This document contains a performance summary and resume for Oyekola Deji Festus, highlighting his experience as a Branch Development Manager and Relationship Officer for several banks and real estate companies over the past 13 years. It details his responsibilities managing sales teams, developing marketing strategies, generating new business, and consistently achieving sales targets. The resume lists his educational background and qualifications for a business development position.

1. Oyekola Deji Festus
No 2 Bamgbose Street, Off campos area. Lagos Island ● Lagos ● 08035234823, 08026983282 ●
oyekoladeji@gmail.com
Performance Summary:
A highly efficient, results driven and capable business development officer with a proven ability to
effectively develops, manage and control relationships between the company and its target audience.
Having a proven track record of quick understanding a marketing campaigns mission, vision and
objective and then communicating this to potential customers. Enjoying challenging briefs & able to work
to an excellent standard under considerable pressure whilst presenting a positive image to clients &
colleagues.
Now looking for a suitable business development position with a ambitious and exciting company.
PROFESSIONAL COMPETENCIES
• Market Research • New Business Development • Market Analysis
• Market Penetration • Sales Reports Assessment • Employee Motivation
• Retention Strategies • Strategic and Tactical Planning • Marketing Plans Execution
• Sales Targets Monitoring • Complaint Resolution • Risk Management Practices
PROFESSIONAL EXPERIENCE
Branch Development Manager
Lily Homes Limited
Lagos Island Branch, (04/2016 to till date)
 Managing and motivating the sales staff in a new home community.
 Effectively market the community through the development of a lead base and selling the
community through discovering, presenting and closing qualified leads.
 Assisting Buyers with the customizing and selection of their new home and site.
 Assisting Buyers with the financing of their new home purchase.
 Managing and assisting the Buyer from Commitment to Settlement.
 External Business Development, create and update Marketing Plan
 Managing and maintaining the profit and budget of the sales division in a new home community.
 Successfully sold an average of 5 homes per month.
 Initiate all phases of the sales cycle, including lead generation and sourcing
 Research Real Estate trends to provide current market data to corporate office and clients
increasing buyer
Branch Development Manager
Adron Homes and Properties Limited
Festac Branch, (02/2016 to 04/2016)
• Ensuresconsistent,profitable growthinsalesrevenuesthroughpositiveplanning,deploymentand

2. managementof resources.
• Identifiesobjectives,strategiesandactionplanstoimprove shortandlong-termsalesandearnings.
• Profitablymanage the businessactivitiesintermsof inventory,debt,turnoverandassets.
• Execute - buildStructuredSellingcapabilitiesensuringthatSalesRepresentativesexecutethe required
salesprocess.
. Identified and resolved any errors during client transaction by extensive review and supervision
ensuring clients' satisfaction.
Initiated the sale of property utilizing various marketing and advertising methods.
Delivered convincing oral sales presentations to potential clients and investors.
Researched rental pricing trends and made appropriate pricing recommendations to assist
property manager.
Maintain all records, files and follow state guidelines on rules and regulations.
WEMA BANK, Modakeke Branch, (11/2013 to 30/2015)
Relationship Officer
 • Planning&implementingmarketingactivitiesacrossall online &offline channels
• Settingupnewmarkingstrategies
• Work closelywithbank salesteamstodetermine andactualized salestargets
Managingcustomerrelationships.
 Direct calling on prospective new clients to generate loans, deposits and various bank
products.
 Developed and implemented a marketing plan to increase loan referrals from outside resources
and centers of influence
 Successfully trained assigned retail branches on all Business Banking products to promote
internal referrals
 Developed and generated approximately 350 million in loans and new relationships
Achieved 100% of Revenue Goals in Credit and Treasury Products each year 2013-2015
Noted credit product expert having developed strong internal relationship with credit team
 Exhibits strong credit analysis skills and financial acumen to become top credit producer
Results and Accomplishments
• Increased the branch’s client base by a whopping 55% by effectively employing strategic business plans
• Led an intense market research which resulted in determining a competitive loophole, that eventually
led to an increased market share
• Acquired a corporate client worth 5Billion share, thereby increasing the branch’s annual deposit by 66%

3. • Exceptional projectandtime managementskills.
KEYSTONE BANK,Akure Branch, (08/2010 to 10/2013)
Relationship Officer
• Assisted in bank strategy development and implementation
• Assisted in handling complaints and bank-related issues such as financial discrepancies
Instrumental in increasing loan portfolio from 3M to 350M over 2 years.
Improved bank brand awareness by implementing marketing strategies.
 Served as face of bank, representing company at industry conferences and
various professional networking events.
 Maintained and deepened ties with current clients through relationship building
strategies
 Increased business with new clients by creating customized marketing plans
based on market data
BANK PHB , Osogbo Branch, (05/2007 to 10/2010)
Relationship Officer
Responsible for providing a full range of banking services to businesses with annual sales up to
120 million.
Emphasis on direct client contact and sales of credit relationships
 Direct calling on prospective new clients to generate loans, deposits and various bank products.
 Developed and implemented a marketing plan to increase loan referrals from outside resources
and centers of influence
 Successfully trained assigned retail branches on all Business Banking products to promote
internal referrals
 Analyzed financial loan requests up to 150 million targeting owner-occupied and investor.
 Developed and generated approximately 250 million in loans and new relationships
ARM PENSION MANAGER Osogbo Branch (03/2006 to 04/2007)
Marketing Executive
RSA mobilization
Relationship management

4. EDUCATION
• Master in Managerial Psychology [2011] with aggregate of 58.5 from University of Ibadan
• Applied Chemistry HND upper credit [2004] with aggregate of 3.26 from Federal Polytechnic Ede.
• Science Laboratory Technology OND upper credit [2001] with aggregate of 3.32 from Federal
Polytechnic
REFERENCES – Available on request.