Basic tips on how to optimize your YouTube videos, do market research and use analytical too.

1. Yusuf Chowdhury
210-316-3123
www.meetup.com/SAOnlineMarketing
www.OnlineBusinessOwners.org
Optimization and
Analytics for YouTube

2. 2
@yusufchowdhury
#digitalmarketing
#bizvlogsummit

3. Do Market Research.Do Market Research.
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4. • Keyword research using keywordtool.io
• Look for related keywords for your niche.
• Search those keywords in YouTube search.
• Check Video Statistics.
• YouTube Trends. www.youtube.com/user/Trends
http://tubularinsights.com
• BuzzSumo. www.buzzsumo.com/
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5. Planning Your StrategyPlanning Your Strategy
Create valuable Content with consistency:
Tips, how to, educational, tutorials, interviews, testimonials.
Optimize your videos:
Keyword research, Title tags, description, call to action.
Engagement & Interaction:
YouTube is a social media site where people love to interact.
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6. How To Create Great Videos?How To Create Great Videos?
► 2-3 minutes video.
► Add more edit.
► Sound effects &
music.
► Actionable.
► Be real & likable.
► Be conversational.
► Create engagement.
► Have an Intro.
► Add Call to action.
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7. Optimize Your YouTube Videos
• Use keywords when uploading your movie files.
• Use keyword in your Title.
• Use keywords in description.
• Use Call to Action in description.
• Add your website in the description.
• Use Time Stamp Chapters
• Select proper category.
• Use custom thumbnail www.canva.com
• Add Tags.
• Caption your videos.
• Note* These will not help in ranking or SEO.
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8. Analytics for Your YouTube Videos
• YouTube’s analytics dashboards
• 3rd
party tool TubeBudy
• https://www.tubebuddy.com/tools#
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9. Analytics for Your YouTube Videos
• YouTube’s analytics dashboards
• 3rd
party tool TubeBudy
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