Opportunties Created by the Greek Crisis - Presentation by xe.gr at the Property Portal Watch Conference - AMS 2015

1. Online Opportunities of the Greek Crisis
Vangelis Antonopoulos – Xe.gr
Property Portal Watch - Amsterdam 2015

2. Who We Are

3. * Source: ΕΝΕΔ Official Stats, March2015 - http://www.ened.gr/stats
Overview

4. Channels

5. EcoSystem

6. Statistics

7. * Source: Focus Bari 2015
Readers of
Newspaper41%46% Visitors of
xe.gr 13%Use of both
Users of Chrysi Efkairia & xe.gr
Use of Medium

9. Residential Property Prices
Source: XE Big Data

10. House Price-to-Rent Ratio
Source: XE Big Data

11. Percentage change of Property Prices
Source: XE Big Data

12. European Real Estate market

13. Greece Investment Prospect

15. Strategic Tactics

17. Rental Commercial Properties
Athens Center
Source: XE Big Data

18. Rental Commercial Properties
Athens Center
Source: XE Big Data

19. Sales Commercial Properties
Athens Center
Source: XE Big Data

20. Sales Commercial Properties
Athens Center
Average Sell Price
Source: XE Big Data

21. Mobile Platforms

22. Product Segmentation & Differentiation

23. Product Segmentation & Differentiation

24. Product Segmentation & Differentiation

25. Personas – Lead Generation- Remarketing
Programmatic Media

26. Innovation – Smart TV App

27. Global Expansion – English Website

28. XE Global Properties
www.xe.gr
Global Expansion – Global Properties

30. 330% increase on pageviews
Source: Google Analytics

31. Mobile Apps Growth
Source: Google Analytics

32. * Source: Focus Bari 2015

33. * Source: Focus Bari 2015

34. * Source: Focus Bari 2015

35. * Source: Focus Bari 2015

36. * Source: Focus Bari 2015

37. Informational
Sites
Services
Sites
Career
Sites
Statistics
Sites
Where have we been?

38. Where are we going?
Products Market
Innovation
Multi
Channel
Big
Data
Extroversion
Co-Operation