The document discusses how IoT is driving innovation across multiple industries by connecting devices, collecting data, and creating new business models and efficiencies. It provides examples of how Telefonica is leveraging IoT through solutions in areas like connected cars, smart cities, energy grid management, and other verticals. Telefonica's strategy focuses on providing end-to-end IoT solutions and services including connectivity, data analytics, and encouraging innovation through their open innovation programs.

1. Surya Mendonça
of creating a better world with IoT
The Joy

2. We are in the middle of a digital revolution_

3. Places 1bn.
2020
Devices 20bn.
People 8bn.
M2M/IoT is the next wave of this revolution_

4. Driven by various factors_
• New technologies
• More affordable
• Open, interconnected systems
• Standards
• Quality of life
• Security
• Sustainability
• Savings
• Efficient processes
Regulation
Environment
People &
Company
Needs
Technology
Availability
• New regulation
policies
• Public funds

5. Generating new business models_
-
15%
-30% of energy
reduction due to
smart lighting
-20% of traffic
density
reduction due to
smart traffic
lights
+20-25% productivity increase
thanks to Smart Agriculture
Savings up to £800 M
In generation and distribution of
electricity in UK
SMIP
+15% fuel reduction thanks to
fleet management
Productivity
Cost reduction
Efficiency
Sustainability

6. Public AdministrationTransport Energy
Financial servicesIndustrial solutions Consumer Electronics
Health
Security
Opportunity emerges across multiple industries_
• Connected Car
• Fleet Management
• Stolen Vehicle Recovery
• Smart Cities
• e-Government
• Smart Metering
• Smart Grid
• Energy Efficiency
• Telemedicine
• Remote assistance
• Payments
• e-Wallet
• Tank Telemetry
• Vending
• Elevators
• Alarms
• Cybersecurity
• Wearables
• Watches

7. Horizontal Solutions
Device Management
Consumer
Electronics
Industrial
Telemetry
Utilities Health Financial
services
SecurityTransport Energy
Efficiency
Connected
Car
Managed Data
1
2
Smart
Cities
In Telefonica our strategy is focused on horizontal & e2e solutions_
Managed Connectivity
E2E Solutions
“Global & Local
Strategy” “Focus on Innovation”
“In-house Capabilities
& Key Partners”

8.  Connected Maps
 Internet Radio
 Remote vehicle
monitoring
 Remote diagnosis
 B-Call
 24h Road Assistant
Providing m2m connectivity for Tesla electric vehicle across major EU markets
Managed connectivity
 E-call/diagnostics
 New wave (infotainment/4G)
E2E solutions:
 Fleet Management
 Connected Car
With a very active role in the transport industry_

9. As well as in energy industry_
Telefónica is a Communications Service Provider on the UK
Government Smart Metering Implementation Program
One of the world’s largest
awarded contracts
23.5 million
households
42.3 million
smart meters
£1.5 Billion
contract
SmartMeters

10. Sub title
1 Energy &
Environment
Smart
Mobility
Security &
e-Health
Public
Administration
2 3 4
Pushing to transforming public services with Smart cities_
 Improve citizens quality of life:
• Innovative services
• Higher quality
 Reduce administration costs
through more efficient
systems
Aguas de San
Pedro
 Leveraging our Smart
City Platform
Open
Source
Fiware
Standards
Big
Data
Open
Data
Data
Analytics

11. Tank
Telemetry
Smart
Agriculture
…
Smart Coolers
Smart Building
Smart
Elevators
Solution
E2E Tank monitoring
Device
Web-based application
Data collection & reporting
Alerts & notifications
Client benefits
Efficient logistics, maintenance
& control processes
Increased asset security
We create solutions together with our customers,
understanding their business needs_

12. We are encouraging innovation around IoT_
TELEFONICA OPEN FUTURE THINKING THINGS
 Global & Open Programme
 Connecting start ups, investors, & orgs
 Integrating all innovation,
entrepreneurship & transformation
initiatives: Talentum, Wayra, Think
Big, Telefónica Ventures & Amérigo
 Ongoing Specific Internet of Things
Challenge
 Platform offering all elements required
to create new IoT solutions
 Modular hardware
 Integrated sensors and connectivity
 Ready to use
 Developers/Makers oriented – API
available
 Now also Open

13. And bringing innovation into the market_
 Leveraging R&D Team
 With Thinking Thinkings
technology
 Driving simplicity for the
customer and sales/awareness
for Telepizza
Telepizza Click and Go magnet enabled by Telefónica

14. +
While betting on new technologies: LPWA_
 New technology
complementary to cellular
 Big potential, with new use
cases enabled due to
coverage, energy, cost and
backup requirements
 Sigfox unique value proposition
with proven fast deployment
model