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news values/
newsworthiness
in science writing
what makes REGULAR things newsworthy:
• impact (the number of people who will be affected by
the story)
• timeliness (get the scoop here first!)
• prominence (people/things already seen as more
important)
• proximity (things closer to us are perceived as more
relevant)
• bizarreness (news of the weird)
• conflict (“if it bleeds, it leads”)
• currency (stories related to topics that are already in
the spotlight)
what makes SCIENCE newsworthy:
• TOPICS (health, medicine, behavioral science)
• SURPRISE (WOW) FACTOR: (novelty, overturns
previous findings – suitable for cocktail parties)
• RELEVANCE (scientific, political, economic, social,
cultural, or ethical; news events that need a scientific
explanation)
• USABILITY (advice for daily life: medical, technical,
etc.)
• POTENTIAL HARM (rare or extraordinary risk,
probability of damage)
• SCIENTIFIC INFLUENCE (influential scientists or
institutions get more coverage)

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News Values in Science Writing

  • 2. what makes REGULAR things newsworthy: • impact (the number of people who will be affected by the story) • timeliness (get the scoop here first!) • prominence (people/things already seen as more important) • proximity (things closer to us are perceived as more relevant) • bizarreness (news of the weird) • conflict (“if it bleeds, it leads”) • currency (stories related to topics that are already in the spotlight)
  • 3. what makes SCIENCE newsworthy: • TOPICS (health, medicine, behavioral science) • SURPRISE (WOW) FACTOR: (novelty, overturns previous findings – suitable for cocktail parties) • RELEVANCE (scientific, political, economic, social, cultural, or ethical; news events that need a scientific explanation) • USABILITY (advice for daily life: medical, technical, etc.) • POTENTIAL HARM (rare or extraordinary risk, probability of damage) • SCIENTIFIC INFLUENCE (influential scientists or institutions get more coverage)