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Cisco Knowledge Network

Next Generation Network Management
For Service Providers

Kenneth CHAN
Global Service Providers,
Asiapac

December 13, 2011

                                     Cisco Confidential   1
Business Agility



    New Customer                   Customer Retention
     Acquisition                        & Loyalty




Time to Market
                                        New Revenue Sources
New Services




   Service Availability                 Time to Value
       & Quality                         Investments




                 Total Cost of Ownership

                                                              Cisco Confidential   2
Business Agility
                         Architectural Agility




 Rate of Business Change                   Rate Of Technology Change
Driving Architectural Change                Driving Business Change




                      Delivering Services On Time
                       Expected Cost & Quality




                     Total Cost of Ownership

                                                                       Cisco Confidential   3
Business Agility
                  Architectural Agility

                   Operational Agility


 Reliance On Highly                   Functional Groups
 Skilled Resources               Lack Common Understanding
For Operational Tasks                 Network Services



                  Bandwidth Requirements
                        Driving Up
                     CAPEX & OPEX




               Total Cost of Ownership

                                                             Cisco Confidential   4
Cable/Content Providers      Telco/Wireline
• Location-based services    • Transport & IP Convergence
• N-point Video              • Broadband Network Gateway




Wireless/Mobility            ISP/Managed Services
• Turbo Boost                • Business applications
• Location-based services/   • Collaboration
  advertising                • Conference
• Work/Play Plans            • Video
• Roaming Controls




                                                            Cisco Confidential   5
Business &
 Lifecycle   Architectural     Network
Management    Integration    Management
                              Integration




                                            Cisco Confidential   6
Design        • Repeatable Framework/Process
• Discover
• Map
• Workflow
              • “Experience”-centered

              • Modular architecture
Fulfill
• Configure
• Provision   • Single management solution for
• Version      next-generation packet and transport
               networks
Assure
• Detect
• Diagnose    • Standards-based
• Resolve
              • Monitor/measure Quality of Service
Analyze
• Monitor     • Accelerate deployment
• Measure
• Optimize
              • Reduce total cost of ownership




                                                 Cisco Confidential   7
www.ciscoknowledgenetwork.com




© 2010 Cisco and/or its affiliates. All rights reserved.                       Cisco Confidential   8

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Next Generation Network Management for Service Providers

  • 1. Cisco Knowledge Network Next Generation Network Management For Service Providers Kenneth CHAN Global Service Providers, Asiapac December 13, 2011 Cisco Confidential 1
  • 2. Business Agility New Customer Customer Retention Acquisition & Loyalty Time to Market New Revenue Sources New Services Service Availability Time to Value & Quality Investments Total Cost of Ownership Cisco Confidential 2
  • 3. Business Agility Architectural Agility Rate of Business Change Rate Of Technology Change Driving Architectural Change Driving Business Change Delivering Services On Time Expected Cost & Quality Total Cost of Ownership Cisco Confidential 3
  • 4. Business Agility Architectural Agility Operational Agility Reliance On Highly Functional Groups Skilled Resources Lack Common Understanding For Operational Tasks Network Services Bandwidth Requirements Driving Up CAPEX & OPEX Total Cost of Ownership Cisco Confidential 4
  • 5. Cable/Content Providers Telco/Wireline • Location-based services • Transport & IP Convergence • N-point Video • Broadband Network Gateway Wireless/Mobility ISP/Managed Services • Turbo Boost • Business applications • Location-based services/ • Collaboration advertising • Conference • Work/Play Plans • Video • Roaming Controls Cisco Confidential 5
  • 6. Business & Lifecycle Architectural Network Management Integration Management Integration Cisco Confidential 6
  • 7. Design • Repeatable Framework/Process • Discover • Map • Workflow • “Experience”-centered • Modular architecture Fulfill • Configure • Provision • Single management solution for • Version next-generation packet and transport networks Assure • Detect • Diagnose • Standards-based • Resolve • Monitor/measure Quality of Service Analyze • Monitor • Accelerate deployment • Measure • Optimize • Reduce total cost of ownership Cisco Confidential 7
  • 8. www.ciscoknowledgenetwork.com © 2010 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 8

Editor's Notes

  1. The Cisco Prime  portfolio of enterprise and service provider management offerings supports integrated lifecycle management of Cisco architectures and technologies based on a business-centric framework. Built on an intuitive workflow-oriented user experience, Cisco Prime products dramatically increase IT productivity, network scalability, and control of the network infrastructure and endpoints. Cisco Prime is the management platform for management the experience lifecycle. Cisco prime manages network services from design to fulfillment, assure and analyze. Cisco Prime is a modular suite of applications that allows customers to adopt the capabilities they need to solve business problems today while having the flexibility to adopt new solutions as their business requirements evolve. Cisco Prime provides A-to-Z (end-to-end) management for next generation packet and transport networks. This makes it possible to manage optical and IP networks across functions to drive efficiencies. Customers that want to maintain the separation of functions can still leverage the shared network service context to ensure that each group understands their role.Cisco Prime is designed to lower the total cost of ownership for customers, starting with the driving down the cost of implementation and continuing with reduced cost of management.