Pandora is an internet radio service founded in 1999 that allows users to create personalized radio stations based on songs, artists, or genres. It has grown significantly since launching, now with over 80 million active listeners monthly. Pandora's competitive advantage is its patented Music Genome Project, a music recommendation algorithm that analyzes hundreds of attributes for each song. While facing competition from other music streaming services, Pandora's future growth depends on maintaining affordable royalty rates with the music industry as it renegotiates terms in 2015.

1. Company Review PREETI J. PILLAI

4. Sidebar Gadget for Windows Vista, 7

5. Mobile Apps for iPhone, iPad, iPod, Android, Blackberry & Windows Mobile

7. Tim Westergren(Recording Technologist)

8. Will Glaser (Computer Scientist & Mathematician)

11. Limited within the US due to compulsory license issues for Internet Radio

12. Currently more than 80 million listeners(2011) compared to 20 million in 2009!

13. Adds a new registered user every second on average

15. Personalized Internet Radio

16. Unlike Apple’s iTunes, Pandora took advantage of a compulsory ‘US license for Internet Radio’ that allowed one to pay for streaming recorded music

17. Other competitors at that time negotiated with individual labels to stream music and were unsuccessful in making money

19. Not Live, hence 24/7 availability

20. Uncluttered

21. All kinds of Music

22. Fresh

23. WiFi /3G /4G

29. May switch over to Pay-only Music services 

30. Ever-increasing massive iPhone User base 

31. The present PANDORA may very well prove to be Radio’s Future…