LavaCon Las Vegas 2016 Presentation

1. Facing the
Forgetting Curve
Oded Ilan

2. Iridize: The Future of Product Training
Remember studying
for that dreaded
exam….

3. What do you remember today?
What did you remember ONE week after
the exam?

4. Herman Ebbinghouse (1885)
One Hour of Learning it

5. Memory is a SKILL

6. August 2016 Benjamin C. Storm, Sean M. Stone & Aaron S. Benjamin

7.  Using Google to answer hard questions => Using Google to
answer relatively easy questions
 Relying on the Internet to access information => more likely
to continue doing this
 So why not also use the Internet for Storing Memories
 The Internet impacts our way of learning, remembering, and
solving problems
Our Brain is being trained to do something new

8. We
can’t
really
blame
people
29,952,000,000
messages / day

12. Not convinced yet?
GPS navigation was introduced via
smartphones to the wide public in 2007
That’s Less than 10 years ago

14. Contextual
content
Micro
Sessions

15. Augmented &
Virtual Reality
Rich
Content

16. Personalized
Content
Measurement &
Big-Data Generated
Training

17. Dreaded Exam
Google Changing our Brains
Paradigm Shift
Content Strategies