Addressing global challenges with open data 
Gavin Starks CEO 
gavin@theODI.org 
@agentGav 
V2014-11-26
Sir Tim Berners-Lee, inventor of the web, tweeting from middle of the 2012 Olympics
What is open data? 
Data licensed 
for use by anyone 
for any purpose 
for no cost
The data spectrum 
Closed 
SharedOpen 
Your personal 
finance records 
Commercially 
sensitive 
Your 
thoughts 
The value 
A bus 
timetable 
|ß 
Combined health data à|of π 
National 
security
Our challenge? 
Sustain > 7,000,000,000 people 
… Energy … Food … Water … Waste … 
… Education … Shelter … Transport … 
… Health … Jobs …
Transparency 
Better services 
Public engagement 
Jobs 
Open innovation 
Operational efficiency 
Manage scarcity 
Risk assessment 
Manufacturing efficiency 
Create 
Enable 
Improve 
Triple-bottom-line impact
Why is social data important? 
“the internet is changing 
the way we think” [Al Gore] 
Data as culture 
→ ubiquitous data changes human behavior 
Innovation 
→ shift from products to services 
→ transform services (e.g. MOOC, crowd) 
→ data-driven decision-making 
→ entirely new interactions
What is social data? 
Population 
Education 
Health 
Law 
Crime 
Housing 
Transportation and travel 
Media & publications 
User-generated content 
Personal data-shadows
Why is environmental data important? 
“I got it wrong on climate change 
– it's far, far worse” [Nicholas Stern] 
Investment and growth 
→ energy supply, grids and efficiency markets 
→ analytics at-scale to assess risk and insurance 
Governance and accountability 
→ transparency increases accountability & competition 
Scarcity 
→ effective resource management 
→ systemic changes in supply-chain management
What is environmental data? 
Maps / geographic 
Terrain / land-use 
Weather / climate 
Water / hydrographic 
Farming / species 
Pollution / ecosystems 
Materials / resource scarcity
Why is economic data important? 
“Transparency drives prosperity” 
[Open Government Partnership] 
Stimulate investment 
→ transparent rules-based commercial environments attract investment 
→ make companies (both domestic and international) more competitive 
Improve governance and accountability 
→ fiscal transparency increases accountability and is self-enforcing 
→ shift to data-intensive, regulation-light environments can stimulate growth 
Reduce corruption 
→ wide participation and systemic changes affect everyone 
→ create a “race to the top”
What is economic data? 
Corporate ownership 
Corporate tax 
Public sector transactions 
Peer-to-peer lending 
Open procurement 
Market information (e.g. commodities) 
Asset registers (e.g. stranded assets) 
Supply-chain transactions 
Personal spending
What is the global political context?
“a new era in which people can use open data 
to generate insights, ideas, and services 
to create a better world for all” 
G8 Open Data Charter 2013
“Openness will strengthen our democracy 
and promote efficiency and effectiveness in Government” 
President Obama 
“Data is the new oil of the Internet 
and the new currency of the digital world” 
European Consumer Commissioner, Meglena Kuneva 
“Open Data is at the heart of my agenda for Government” 
UK Prime Minister, David Cameron
Many countries, regions and cities are opening data
It’s not just political …
Global, regional, local – a shared vision 
Political 
Politicians, UN, World Bank have shared ambitions 
Regional 
Smart-cities are driving efficiency and innovation 
Business 
McKinsey, Deloitte are signalling economic growth 
Innovators 
Start-ups are creating jobs 
Social 
NGO communities are building partnerships 
Individuals 
Engaged in improving their services, rebuilding trust
A global landscape for open data impact 
Outcomes 
Social, environmental, and economic impact 
Outputs 
Transparency. Efficiency. Innovation. 
Reach 
Global – Country – City/Region – Individual 
Sectors 
Smart Cities … Finance … Insurance … 
Energy … Water … Waste … Agriculture … 
Education … Food … Health … Transport …
theodi.org/culture
“Data as Culture” – opening up the conversation 
What is open data? What is its meaning? How is it used? 
Where is it found? What is its impact on society? 
As data is opened up, its interpretation must be reflected 
back to us from many angles - how can we do this? 
… 17 artists, 8 new art commissions
ODI Data as Culture – millions reached 
Public talks 
TED Global, British Library, Universities, Cabinet Office 
Events, exhibitions and workshops 
Tate Modern, V&A, Lighthouse, The White Building, 
FutureEverything, The Space 
International media coverage 
BBC World Service, BBC Radio 4, The Guardian, 
The Telegraph, Wall Street Journal, Motherboard
Vending Machine – Ellie Harrison 
http://theodi.org/data-as-culture-2012
* 
Metrography – Bertrand Clerk & Benedikt Groß © 
http://theodi.org/data-as-culture-2012
The Obelisk – Fabio Lattanzi Antinori 
http://theodi.org/data-as-culture-2012
www.WeNeedUs.org
The open web is the most successful information architecture in history
The global information network affects everyone 
1969- internet (first ARPANET link) 
1989- web of documents 
2009- web of data 
* Launch of data.gov.uk
What is good open data? 
Structured 
→ machine readable 
Addressable 
→ shareable URLs 
Traceable 
→ documented sources 
Maintained 
→ updated
The robust, quality mark for open data 
Helps publishers certify their own data 
Helps users search, discover and use it 
Helps policy makers benchmark 
http://certificates.theODI.org
Examples of open data innovation
Convened domain-experts 
+ health & data analytics 
+ communications 
Analysed 35m records 
+ all the data & clinical facts 
National & international reach 
+ Economist & FT 
+ broadsheets & tabloid press 
+ cited in G8 & govt. reports 
http://theodi.org/stories
Innovative open insight 
+ Mapped the biggest US banks 
+ Groundbreaking visualisation 
+ Enables new financial analysis 
Aggregated and cleaned data 
+ Extracted from huge PDFs 
+ Over 900 pages 
+ Combined with public data 
Featured internationally 
+ Wired 
+ GigaOm 
Development opportunities 
+ Map network changes 
+ Find patterns and trends 
http://theodi.org/stories
Convened domain-experts 
+ P2P lenders 
+ Banking professionals 
+ Data analytics (ODI) 
+ Communications (ODI) 
Analysed 14m records 
+ All the data (i.e. not a model) 
+ Anonymised and analysed 
+ ODI analytics & research 
National & international reach 
+ Front-page Financial Times 
Development opportunities 
+ Data intensive & policy-light 
+ Create real-time view 
http://theodi.org/stories+ Stimulate market
Convened domain experts 
+ Entrepreneur think-tanks 
+ Federation of small businesses 
+ Government procurement 
Analysed and cleaned data 
+ 350,000 EU tenders 
+ 38 million UK transactions 
+ 1.8m documents + 9,000 CSVs 
National reach 
+ Front-page Daily Telegraph 
(Business Section) 
Development opportunities 
+ Discover & address issues 
+ Predictive bid analytics 
http://theodi.org/stories
Convened domain experts 
+ Fire service 
+ Smart-steps intelligence (Telefonica) 
+ Data analytics (ODI) 
Real-time big data processing 
+ 509,000 incidents over (4y+) 
+ 120,000 network stations 
+ 600,000,000 location records 
1 expert analysis tool 
+ Making cities smarter 
+ View impact on people, the 
borough, and whole city 
http://theodi.org/stories
Readiness 
Political, social and economic. 
Government, entrepreneurs, 
business, citizens, civil society. 
Implementation 
Measuring progress on 14 core 
datasets (e.g. land, spending, 
transport, crime, health) 
Impact 
Analysis of positive political, 
social and environmental impact, 
and economic change. 
http://theodi.org/stories
Open data benefits both internal and external users 
Internal user-engagement 
→ improve usage, usability, and utility 
→ reveal efficiencies & innovation 
External user-engagement 
→ more users == unlocked demand 
→ diversifies use-cases 
→ improves quality and utility of supply
Open data stimulates open innovation 
→ re-use, build upon, combine 
→ create new uses 
→ create new markets
The open data supply-chain is emerging 
Publisher 
Service 
Reliable 
Comprehensive 
Secure 
Users 
Feedback 
Interpret 
Integrate 
Analyse 
Organize 
Quality 
Maintain 
Improve quality
About the ODI
ODI Global Network: the open data supply-chain 
Learning 
Membership 
Franchise 
Businesses 
Universities 
Non-profits 
Governments 
Individuals 
Accreditation 
Training trainers 
Training people 
Global network of 
members and trainers
ODI Innovation Unit: evidence, standards & tools 
Services 
Evidence 
Strategic projects 
Startup incubation 
Specific programmes 
Applied research 
Standards 
Tools 
Sector-specific papers 
Policy recommendations 
Public stories 
R&D
Global Network + Innovation = Impact 
Innovation 
Evidence 
Services 
Standards 
Tools 
People 
Organisations 
Capabilities 
Use-cases 
Solutions 
Impact
ODI is helping build the global open data sector 
Increased adoption 
& investment 
Trainers 
trained 
Organisations & 
people enabled 
Increased innovation & evidence 
Value 
communicated
Global Network – learning, membership, franchise 
Innovation Unit – services, evidence, R&D 
Core – strategy, environment, culture
Public, private and 3rd sector ambitions are aligned 
“train the world’s political and national leaders” 
Multi-year World Bank programme 
Over 100 corporate members and growing
ODI Core: world-class operations & delivery 
Environment 
Strategy 
Vision 
Mission 
Sustainable model 
Culture 
Brand 
Web 
Events 
Team 
Tools 
Space
Leadership team 
Jeni Tennison OBE 
Technical Director 
Richard Stirling 
International Director 
Louise Burke 
Finance & Compliance 
Simon Bullmore 
Learning 
Kathryn Corrick 
Content 
Georgia Phillips 
Membership 
Tom Heath 
Evidence 
James Smith 
R&D 
Emma Thwaites 
Communications 
Michelle Prescott 
People 
Jade Croucher 
Operations 
ODI board & co-founders 
Sir Tim Berners-Lee 
President 
Sir Nigel Shadbolt 
Chairman 
Gavin Starks 
CEO 
+ leading industry & public-sector experts 
HQ (LONDON) 
40 FTE + 20 Associates 
GLOBAL NETWORK 
20 operational franchises in 13 countries
http://theodi.org/stories
The ODI franchise
ODI Nodes 
Businesses + Universities + NGOs 
ODI Nodes connect the organizations that 
wish to develop the open data community
Supporting local, national and international impact
Addressing global challenges with open data 
Gavin Starks CEO 
gavin@theODI.org 
@agentGav

Open Data & ODI Overview 2014-11 (long version)

  • 1.
    Addressing global challengeswith open data Gavin Starks CEO gavin@theODI.org @agentGav V2014-11-26
  • 2.
    Sir Tim Berners-Lee,inventor of the web, tweeting from middle of the 2012 Olympics
  • 3.
    What is opendata? Data licensed for use by anyone for any purpose for no cost
  • 4.
    The data spectrum Closed SharedOpen Your personal finance records Commercially sensitive Your thoughts The value A bus timetable |ß Combined health data à|of π National security
  • 5.
    Our challenge? Sustain> 7,000,000,000 people … Energy … Food … Water … Waste … … Education … Shelter … Transport … … Health … Jobs …
  • 6.
    Transparency Better services Public engagement Jobs Open innovation Operational efficiency Manage scarcity Risk assessment Manufacturing efficiency Create Enable Improve Triple-bottom-line impact
  • 7.
    Why is socialdata important? “the internet is changing the way we think” [Al Gore] Data as culture → ubiquitous data changes human behavior Innovation → shift from products to services → transform services (e.g. MOOC, crowd) → data-driven decision-making → entirely new interactions
  • 8.
    What is socialdata? Population Education Health Law Crime Housing Transportation and travel Media & publications User-generated content Personal data-shadows
  • 9.
    Why is environmentaldata important? “I got it wrong on climate change – it's far, far worse” [Nicholas Stern] Investment and growth → energy supply, grids and efficiency markets → analytics at-scale to assess risk and insurance Governance and accountability → transparency increases accountability & competition Scarcity → effective resource management → systemic changes in supply-chain management
  • 10.
    What is environmentaldata? Maps / geographic Terrain / land-use Weather / climate Water / hydrographic Farming / species Pollution / ecosystems Materials / resource scarcity
  • 11.
    Why is economicdata important? “Transparency drives prosperity” [Open Government Partnership] Stimulate investment → transparent rules-based commercial environments attract investment → make companies (both domestic and international) more competitive Improve governance and accountability → fiscal transparency increases accountability and is self-enforcing → shift to data-intensive, regulation-light environments can stimulate growth Reduce corruption → wide participation and systemic changes affect everyone → create a “race to the top”
  • 12.
    What is economicdata? Corporate ownership Corporate tax Public sector transactions Peer-to-peer lending Open procurement Market information (e.g. commodities) Asset registers (e.g. stranded assets) Supply-chain transactions Personal spending
  • 13.
    What is theglobal political context?
  • 14.
    “a new erain which people can use open data to generate insights, ideas, and services to create a better world for all” G8 Open Data Charter 2013
  • 15.
    “Openness will strengthenour democracy and promote efficiency and effectiveness in Government” President Obama “Data is the new oil of the Internet and the new currency of the digital world” European Consumer Commissioner, Meglena Kuneva “Open Data is at the heart of my agenda for Government” UK Prime Minister, David Cameron
  • 16.
    Many countries, regionsand cities are opening data
  • 17.
    It’s not justpolitical …
  • 18.
    Global, regional, local– a shared vision Political Politicians, UN, World Bank have shared ambitions Regional Smart-cities are driving efficiency and innovation Business McKinsey, Deloitte are signalling economic growth Innovators Start-ups are creating jobs Social NGO communities are building partnerships Individuals Engaged in improving their services, rebuilding trust
  • 19.
    A global landscapefor open data impact Outcomes Social, environmental, and economic impact Outputs Transparency. Efficiency. Innovation. Reach Global – Country – City/Region – Individual Sectors Smart Cities … Finance … Insurance … Energy … Water … Waste … Agriculture … Education … Food … Health … Transport …
  • 20.
  • 21.
    “Data as Culture”– opening up the conversation What is open data? What is its meaning? How is it used? Where is it found? What is its impact on society? As data is opened up, its interpretation must be reflected back to us from many angles - how can we do this? … 17 artists, 8 new art commissions
  • 22.
    ODI Data asCulture – millions reached Public talks TED Global, British Library, Universities, Cabinet Office Events, exhibitions and workshops Tate Modern, V&A, Lighthouse, The White Building, FutureEverything, The Space International media coverage BBC World Service, BBC Radio 4, The Guardian, The Telegraph, Wall Street Journal, Motherboard
  • 23.
    Vending Machine –Ellie Harrison http://theodi.org/data-as-culture-2012
  • 24.
    * Metrography –Bertrand Clerk & Benedikt Groß © http://theodi.org/data-as-culture-2012
  • 25.
    The Obelisk –Fabio Lattanzi Antinori http://theodi.org/data-as-culture-2012
  • 26.
  • 27.
    The open webis the most successful information architecture in history
  • 28.
    The global informationnetwork affects everyone 1969- internet (first ARPANET link) 1989- web of documents 2009- web of data * Launch of data.gov.uk
  • 29.
    What is goodopen data? Structured → machine readable Addressable → shareable URLs Traceable → documented sources Maintained → updated
  • 30.
    The robust, qualitymark for open data Helps publishers certify their own data Helps users search, discover and use it Helps policy makers benchmark http://certificates.theODI.org
  • 31.
    Examples of opendata innovation
  • 32.
    Convened domain-experts +health & data analytics + communications Analysed 35m records + all the data & clinical facts National & international reach + Economist & FT + broadsheets & tabloid press + cited in G8 & govt. reports http://theodi.org/stories
  • 33.
    Innovative open insight + Mapped the biggest US banks + Groundbreaking visualisation + Enables new financial analysis Aggregated and cleaned data + Extracted from huge PDFs + Over 900 pages + Combined with public data Featured internationally + Wired + GigaOm Development opportunities + Map network changes + Find patterns and trends http://theodi.org/stories
  • 34.
    Convened domain-experts +P2P lenders + Banking professionals + Data analytics (ODI) + Communications (ODI) Analysed 14m records + All the data (i.e. not a model) + Anonymised and analysed + ODI analytics & research National & international reach + Front-page Financial Times Development opportunities + Data intensive & policy-light + Create real-time view http://theodi.org/stories+ Stimulate market
  • 35.
    Convened domain experts + Entrepreneur think-tanks + Federation of small businesses + Government procurement Analysed and cleaned data + 350,000 EU tenders + 38 million UK transactions + 1.8m documents + 9,000 CSVs National reach + Front-page Daily Telegraph (Business Section) Development opportunities + Discover & address issues + Predictive bid analytics http://theodi.org/stories
  • 36.
    Convened domain experts + Fire service + Smart-steps intelligence (Telefonica) + Data analytics (ODI) Real-time big data processing + 509,000 incidents over (4y+) + 120,000 network stations + 600,000,000 location records 1 expert analysis tool + Making cities smarter + View impact on people, the borough, and whole city http://theodi.org/stories
  • 37.
    Readiness Political, socialand economic. Government, entrepreneurs, business, citizens, civil society. Implementation Measuring progress on 14 core datasets (e.g. land, spending, transport, crime, health) Impact Analysis of positive political, social and environmental impact, and economic change. http://theodi.org/stories
  • 38.
    Open data benefitsboth internal and external users Internal user-engagement → improve usage, usability, and utility → reveal efficiencies & innovation External user-engagement → more users == unlocked demand → diversifies use-cases → improves quality and utility of supply
  • 39.
    Open data stimulatesopen innovation → re-use, build upon, combine → create new uses → create new markets
  • 40.
    The open datasupply-chain is emerging Publisher Service Reliable Comprehensive Secure Users Feedback Interpret Integrate Analyse Organize Quality Maintain Improve quality
  • 41.
  • 42.
    ODI Global Network:the open data supply-chain Learning Membership Franchise Businesses Universities Non-profits Governments Individuals Accreditation Training trainers Training people Global network of members and trainers
  • 43.
    ODI Innovation Unit:evidence, standards & tools Services Evidence Strategic projects Startup incubation Specific programmes Applied research Standards Tools Sector-specific papers Policy recommendations Public stories R&D
  • 44.
    Global Network +Innovation = Impact Innovation Evidence Services Standards Tools People Organisations Capabilities Use-cases Solutions Impact
  • 45.
    ODI is helpingbuild the global open data sector Increased adoption & investment Trainers trained Organisations & people enabled Increased innovation & evidence Value communicated
  • 46.
    Global Network –learning, membership, franchise Innovation Unit – services, evidence, R&D Core – strategy, environment, culture
  • 47.
    Public, private and3rd sector ambitions are aligned “train the world’s political and national leaders” Multi-year World Bank programme Over 100 corporate members and growing
  • 48.
    ODI Core: world-classoperations & delivery Environment Strategy Vision Mission Sustainable model Culture Brand Web Events Team Tools Space
  • 49.
    Leadership team JeniTennison OBE Technical Director Richard Stirling International Director Louise Burke Finance & Compliance Simon Bullmore Learning Kathryn Corrick Content Georgia Phillips Membership Tom Heath Evidence James Smith R&D Emma Thwaites Communications Michelle Prescott People Jade Croucher Operations ODI board & co-founders Sir Tim Berners-Lee President Sir Nigel Shadbolt Chairman Gavin Starks CEO + leading industry & public-sector experts HQ (LONDON) 40 FTE + 20 Associates GLOBAL NETWORK 20 operational franchises in 13 countries
  • 51.
  • 52.
  • 53.
    ODI Nodes Businesses+ Universities + NGOs ODI Nodes connect the organizations that wish to develop the open data community
  • 54.
    Supporting local, nationaland international impact
  • 56.
    Addressing global challengeswith open data Gavin Starks CEO gavin@theODI.org @agentGav

Editor's Notes

  • #21 Part of the ODI culture and part of culture-at-large PLEASE NOTE ALL ARTWORK IMAGES IN THIS PRESENTATION ARE © the Artists
  • #22 Artists have always reflected society and the environment we live in in their work, - the wealth of information data holds, the ability to globally self-reflect is enormous and very attractive open data profoundly affects civic society
  • #23 Artists have always reflected society and the environment we live in in their work, - the wealth of information data holds, the ability to globally self-reflect is enormous and very attractive