The holiday season presents a unique opportunity for brands to engage customers and drive sales. During this session, our experts will share practical strategies for utilizing first-party data at each stage of the funnel, from awareness and acquisition to engagement and retention. Discover how your organization can tap into the power of data-driven marketing to optimize conversions and make the most of the 2023 holiday season. Tinuiti’s Lifecycle Marketing expert will join conversion rate optimization industry leader, Justuno, cross-channel marketing platform, Iterable, and affiliate marketing platform, Refersion by Pantastic.