New music positioning in the cloud opens new challenges and possibilities for Neomobile. 2012 was the year of the music industry revival. Discover in this presentation what drove the market of digital music.

1. A NEW ERA FOR MUSIC?
Facts & Figures on the world of Digital Muisic
Digital Music Revenue
2011: 5.1 Billion
2012: 5.6 Billion
Digital Music Revenue 2012
Subscription for streaming services
ADV
Download

2. Subscription for streaming services revenue
In 2012 there were 20 million paying subscribers for the streaming music services
In 2013 they could reach 30 million
Streaming music services success
Strong Social factor
User friendly interface
Legality
Possibility to listen to the music anywhere with our own smartphone
General smartphone activities
Social networking
Gaming
News
Music listening - 50% of the global smartphone users

3. Users that listen to music from their own smartphone:
Brazil 71%
USA 61%
France 66%
Italy 53%
Mexico 68%
Spain 61%
UK 58%
Germany 67%
MUSIC IS SOCIAL
YOUTUBE: 10 most viewed videos of all times
PSY – GANGNAM STYLE
Justin Bieber – Baby
Jennifer Lopez – on the floor
Eminem – Love the way you lie
LMFAO – Party Rock Anthem
Shakira – Waka Waka
Charlie bit my finger, again!, HDCYT
Lady Gaga – Bad Romance
Michel Telò – Ai se eu te pego
Don Omar – Danza Koduro
9 music videos – 5 billion views

4. TWITTER: Top 10 most followed accounts
Justin Bieber
Lady Gaga
Katy Perry
Rihanna
Obama
Taylor Swift
Britney Spears
Shakira
Kim Kardashan
Ellen Degeneres
7 singers – 200 million followers
FACEBOOK: Top 10 most popular pages
Facebook
Texas Holdem
Eminem
Youtube
Rihanna
Lady Gaga
Michael Jackson
Shakira
I Griffin
Justin Bieber
6 out of 10 are singers
SOUNDTRACKER RADIO - A connection is just a song away

7. Sources: “Digital music report 2013” International Federation of the Phonographic Industry - “ourmobileplanet.com” - Google

9. SOCIAL MEDIA WEBSITES
www.neomobile.com
www.neomobile-blog.com
www.onebip.com
Neomobile S.p.A.
viale Pasteur 78 - 00144 Roma - Italy
info@neomobile.com
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