The advancement and growth of the Internet is causing network congestions across the globe due to heavy data consumption required by its applications. However, with different penetration levels and usage patterns, there is a contrast for network congestion in developed and emerging countries. This paper studies Hong Kong, a densely populated country with one of the world’s fastest growing telecoms sector and a victim of network congestion. Greenpacket presents a case study on how a cellular operator can battle network congestion without burning a hole in the pocket.
The increase and persistence of this
trend has created a tremendous data growth which risks congesting cellular
networks.
This application note discusses the impact of network congestion and how
Operators can overcome it.
In culmination of its work over the last year, the FCC Working Group on the Information Needs of Communities delivered a report on June 9, 2011 addressing the rapidly changing media landscape in a broadband age. In 2009, a bipartisan Knight Commission found that while the broadband age is enabling an information and communications renaissance, local communities in particular are being unevenly served with critical information about local issues.
Soon after the Knight Commission delivered its findings, the FCC initiated a staff-level working group to identify crosscurrent and trend, and make recommendations on how the information needs of communities can be met in a broadband world.
Nowadays, more and more we see the collaboration between the Music industry Players with other Players in other industries. It started decade ago by the collaboration with the Internet industry (such as iTunes), and then recently expanded to the collaboration with the players in the different industries.
Presentación de Helani Galpaya en el Taller de DIRSI "El rol del Estado en la promoción de banda ancha" realizado el 18 de mayo de 2011 en Lima (Perú).
Helani Galpaya's presentation for the DIRSI Workshop "The role of the state in the promotion of the broadband" May 18th 2011, Lima (Peru).
Comparative Broadband Policy: Hong Kong, Singapore, and TaiwanBessie Chu
Presentation for a policy memo providing brief comparative study of how the governments of Hong Kong, Singapore, and Taiwan facilitated high rates of broadband and smartphone adoption. Addresses those interested in how policy implementations influenced the development of broadband and mobile adoption, using these three regions as case studies. More specifically, this memo intends to be used for guidance by regional or national governments or companies for developing policies to grow telecommunications infrastructure and adoption.
Created for Communication and International Economy (CMGT 531) at USC taught by Professor Jonathan Aronson.
The increase and persistence of this
trend has created a tremendous data growth which risks congesting cellular
networks.
This application note discusses the impact of network congestion and how
Operators can overcome it.
In culmination of its work over the last year, the FCC Working Group on the Information Needs of Communities delivered a report on June 9, 2011 addressing the rapidly changing media landscape in a broadband age. In 2009, a bipartisan Knight Commission found that while the broadband age is enabling an information and communications renaissance, local communities in particular are being unevenly served with critical information about local issues.
Soon after the Knight Commission delivered its findings, the FCC initiated a staff-level working group to identify crosscurrent and trend, and make recommendations on how the information needs of communities can be met in a broadband world.
Nowadays, more and more we see the collaboration between the Music industry Players with other Players in other industries. It started decade ago by the collaboration with the Internet industry (such as iTunes), and then recently expanded to the collaboration with the players in the different industries.
Presentación de Helani Galpaya en el Taller de DIRSI "El rol del Estado en la promoción de banda ancha" realizado el 18 de mayo de 2011 en Lima (Perú).
Helani Galpaya's presentation for the DIRSI Workshop "The role of the state in the promotion of the broadband" May 18th 2011, Lima (Peru).
Comparative Broadband Policy: Hong Kong, Singapore, and TaiwanBessie Chu
Presentation for a policy memo providing brief comparative study of how the governments of Hong Kong, Singapore, and Taiwan facilitated high rates of broadband and smartphone adoption. Addresses those interested in how policy implementations influenced the development of broadband and mobile adoption, using these three regions as case studies. More specifically, this memo intends to be used for guidance by regional or national governments or companies for developing policies to grow telecommunications infrastructure and adoption.
Created for Communication and International Economy (CMGT 531) at USC taught by Professor Jonathan Aronson.
Wi-Fi for a Connected World Towards Next Generation NetworksGreen Packet
Wi-Fi has established itself as one of the most popular and widespread technology today reaching millions of homes, schools, enterprises and hotspot locations worldwide. Communication has become an essential part of our lives. The ever-growing Wi-Fi networks combined with integrated Wi-Fi chipsets into thousands of devices has matured and ensured that hundreds of millions of users worldwide now make regular use of Wi-Fi to access the Internet.
The following white paper, discusses the Wi-Fi effects of connectedness shifting from people to people into the connecting a billion of devices. Today’s network consists of multiple access network technologies playing a different role in different contexts. In the race to smart next generation networks, secondary markets in embedded mobile is beginning to garner attention with greater ambitions into tertiary markets of cloud-based solutions, where anything and almost everything will be connected, regardless of geographical boundaries with the ultimate aim of cost effective development and implementation.
Mobility Management For Next Generation NetworksGreen Packet
Increasingly, operators worldwide will be faced with a similar challenge of managing data congestion over multiple access networks. With networks evolving into LTE, operators would need to carefully assess the technology fit into integrating complementary nature of multiple access networks into an all-IP flat architecture. An all IP flat architecture helps to tie heterogeneous access networks that devices can attach to access end-user services. Communication devices today are able to connect with more than one type of wireless technologies to the “web of things”. An end-user will connect to a Wi-Fi hotspot, if within range. When moving away from range, the communication link is handover to for example, UMTS. The motivation of inter-working lies in marrying the diverse strengths of each communication technology. High-bandwidth data communication inherent in WLAN lacks mobility. Conversely, cellular technologies such as UMTS succeed in highly mobile environments, but limited in bandwidth. Although cellular networks are evolving from today’s 3G to LTE that brings promise of capacity leaps (by nearly 4 times), the overall data growth projection will outpace LTE deployments and fill up very quickly.
The immediate need to curtail congested network and effectively manage mobility is imminent to accommodate the data traffic on their networks. The impact of inter-mobility between inter access technology together with various types of mobility support including 3GPP legacy network and non 3GPP is necessary to provide a target low-latency, higher data-rate, all-IP core network capable of supporting real-time packet services. Some of the available IP mobility protocols lack sufficient control to the network to optimize the handover process and do not handle well with slow connection setups of some wireless technologies. This paper highlights the potential approaches of bringing together mobility technologies that are available and how these approaches contribute to resolve operator concerns in deployment of services and combating congestion, access technology integration and evolution to LTE from legacy 3GPP networks.
As in other regions of the world, the use of mobile telephony in Latin America increased dramatically during the last decade surpassing all expectations for the industry. Mobile telephony was initiated as a premium service used mostly by professionals and during the mid-1990s it became a device used by very low income groups. In Latin America, mobile telephony provides the only source of access to some of the poorest segments of the population and it has become the central mode of communications. Mobile networks will provide coverage to
90% of the world's population by 2010, compared with 80% in 2005. In the region, despite several economic slumps, the number of mobile subscribers increased from 4 million in 1995 to close to 300 million in 2005.
Starting in Asia, Ericsson has led the development and championed widespread acceptance of the APT700 band, creating a global LTE ecosystem opportunity, benefiting consumers and operators.
The superior propagation characteristics of digital dividend spectrum, made available through the re-farming and re-stacking of terrestrial broadcast TV spectrum, is gaining widespread attention and momentum across the world, specifically in Asia, Oceania and Latin America. This global band is already proving to be a key pillar in mobile operators’ strategies to enhance both rural coverage and metro capacity.
August 2013
2010 Service Innovation course Bman62052 seminar 3 Videotex And DesignIan Miles
Videotex as a case of an information service innovation where design and other features had major impacts on success and failure in different countries
Paul Kenefick, Vice President at Alcatel-Lucent in the US, says that all available analysis projects massive growth in broadband services, particularly in mobile broadband, but that users will continually be seeking more as third party content and applications also booms. The communications industry is moving fundamentally from a service provider-centric model to a user-centric model. The US needs coherent broadband policymaking that will drive sustainable private sector activity but analyses need to look beyond simple penetration levels into other factors. International comparisons are also relevant.
A new wave of MVNOs with innovative business models is launching in the US. In this Viewpoint, Cartesian discusses the merits, drawbacks, and likely future of these MVNOs.
Had the pleasure to deliver the key note presentation at Informa's 3G, HSPA & LTE Optimization conference in Prague. Great event with many very important presentations.
Green Packet Berhad Enters Collaboration with Hannover Rueck to Launch Usage ...Green Packet
We are proud to announce the signature of a Memorandum of Understanding between Green Packet Berhad and Hannover Rueck. The partnership will aim to leverage the information from telematics data to recommend customized insurance programs to commercial fleets. This collaboration is part of the Green Packet’s Smart Mobility strategic initiative to improve the convenience and safety of Malaysian road users.
WiFi Offload Strategy for Telcos-OperatorsGreen Packet
Given the increase in the number of permutations of device and content available out there, a move towards web-based cloud solutions will inevitably form the need for more mobility and efficiency in delivery. This paper will discuss the implications of the emergence of multifunction, multi-radio systems and multiplatform application and services that are driving forward seamless mobility in the pretext of “now” that allows users to transparently access network connections and ensure session persistence across varied connections for consistent experience together.
The ability to use voice, mobile apps, SMS, email, websites, chat, video, and social media through a single device is forcing operators to rethink their mobile strategies in the form of offload. With the increased data usage, operator networks become increasingly congested. As such, a smart and dynamic connected interaction is necessary to allow better traffic management with particular capabilities of the device with which it is characterized.
In this paper, we will examine how dynamic data offloading with 3GPP based Access Network Discovery Selection Function (ANDSF) plays its role in the implementation of selective offloading. ANDSF as specified in 3GPP standards describes how the inter-system mobility between 3GPP systems and non-3GPP systems (WLAN, WiMAX, CDMA) policies and priorities can control the conditions for which a device connects to which wireless network. As mobility is becoming a mainstream for customer engagement, operators must ensure contextual continuity is preserved through an integrated approach.
The DA LTE & WiMAX Indoor modem is a part of Greenpacket’s
portfolio of a whole new vision of next generation 4G network
access device. It is the industry’s first complete 4G WiMAX and
LTE TDD Indoor Integrated Access Device (IAD) solution.
It focuses on features that matter most to operators with the
users in mind, equipped with the latest 4G ecosystem features,
engineered with state-of-the-art technologies and built with
Wi-Fi and VoIP functionality, the DA serves as a complete home
network access power house perfect for both wireless
broadband service providers transitioning from 4G WiMAX to
LTE TDD or converged carriers operating a 4G WiMAX and LTE
TDD network.
Wi-Fi Driving Mobile Internet Explosion in Next Generation NetworksGreen Packet
The proliferation of Wi-Fi enabled devices and growth in Wi-Fi hotspot deployment is predicted to rise 350% by 2015 and it is necessary for operators to innovate quickly to an ecosystem of scalable, integrated, efficient network to drive customers experience; offload busy mobile broadband networks; and provide a value-added services platform.
Operators are turning customer centric strategies to pragmatic practice. Universally, operators have expressed strong interest to derive revenues beyond connectivity. The vision of broadband has allowed juggling a mix between cost, revenue, intelligence and performance. In this paper, the study of Wi-Fi explores the potential of new generation of services, connected devices value chain and growth opportunities from emerging embedded systems that is worthwhile investing strategically.
Shift of connectedness is key component in bringing new services to market, closing the gap on disparate radio technologies onto integrated delivery platform for smart monetization of new service models and simplifying the Wi-Fi experience altogether.
Wi-Fi New Service Models For Next Generation NetworksGreen Packet
In this new era of explosive mobile data growth, rapid rise in mobile broadband services and rich digital content are contributing to unprecedented level of stress on mobile networks. Operators are feeling the pinch on their business models with the arrival of smart devices, leaving them in anxiety and unable to respond to the deluge of data.
As a measure to reduce congestion on their network, several tier 1 operators have discontinued unlimited data plans and launched tiered plans to ensure network performance. At the same time, operators do not want to risk losing a significant growing market of smartphone users that are looking for value added services. It is a challenge for operators to sustain the wave of data, let alone address the dwindling ARPU as the demand of data is outstripping the rate of supply.
The following section of this paper describes the possible options that operators can embrace to overcome the capacity crunch through innovative service models, the impact of Wi-Fi on delivering the right service experience and how emerging technology is pushing further the expectations of “big data”.
Optimizing Cell Ddge Coverage Of Suburban/Rural Deployment With WiMAX Outdoor...Green Packet
Wireless broadband operators constantly face challenges of balancing the economics to deploy a robust and reliable wireless broadband service in suburban-rural areas or at cell-edges. Till to date, a large portion of these areas still remains hugely underserved or receiving unreliable coverage.
This paper in retrospect functions to further solidify the technological advantage of WiMAX, where we explore and proof the concept of suburban-rural deployment through the optimal pairing of a proper CPE strategy.
This paper explores deep into the technical and implementation advantages of an outdoor CPE solution, including the concept of antenna gain, transmission power, integrated POE design and environment-proof enclosure; and the effective advantage of Line of Sight performance and decreased penetration loss amongst other features of an outdoor CPE. We will also explore the misconception behind the high incremental cost, difficulty of engineering installation and service challenges in operations with the implementation of an outdoor CPE.
Helpdesk 2.0 : Subscribers Help Themselves. Operators Reduce ChurnGreen Packet
Over the last decade, customer service excellence has emerged as a core strategy for telecommunications operators with the aim of satisfying subscribers and keeping them loyal. Over time, various customer service channels have surfaced, with call centers being highly preferred due to the personal touch and instant response, however, this option weighs heavily on OPEX and resources.
This paper examines an alternative and more cost-effective approach, through the means of personal digital assistants. This method encourages self-care amongst subscribers and reduces reliance on call centers. It brings about a whole new era in error diagnosis and problem resolution, hence the term Help Desk 2.0. Find out more about how Help Desk 2.0 works and benefits operators, particularly in the area of cost savings and churn reduction.
Pocket Modem : Bringing Forth The Synergy Between WiFi and WiMAXGreen Packet
WiFi has changed the way people connect today and has become the defacto wireless technology on most consumer electronic devices. Where WiFi faces limitation, particularly in terms of fixed usage, Mobile WiMAX complements through its mobility advantage.
This paper focuses on the portable Pocket Modem, a device that leverages on the synergy offered by WiMAX and WiFi. It examines how this synergy benefits users and provides a better connectivity experience.
PHP Frameworks: I want to break free (IPC Berlin 2024)Ralf Eggert
In this presentation, we examine the challenges and limitations of relying too heavily on PHP frameworks in web development. We discuss the history of PHP and its frameworks to understand how this dependence has evolved. The focus will be on providing concrete tips and strategies to reduce reliance on these frameworks, based on real-world examples and practical considerations. The goal is to equip developers with the skills and knowledge to create more flexible and future-proof web applications. We'll explore the importance of maintaining autonomy in a rapidly changing tech landscape and how to make informed decisions in PHP development.
This talk is aimed at encouraging a more independent approach to using PHP frameworks, moving towards a more flexible and future-proof approach to PHP development.
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Let's dive deeper into the world of ODC! Ricardo Alves (OutSystems) will join us to tell all about the new Data Fabric. After that, Sezen de Bruijn (OutSystems) will get into the details on how to best design a sturdy architecture within ODC.
Accelerate your Kubernetes clusters with Varnish CachingThijs Feryn
A presentation about the usage and availability of Varnish on Kubernetes. This talk explores the capabilities of Varnish caching and shows how to use the Varnish Helm chart to deploy it to Kubernetes.
This presentation was delivered at K8SUG Singapore. See https://feryn.eu/presentations/accelerate-your-kubernetes-clusters-with-varnish-caching-k8sug-singapore-28-2024 for more details.
UiPath Test Automation using UiPath Test Suite series, part 3DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 3. In this session, we will cover desktop automation along with UI automation.
Topics covered:
UI automation Introduction,
UI automation Sample
Desktop automation flow
Pradeep Chinnala, Senior Consultant Automation Developer @WonderBotz and UiPath MVP
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Essentials of Automations: Optimizing FME Workflows with ParametersSafe Software
Are you looking to streamline your workflows and boost your projects’ efficiency? Do you find yourself searching for ways to add flexibility and control over your FME workflows? If so, you’re in the right place.
Join us for an insightful dive into the world of FME parameters, a critical element in optimizing workflow efficiency. This webinar marks the beginning of our three-part “Essentials of Automation” series. This first webinar is designed to equip you with the knowledge and skills to utilize parameters effectively: enhancing the flexibility, maintainability, and user control of your FME projects.
Here’s what you’ll gain:
- Essentials of FME Parameters: Understand the pivotal role of parameters, including Reader/Writer, Transformer, User, and FME Flow categories. Discover how they are the key to unlocking automation and optimization within your workflows.
- Practical Applications in FME Form: Delve into key user parameter types including choice, connections, and file URLs. Allow users to control how a workflow runs, making your workflows more reusable. Learn to import values and deliver the best user experience for your workflows while enhancing accuracy.
- Optimization Strategies in FME Flow: Explore the creation and strategic deployment of parameters in FME Flow, including the use of deployment and geometry parameters, to maximize workflow efficiency.
- Pro Tips for Success: Gain insights on parameterizing connections and leveraging new features like Conditional Visibility for clarity and simplicity.
We’ll wrap up with a glimpse into future webinars, followed by a Q&A session to address your specific questions surrounding this topic.
Don’t miss this opportunity to elevate your FME expertise and drive your projects to new heights of efficiency.
Software Delivery At the Speed of AI: Inflectra Invests In AI-Powered QualityInflectra
In this insightful webinar, Inflectra explores how artificial intelligence (AI) is transforming software development and testing. Discover how AI-powered tools are revolutionizing every stage of the software development lifecycle (SDLC), from design and prototyping to testing, deployment, and monitoring.
Learn about:
• The Future of Testing: How AI is shifting testing towards verification, analysis, and higher-level skills, while reducing repetitive tasks.
• Test Automation: How AI-powered test case generation, optimization, and self-healing tests are making testing more efficient and effective.
• Visual Testing: Explore the emerging capabilities of AI in visual testing and how it's set to revolutionize UI verification.
• Inflectra's AI Solutions: See demonstrations of Inflectra's cutting-edge AI tools like the ChatGPT plugin and Azure Open AI platform, designed to streamline your testing process.
Whether you're a developer, tester, or QA professional, this webinar will give you valuable insights into how AI is shaping the future of software delivery.
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
Builder.ai Founder Sachin Dev Duggal's Strategic Approach to Create an Innova...Ramesh Iyer
In today's fast-changing business world, Companies that adapt and embrace new ideas often need help to keep up with the competition. However, fostering a culture of innovation takes much work. It takes vision, leadership and willingness to take risks in the right proportion. Sachin Dev Duggal, co-founder of Builder.ai, has perfected the art of this balance, creating a company culture where creativity and growth are nurtured at each stage.
JMeter webinar - integration with InfluxDB and GrafanaRTTS
Watch this recorded webinar about real-time monitoring of application performance. See how to integrate Apache JMeter, the open-source leader in performance testing, with InfluxDB, the open-source time-series database, and Grafana, the open-source analytics and visualization application.
In this webinar, we will review the benefits of leveraging InfluxDB and Grafana when executing load tests and demonstrate how these tools are used to visualize performance metrics.
Length: 30 minutes
Session Overview
-------------------------------------------
During this webinar, we will cover the following topics while demonstrating the integrations of JMeter, InfluxDB and Grafana:
- What out-of-the-box solutions are available for real-time monitoring JMeter tests?
- What are the benefits of integrating InfluxDB and Grafana into the load testing stack?
- Which features are provided by Grafana?
- Demonstration of InfluxDB and Grafana using a practice web application
To view the webinar recording, go to:
https://www.rttsweb.com/jmeter-integration-webinar
Kubernetes & AI - Beauty and the Beast !?! @KCD Istanbul 2024Tobias Schneck
As AI technology is pushing into IT I was wondering myself, as an “infrastructure container kubernetes guy”, how get this fancy AI technology get managed from an infrastructure operational view? Is it possible to apply our lovely cloud native principals as well? What benefit’s both technologies could bring to each other?
Let me take this questions and provide you a short journey through existing deployment models and use cases for AI software. On practical examples, we discuss what cloud/on-premise strategy we may need for applying it to our own infrastructure to get it to work from an enterprise perspective. I want to give an overview about infrastructure requirements and technologies, what could be beneficial or limiting your AI use cases in an enterprise environment. An interactive Demo will give you some insides, what approaches I got already working for real.
AI for Every Business: Unlocking Your Product's Universal Potential by VP of ...
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www.greenpacket.com
WHITEPAPER
2. Abstract
The advancement and growth of the Internet is causing network congestions across the globe due
to heavy data consumption required by its applications. However, with different penetration levels
and usage patterns, there is a contrast for network congestion in developed and emerging
countries.
The network congestion issue in developed nations is more acute although current network
technologies are advanced but yet they are insufficient to cope with data requirements. The only way
forward is to continue upgrading to faster networks with higher capacity, but this option requires
heavy investment in terms of time, effort and money. What then is a more cost-effective alternative?
This paper studies Hong Kong*, a densely populated country with one of the world’s fastest growing
telecoms sector and a victim of network congestion. Greenpacket presents a case study on how a
cellular operator can battle network congestion without burning a hole in the pocket.
*Hong Kong is selected as it is a small country with a huge population and easily comparable to any other major city in
the world. The objective here is to help readers understand that network congestion as experienced by Hong Kong and
proposed solution can be applied to most dense areas around the world.
WHITEPAPER
3. Contents
Network Congestion Phenomenon: Developed vs. Emerging Markets 01
Getting to Know Hong Kong’s Telecoms Market 04
Issues Facing Hong Kong’s Mobile Broadband Landscape 08
Case Study – Operator X, Hong Kong (HSPA+ Operator) 12
Solve Your Network Congestion Woes Cost-Effectively Today! 16
WHITEPAPER
4. Network Congestion Phenomenon: Developed vs. Emerging
Markets
Across the globe, escalating data traffic is leading to network congestion, a phenomenon that the telecommunications
industry dreads. However, developed and emerging markets undergo network congestion which is different in nature
due to the disparity in broadband penetration levels which leads to dissimilar usage patterns (user perspective) and
business models (operator perspective). Generally, broadband penetration exceeds 35% in developed markets but
barely touches 10% in most emerging markets.
Figure 1 maps the broadband penetration rates of developed and emerging markets worldwide. Developed nations have
a higher broadband penetration rate compared to emerging nations.
Source: Organisation for Economic Co-operation
and Development (OECD), Internet World Stats,
December 2008 – December 2009
Developed Markets Emerging Markets
Developed market
Emerging market
(more developed)
Emerging market
(least developed)
Image Source: Alex Covarrubias through Wikipedia
Figure 1: Economic Map of the World: Emerging Markets and Developed Markets
01
WHITEPAPER
5. Causes of Network Congestion
In Greenpacket’s earlier whitepaper Operators Can Save $14 Million Yearly Through Data Offloading (Note: You will need
to complete a form to download the whitepaper), we mentioned that congestion occurs when throughput supply is lower
than demand. This can be the result of too many users within a site or when the throughput level is too low.
Typically, networks in emerging countries have low throughput levels such as 3.6Mbps or 1.8Mbps, in contrast to
developed countries with 14.4Mbps networks and above. This condition contributes to network congestion in emerging
countries.
Figure 2 compares developed and emerging countries that have approximately the same build up area. As such, it can
be assumed that almost equal number of network sites is required to provide coverage. Many operators in emerging
countries support the same/more subscribers on networks with lower data rates. This situation leads to network
congestion.
For example, let’s compare Japan and Philippines. Smart (PLDT) serves 38 million subscribers on a 2.0Mbps network,
as opposed to SoftBank Mobile which caters for only 21 million subscribers on a 7.2Mbps network.
Country Economic Area HSDPA Supported Remarks
Status (in km2) Data Rate Subscribers
Czech Developed 78,866 14.4Mbps 2.9 million Both operators support
the same number of
Example A
Republic
subscribers but
T-Hrvatski Telekom has a
Croatia Emerging 56,594 7.2Mbps 2.9 million lower data rate. Hence,
congestion occurs.
Japan Developed 377,835 7.2Mbps 21 million Smart (PLDT) supports
Example B
more subscribers but its
network has a much
lower data rate against
Philippines Emerging 300,000 2.0Mbps 38 million SoftBank Mobile’s data
rate.
Source: GSMA, BMI
Figure 2: Operators in emerging countries support equal or more subscribers on networks with low throughput levels
On the other hand, in developed markets, users are more mature Internet users and therefore engage in heavy data
usage that demands higher bandwidth. The Internet is relied upon beyond information gathering and communications.
Instead, it is heavily used for entertainment, especially video content and applications. According to research firm
Sandvine, users in North America and Europe are the highest consumers of YouTube videos, as shown in Figure 3.
02
WHITEPAPER
6. 1.4%
4.6%
North America
Caribbean and Latin America
45.1%
Europe
46.8% Africa
Asia-Pacific
2.1%
Source: Sandvine
Figure 3: YouTube minutes consumed by different regions worldwide
A Market Study – Hong Kong
All developed countries offer high speed broadband. Greenpacket has selected Hong Kong for a market study as this
country has soaring subscriber numbers within a small land area. Additionally, Hong Kong has one of the fastest growing
telecoms sector that is afflicted by network congestion. In this paper, we present a case study on how a cellular operator
facing network congestion benefits from an immediate, simple and cost-effective measure to combat the issue without
heavy investments in network upgrades.
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WHITEPAPER
7. Getting to Know Hong Kong’s Telecoms Market
Demographics & Economy
Hong Kong is situated on China’s southern coast
with a land mass of 1,085km2. With a population of
over 7.08 million (6,502 persons/km2), Hong Kong
is one of the most densely populated areas in the
world, in comparison to Netherlands for example,
which has a land mass of 45,526km2 and
population of 16.6 milion (399 persons/km2).
The density level of Hong Kong is so high that it
even exceeds the density level of some of the
world’s most populous cities such as London (4,863 Image source: Wikipedia
persons/km2), Bangkok (4,478 persons/km2) and Figure 4: Map of Hong Kong
even Amsterdam (4,459 persons/km2)!
Hong Kong is also one of the world’s leading developed nations, holding a GDP per capita of USD 31,849 in 2008, which
is relatively higher compared to other countries (see Figure 5). One of the reasons for Hong Kong’s high GDP levels can
be associated with its high broadband penetration rate and vice versa.
30%
Hong Kong
South Korea
25% Canada
Switzerland
20% Belgium
Broadband Penetration
France
USA
15%
Spain
10%
China Hungary
5% Brazil
Indonesia Mexico UAE
Egypt
Russia Saudi Arabia
0
0 South $10,000 $20,000 $30,000 $40,000 $50,000 $60,000
Africa
GDP per Capita
Source: Alcatel-Lucent, 2008
Figure 5: GDP vs. broadband penetration levels of selected countries from around the world
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8. Telecoms Background
Hong Kong has one of the most advanced and sophisticated telecommunications market in the world and this has been
one of the driving factors in shaping this country as a leading business and financial centre.
Hong Kong’s telecommunications sector has been liberalized to set a platform that is both pro-competition and
pro-consumer. This objective provides a fair playing ground in the telecoms market and ensures consumers receive
best-in-class services in terms of capacity, quality, coverage and speed. Office of the Telecommunications Authority
(OFTA) is the governing statutory body responsible for regulating the industry.
Strong governmental support, enormous connectivity infrastructure and geographical advantage of compact size have
led to Hong Kong’s successful Internet evolution. Figure 6 compares the broadband technology evolution of Hong Kong
and the United States. It is evident that Hong Kong has been almost at par with United States which illustrates the
former’s impressive growth in the Internet and broadband arena over the past two decades.
2G 3G 3.5G
HSUPA
Hong Kong
GSM PCS GPRS HSPA+
WCDMA/ HSDPA CDMA
(GSM
EDGE 2000
1800)
(EVDO)
United States
CDMA UMTS/
GSM One HSPA+
WCDMA HSUPA
PCS 1900
GPRS EDGE HSDPA
(GSM 1900)
‘93 ‘94 ‘95 ‘96 ‘97 ‘98 ‘99 ‘00 ‘01 ‘02 ‘03 ‘04 ‘05 ‘06 ‘07 ‘08 ‘09
Figure 6: Hong Kong and United State’s Internet and broadband evolution
Hong Kong’s Telecoms Market Today
Hong Kong is an extremely networked society gauging from its high infiltration rates from the broad telecoms
perspective, as shown in Figure 7.
Telecoms Category Degree of Infiltration % of Infiltration
Fixed Line 101.6 lines/household 102% (by population)
Mobile 12.6 million subscribers 180%
Broadband 2.71 million subscribers ~ 56% (by population)
82% (by household)
IPTV 1.2 million subscribers N/A
Among highest in the world for residential penetration
Figure 7: Hong Kong telecom sector’s infiltration rates
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9. As far as broadband is concerned, the services are highly in use which explains Hong Kong’s high broadband
penetration rate. At 82%, Hong Kong is ranked among the top three markets with highest household broadband
penetration rate (Figure 8) and fastest average Internet connection speed (Figure 9).
Markets with Highest Broadband Penetration of Households
54%
United States 77%
United Kingdom 58%
74%
Taiwan 59%
74%
69% 2007
Switzerland 76%
93% 2012
South Korea 97%
Netherlands 74%
82%
76%
Hong Kong 81%
58%
France 73%
65%
Canada 79%
52%
Australia 72%
Source: Gartner, July 2008
Figure 8: Hong Kong is one of the top three markets with highest household broadband penetration rate
Worldwide Top 10 Countries Average Connection Speed (Mbps)
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Average Connection Speed (Mbps)
11.7
12
10
8.6
8 7.6
7.2
6.2 6.1
6 5.3 5.2 5.2 5.1
4 3.8
2
0
a
ng
n
ia
ia
en
s
ic
d
US
k
nd
ar
re
pa
lan
an
tv
bl
ed
Ko
22
Ko
nm
La
pu
rla
Ja
m
er
Sw
Re
ng
Ro
he
itz
De
h
ut
Sw
t
Ho
Ne
h
So
ec
Cz
Source: The State of Internet Q4 2009, Akamai
Figure 9: Hong Kong is ranked second for having the fastest average Internet connection speed in Q4 2009.
To date, Hong Kong has 14 fixed network operators (FNOs), five mobile network operators (MNOs) and nine mobile
virtual network operators (MVNOs). Such intense competition makes broadband services in this country very affordable.
The combination of high penetration rate and affordable pricing formed an ideal platform for IPTV services which
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hit 1.2 million subscribers as of December 2009, again one of the highest in the world.
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10. Aside from IPTV, Hong Kong has a strong network of WiFi hotspots – there were more than 8,900 public WiFi hotspots
as of March 2010 and growing.
An average Hong Kong Internet user spends more than 25 hours online per month, making it one of the most engaged
Internet markets globally. Online communications, entertainment and social networking take up the highest share of
minutes spent online (see Figure 10). Several interesting Internet usage behaviour includes the following:
• Instant messaging holds the highest share at 16% (October 2009), which is almost double the time spent by Asia
Pacific region as a whole
• Entertainment is led by video-based applications led by YouTube and TVB.com
• Social networking is led by Facebook
• 5% of Internet minutes are spent on business and finance sites which reflect the country’s business and finance
focused economy. This rate is more than double of Asia Pacific’s share of time for this category
Hong Kong Online Activities (% Share of Minutes)
16%
Instant Mesenger
Netertainment
Social Networking
11% Games
45% Business/Finance
E-mail
Search/Navigation
8%
News/Information
Technology
5%
Others
4%
2% 2% 3% 4%
Source: Comscore Report, October 2009
Figure 10: Hong Kong’s Internet usage by minutes
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11. Issues Facing Hong Kong’s Mobile Broadband Landscape
Cellular Networks Face Ceiling-level Data Usage
Data usage on Hong Kong’s cellular networks is at extremely high levels which explains the reason for network
congestion. How do we know this?
i) The number of cellular users in Hong Kong has reached 100% of active users (active users refer to population aged
15 to 65 who are in employment or expected to enter employment). Figure 11 shows that the number of cellular
subscribers (2.5G and 3G) slighly exceeds the total number of active users – this concludes that all active users in
Hong Kong are enjoying Internet through their mobile broadband connections.
Mobile subscribers (January 2010) 12,483, 989
2.5G and 3G mobile subscribers (January 2010) 5,275,365
No. of cellular
subscribers equal
% of active users 74.8%
100% active
users
Total number of active users 5,206, 000
Source: BMI, Q1 2010
Figure 11: Cellular users vs. total number of active users
ii) Tremendous increase in data usage. Since the launch of HSDPA in 2006, subscriber count only increased 2.4 times
but data consumption grew immensely by 80 times!
Year 2.5G + 3G Customers 3G Customers Mobile Data Usage (Mbytes)
2009 5,000,264 3,819,186 638,388, 712
2.4 times
2008 3,490,602 2,812,002 133,145,730 increase in
subscriber count
2007 2,947,378 2,004,565 32,301,563 but 80 times
growth in data.
2006 2,206,586 1,331,651 9,076,723
2005 1,848,254 645,965 4,603,736
2004 1,349,015 N/A 2,330,444
2003 729,554 N/A 247,262
2002 179,931 N/A 42,029
Figure 12: Number of customers and mobile data usage in Hong Kong from 2002 – 2009
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12. Why is Hong Kong experiencing such a gigantic leap in data usage? Here are some reasons:
a. Affordable broadband rates – With the presence of 14 FNOs, five MNOs, nine MVNOs and hundreds of other
licensed ISPs, healthy competition exists and keeps broadband rates very affordable for the man on the street. As
such, almost the entire active population of Hong Kong is able to afford a broadband connection and use data
applications. Data card plans in Hong Kong range from USD 24 to USD 49 which is lower compared to similar plans
in United States which range from USD 30 to USD 60.
b. High usage of IPTV – Television is loved for its rich visual and audio entertainment qualities. Delivering these qualities
over Internet is a definite data gobbler. Hong Kong has 1.2 million IPTV subscribers which are among the highest in
the world.
c. High usage of smartphones – Hong Kong consumers lead smartphone usage globally. Almost half (48%) of
consumers in Hong Kong own a smartphone, which is more than double the global rate of 23% as shown in Figure
12. The smartphone is used to access Internet applications such as email, social networking and even blogging. In
today’s world of content and applications, social networking is king. This is obvious in Hong Kong whereby 30% of
smartphone users regularly update their social pages compared to 12% globally.
Smartphone penetration is approaching majority levels
% of mobile users with a Smartphone
*Covers Australia,
Japan, Korea,
Hong Kong, Malaysia,
Singapore and Taiwan.
48
40
27
23
Global 2010 Developed Asia* 2010 Hong Kong 2010 Hong Kong 2009
Source: www.cellular-news.com
Figure 13: Hong Kong’s smartphone penetration rate exceeds global and Asian levels
d. High Public Transport Travel – With the advantage of being geographically compact, Hong Kong has a highly
developed transportation network. Over 90% of daily travels take place via public transport. This form of commutation
gives subscribers time to enjoy Internet while on the go through their smartphones and other mobile devices.
Decreasing ARPU
Hong Kong’s telecommunications landscape undergoes intense competition which leads to price wars that sets the
ARPU on a downward scale. Figure 13 shows ARPU decreasing for several leading mobile network operators in Hong
Kong since 2007.
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13. Source: Business Monitor International (BMI), Q1 2010
Figure 14: Decreasing ARPU trend faced by operators in Hong Kong
Aside from the price war, the decline in ARPU (Figure 14) can also be attributed to the stronger prepaid growth than
postpaid (Figure 15). Although in the past, operators in Hong Kong received higher revenues through postpaid plans,
prepaid services are gaining popularity as subscribers are more conscious of their commmunication and connectivity
spend. Prepaid ARPU is undeniably much lower than postpaid. For example, in 2008, Hutchison’s postpaid ARPU was
almost nine times larger than prepaid ARPU1.
Source: Business Monitor International (BMI), Q1 2010
Figure 15: Hong Kong’s increasing prepaid subscriber base
1Ovum
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14. Poor Indoor Coverage
Poor indoor coverage has always been a constant battle for wireless technologies. In high density countries like Hong
Kong and Singapore, more than 70% of traffic occurs indoor. Analysis Mason anticipates that by 2016, over 80% of
global wireless data traffic will be generated indoors. This concludes that indoor capacity demand is much higher and
operators must address this issue.
Operators currently face numerous complaints on bad indoor coverage from subscribers. In Japan alone, NTT Docomo
recorded that over 90% of complaints are due to poor indoor reception quality. It is important to understand that indoor
coverage is usually poor because wireless signals originate from base stations which are deployed outdoors. These
signals need to penetrate through building material (for example, glass or concrete) and experience radio wave
penetration loss of 6 – 13 dB or more which translates into throughput loss as well.
Though operators today employ inbuilding solutions to boost coverage, however, in the case of Hong Kong, due to its
complex morphology, these solutions are expensive to deploy.
Figure 16 gives an overview of typical throughput levels at three different locations from the base station – peak rate
(nearest to the base station), median users (mid way distance from base station) and cell edge. At each of this location,
throughput levels are lower indoor compared to outdoor.
R8 Multicarrier
Single Carrier
42Mbps
36-40Mbps
21Mbps
15-18Mbps
7.8Mbps
5.2-6.8Mbps
3.8Mbps 3Mbps
2.8-1.8Mbps 2-2.6Mbps
1.5Mbps 0.8-1.2Mbps
Outdoor Indoor Outdoor Indoor Outdoor Indoor
Peak Rate Median Users Cell Edge Users
Source: Modified from Qualcomm
Figure 16: Comparison of throughput levels indoors and outdoors
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15. Case Study – Operator X, Hong Kong (HSPA+ Operator)
Technical Background
There are four operators in Hong Kong and each has four frequency carriers for a total of 20MHz (three 5MHz bands and
one split 5MHz band). This frequency arrangement enables three 5MHz bands to be grouped.
3G 3G 3G Satellite Mobile
Operator Operator Operator 3G Operator 3G Operator 3G Operator 3G Operator Service
2 3 1 1 2 3 4 (Exemption Order)
1904.9 1909.9 1914.9 1919.9 1920.3 1935.1 1949.9 1950.1 1964.9 1979.7 1980 2010 MHz
TDD Spectrum FDD Spectrum
Figure 17: Frequency allocation across four Hong Kong operators
Among these four operators, Greenpacket has selected Operator X* for this case study. Operator X is Hong Kong’s
leading operator and the first to launch a HSPA+ 28.8Mbps. To deploy and operate a 28.8Mbps network, 5MHz
frequency band is sufficient for data while the remaining 15MHz is reserved for voice and/or mobile TV (R99/MBMS).
Bandwidth HSPA+ Data Rate LTE Data Rate
5MHz 42Mbps 37Mbps
10MHz 84Mbps 73Mbps
20MHz 168Mbps 150Mbps
Figure 18: HSPA+ vs LTE data rates corresponding to different bandwidth levels
Since Operator X (and the other operators) are investing huge sums of money into HSPA+, it is necessary to assume that
they would most likely adopt the HSPA+ path in coming years which enables data rates of up to 168Mbps through four
frequency carriers (20MHz spectrum). These data rates are equivalent to that of LTE as shown in Figure 17.
*Name of this operator is withheld to protect its interests
Expected Network Cost by End 2010
Going along the path of HSPA+, how much would Operator X need to spend to maintain its network? For this indication,
Greenpacket has set certain assumptions and predictions based from our observation.
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16. Prediction # 1: Data Usage
Operator X’s data usage is at 152TB as at June 2010. Greenpacket assumes that Busy Hour (BH) rate is at 15% with a
throughput/user growth rate of 4.3 times on year to year basis.
Prediction # 2: Subscriber Growth by 2010
Based on a yearly (subscriber) growth rate of 15% (or 7.2% half year growth), Operator X will have 620,000 HSPA+
subscribers by the end of 2010, an increase from 575,000 subscribers as of June 2009.
3G/HSPA+ Subs
Total Mobile Subs
@ June 2009 3G subs @ Growth June 2010 End of 2010 Additional Subs
June 2009 (GP assumption) 3G subs (Jun – Dec 2010)
2,000,000 500,000 15.0% 575,000 620,000 45,000
Prediction # 3: Additional Coverage Required
As of June 2009, Operator X currently has 5,300 sectors (approximately 2,120 sites). For a more precise calculation, we
make reference to sectors (as opposed to sites). This is because in Hong Kong, networks are not necessarily configured
as 3 sectors per site. Due to the compact size of the country and limited space in between buildings, each site can be
configured from S1/1 to S2/2/2/2/2/2.
Based on the Predictions 1 and 2, to support an additional 45,000 from June – December 2010 (six months), Operator
X would need to install an additional 415 sectors. The total cost of ownership (TCO) to deploy these 415 sites is
estimated at approximately USD 24.4 million.
Expected Revenue
From the 45,000 additional subscribers Operator X expected to be acquired by end of 2010 at ARPU rate of
HKD200/month, Operator X will gain a total revenue of HKD108 million/year (USD13.8 million/year). The question now
is, is the expenditure of USD 24.4 million justified for an increase of 45,000 subscribers over a short period of six months?
How much will Operator X need to spend over the next three years to improve its infrastructure and support subscriber
growth? With ARPU’s declining rate versus large network upgrade costs, how will Operator X sustain in the long term?
From an ROI perspective, with the investment expenditure of USD 24.4 million for 415 sectors, Operator X faces an ROI
period of one year and nine months. This duration is based on the average growth pattern of subscribers. However, as
data usage per user continues to rise through the use of data intensive applications, Greenpacket believes that the ROI
on required infrastructure upgrades can extend to two or three years. This is a very risky approach as technologies evolve
at a fast pace and infrastructure normally changes every five years, for example the evolution of from
GSM-WCDMA-HSPA+ to LTE.
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17. Is There a Better Alternative?
As opposed to expensive and time consuming network upgrades, it would be more cost and time efficient for Operator
X to manage extra network workload by offloading to WiFi.
This is an ideal alternative for Operator X in view of the excellent network of WiFi hotspots available in Hong Kong. With
close to 9,0002 WiFi hotspots available, mathematically assuming, every km2 has an average of eight hotspots! By
partnering with these WiFi providers, Operator X can support its growing subscriber base with involving time, effort and
money on network upgrades. Additionally, as mentioned earlier, poor indoor reception is a major concern for mobile
broadband operators. This issue can only resolved through indoor solutions such as WiFi. Hence, aside from managing
data influx on their networks, WiFi help operators to improve indoor coverage remarkably.
Offloading data to WiFi hotzones3 is also an approach undertaken by AT&T, a leading mobile network operator in the
United States. AT&T began this project in May 2010 in New York City to supplement its mobile broadband in areas with
high 3G traffic and mobile data use. Customer usage and satisfaction levels have been extremely encouraging according
to Angie Wiskocil, Senior VP, AT&T WiFi Services. AT&T is in the midst of rolling out more WiFi hotzones to more cities in
United States.
Conclusion
In the age of growing intensive data usage, celullar operators in developed markets need an immediate and
cost-effective way to manage their networks. The proliferation of smartphones and decreasing ARPU levels further add
urgency to ensure network congestion does not pose a threat.
One of the solutions to prevent network congestion is by offloading data to alternative broadband networks, especially
WiFi. Aside from balancing network bandwidth, WiFi is a good indoor solution and provides a much better reception
compared to cellular networks.
Performance Comparison: 3G vs. WiFi
Rysavy Reseach and Quality in Motion conducted a metropolitan survey to gauge performance levels between 3G and
WiFi. WiFi provided better performance compared to 3G as shown in Figure 19.
2Office of the Telecommunications Authority, Hong Kong
3Fierce Mobile Content
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18. Test T-Mobile HotSpot Verizon EVDO
FTP download throughput, average of all 1,274kbps 310kbps
locations
Highest FTP download speed 1,396kbps 528kbps
Lowest FTP download speed 548kbps 51kbps
FTP download failures 1 in 18 tests (6% failure rate) 6 in 24 tests (25% failure rate)
FTP download standard deviation across 348kbps 162kbps
all eight locations
Throughput test, loaded network 367kbps 248kbps
(4 simultaneous clients)
FTP upload throughput, average of all 1,329kbps 100kbps
locations
Test Webpage (ww.cnn.com) download 6 sec 55 sec
time, average across all locations
Microsoft Outlook download time 23 sec 122 sec
(3 megabytes), all locations
Micosoft Outlook over VPN upload time 16 sec 214 sec
(8 megabytes), all locations
Figure 19: Performance comparison of WiFi (T-Mobile HotSpot) vs. 3G (Verizon EVDO)
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19. Solve Your Network Congestion Woes Cost-Effectively Today!
Greenpacket welcomes you to embark on the offloading journey today and enjoy tremendous cost savings on your
network operations. At Greenpacket, we understand the demands placed on Operators like you. That is why our
solutions are designed to give you the capacity to constantly deliver cutting-edge offerings without exhausting your
capital and operating expenditures.
With Greenpacket, limitless freedom begins now!
Free Consultation
If you would like a free consultation on how you can start saving network cost through data offloading, feel free to contact
us at marketing.gp@greenpacket.com kindly quote the reference code, WP0810DL when you contact us). As part of the
consultation, we will be happy to walk-through your network’s TCO and determine how much savings you would gain by
offloading data.
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20. References
1. 2009 Global Broadband Phenomena by Sandvine
2. Hong Kong: The Facts – Telecommunications, Office of the Telecommunications Authority
3. Wireless Network Assessment, EV-DO and Wi-Fi Hotspots by Rysavy Research & Quality in Motion (QIM)
4. The importance of prepaid mobile increases in Hong Kong by Sherrie Huang, Ovum
5. HSPA+ is here, what is next? by Qualcomm
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