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1. Google+ Local
Overview
Why Google+ Local Can Grow
Your Local Business

2. Table of Contents
1
Dilemmas & Overcoming Barriers
2
What is Google+ Local
3
Google+ Local Benefits & Facts
4
How We Can Help

3. About Me
Steve Mayer
(949)689-0857
Professional Local Marketing Services
Specializing in Powerful Online
Strategies That Get Results!
(949)689-0857
www.yourwebsite.com

4. Business Dilemmas

5. Traditional Marketing Costs
Are Some of the Expensive
Traditional Marketing Methods
Losing Their Effectiveness?
 Yellow Page Books
 Newspaper Ads
 TV Commercials
 Radio Ads

6. Your Competitors
Are Your Competitors Taking
Your Fair Share of the
Market?
 More Local Attention
 More Repeat Business
 Better Marketing

7. Technology
Are You Having Trouble
Implementing New-Age Marketing
Strategies that Can Help Grow
Your Business?
 Online Marketing
 Mobile Marketing
 Social Marketing
 … and MORE

8. Overcoming Barriers
There IS Hope:
 Put your business in front of your
target audience
 Spend your marketing dollars
where they can yield the best
returns
 Utilize the power of online
marketing to stay connected to
your local market

9. Overcoming Barriers
One Way to Accomplish This is by Claiming &
Optimizing Your Google+ Local Listing!

10. What is Google+ Local?
Google+ Local is a business-related
platform that focuses specifically on
companies and their locations…
It is a keyword-based business directory
that pulls up businesses that local
consumers may be looking for…
It’s a critical piece of local search engine
optimization process.

11. What Does it Involve?
Claim &
Complete Your
Profile 100%
Monitor
Reviews
Add
Company
Details
Ask
Customers
for Reviews
Add Great
Content
Optimize Your
Profile

12. How Does it Work?
It’s the NEW Yellow Pages!
1. An online user types their location AND a
keyword for something they’re looking for into
the Google search engine (a product, service or
company name)
2. Google+ Local results will come up – listing many
different businesses that fit the description
3. It shows a map detailing location, hours of
operation, phone numbers, addresses, links to
their websites, and more

13. Benefits of Google+ Local

14. Benefits of Google+ Local
 Draws in local consumers who are searching for your
type of product or service
 When a search has local intent, the Google+ Local
results usually appear at the top of the page
 Strengthens your brand by having your company logo,
photos, videos, and social interaction etc.
 Gives you a way to present potential customers with
special offers, coupons, and promotions

15. Local Search Facts
 97% of Consumers Search for LOCAL
Products, Services or Businesses Online
 20% of All Computer Searches are LOCAL
 95% of All Mobile Searches are LOCAL
 Most of Them Take Some Type of Action
by Visiting or Contacting Businesses

16. Local Search Facts
 Many Consumers Never make it Past the
First Page of Search Engine Results
 72% of Consumers Said They Trust Online
Reviews as Much as Personal
Recommendations

17. Here’s a Snapshot of Your Google+ Listing
Insert a Picture of
Their Incomplete
Google+ Listing
and/or How Low it
Ranks

18. Potential Profit Leaks
Here are the 3 Main Problems:
Your company’s listing is unclaimed and
incomplete
Your company’s listing is buried on page 6 or
higher with relevant local keyword terms
You have 2 reviews – one good and one negative,
which could hurt credibility

19. Here are Your Competitors Listings
Insert a Picture of Their
Competitors’ “Better” Google+
Local Listings and/or Rankings

20. Competitor Analysis
Here Why Theirs is More Profitable:
Consumers will see their listing before they see
yours due to higher rankings
They have all of the pertinent information that
consumers would be looking for during a search
They have several positive customer reviews that
will grab more attention than your listing

21. Consequences
Pitfalls of Not Using Google+ Local:
 You miss out on an opportunity to
generate new local leads
 You miss out on an opportunity to gain
more online exposure for your brand
 You let your competitors out-do you in
terms of trust and credibility

22. What Next?
 Create a plan to claim and
complete your Google+ Local
profile
 Incorporate conversion-boosting
features such as videos, photos,
images, special discount offers, etc.
 Make sure your listing is welloptimized to show up higher in the
search results
It’s TIME TO Really Go Local!
Who?
What?
When?
Where?
How?
Help!

23. How We Can Help
 Help You Claim and Optimize Your Google+
Local Listing
 Analyze Your Competition
 Help You Generate More Reviews from Your
Customers
 Provide Ongoing Maintenance and Support
of Your Google+ Local Listing

24. Our Special Offer
For a LIMITED-TIME, we can setup your
Google+ Local listing for just $197
(normally: $397)
On-going Maintenance for just $97/month
(normally: $197/month)
Offer Ends on (put end date here)

25. Client Testimonials
You Are The
Best..Jim B.
Can’t Wait to visit
Again Sam E.
I’ll be back Fred H.

26. All of Our Service Offerings

27. Questions & Answers

28. Thank You For Viewing Our
Google+ Local Presentation!
Steve Mayer
949-689-0857
skmayer14@gmail.com
http://orangecountyseoservices2014.blogspot.com