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Online retail
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- 2. What is eCommerce? Buying and selling of products or services via Internet Faster, cheaper and convenient than traditional stores Open 24 Hours, No barriers of time and distance Low operational cost and better quality of services No geographical limitations, more reach to customers First introduced in the 1960s via electronic data interchange (EDI) through VANs Delivery
- 3. History of eCommerce In 1979, Michael Aldrich was inspired to create eCommerce. He gave the “concept of teleshopping”, today known as online shopping. In 1987, With SWREG, Software developers started selling their product using “Merchant Account”. In 1990, Tim Berners-Lee wrote the first Web page editor/browser (“World Wide Web”) and the first Web server (“httpd“).
- 4. History of eCommerce In 1994, Netscape released Navigator browser. Pizza Hut started online ordering. In 1995 Jeff Bezos launches Amazon.com and the first commercial-free 24-hour, internet-only radio stations. eBay is founded by Pierre Omidyar as Auction Web. Dell and Cisco begin to aggressively use Internet for commercial transactions. In 2002, When money was involved in doing business over the internet “PayPal” was launched.
- 5. Estimated U.S. totaland e-commerce figures of U.S. retail in the fourth quarter of 2002 to 2013.
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- 7. Shoppers behavior 56% 49% 35% 33% 30% 26% 24% 24% 12% 10% Produt Quality Free Shipping Easy Return Customer Reviews Visual Search Great Navigation Checkout Ease Multiple Options Special Size New Product Factorsinfluences people to buy 54% 50% 76% Owns Smartphone Owners use smartphones while shopping Use smartphones to check prices, promotions, reviews or product Information. On average 68.07% of online shopping carts are abandoned every day Mobile activities
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