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NJ Bonner Launch 10-29-11
The document summarizes how to give an effective "laser talk" presentation in 1-2 minutes to advocate for a cause or solicit support. It outlines the four key parts of a laser talk: Engage the audience with a dramatic fact or statement, explain the Problem you want to address, provide additional context to Inform the audience, and make a clear Call to Action for how the audience can help solve the problem. Specific techniques are provided for crafting each part, such as connecting the problem to an issue the audience already cares about.
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NJ Bonner Launch 10-29-11
- 1. NJ Bonner Summit 29 October 2011
- 2. Agenda • Welcome • Howto Write a Grant Proposal • Lunch • How to Give a Laser Talk • Laser Talk Tournament • Staying in Touch
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- 5. What kind ofcitizen?
- 6. What kind ofcitizen? Personally Justice Participatory Responsible Oriented Citizen Citizen Citizen Explores why Contributes food Helps to organize a people are hungry to a food drive food drive and acts to solve root causes To solve social problems To solve social problems To solve social problems and improve society, and improve society, and improve society, citizens must question and citizens must have good citizens must actively change established character; they must be participate and take systems and structures honest, responsible, and leadership positions within when they reproduce law-abiding members of established systems and patterns of injustice over the community community structures time
- 7. What kind ofcitizen? Personally Justice Participatory Responsible Oriented Citizen Citizen Citizen Explores why Contributes food Helps to organize a people are hungry to a food drive food drive and acts to solve root causes To solve social problems To solve social problems To solve social problems and improve society, and improve society, and improve society, citizens must question and citizens must have good citizens must actively change established character; they must be participate and take systems and structures honest, responsible, and leadership positions within when they reproduce law-abiding members of established systems and patterns of injustice over the community community structures time
- 8. What kind ofcitizen? Personally Justice Participatory Responsible Oriented Citizen Citizen Citizen Explores why Contributes food Helps to organize a people are hungry to a food drive food drive and acts to solve root causes To solve social problems To solve social problems To solve social problems and improve society, and improve society, and improve society, citizens must question and citizens must have good citizens must actively change established character; they must be participate and take systems and structures honest, responsible, and leadership positions within when they reproduce law-abiding members of established systems and patterns of injustice over the community community structures time
- 9.
- 10. from “Building SmartCommunities through Network Weaving” by Valdis Krebs and June Holley © 2002-2006
- 14. National Bonner Network 75+ schools & 3,000 Bonners
- 15. Bonner Alumni 5,000 &growing
- 21. How to Writea Grant Proposal from http://foundationcenter.org/getstarted//tutorials/shortcourse/prop1_print
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- 23. Raising Money • Partnershipbetween donor and nonprofit.
- 24. Raising Money • Partnershipbetween donor and nonprofit. • Takes time and persistence to success.
- 25. Raising Money • Partnershipbetween donor and nonprofit. • Takes time and persistence to success. • Build a network of donors — fast nickles, slow quarters
- 26.
- 27. Gather Information • Natureof the project and how it will be conducted
- 28. Gather Information • Natureof the project and how it will be conducted • Timetable for the project
- 29. Gather Information • Natureof the project and how it will be conducted • Timetable for the project • Anticipated outcomes and how best to evaluate the results
- 30. Gather Information • Natureof the project and how it will be conducted • Timetable for the project • Anticipated outcomes and how best to evaluate the results • Staffing and volunteer needs
- 31.
- 32. Statement of Need •Facts or statistics best support the project?
- 33. Statement of Need •Facts or statistics best support the project? • Give the reader hope.
- 34. Statement of Need •Facts or statistics best support the project? • Give the reader hope. • Is your project a model?
- 35. Statement of Need •Facts or statistics best support the project? • Give the reader hope. • Is your project a model? • Is the need as acute?
- 36. Statement of Need •Facts or statistics best support the project? • Give the reader hope. • Is your project a model? • Is the need as acute? • Is your approach is different or better than other projects?
- 37.
- 38. Project Description • Objectives:measurable outcomes
- 39. Project Description • Objectives:measurable outcomes • Methods: specific activities (how, when, why)
- 40. Project Description • Objectives:measurable outcomes • Methods: specific activities (how, when, why) • Staffing/Administration: who will do what
- 41. Project Description • Objectives:measurable outcomes • Methods: specific activities (how, when, why) • Staffing/Administration: who will do what • Evaluation: how will you measure impact?
- 42. Project Description • Objectives:measurable outcomes • Methods: specific activities (how, when, why) • Staffing/Administration: who will do what • Evaluation: how will you measure impact? • Sustainability: how will your project continue?
- 43.
- 44. Budget Up to $2,500 • List all expenses
- 45. Budget Up to $2,500 • List all expenses • Give calculations on how you arrived at totals
- 46. Budget Up to $2,500 • List all expenses • Give calculations on how you arrived at totals • Group in subcategories
- 47. Budget Up to $2,500 • List all expenses • Give calculations on how you arrived at totals • Group in subcategories • Narrative explains any unusual budget items
- 48.
- 49. Proposal Packet • Cover letter
- 50. Proposal Packet •Cover letter •Proposal Narrative
- 51. Proposal Packet •Cover letter •Proposal Narrative • Budget
- 52. Proposal Packet •Cover letter •Proposal Narrative • Budget • Supporting Documents
- 53. How to givea laser talk from Results.org — http://www.results.org/skills_center/for_new_activists/laser_talks_and_powerful_storytelling/
- 54. What is aLaser Talk?
- 55. What is aLaser Talk? • “Elevator speech”
- 56. What is aLaser Talk? •“Elevator speech” • 1-2 minutes to make case & solicit support
- 57. What is aLaser Talk? • “Elevator speech” • 1-2 minutes to make case & solicit support • Important skill for any activist
- 58.
- 59. Four Parts — EPIC Engage
- 60. Four Parts — EPIC Engage Problem
- 61. Four Parts — EPIC Engage Problem Inform
- 62. Four Parts — EPIC Engage Problem Inform Call to Action
- 63.
- 64. Engage • Draw yourlistener’s attention
- 65. Engage • Draw yourlistener’s attention • Use dramatic fact or short statement
- 66. Engage • Draw yourlistener’s attention • Use dramatic fact or short statement “I’m proud that the U.S. has played a key role in saving 4.9 million lives since 2002 through our contributions to the Global Fund to Fight AIDS, Tuberculosis and Malaria.”
- 67.
- 68. Problem • What isthe problem you want the listener to know about?
- 69. Problem • What isthe problem you want the listener to know about? • Try to connect the problem to an issue the listener already cares about.
- 70. Problem • What isthe problem you want the listener to know about? • Try to connect the problem to an issue the listener already cares about. “But we have much more work to do, since nearly six million people die annually of these three preventable and treatable diseases of poverty. The Global Fund is prepared to help developing nations save more lives, but it needs $5.25 billion in the coming year. This funding gap means real people are not getting access to care.”
- 71.
- 72. Inform • Inform thelistener about a solution to the problem you just presented.
- 73. Inform • Inform thelistener about a solution to the problem you just presented. • Give examples of how and where the solution has worked, how it has proven to be effective, and how it benefits the target group.
- 74. Inform • Inform thelistener about a solution to the problem you just presented. • Give examples of how and where the solution has worked, how it has proven to be effective, and how it benefits the target group. “U.S. leadership is needed to fully fund the Global Fund. For every dollar the U.S. contributes, other donor nations typically contribute $2. The U.S. share of the need for 2011 is $1.75 billion.”
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- 76. Call to Action •Should be concrete, specific, and formed as a yes-no question.
- 77. Call to Action •Should be concrete, specific, and formed as a yes-no question. “Currently, a sign-on letter to appropriators is being circulated in the House requesting at least $1.75 billion for the Global Fund in 2011.Would you sign this letter? I would be happy to provide you with a copy.”
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- 79. Stories • Recognize thevalue of a compelling story.
- 80. Stories • Recognize thevalue of a compelling story. • Can take something abstract and impersonal, like a statistic, and turn it into something intimate and emotional.
- 81. Stories • Recognize thevalue of a compelling story. • Can take something abstract and impersonal, like a statistic, and turn it into something intimate and emotional. • Appeals in a way that facts alone cannot.
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- 84. Ground Rules • 25Teams
- 85. Ground Rules • 25Teams • Four brackets
- 86. Ground Rules • 25Teams • Four brackets • Each round new team member must present
- 87. Ground Rules • 25Teams • Four brackets • Each round new team member must present • Judge on: quality of proposal & presentation
- 89. Bracket #1 Bracket #1 • Adult Ed 2 • Disaster Services 1 • College Access 1 • Early Childhood 1 • College Access 3 • Emergency Food 1 • Hunger 2 • Environment 1 • Mentoring 6 • Homelessness 1 • Public Health 1 • Mentoring 4
- 90. Bracket #2 Bracket #2 • Adult Ed 3 • Adult Ed 1 • College Access 2 • Comm Develop 1 • Hunger 1 • Emergency Food 2 • Mentoring 3 • Emergency Food 3 • Mentoring 5 • Mentoring 1 • Public Health 2 • Mentoring 2 • Mentoring 7
- 91.
- 92. Judges • First round:full-time members/staff judge
- 93. Judges • First round:full-time members/staff judge • Next rounds: teams out of competition judge
- 94. Judges • First round:full-time members/staff judge • Next rounds: teams out of competition judge • Tally paper votes with name of team
- 95. Judges • First round:full-time members/staff judge • Next rounds: teams out of competition judge • Tally paper votes with name of team • Remember: Vote winner based on quality of proposal & presentation
- 96. Round 1 Judges Bracket Teams Judge College Access 1 1 Adult Ed 2 Ladonna Blount Disaster Services 1 2 Mentoring 8 Raquel Brewer Environment 1 Pete Giandonato Emergency Food 1 Adult Ed 3 3 College Access 2 Shalanda Williams Mentoring 5 Chris Countryman Hunger 1 Mentoring 7 4 Emergency Food 2 Allison Warner Comm Development 1 Ioaki Sanchez Mentoring 1 Mentoring 2 Erica Franklin Adult Ed 1
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- 100. Bonner Google Groups •Adult Education • Homelessness • Campus Service • Housing & Community Center Staff Development • Disability Services • Immigration • Disaster Services • Juvenile Delinquency • Economy & Jobs • Prisoner Education & • Environmental Re-Entry Sustainability • Public Health • Food Security • Youth Education
- 101. Next Steps • Join email listserv • Update program profile pages • Share ideas, events, proposals, laser talks, etc.
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