As event and content management mature and seep into business consciousness, potentially a good move for business growth, companies like LoYakk are pushing the boundaries of what they call "community engagement". Because for every business, audience engagement is key, and the best way to understand this is to know what audiences are talking about, what they like, and what they don't. And of course, engaging speakers who can tell a new story is a must. For more in-depth insight into LoYakk, or for news from the forefront of innovation, please follow or contact Blue Oyster Business Growth via Twitter: @innov8tor3