The document discusses Oracle WebCenter Content and its capabilities for managing unstructured content. It describes how Oracle WebCenter Content can help organizations capture content, extract and index data, store content in a central repository, provide access to content through various interfaces, implement workflows and approvals, and archive content. It also summarizes key features for finding, accessing, monitoring, routing, and managing digital assets and images.

1. <Insert Picture Here>
Oracle WebCenter – “Content is King”
Alexandru Baciu
Senior Technology Pre-Sales Consultant SOA&ECM
Oracle Romania

2. The Information Explosion
• Documents, Images, Voice, Video, IM, Email…

3. Is Content Slowing Down Your Business?
The cost of content-disabled applications
SHIP/ OPEN/ ENTER DATA INTO SEND TO OTHER REVIEW/ RETURN TO FINALIZE IN
PREP/ SORT APPLICATION PARTIES REVISE/ ORIGINATOR APPLICATION
APPROVE
• 80% of information is unstructured
• 42% of transactions are still paper-based
• 30% of people’s time is spent searching for relevant information
- Source: Gartner Group

4. Oracle Content Management
Oracle’s end-to-end solution for document driven processes
Capture Extract & Index Store Access Workflow Approve Archive
Documents Document-centric
Documents scanned
Automated data Stored to central accessed from End-workflows & Resolution Archived
extraction repository user UIs monitoring
CONTENT MANAGEMENT
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5. Oracle Content Management
A Strategic Focus @ Oracle
• Key Component of Enterprise Software
– Over 90,000 Oracle middleware customers
– Over 7,900 Oracle enterprise content mgmt customers
• Content Management Critical for
– Oracle Fusion Middleware
– Oracle Applications & Fusion Applications
– Blending structured & unstructured information mgmt
– Stand-alone E2.0, WCM, ECM business
• ECM Continued Focus Area
– New features continually added since Stellent
acquisition in 2007
– Key new capabilities in 11g+
– Growing R&D resources since Stellent acquisition
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6. Oracle WebCenter
Unified and Integrated Content Management
Oracle Enterprise Content Management
SOA, BPM, JDev Desktop &
Portal OOTB Application Mobile
Connectors Office
Web Apps Connectors Delivery
Integrations
Identity Mgmt
High Values Features and Services
Notes / Domino
Business FUSION Capture Web Content Archiving Imaging
Intelligence
MIDDLE File Systems
Digital Assets Document Rights Records
WARE
Application Core Content Services
Grid 3rd Party
Oracle Database 3rd Party
SecureFiles, AuditVault, Database, File System
Database Vault, RAC

7. Oracle WebCenter Content
Content Consumer Functionality
Content Contributors Content Consumers
• Policies and Procedures • Call Centers
• Technical • Knowledge Base
Documentation
• Intranet Sites
• Engineering Documents
Workers
Office Docs
• Web Site
Customers
Content Server
• Invoices and Orders
• Applications
• Self-Service
Scanned Data • Claims Extranet
Suppliers

8. Content Check-In
Getting Content into the System
• Browser-based
– Submit any file types
• Optional Web forms
• Content Categorization
– Automatic metadata
– Based on rules, text &
properties
• Behind the scenes…
– Security - only the right
people view or edit
– Index for search

9. Content Check-In
Getting Content into the System
• Desktop Integrations
– Windows Explorer
• Drag and drop into folders
• Check out & view
metadata directly from
Windows Explorer
– Email Integrations
• Drag and drop email &
attachments into folders
• Access managed content
• Outlook & Lotus Notes
– Desktop Applications
• MS Office, etc.

10. Finding Content
Once it’s in…can you find it again?
• Search by…
– Metadata: author, contract
#, release date, type…
– Full-text: keywords
• Advanced Search
Capabilities
– Personalized
– Drill-down approach
– One-click search
– Saved Searches
– My URLs

11. Accessing Content
Do you have the right application for viewing?
• Automatic Conversions
– HTML, PDF, JPEG, etc.
– Web & wireless
• PDF Watermarks
– Template-based
– Static and/or dynamic
• “Confidential”
• “Internal Only”
• Logos for branding
• Currently viewed by…
– Watermark using metadata
or managed content

12. Monitoring & Tracking Content
What’s being changed? Who’s looking at content?
• Subscriptions
– New revisions
– New items that meet your
criteria - type, author, etc.
• RSS feeds
– Monitor ‘what’s new’ in the
system use RSS readers
• Content Tracking
– View access history
– See who accessed what
when
– User vs. admin reports

13. Approvals & Routing Content
Workflow
• Route items
automatically
– Individuals
– Groups
• Edit, Review,
Notifications
• Email Notifications
• Ad-hoc routing
– Triggered by user
during check-in (metadata)

14. ECM for Images, Audio & Video
Digital Asset Management
• Protects valuable visual assets:
• Logos/Branding, Corporate
Images/Illustrations, Flash
• Manages all file types:
• EPS, JPEG, TIFF, BMP, SWF,
Quicktime, Real, WMA, AVI, MP3
• Multiple renditions, multiple uses:
• Web, Lo/Hi Res Print, Color/B&W
• Easy search and retrieval
• Thumbnails, storyboards, and
closed caption

15. ECM – Directly From Your Desktop
Windows Explorer with Smart Productivity Folders

16. ECM – Directly From Your Desktop
In Microsoft Office

17. Summary of Workflow Features
Task Assignment Task routing
• Users • Declarative patterns
• Roles • Ad-hoc routing
• Groups • Document based routing
• Complex routing with business rules
Management Rules Notifications
• Escalation, Expiration • Declarative specification of:
• Delegation, Vacation rules • When – assigned, expired, …
• Work load balancing • Who – assignee, manager, …
• Email, Voice, Pager, SMS
Worklist Application Reports, Audit Trails, …
• Profile based – assignee, • Productivity and distribution
supervisor, group owner, reports
process owner • Complete history and audit
• Available as portlets trail
• Completely customizable
• Web Services and Java API
Task Forms Identity Management
• ADF based task forms • Roles and Org. Hierarchy
• Auto-generated, user defined • Integrates with OID, LDAP,
• Task Data controls JAZN; custom plug-ins
• MS Office integration

18. Extreme Performance & Scalability
Oracle WebCenter Content & Exadata
• Single system for all uses
• Imaging, digital asset mgmt, collaborative
document sharing, Web site delivery
• Configurable fast-check-in services
• Trigger high volume ingestion features per
use case or content item
Benchmark Results:
• 179 million docs / day
• Two Node Content Server + Exadata
DB Machine; Half Rack Hardware

19. It’s Marvellous
Marvel Entertainment is one of the
world's most prominent character-based
entertainment companies. They use
Oracle Content Management solution.

20. Example Customers
• Oracle helps Vodafone to roll global intranet, external
websites, call centers, yet configurable per country’s needs
and to improve online adoption with reduced operational
costs
Oracle Helps the Renault Formula 1 Team Manage
Important Documents While On The Road
"The overall simplicity of the installation, customization, and configuration was very important to us"
Oracle helps Monster the world’s leading Web site for
recruiters and job seekers to manage multiple sites
“Users loved the ease of use of the product and saw immediate efficiencies that could be gained”

21. Oracle Enterprise Content Mgmt
The Industry Leading Platform
• Only truly unified ECM product
• Broadest ECM functionality
• Unique content platform strategy
• Most scalable ECM infrastructure
• Fastest growing ECM solution