supply chain management include sourcing raw materials domestically and through imports, storing materials and finished goods, production planning based on sales forecasts, and distributing products through over 350 distributors nationwide.
Peek Frean's was established in 1857 in London and began exporting biscuits internationally in 1861. Over the following decades it introduced several popular biscuit varieties, expanded production overseas, and merged with a rival biscuit maker in 1921 while retaining its own brands. The company discontinued production in 1989 after operating for over 130 years. In Pakistan, Peek Frean's biscuits have been produced since 1965 by English Biscuit Manufacturers, which has become the market leader and received several awards for its products, operations, and corporate social responsibility initiatives.
English Biscuit Manufacturers Peek Freans Marketing ReportSanober Khan
The document discusses English Biscuit Manufacturers (EBM), a leading biscuit manufacturer in Pakistan. It provides background on EBM, including its vision, mission, policies and product lines. The document also analyzes EBM's market targeting of its Sooper brand using concepts like the Boston Consulting Group matrix, Ansoff matrix and a PEST analysis.
Principle of marketing presentation by khurram wasim khan mba -1- hukhurram wasim khan
This document provides an overview of English Biscuit Manufacturers (Private) Limited (EBM). It discusses that EBM was established in 1965 as a joint venture to manufacture Peek Freans biscuits in Pakistan. Over the past 30+ years, EBM has become a leader in the Pakistani biscuit industry through quality products and innovation. However, it now faces stiff competition from other brands. The document analyzes EBM's marketing environment, brand portfolio, target demographics and strategies to strengthen its position in the market.
English Biscuit Manufacturers SCM ASSIGNMENT EBMFurqan Aslam
The document discusses the supply chain management of English Biscuit Manufacturers (EBM). It describes EBM's supply chain structure which includes procurement, sourcing, warehousing, and distribution. Procurement is divided into domestic procurement of direct materials like flour, sugar, and packaging materials, as well as imports. Warehousing includes separate stores for raw materials, packaging materials, and finished goods. The supply chain process involves forecasting demand, planning production, manufacturing biscuits, deploying finished goods to warehouses, marketing, suppliers, distribution to over 350 retailers nationwide, and consumers purchasing the products.
ENGLISH BISCUITS MANUFACTURERS -supply chain managementSamreen Lodhi
English Biscuit Manufacturers (Private) Limited was established as a joint
venture company in 1965 with the name of Peek Freans
Pakistan Limited
EBM provide Pakistani consumers with nutritious and
hygienically packed biscuits of the highest quality.
The brand name 'Peek Freans' is a household name, and
people trust and believe in the quality of the products produced
under this brand
EBM is also the first biscuit company in Pakistan to have achieved
ISO - 9001 Certification in correspondence with its institutional
slogan 'The Legend Leads'.
EBM is also the only food company to have been awarded
Environmental Excellence Award for seven successive years 2004 to 2010
English Biscuits Manufacturer (EBM) produces biscuits and aims to satisfy consumers with healthy, hygienic products. EBM has the largest market share in Pakistan at 55% and was the first biscuit company to achieve ISO-9001 certification. Its major competitor is Continental Biscuits, which has fewer brands. EBM positions its products through quality, variety, innovation, and food safety. It segments the market by age and focuses on kids. EBM uses promotions, distribution networks, and pricing strategies to compete effectively.
1) EBM is a leading biscuit manufacturer in Pakistan that was established in 1965 as a joint venture and has led the industry for over 40 years.
2) EBM outsources functions like warehousing, logistics, and hiring workers. It manages inventory based on sales volume and ensures safety, quality and timely delivery to customers.
3) Key decisions are made through collaboration between departments like purchasing, finance, marketing and supply chain based on factors like supplier capacity and equipment needs. EBM aims to provide high quality biscuits through a strong supply chain network.
English Biscuit Manufacturers (EBM) was established in 1965 as a joint venture to manufacture and market Peek Freans biscuits in Pakistan. Over 30 years later, EBM led the Pakistani biscuit industry by providing innovative, high-quality biscuits under the Peek Freans brand. However, increased competition in the 1980s from international brands caused EBM to refocus its marketing strategies. Today, EBM continues to face competition from brands like LU but maintains the Peek Freans brand as a household name through quality emphasis and promotional efforts.
English Biscuit Manufacturers Pvt. Ltd (CSR )Atif Salam
English Biscuit Manufacturers (EBM) is Pakistan's leading biscuit manufacturer that has been operating since 1967. EBM focuses on corporate social responsibility initiatives in the areas of health, education, environment, sports, and community welfare. Some of EBM's key CSR activities include supporting healthcare organizations like the Child Health and Education Foundation and Sindh Institute of Urology & Transplantation, as well as sponsoring various educational and sports programs.
Continental Biscuits Limited (CBL) is a leading biscuit manufacturer in Pakistan established in 1984. It has a 30% market share and 5000 employees. CBL's vision is to become Pakistan's most preferred biscuit company through strong local and global brands, quality manufacturing, motivated employees, and shareholder returns. Its brands include Tuck, Prince, Candi, Tiger, Bakeri Classic, Gala, Zeera Plus, and Wheatable. CBL faces competition from EBM (Peak Freans), Ismail Industries, and Asian Food Industries. To become the market leader, CBL needs to innovate rather than imitate competitors and create a stronger customer perception.
KFC Pakistan provides a variety of halal and hygienic chicken products including crispy fried chicken, zingers, twisters, and burgers. It has a vision to be the leading food service group in the ASEAN region with consistent quality and excellent customer service. KFC uses strategies like differentiation, growth, and turnaround. It has competitive advantages like its dominant market share and expertise in chicken. The company follows policies and procedures centered around cleanliness, hospitality, accuracy, maintenance, product quality, and speed of service.
Ringo Biscuit - New Marketing Plan For a Failed Product - Peek FreansFaHaD .H. NooR
Group Of Students Of University Of Central Punjab Choose Failed Product in the market and proposed a new marketing plan. We are Thankful to Our Prof. Rehan Mahmood for guiding us and teaching us marketing management core subject.
Report of English Biscuits Manufacturing Peek FreansMuhammad Ahmed
Rolled Biscuits. Rolled biscuits are one of the most popular baking-powder leavened quick bread. ...
Drop Biscuits. Drop biscuits have more milk or other liquid added to the dough than rolled biscuits. ...
Scones. Scones are sweet, rich wedge-shaped biscuits that are usually made with cream as well as butter. ...
Shortcakes.
This document summarizes information about Ata ul Hassnain, a confectionary company located in Karachi, Pakistan. It exports products to the US, Canada, China, and Australia. It offers a wide range of candy products and games for children. Its main competitors are Hilal, Cadbury, and Mayfair. It focuses on hygienic products and targets kids through advertisements on children's TV channels and by offering games in schools. The company went through growth and decline periods but is now growing again due to innovative approaches learned from its past challenges.
This document discusses English Biscuit Manufacturers (EBM), the leading biscuit company in Pakistan. It provides an overview of EBM's brands and how they segment and target different market segments. EBM has a variety of brands that cater to different segments based on biscuit type. They target segments by age, gender and income level. For example, Rio targets children while Farmhouse targets higher income consumers. The document also discusses some flaws in EBM's segmentation and opportunities to better target segments like cake rusks and chocolate sandwiches.
- The document provides an overview of Continental Biscuits Limited (CBL), a biscuit manufacturing company in Pakistan with a 50.5% stake held by Kraft Foods.
- CBL owns the popular LU biscuit brand and has a manufacturing plant in Sukkur and head office in Karachi employing over 2,300 people total.
- CBL's main competitor is English Biscuit Manufacturers (EBM), which dominates the Pakistani biscuit market under its Peek Freans brand. EBM has been gaining market share with new products like its Farm House cookies.
- The presentation recommends ways for CBL to compete, such as product innovation, improved packaging/quality, increased distribution,
The document summarizes Baskin Robbins' plans to expand into Singapore. It discusses BR's background, vision, global presence and competitors. It analyzes Singapore's market environment and identifies it as a good expansion target due to factors like GDP, infrastructure and tourism. The document outlines BR's entry strategies, including importing and franchising. It proposes short and long term plans, and discusses implications and controls for cultural differences, pricing resistance and building brand awareness.
The document provides an overview of the supply chain management processes at English Biscuits Manufacturers (EBM). It describes the key departments involved including material management, finance, production, marketing and sales. It outlines the business processes from acquiring raw materials to manufacturing biscuits to distribution. It also provides details about how biscuits are made and the roles of different departments like managing suppliers, storing raw materials, production planning, quality control, warehousing finished goods and order fulfillment.
STP & Marketing Mix of 50/50 Biscuit CBLIrfan Tanwari
The presentation discusses CBL, a Pakistani biscuit company. It introduces CBL's vision to become Pakistan's preferred biscuit company and its mission to ensure every second biscuit consumed is made by CBL. It then outlines CBL's product portfolio, with its 50 50 biscuit being a unique product that offers a blend of sweet and salty. The presentation covers CBL's segmentation, targeting, positioning and marketing mix strategies for the 50 50 biscuit, and concludes that the product is nearing a declining stage with recommendations to increase promotion and focus on children to boost sales.
This document provides information about Haleeb Foods Limited's relaunch of its Dairy Queen milk product. Some key points:
- Haleeb Foods originally launched Dairy Queen milk in the past but it failed due to issues like confusing packaging and lack of smaller pack sizes.
- For the relaunch, Haleeb Foods will reposition Dairy Queen as a purely drinking milk through new packaging, availability in 250ml packs, and an advertising campaign focusing on the milk's freshness and affordable price.
- The marketing strategy for the relaunch involves segmenting customers by geography, income level, and values to target various groups. Advertising will utilize TV, print, and sports broadcasts to promote
Candyland is a strategic business unit of Ismail Industries established in late 1990. It has a 12-14% market share in Pakistan's confectionary industry. Chilli Milli is Candyland's flagship brand and iconic jelly product. Candyland focuses on innovation, distinction, and differentiation in its products and uses premium branding and pricing. It aims to increase market share through cost-effective marketing strategies like BTL activities rather than increased advertising.
This document provides information about the biscuit distribution operations of a company in Multan, Pakistan. It includes details such as the product portfolio consisting of biscuits and snacks, segmentation of the market, facilities like warehouses, staffing details with associated costs, sales and profit figures. The distribution network involves wholesalers, retailers and bakeries that company sales representatives and rickshaws visit regularly. The company is earning a return on investment of 70% annually based on a net profit of Rs. 4.3 million on a total investment of Rs. 6.2 million in the distribution operations.
The document is a marketing report for Bread and Beyond that outlines their marketing strategy. It discusses their product line, competitors, segmentation of the market and target customers. The report recommends expanding to new cities, advertising through television, print media, billboards, Facebook and point-of-sale materials. It also suggests market penetration through new products, a loyalty program and product displays. Market development could include advertising in other towns and collaborating with local bloggers.
Mother Dairy was established in 1974 as a subsidiary of the National Dairy Development Board. It manufactures and sells milk and dairy products under the Mother Dairy brand. The company sources milk from dairy cooperatives and farmers groups and processes milk through pasteurization and packaging. Mother Dairy has strict quality control processes to ensure safety and quality of its products from procurement through distribution. It is committed to supporting farmers and maintaining high standards of hygiene.
ENGLISH BISCUITS MANUFACTURERS -supply chain managementSamreen Lodhi
English Biscuit Manufacturers (Private) Limited was established as a joint
venture company in 1965 with the name of Peek Freans
Pakistan Limited
EBM provide Pakistani consumers with nutritious and
hygienically packed biscuits of the highest quality.
The brand name 'Peek Freans' is a household name, and
people trust and believe in the quality of the products produced
under this brand
EBM is also the first biscuit company in Pakistan to have achieved
ISO - 9001 Certification in correspondence with its institutional
slogan 'The Legend Leads'.
EBM is also the only food company to have been awarded
Environmental Excellence Award for seven successive years 2004 to 2010
English Biscuits Manufacturer (EBM) produces biscuits and aims to satisfy consumers with healthy, hygienic products. EBM has the largest market share in Pakistan at 55% and was the first biscuit company to achieve ISO-9001 certification. Its major competitor is Continental Biscuits, which has fewer brands. EBM positions its products through quality, variety, innovation, and food safety. It segments the market by age and focuses on kids. EBM uses promotions, distribution networks, and pricing strategies to compete effectively.
1) EBM is a leading biscuit manufacturer in Pakistan that was established in 1965 as a joint venture and has led the industry for over 40 years.
2) EBM outsources functions like warehousing, logistics, and hiring workers. It manages inventory based on sales volume and ensures safety, quality and timely delivery to customers.
3) Key decisions are made through collaboration between departments like purchasing, finance, marketing and supply chain based on factors like supplier capacity and equipment needs. EBM aims to provide high quality biscuits through a strong supply chain network.
English Biscuit Manufacturers (EBM) was established in 1965 as a joint venture to manufacture and market Peek Freans biscuits in Pakistan. Over 30 years later, EBM led the Pakistani biscuit industry by providing innovative, high-quality biscuits under the Peek Freans brand. However, increased competition in the 1980s from international brands caused EBM to refocus its marketing strategies. Today, EBM continues to face competition from brands like LU but maintains the Peek Freans brand as a household name through quality emphasis and promotional efforts.
English Biscuit Manufacturers Pvt. Ltd (CSR )Atif Salam
English Biscuit Manufacturers (EBM) is Pakistan's leading biscuit manufacturer that has been operating since 1967. EBM focuses on corporate social responsibility initiatives in the areas of health, education, environment, sports, and community welfare. Some of EBM's key CSR activities include supporting healthcare organizations like the Child Health and Education Foundation and Sindh Institute of Urology & Transplantation, as well as sponsoring various educational and sports programs.
Continental Biscuits Limited (CBL) is a leading biscuit manufacturer in Pakistan established in 1984. It has a 30% market share and 5000 employees. CBL's vision is to become Pakistan's most preferred biscuit company through strong local and global brands, quality manufacturing, motivated employees, and shareholder returns. Its brands include Tuck, Prince, Candi, Tiger, Bakeri Classic, Gala, Zeera Plus, and Wheatable. CBL faces competition from EBM (Peak Freans), Ismail Industries, and Asian Food Industries. To become the market leader, CBL needs to innovate rather than imitate competitors and create a stronger customer perception.
KFC Pakistan provides a variety of halal and hygienic chicken products including crispy fried chicken, zingers, twisters, and burgers. It has a vision to be the leading food service group in the ASEAN region with consistent quality and excellent customer service. KFC uses strategies like differentiation, growth, and turnaround. It has competitive advantages like its dominant market share and expertise in chicken. The company follows policies and procedures centered around cleanliness, hospitality, accuracy, maintenance, product quality, and speed of service.
Ringo Biscuit - New Marketing Plan For a Failed Product - Peek FreansFaHaD .H. NooR
Group Of Students Of University Of Central Punjab Choose Failed Product in the market and proposed a new marketing plan. We are Thankful to Our Prof. Rehan Mahmood for guiding us and teaching us marketing management core subject.
Report of English Biscuits Manufacturing Peek FreansMuhammad Ahmed
Rolled Biscuits. Rolled biscuits are one of the most popular baking-powder leavened quick bread. ...
Drop Biscuits. Drop biscuits have more milk or other liquid added to the dough than rolled biscuits. ...
Scones. Scones are sweet, rich wedge-shaped biscuits that are usually made with cream as well as butter. ...
Shortcakes.
This document summarizes information about Ata ul Hassnain, a confectionary company located in Karachi, Pakistan. It exports products to the US, Canada, China, and Australia. It offers a wide range of candy products and games for children. Its main competitors are Hilal, Cadbury, and Mayfair. It focuses on hygienic products and targets kids through advertisements on children's TV channels and by offering games in schools. The company went through growth and decline periods but is now growing again due to innovative approaches learned from its past challenges.
This document discusses English Biscuit Manufacturers (EBM), the leading biscuit company in Pakistan. It provides an overview of EBM's brands and how they segment and target different market segments. EBM has a variety of brands that cater to different segments based on biscuit type. They target segments by age, gender and income level. For example, Rio targets children while Farmhouse targets higher income consumers. The document also discusses some flaws in EBM's segmentation and opportunities to better target segments like cake rusks and chocolate sandwiches.
- The document provides an overview of Continental Biscuits Limited (CBL), a biscuit manufacturing company in Pakistan with a 50.5% stake held by Kraft Foods.
- CBL owns the popular LU biscuit brand and has a manufacturing plant in Sukkur and head office in Karachi employing over 2,300 people total.
- CBL's main competitor is English Biscuit Manufacturers (EBM), which dominates the Pakistani biscuit market under its Peek Freans brand. EBM has been gaining market share with new products like its Farm House cookies.
- The presentation recommends ways for CBL to compete, such as product innovation, improved packaging/quality, increased distribution,
The document summarizes Baskin Robbins' plans to expand into Singapore. It discusses BR's background, vision, global presence and competitors. It analyzes Singapore's market environment and identifies it as a good expansion target due to factors like GDP, infrastructure and tourism. The document outlines BR's entry strategies, including importing and franchising. It proposes short and long term plans, and discusses implications and controls for cultural differences, pricing resistance and building brand awareness.
The document provides an overview of the supply chain management processes at English Biscuits Manufacturers (EBM). It describes the key departments involved including material management, finance, production, marketing and sales. It outlines the business processes from acquiring raw materials to manufacturing biscuits to distribution. It also provides details about how biscuits are made and the roles of different departments like managing suppliers, storing raw materials, production planning, quality control, warehousing finished goods and order fulfillment.
STP & Marketing Mix of 50/50 Biscuit CBLIrfan Tanwari
The presentation discusses CBL, a Pakistani biscuit company. It introduces CBL's vision to become Pakistan's preferred biscuit company and its mission to ensure every second biscuit consumed is made by CBL. It then outlines CBL's product portfolio, with its 50 50 biscuit being a unique product that offers a blend of sweet and salty. The presentation covers CBL's segmentation, targeting, positioning and marketing mix strategies for the 50 50 biscuit, and concludes that the product is nearing a declining stage with recommendations to increase promotion and focus on children to boost sales.
This document provides information about Haleeb Foods Limited's relaunch of its Dairy Queen milk product. Some key points:
- Haleeb Foods originally launched Dairy Queen milk in the past but it failed due to issues like confusing packaging and lack of smaller pack sizes.
- For the relaunch, Haleeb Foods will reposition Dairy Queen as a purely drinking milk through new packaging, availability in 250ml packs, and an advertising campaign focusing on the milk's freshness and affordable price.
- The marketing strategy for the relaunch involves segmenting customers by geography, income level, and values to target various groups. Advertising will utilize TV, print, and sports broadcasts to promote
Candyland is a strategic business unit of Ismail Industries established in late 1990. It has a 12-14% market share in Pakistan's confectionary industry. Chilli Milli is Candyland's flagship brand and iconic jelly product. Candyland focuses on innovation, distinction, and differentiation in its products and uses premium branding and pricing. It aims to increase market share through cost-effective marketing strategies like BTL activities rather than increased advertising.
This document provides information about the biscuit distribution operations of a company in Multan, Pakistan. It includes details such as the product portfolio consisting of biscuits and snacks, segmentation of the market, facilities like warehouses, staffing details with associated costs, sales and profit figures. The distribution network involves wholesalers, retailers and bakeries that company sales representatives and rickshaws visit regularly. The company is earning a return on investment of 70% annually based on a net profit of Rs. 4.3 million on a total investment of Rs. 6.2 million in the distribution operations.
The document is a marketing report for Bread and Beyond that outlines their marketing strategy. It discusses their product line, competitors, segmentation of the market and target customers. The report recommends expanding to new cities, advertising through television, print media, billboards, Facebook and point-of-sale materials. It also suggests market penetration through new products, a loyalty program and product displays. Market development could include advertising in other towns and collaborating with local bloggers.
Mother Dairy was established in 1974 as a subsidiary of the National Dairy Development Board. It manufactures and sells milk and dairy products under the Mother Dairy brand. The company sources milk from dairy cooperatives and farmers groups and processes milk through pasteurization and packaging. Mother Dairy has strict quality control processes to ensure safety and quality of its products from procurement through distribution. It is committed to supporting farmers and maintaining high standards of hygiene.
this presentation includes the whole operation and the management of parle-biscuit from inbound logistic to out bound logistic, the manufacturing process with techniques they are using, their distribution and marketing concept.
The document provides an overview of the Indian dairy industry. It discusses that India is the largest producer of dairy in the world, accounting for over 13% of global milk production. The dairy industry in India has seen a CAGR of 5% growth from 2014 to 2022. It also outlines the different categories of dairy products in India as well as the vision, mission, critical success factors, challenges, and SWOT analysis of the dairy industry. Additionally, it discusses gaps and opportunities for improvement in areas like infrastructure, technology, skills, and support from the government.
The document summarizes the production process of Parle-G biscuits. It discusses the raw materials used like wheat flour, sugar, oils, and leavening agents. It also mentions the quality control measures and machinery used in the manufacturing process, including a multipack wrapping machine that seals biscuits in wrappers at programmed speeds. Parle-G is a hugely popular brand in India and internationally, and the company takes great care to ensure quality and hygiene at every stage of biscuit production.
This document provides an overview of Peek Freans Pakistan Ltd., which established a joint venture called English Biscuit Manufacturers (EBM) in Pakistan in 1965. EBM started manufacturing and marketing Peek Freans biscuits in Pakistan in 1967. The document discusses Peek Freans' history and introduction to various markets since 1857, its product range and popular icon, customers, competitors using PEST analysis, segmentation targeting and positioning, and marketing mix strategies used including product, price, placement, and promotion. It concludes with recommendations to focus on profitable brands, divest low-share brands, use value-based pricing, and create public relations in the promotion strategy.
The document provides an overview of Britannia, an Indian food company established in 1892. It details Britannia's vision to dominate the Indian food market with "Tasty Yet Healthy" products. The document outlines Britannia's history and major product launches. It also describes the company's manufacturing process, quality management, and goals to be a leading low-cost producer while maintaining quality.
The document provides information about Pranab Mishra's internship project report on Anmol Biscuits Limited. It includes an introduction to the internship program and company, objectives of the internship, analysis of the company using the 3 C's framework, SWOT analysis, technology used, environmental factors, targets and tasks set, and strategies adopted to achieve the targets. The key highlights are generating sales of Rs. 1 lakh per month through promotional activities and increasing market coverage.
Baking Science with Formulation & Production. Book on Bakery Products (4th Revised Edition)
About the Book
Baking, referred to as the oldest form of cooking, is used for producing everyday products like bread, cakes, pastries, pies, cookies, and donuts. These products are prepared using various ingredients like grain-based flour, water and leavening agents. They are considered fast-moving consumer goods (FMCG) and are consumed daily. Owing to their palatability, appearance and easily digestible nature, they are highly preferred for both formal and informal occasions. Nowadays, most traditional baking methods have been replaced by modern machines. This shift has enabled manufacturers to introduce innovative bakery products with different ingredients, flavors, shapes and sizes. The book is invaluable reading for those starting their own baking business or any baker looking to improve their existing business in order to increase profits.
For More Details, Click Here:- https://bit.ly/30OYVBR
Contact us
Niir Project Consultancy Services
An ISO 9001:2015 Company
106-E, Kamla Nagar, Opp. Spark Mall,
New Delhi-110007, India.
Email: npcs.ei@gmail.com , info@entrepreneurindia.co
Tel: +91-11-23843955, 23845654, 23845886
Mobile: +91-9097075054, 8800733955
Website: www.entrepreneurindia.co , www.niir.org
The document provides an overview of Mother Dairy's operations including its history, products, production processes, quality control measures, supply chain management, and facility layout. Some key details include:
- Mother Dairy was established in 1974 and produces milk and dairy products, edible oils, fresh fruits and vegetables.
- It has stringent quality control processes like testing milk at various stages of production and maintaining the cold chain.
- The supply chain involves procuring milk from cooperatives, processing it using clarification, homogenization etc., packing, and distributing through distributors and retail outlets.
- The production facility has various equipment for processing and automated cleaning systems to ensure quality and safety.
ITC Limited is a diversified conglomerate headquartered in Kolkata, India. It was founded in 1910 and started as a cigarette manufacturer. In recent years, ITC has diversified into various business areas like FMCG foods, hotels, paperboards, and agriculture to reduce dependence on cigarettes. ITC has strong brands and pursues product customization and brand enhancement. It uses strategies like e-Choupal to tackle challenges in rural markets and has expanded into areas like education stationery.
The document discusses Triple-Em, a Pakistani company that produces high quality potato chips and other snack foods. It outlines Triple-Em's mission to meet international quality standards while catering to local tastes. The company uses advanced facilities and strict quality control to process and package its products hygienically. Popular Triple-Em brands include Super Crisp potato chips and a range of extruded snacks targeted toward children.
The document is a report submitted by Sushant Anil Patil for his diploma in electrical power systems. It includes acknowledgements, contents, and initial chapters on the organizational structure and layout of VKL Seasoning Pvt Ltd where he completed his industrial training. It describes the company's vision, organizational structure, types of products and services. It also provides an overview of major equipment used in the food processing industry for preparation, mixing, sorting, and engineered material handling systems.
We were not allowed to take any photo of production with that restriction to complete the paper and presentation we had to take support on previously published papers from online. So all the information described here is not directly related with Igloo. Core & real operation process described here is identical. We tried to give a thought on ice cream production process.
"ETP, or Effluent Treatment Plant, is crucial in a food processing unit to manage and treat wastewater generated during various manufacturing processes. It helps in minimizing the environmental impact of the unit by removing pollutants and contaminants from the water before it is discharged.
Biscuit processing involves precision mixing, shaping, and baking to create delightful treats enjoyed worldwide. From blending quality ingredients to precise baking temperatures, every step is carefully orchestrated to achieve the perfect texture and flavor.
Transforming Visions into Palate Perfection: Our engineering and design expertise redefine the landscape of the food industry. Stay tuned for insights, innovations, and success stories in this week's newsletter!"
Presentation during the Bureau of Agricultural Research (BAR) Seminar Series on September 26, 2019, at RDMIC Bldg., cor. Visayas Ave., Elliptical Rd., Diliman, Quezon City
Study of macroeconomic variables on dairy productsRachna Gupta
Political, economic, social, technological, environmental, demographic, and legal factors all impact the dairy products industry in India. The key political factors include regulations established by acts in 1951 and 1992 and various government initiatives. Rising incomes are increasing demand while export opportunities could expand. Technological advances are automating processes and improving quality and sustainability. Environmental concerns include greenhouse gas emissions and water usage. India's population and consumption patterns are shifting significantly. Legal issues involve intellectual property protection and defining appropriate terminology.
This document discusses ensuring food safety and brand protection throughout the supply chain. It provides an overview of Mondelez International, including its global presence and popular brands. It emphasizes the importance of a prevention-based food safety approach and quality management system. The document also discusses developing and measuring consumer relevant quality standards across the supply chain. Finally, it presents a case study on handling cheese, like Philadelphia, in the Middle East supply chain and identifies opportunities to improve temperature control during transport and storage.
Young's Food is a Pakistani food processing company that launched its first product, mayonnaise, in 1988. Young's now enjoys leadership in the mayonnaise and spreads categories throughout Pakistan. Mayonnaise is Young's top product, commanding 83% market share, while its sandwich/chicken spread and chocolate spread also have over 15% market share. Young's communicates its brands through activities targeting female consumers to promote the use of spreads in cooking and recipes. The company focuses on maintaining quality and trust in its products to retain its strong brand equity in the mayonnaise category.
Young's Food started in 1988 in Karachi and launched its first product, mayonnaise. It has since expanded its product line and internationally. The company's vision is to be a brand of choice for halal, convenient food products globally. It aims to provide high quality, safe, and nutritious products through customer focus and excellence. Young's manufactures mayonnaise, spreads, sauces and honey through three hygienic production plants in Pakistan and markets its products internationally in Asia, Africa, and other regions.
This research report examines the impact of teamwork on employee productivity and overall organizational performance. The objective is to understand how to evaluate teams and promote partnership to provide the best quality service. It is hypothesized that teamwork is positively related to both firm and employee productivity. A survey of 20 employees at a biscuit manufacturing company was conducted. The results strongly supported the hypothesis, showing that teamwork enhances motivation, productivity and effectiveness, and helps firms attract, retain and motivate employees through better communication. The conclusion is that teamwork leads to organizational growth and improvement because people make the critical difference between success and failure.
This document contains an outline for a research study, listing 23 sections including an introduction, statement of the problem, objectives, methodology, data collection, analysis, findings, and recommendations. It provides the framework and structure for a research paper or report, outlining the key components and their order.
This document summarizes Hamid Hussain's research project on the impact of teamwork on employee productivity and organizational performance. The research was conducted through surveys of employees at English Biscuit Manufacturers and small businesses in Pakistan. The study aims to understand how teamwork affects motivation, productivity and effectiveness. It also examines how organizations can build teamwork and keep employee morale high. The research found that teamwork plays a significant role in improving firm performance and that motivation and productivity can be enhanced through teamwork. However, some organizations still lack sufficient efforts to incorporate employee ideas and opinions.
Hamid Hussain writes a letter to thank Dr. R.A. Shah for his guidance and supervision during his studies. He believes Dr. Shah has helped him develop valuable skills and traits that will allow him to be a respected member of society. Hamid also expresses gratitude for Dr. Shah's advice, coaching, and assistance, which helped Hamid successfully complete a term project as part of a committed team.
This document is a dedication from a student named Hamid Hussain to his respected teacher Dr. Rashid A. Shah. Hamid thanks Dr. Shah for his support, encouragement, motivation, knowledge, commitment, and dedication over the last four months. Hamid wishes God's blessings upon Dr. Shah and strength to follow his example in their work.
This document examines the impact of teamwork on employee productivity and organizational performance. It was submitted by Hamid Hussain to Dr. R.A Shah of Iqra University on December 27, 2010 to analyze how teamwork affects employees and organizations.
Teamwork can significantly impact employee productivity and organizational success. References discuss how world-class organizations win through effective teamwork and evaluating teamwork skills. Factors like communication, trust, and shared goals promote teamwork success in organizations.
A product is anything offered by a company to satisfy customer needs, whether an object, service, or idea. New product development mostly involves improving existing products, with less than 10% being totally new concepts. The success rate of new products is very low, less than 5%. Products go through stages of development, testing, analysis, and market testing before commercialization in targeted markets and customer groups using an introductory marketing strategy. Products exist at different levels from core benefits to potential enhancements.
The document is comprised of repeated placeholder text stating "This is an example text" and variations thereof. It does not contain any actual content beyond examples instructing the reader to replace text.
The document is composed entirely of placeholder text stating "This is an example text" repeated many times over without any actual meaningful or unique content. It appears to be an empty template intended to later be filled in with custom text.
This document is a placeholder presentation template that can be customized. The template provides instructions on how to replace the placeholder text and formatting with the user's own content. It also specifies terms of use, asking users to not redistribute the template for download or claim it as their own work while allowing personal, educational and business use.
This document provides instructions and guidelines for using a sample PowerPoint presentation template. It explains how to replace the placeholder text with your own text while retaining formatting. Users are encouraged to use the template for personal, educational and business purposes, but asked not to redistribute, modify or claim the template as their own work without permission.
This document provides instructions for using a sample PowerPoint presentation template. It explains how to replace the placeholder text with your own text while retaining formatting. The document also specifies terms of use, asking users to make a copy for backups but not to resell, distribute, or modify the template and claim it as their own work. All copyright and intellectual property rights are retained by PresentationLoad.com.
Nestle is a leading bottled water company with factories in Pakistan. It uses a functional plant layout with similar machines grouped together. This layout provides advantages like flexibility, less downtime from breakdowns, and lower costs. Nestle sources labor from employment agencies, departmental hiring, and advertisements. It provides new employees with induction training and develops employees through on-the-job responsibilities and opportunities for lifelong learning and skills upgrading.
The document summarizes Nestle's supply chain management for bottled water. It discusses Nestle's vision, mission, and history. It also outlines Nestle's procurement process, including demand and supply analysis, sourcing strategies, supplier selection, and management. The procurement cycle is explained in 8 steps from recognizing a need to closing the purchase order.
The document discusses the beauty and peace found in nature. It contains quotes about how nature is a reflection of God's artistry, with the sunset bringing the promise of a new dawn and the sky nourishing our eyes each day. The document encourages losing oneself in nature to find peace and looking deeply into nature to better understand everything.
The document outlines a marketing plan for a new toothpaste brand called Enamel Cap. It discusses the product features, target market of all customers, and marketing strategy of aggressive distribution and sampling. The plan focuses on traditional and digital promotion methods and positioning the toothpaste as an affordable "all-in-one" product for dental health. The goal is to quickly gain market share and become the leading toothpaste brand.
NIMA2024 | De toegevoegde waarde van DEI en ESG in campagnes | Nathalie Lam |...BBPMedia1
Nathalie zal delen hoe DEI en ESG een fundamentele rol kunnen spelen in je merkstrategie en je de juiste aansluiting kan creëren met je doelgroep. Door middel van voorbeelden en simpele handvatten toont ze hoe dit in jouw organisatie toegepast kan worden.
Profiles of Iconic Fashion Personalities.pdfTTop Threads
The fashion industry is dynamic and ever-changing, continuously sculpted by trailblazing visionaries who challenge norms and redefine beauty. This document delves into the profiles of some of the most iconic fashion personalities whose impact has left a lasting impression on the industry. From timeless designers to modern-day influencers, each individual has uniquely woven their thread into the rich fabric of fashion history, contributing to its ongoing evolution.
Navigating the world of forex trading can be challenging, especially for beginners. To help you make an informed decision, we have comprehensively compared the best forex brokers in India for 2024. This article, reviewed by Top Forex Brokers Review, will cover featured award winners, the best forex brokers, featured offers, the best copy trading platforms, the best forex brokers for beginners, the best MetaTrader brokers, and recently updated reviews. We will focus on FP Markets, Black Bull, EightCap, IC Markets, and Octa.
How are Lilac French Bulldogs Beauty Charming the World and Capturing Hearts....Lacey Max
“After being the most listed dog breed in the United States for 31
years in a row, the Labrador Retriever has dropped to second place
in the American Kennel Club's annual survey of the country's most
popular canines. The French Bulldog is the new top dog in the
United States as of 2022. The stylish puppy has ascended the
rankings in rapid time despite having health concerns and limited
color choices.”
Unveiling the Dynamic Personalities, Key Dates, and Horoscope Insights: Gemin...my Pandit
Explore the fascinating world of the Gemini Zodiac Sign. Discover the unique personality traits, key dates, and horoscope insights of Gemini individuals. Learn how their sociable, communicative nature and boundless curiosity make them the dynamic explorers of the zodiac. Dive into the duality of the Gemini sign and understand their intellectual and adventurous spirit.
The Steadfast and Reliable Bull: Taurus Zodiac Signmy Pandit
Explore the steadfast and reliable nature of the Taurus Zodiac Sign. Discover the personality traits, key dates, and horoscope insights that define the determined and practical Taurus, and learn how their grounded nature makes them the anchor of the zodiac.
Best practices for project execution and deliveryCLIVE MINCHIN
A select set of project management best practices to keep your project on-track, on-cost and aligned to scope. Many firms have don't have the necessary skills, diligence, methods and oversight of their projects; this leads to slippage, higher costs and longer timeframes. Often firms have a history of projects that simply failed to move the needle. These best practices will help your firm avoid these pitfalls but they require fortitude to apply.
[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This presentation is a curated compilation of PowerPoint diagrams and templates designed to illustrate 20 different digital transformation frameworks and models. These frameworks are based on recent industry trends and best practices, ensuring that the content remains relevant and up-to-date.
Key highlights include Microsoft's Digital Transformation Framework, which focuses on driving innovation and efficiency, and McKinsey's Ten Guiding Principles, which provide strategic insights for successful digital transformation. Additionally, Forrester's framework emphasizes enhancing customer experiences and modernizing IT infrastructure, while IDC's MaturityScape helps assess and develop organizational digital maturity. MIT's framework explores cutting-edge strategies for achieving digital success.
These materials are perfect for enhancing your business or classroom presentations, offering visual aids to supplement your insights. Please note that while comprehensive, these slides are intended as supplementary resources and may not be complete for standalone instructional purposes.
Frameworks/Models included:
Microsoft’s Digital Transformation Framework
McKinsey’s Ten Guiding Principles of Digital Transformation
Forrester’s Digital Transformation Framework
IDC’s Digital Transformation MaturityScape
MIT’s Digital Transformation Framework
Gartner’s Digital Transformation Framework
Accenture’s Digital Strategy & Enterprise Frameworks
Deloitte’s Digital Industrial Transformation Framework
Capgemini’s Digital Transformation Framework
PwC’s Digital Transformation Framework
Cisco’s Digital Transformation Framework
Cognizant’s Digital Transformation Framework
DXC Technology’s Digital Transformation Framework
The BCG Strategy Palette
McKinsey’s Digital Transformation Framework
Digital Transformation Compass
Four Levels of Digital Maturity
Design Thinking Framework
Business Model Canvas
Customer Journey Map
Part 2 Deep Dive: Navigating the 2024 Slowdownjeffkluth1
Introduction
The global retail industry has weathered numerous storms, with the financial crisis of 2008 serving as a poignant reminder of the sector's resilience and adaptability. However, as we navigate the complex landscape of 2024, retailers face a unique set of challenges that demand innovative strategies and a fundamental shift in mindset. This white paper contrasts the impact of the 2008 recession on the retail sector with the current headwinds retailers are grappling with, while offering a comprehensive roadmap for success in this new paradigm.
Best Competitive Marble Pricing in Dubai - ☎ 9928909666Stone Art Hub
Stone Art Hub offers the best competitive Marble Pricing in Dubai, ensuring affordability without compromising quality. With a wide range of exquisite marble options to choose from, you can enhance your spaces with elegance and sophistication. For inquiries or orders, contact us at ☎ 9928909666. Experience luxury at unbeatable prices.
Call8328958814 satta matka Kalyan result satta guessing➑➌➋➑➒➎➑➑➊➍
Satta Matka Kalyan Main Mumbai Fastest Results
Satta Matka ❋ Sattamatka ❋ New Mumbai Ratan Satta Matka ❋ Fast Matka ❋ Milan Market ❋ Kalyan Matka Results ❋ Satta Game ❋ Matka Game ❋ Satta Matka ❋ Kalyan Satta Matka ❋ Mumbai Main ❋ Online Matka Results ❋ Satta Matka Tips ❋ Milan Chart ❋ Satta Matka Boss❋ New Star Day ❋ Satta King ❋ Live Satta Matka Results ❋ Satta Matka Company ❋ Indian Matka ❋ Satta Matka 143❋ Kalyan Night Matka..
Starting a business is like embarking on an unpredictable adventure. It’s a journey filled with highs and lows, victories and defeats. But what if I told you that those setbacks and failures could be the very stepping stones that lead you to fortune? Let’s explore how resilience, adaptability, and strategic thinking can transform adversity into opportunity.
SATTA MATKA SATTA FAST RESULT KALYAN TOP MATKA RESULT KALYAN SATTA MATKA FAST RESULT MILAN RATAN RAJDHANI MAIN BAZAR MATKA FAST TIPS RESULT MATKA CHART JODI CHART PANEL CHART FREE FIX GAME SATTAMATKA ! MATKA MOBI SATTA 143 spboss.in TOP NO1 RESULT FULL RATE MATKA ONLINE GAME PLAY BY APP SPBOSS
3. CONTENTS IN BERIEF
EBM’s History
Vision
Values
Procurement Dept. Division
Inventory purchases
General Items
Working Criteria of MM Commercials
ISO 14000 (Environmental Management Systems)
Solid Waste Management
Application of Safety Stock
Safety Stock Application in EBM (FGS)
EBM’s Products
EBM Revenue
EBM Product Mix
Market Share
Pictorial Representation of the Supply Chain
Production Functions
Material Receiving
Production Process
Production Step 1: Mixing
Production Step 2: Cutting
Production Step 3: Baking
Cooling (Buffer Zone)
Production Step 4: Packaging
Dispatch
Export
Procedure For Supply Chain
Procedure for Evaluation of Supplier
4. Procedure for Procurement of Raw/Packaging Material,
Technical and General Items
General Procedure
Raw Material Procurement Planning and Management
Packing Material Procurement Planning and
Management
General, Technical and IT Items Procurement
Imported Items Procurement Planning and
Management
Recommendations
5. EBM’S HISTORY
English Biscuit Manufacturers (Private) Limited was established as a
joint venture company in 1965 with the name of Peek Freans Pakistan
Limited. In 1966, the UK sponsor company was renamed Associated
Biscuits International Limited (ABIL), while the venture was renamed
English Biscuit Manufacturers (Private) Limited (EBM), which stands to
date.
EBM started manufacturing and marketing the world famous Peek
Freans range in 1967 in order to provide Pakistani consumers with
nutritious and hygienically packed biscuits of the highest quality.
True to its corporate claim, 'The Legend Leads', EBM has led the
biscuit industry in Pakistan for 39 years by playing a pioneering role in
providing innovative and high quality biscuits for every taste bud.
EBM’s trademark, Pied Piper, made its mark three and a half decades
ago, but continues to remain in the hearts, minds, and souls of the
people through the variety and excellent quality of biscuits
manufactured under its umbrella. EBM enjoys the distinction of being
the first food company in Pakistan to promote biscuits as 'food
between meals'.
EBM has been in the business of manufacturing and marketing
branded biscuits in Pakistan for 39 years. The brand name 'Peek
Freans' is a household name, and people trust and believe in the
quality of the products produced under this brand. EBM is also the first
biscuit company in Pakistan to have achieved ISO - 9001 Certification
in correspondence with its institutional slogan 'The Legend Leads'. The
achievement also endorses the company's firm commitment to high
standards of quality.
Under the brand range, Peek Freans, the company today carries the
largest variety of biscuit products including Marie, Gluco, Click,
Sooper, Smile, RIO Double Treat, Marvell, Party, Peanut Pik, Peanut
Pista, Lemon Sandwich and Chocolate Sandwich.
English Biscuit Manufacturers (Pvt) Ltd., or (EBM), is the country's
leading manufacturer of biscuits and cookies since 1967, with an
annual sales volume and production capacity of more than 65,000 tons
and a turnover of more than Rs. 7.0 billion. EBM is the only Company
in the industry to have achieved recognized international certifications
pertaining to quality control, environmental management system and
6. human resources management, including ISO 9001:2000, ISO
14001:2004, HACCP certifications and IIP (Investors in People)
Recognition. EBM is also the only food company to have been awarded
Environmental Excellence Award for four successive years 2004, 2005,
2006 & 2007.
As a socially conscious company, EBM consistently supports various
humanitarian causes in the areas of education, sports, healthcare and
help for the less privileged.
VISION
To provide high quality value-added food to contemporary and
future generations
To constantly endeavor for the acquisition of knowledge and
excellence in developing human skills, product innovations and
state-of-the-art technologies
To be a good corporate citizen by giving back to the community
and improving the lives of the underprivileged
To dispense equitably, fairly, and with compassion, the fruits of
success among our “partners in business”
To become a partner with the Government in sharing the
responsibility of economic and social uplift and development of
Pakistan
VALUES
We believe that no individual is bigger than the institution
We believe in integrity, transparency and commitment as our
cultural ethos
We continually adhere to the highest standards of hygiene and
ecology
We believe in governance in human face
We protect and promote the cause of the environment
We emphasize on employee welfare
We believe in leading and innovating in all aspects of business
PROCUREMENT DEPT. DIVISION
7. Inventory purchases
Raw material is purchased on the basis of forecast made by the
marketing department; raw material is purchased after the quotation
from supplier. Mainly flavors are outsourced from the best in class
vendors like IFF and Gevidaun; other raw materials include dry fruits,
eggs, sugar, flour, fat and butter.
Packaging material is sourced from the local market depending on the
nature of the finished products; it includes inner films, outer films and
master cartons.
Once the consignment of the supplier arises; it is recorded in the ERP
system through MNR (Material Receiving Note) and issued to
production through MCN (Material Consumption Note).
General Items
Items like stationary, computer accessories, engineering tools needed
in electrical, mechanical and civil worker is purchased. The category of
general items has been distributed to different official related to nature
of job. Demand note is prepared when there is a need of general item
in the ERP system (Inventory and Procurement Management)
8. EBM compliance with a paper less organization methodology and each
document is recorded in their module of Inventory and Procurement
management
Electrical appliances are purchased after negotiation by the suppliers;
every purchase has a purchase order prior to the purchase.
WORKING CRITERIA OF MM COMMERCIALS
Forecast (MKT)
Material Planning
Supplier Enquiry
QuotationMailing
Opening of LC
Purchase Order
Raw/Packaging received
QA sampling
RejectedAccepted
Stored through MNR Sent back to supplier
9. ISO 14000 (ENVIRONMENTAL MANAGEMENT
SYSTEMS)
Solid Waste Management
Since the introduction of ISO 14000 in 2005 EBM saves around 2
million annually. These standards deal with Solid Waste Management
and Water Treatment Plant. EBM requires around millions of cartons
for packaging purpose so corrugated cartons are sold to different
vendors once not in use, sacks of sugars and flours are also sold to
vendors once raw material has been used. Waste of biscuits on daily
bases is crushed and supplied as cattle feed.
APPLICATION OF SAFETY STOCK
Safety stock is now becoming a major issue for every process industry
globally, weather in the form of raw material or finished goods. It
depends how effective a supply chain is for an organization. When it
comes to raw material, inventory is build up when prices tend to go
high or there is a chance of uncertainties
Many process industries tat employ Mass Production tend to keep
safety stock in their warehouse and also their sole distributors. Levels
of inventory are maintained on for to six weeks.
Safety Stock Application in EBM (FGS)
Although EBM does employs safety stock methodology but due to lack
of space they are bound to do it. FGS store has a maximum capacity of
90000 master’s cartons but on average 15000 masters cartons are
dispatched on daily bases versus 15000 units of production. Also
transfer is taken from production on daily bases due to which there is
a bottle neck in dispatch of finished goods.
There should be an expansion in FGS so that volume of finished goods
can be increased.
EBM’S PRODUCTS
Marching ahead of the competition, Peek Freans biscuits are best
known for their excellent quality and taste. The Pied Piper symbol is
the most popular icon in the country, leading biscuit lovers to
experience one superb product after another.
10. Offering the largest variety in taste and textures, Peak Freans
produces thousands of tons of premium quality biscuits annually,
employing the most innovative ideas, state-of-the-art technology and
sophisticated Food Safety Systems.
Plain Sweet Biscuits
Gluco
Marie
Sooper
Whole Wheat Slice
Nuts
Peanut Pik
Peanut Pista
Cream Biscuits
Choco Vanilla Sandwich
Chocolate Sandwich
Lemon Sandwich
Rio Double Treat Chocolate/Vanilla
Rio Double Treat Strawberry/Vanilla
Rio Vanilla
Crackers
Butter Puff
Marvell
Saltish
13. PICTORIAL REPRESENTATION OF THE SCM
Receiving
Raw
Material
RM Unload in
Quarantining Area
QA
Inspection
Rejected
by QA
QA
Inspection
RMS Store
Flour/Sugar GrindingCold Room 1 Nuts Cleaning/Grinding
Mixing Storage Area
Mixing Process
Hopper
Cutting
Weighing Area
Master Cartons Filling
Baking
Packing
QA Packing / Coding
QA Inspection
Transfer and Storage in FGS
Distributors
Retail Shop
Customer
14. PRODUCTION FUNCTIONS
MATERIAL RECEIVING
Supply Chain contact approved suppliers and purchase raw
material from them.
Supplies come through trucks. In case of some materials,
material is not off-loaded without testing.
Sampling and testing is carried out by QA personnel. Composite
sample is collected to get good results.
After approval, incoming material is stored in raw material store
and packaging material store, whereas sensitive items such as
butter, color, flavors are stored in cold rooms.
In rest of the cases, Quality assurance performs testing after
material is stored in relevant stores and then accepts/rejects the
material.
PRODUCTION PROCESS
Information for daily production plan is supplied by marketing
and sales department on the basis of customer demand. Keeping
in view these factors, production plan is made.
PRODUCTION STEP 1: MIXING
There are six different mixing areas.
For a specific product, ingredients are weighed (according to
pre-defined recipe) in weighing area.
Mixing is carried out in either vertical or horizontal mixer,
depending upon the nature of the product.
PRODUCTION STEP 2: CUTTING
After mixing, dough is transferred from hopper to cutting line.
There are total 6 lines, which are reserved for different products.
Dough passes through the conveyer belt and is shaped according
to product.
15. PRODUCTION STEP 3: BAKING
Unbaked biscuits enter the oven, conveyer belt is constantly
moving at a slow pace.
Different types of heating devices are present in oven which
provides different temperature.
Approximately 6 minutes are passed in oven during which
different temperatures treatment are given to biscuits starting
form lower to higher temperature.
Conveyer belt then moves to Buffer Zone.
COOLING (BUFFER ZONE)
After high temperature treatment baked, biscuits are not very
stable and texture is not fully developed, that’s why they are
passed through Buffer Zone for cooling.
It is merely an area consisting of relatively low temperature.
Conveyer belt containing biscuits passes through this area to
cool down the biscuits.
PRODUCTION STEP 4: PACKAGING
After cooling, workers pick the biscuits for conveyer belt and
place them in different gauges set according to Ticky Pack (TP),
Snack Pack (SP), Half Roll (HR) or Family Pack (FP).
Biscuits are automatically packed in final packaging material
(inner sealing) incase of TP, SN, HR, and then are finally packed
in master cartons.
FP is packed in 3 different packaging material; inner sealing,
outer sealing and then finally master carton.
Master cartons are sealed and are transferred to finished goods
store.
DISPATCH
Products are stored in finished goods store according to date are
dispatched on FIFO (First in First Out) basis.
QA performs final checking of finished products, after which
product is dispatched through trucks to different distributors.
Distributors further distribute the product to retailers.
16. EXPORT
Peak Freans products are also exported to different countries of
the world including USA, UK, and Canada etc.
Export order is raised from sales and marketing department.
Export order contains the name, type, quantity, packing
specifications of the product.
Supply chain and production is enquired whether they can
produce the required amount of product in limited time.
After their approval, product is manufactured according to
specifications defined in export order.
Product is packed in containers which are shipped to the
destination.
After custom’s clearance, containers are delivered to address
mentioned on the export order.
PROCEDURE FOR SUPPLY CHAIN
Procedure for Evaluation of Supplier
Supplier is evaluated on the basis of range of products and
services he provides.
The supplier is required to furnish details of his quality system.
Supplier performance is evaluated be Supply Chain Dept.
Supplier’s end survey is to be conducted upon requirement. If
the system/ supplies are not flowing properly then it needs to be
addressed through site survey.
Based on the information gathered supplier is approved /
rejected.
Procedure for Procurement of Raw/Packaging Material, Technical and
General Items
General Procedure
Procurement of Materials is done on the basis of Annual Sales
Budget
Raw & Packaging Materials are purchased from Approved
Suppliers only.
Approved Standard Specifications of all materials are given to
suppliers
17. Negotiation of prices of various materials depends on quantity
purchased in a certain period. Rates of various materials vary at
different interval. For locally purchased items, normally one
month credit period is allowed except for few items which
payment is made on delivery. In case of Engineering / IT /
General Items, the payments terms are negotiated on case to
case basis.
Raw Material Procurement Planning and Management
Requirement is computed on the basis of Weekly Production
Schedule
Purchase Order is issued to Local Suppliers with all terms and
conditions and specifications / credit record
After Receipt of Material QA department collects the samples of
receipt material and verifies them
If the material is rejected by QA, the rejected materials are
returned to the supplier
Bills are received at MM Department from the suppliers and sent
to Finance Department
Packing Material Procurement Planning and Management
Monthly Requirement is generated on the basis of
Comprehensive Report on periodic basis
Purchase Order is issued to Local Suppliers with all terms and
conditions and specifications / credit record.
After Receipt of Material QA department collects the samples of
receipt material and verifies them
If the material is rejected by QA, the rejected materials are
returned to the supplier
Bills are received at MM Department from the suppliers and sent
to Finance Department
General, Technical and IT Items Procurement
Demand Note is received for purchase of General / Technical / IT
equipments.
Required materials are arranged from on spot market buying
Purchase Order is issued
Material is received by concerned Stores
Bills are received at MM Department from the suppliers and sent
to Finance Department
18. Imported Items Procurement Planning and Management
Requirement for Imported Raw Material is generated on period
basis
A letter is sent to supplier or their Agent in Pakistan and Price /
Rate is negotiated
Application is sent for L/C to the bank
Copy of L/C is sent to Supplier through courier / fax.
Negotiable documents are received from our bank
Clearing Agent arranges for clearance of consignment and
delivery at EBM
Bill of Clearing Agent is sent to HOD for approval.
RECOMMENDATIONS
Raw Material should be stored according to FIFO which avoids
bottle neck in dispensing the raw material
Raw Material should be kept at 20 feet away from main
entrance, because once the gate opens there are chances of
pesticides entering the store.
EBM should deploy self distribution in spite of hiring on
contractual bases, this will leave a positive perception on the
consumers mind once they see transport vehicle of the company.