"Network network network!" - Borys Musielak on Presentation and Publicity (The Founder Institute)

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How to get attention of the media, how to prepare and get most of the events, how and where to pitch and what are the features of a great presentation + extra tips on communication in a startup. A talk from The Founder Institute workshop, Warsaw, July 15th, 2013.

Technology Business

@michuk@michuk
Network, Network, Network!Network, Network, Network!
Borys Musielak, The Founder Institute, July 2013

EVENTSEVENTS
@michuk@michuk
Set your goals
Do research & plan meetings
Learn your pitch
Network like crazy
Follow up!

@michuk@michuk
SET GOALSSET GOALS
“Pitch to Dave McClure”
“Meet X customers”
“Talk to a TechCrunch blogger”
“Get feedback from Y users”
“Just get wasted with random people”

@michuk@michuk
Do RESEARCHDo RESEARCH
Use your network
Schedule meetings
Personalize
Be proactive
#leweb websummit
#tcdisrupt #sxsw
#eps13 #dld
#leweb websummit
#tcdisrupt #sxsw
#eps13 #dld

@michuk@michuk
PLAN MEETINGSPLAN MEETINGSPLAN MEETINGSPLAN MEETINGSPLAN MEETINGSPLAN MEETINGS

@michuk@michuk
LEARN YOUR PITCHLEARN YOUR PITCH
“We're just like Foursquare
but only for gay bars
in Radom”

@michuk@michuk
LEARN YOUR PITCHLEARN YOUR PITCH
Make it fun
Make it exciting
Benefits, not features
Leave room for questions

@michuk@michuk
NETWORK LIKE CRAZYNETWORK LIKE CRAZY

@michuk@michuk
Competitions>BOOTHCompetitions>BOOTH

@michuk@michuk
Competitions>BOOTHCompetitions>BOOTH
Competitions: Cheap, good to practice
your pitch, verify your current message,
constantly be on radar
Booth: expensive & hard

@michuk@michuk
GOOD PresentATIONGOOD PresentATION
Story, not pitch
One thought to leave audience with
Showman vs Expert
Humor works
Practice, practice, practice!

@michuk@michuk
GOOD PresentATIONGOOD PresentATION
Ela Madej's Startup Story:
https://vimeo.com/68420097

@michuk@michuk
GET A NATIVE!GET A NATIVE!
Brenden Arakaki on English for
Startupers: https://vimeo.com/51341426

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Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...

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