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This document discusses various grocery retail channels and their compound annual growth rates from 2008 to 2013. It shows that club stores grew at 5.4% annually during this period, while mass merchandisers declined at -2.2% annually. The rest of the document appears to be feedback from a retailer on their supplier Nestle, noting weaknesses in insights, innovation, and flexibility. It includes ratings of Nestle between 2009 and 2011 that show declining performance.
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Fex 151028 - the taste of innovation - de waardefabriek presentatie
The document provides an agenda and information for an event hosted by DeWaardeFabriek titled "The Taste of Innovation". The agenda includes an introduction to DeWaardeFabriek's concept of a "ValueFactory" and a master program for building a 10x ValueFactory in 90 days. Presenters Erik van Wijk and Bart Jansink will discuss elements that make a ValueFactory successful. Attendees will leave with practical insights to apply directly. The event aims to give participants a taste of the elements in DeWaardeFabriek's program to build high-value organizations.
Directions_Materiality - Breaking out of the straitjacket
This document discusses ways to make materiality assessments more effective and drive better outcomes. It argues that materiality is often too narrowly focused on reporting and outputs rather than driving real change. It provides five fundamentals to make materiality more impactful: 1) Focus on driving change rather than just reporting, 2) See the bigger picture of a company's sustainability journey, 3) Set clear objectives, 4) Think creatively about engagement, and 5) Involve influential internal and external stakeholders. When done well, materiality can help focus efforts, inform strategy, increase executive awareness, improve stakeholder relationships, and provide new insights.
[Salterbaxter MSLGROUP Directions] Materiality - Breaking Out of the Strait-J...
Materiality can help to deliver a range of valuable outcomes, but all too often the process ends up being nothing than a costly rubber-stamp; a matrix of prioritised issues, that’s finalised, published, and then… nothing. Our Salterbaxter MSLGROUP team present five materiality fundamentals, which are important considerations that can help improve results no matter where a company is on its journey.
Guiding principles Sumaya's presentation
The document discusses guiding principles which are core values or ideologies that guide an organization. It provides examples of guiding principles from various companies like Google, Apple, Amazon, Toyota, and discusses how guiding principles create a shared company culture and guide behavior. It also suggests individuals can develop their own personal guiding principles.
Madinah institute Webinar 'The Wisdom Chronicles - Competing to Win' A book...
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CPA Congress Sydney 2015 - Day Three Wrap Up
Todd Sampson discussed how modern science has proven that the brain is plastic and can be improved at any age through various techniques like mental flexibility, forced adaption, memory techniques, meditation, and managing fear and emotions. Jacqui Clarke emphasized the importance of succession planning for long term business survival and reducing complexity to develop talent. Anastasia Clarke discussed how finance can support business strategy through investing capital, managing debt and equity, and ensuring policies are board approved.
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David and Goliath Culture Gaps Preventing Organizational Growth
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Directions_Materiality - Breaking out of the straitjacket
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Madinah institute Webinar 'The Wisdom Chronicles - Competing to Win' A book...
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General moviegoers, especially hipsters, were excited about the voice talent of Jane Lynch, John C. Reilly, and Sarah Silverman. Jane Lynch was especially well-liked by adults and teen girls due to her role on "Glee". John C. Reilly brings humor though he wasn't readily recognized by name alone. While Sarah Silverman was initially polarizing for some parents, most concerns were alleviated after seeing the concept video. The characters and game worlds like Sugar Rush and Hero's Duty were also well received, with Sugar Rush being described as colorful and creative and Hero's Duty appealing for its action. Game Central Station was praised as an imaginative social hub and portal to other games.
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This document summarizes qualitative research conducted on the animation movie market. Focus groups were held with different demographic groups to explore perceptions of recent animated films and the animation genre. Key findings included that story and original characters are still important factors for success, and animated films can perform well outside of the summer months. While CG animation is popular, participants felt there is still room for 2D and claymation films. The document also analyzes consumer reactions to specific characters from the animated movie "Cloudy With a Chance of Meatballs," noting both positive and negative perceptions.
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Sherlock Holmes is a TV show that was prepared by Howard Ballon as a test. The document discusses ad testing and introduces new metrics for evaluating ads in today's dynamic marketplace.
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This document discusses key drivers of return on investment (ROI) in the film industry, including inherent marketability, playability, marketing message, campaign execution, and distribution. It provides information on measuring inherent marketability through concept testing and analyzing how franchises tend to have higher box office openings than original scripts. Production budgets can vary widely but screening performance and critic/user ratings are predictive of stronger box office returns and multipliers. Effective creative messaging and adequate media spending are also important for driving awareness and box office performance.
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This document discusses focus group feedback on Pirates of the Caribbean: On Stranger Tides. Key points include:
Participants were engaged by discussion of the franchise and new/returning characters. Marketing should highlight the unique story, fun adventure, and familiar beloved characters like Jack Sparrow, Barbossa, and Gibbs. Penelope Cruz and Ian McShane were widely seen as exciting new additions. Most expect the film to be better than previous installments due to new characters and a clearer story. However, some adults felt it may rely too heavily on elements from past films. The document provides guidance on compelling moments and challenges to avoid like an overly complex plot or focusing too much on unrealistic or scary elements like zombies.
Pci1
Photocenter Imaging provides various print graphics services including retail graphics, fulfillment, installation, construction site graphics, trade show graphics, special event graphics, and vehicle wraps. They can handle projects from design to production and installation. Their services include wall graphics, floor graphics, banners, and other large format prints.
Nestlé 1
The document outlines an organization's master plan to work as one team with one vision and one voice. It discusses having the right people and vision. It also outlines the organization's focus on competencies, tools, skills, insights and experts to work together to succeed. Finally, it shows the organizational structure and roles including shopper marketers, category leaders, finance, customer facing supply chain, and account teams working together.
Nato 1
The survey of over 2,600 moviegoers found that:
- 70% attended 10 or more movies in the past year
- 52% often attended movies on opening weekend
- Moviegoers buy 40% of tickets online on average, with older viewers (55+) buying more (51%) online than younger viewers (28% for 18-24 year olds).
The survey also found that reasons for decreased movie attendance included high ticket and concession prices, perceptions of poor movie quality, and increasingly busy lifestyles. Those who attended fewer movies expected to buy more DVDs that year compared to those who attended more movies.
Man ledge
A man is standing on the ledge of a tall building threatening to jump while the police try to negotiate with him. Inside the building, an ex-cop turned hotel manager is holding a press conference with a diamond in a high profile case as the man on the ledge situation unfolds. The ex-cop must decide if he will secretly help the police negotiate with the man on the ledge or let the situation play out on live television.
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The document discusses awareness and interest in the movie "The Island" and director Michael Bay. It finds that 67% of people have seen one of Michael Bay's previous movies and mentioning his name increases interest in the new movie by 7-32%. Key elements that increase interest are action, intrigue around the story and characters, and futuristic elements when used in moderation. Mentioning these elements in positioning statements increased people's interest in seeing "The Island".
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This document contains the results of trailer tests for the film Extremely Loud and Incredibly Close. It includes mind maps showing what topics related to or were enjoyed by test audiences from seeing two different teasers for the film. The main topics included the love of family, dealing with loss from tragedy, and the importance of relationships. It also breaks down the responses by gender and age groups. The key findings were that the love of family was the most commonly mentioned topic overall and across all demographic groups.
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This document summarizes the findings of a research study about newspaper usage among moviegoers. Some key findings include:
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This presentation provides a thorough examination of Over-the-Top (OTT) platforms, focusing on their development and substantial influence on the entertainment industry, with a particular emphasis on the Indian market.We begin with an introduction to OTT platforms, defining them as streaming services that deliver content directly over the internet, bypassing traditional broadcast channels. These platforms offer a variety of content, including movies, TV shows, and original productions, allowing users to access content on-demand across multiple devices.The historical context covers the early days of streaming, starting with Netflix's inception in 1997 as a DVD rental service and its transition to streaming in 2007. The presentation also highlights India's television journey, from the launch of Doordarshan in 1959 to the introduction of Direct-to-Home (DTH) satellite television in 2000, which expanded viewing choices and set the stage for the rise of OTT platforms like Big Flix, Ditto TV, Sony LIV, Hotstar, and Netflix. The business models of OTT platforms are explored in detail. Subscription Video on Demand (SVOD) models, exemplified by Netflix and Amazon Prime Video, offer unlimited content access for a monthly fee. Transactional Video on Demand (TVOD) models, like iTunes and Sky Box Office, allow users to pay for individual pieces of content. Advertising-Based Video on Demand (AVOD) models, such as YouTube and Facebook Watch, provide free content supported by advertisements. Hybrid models combine elements of SVOD and AVOD, offering flexibility to cater to diverse audience preferences.
Content acquisition strategies are also discussed, highlighting the dual approach of purchasing broadcasting rights for existing films and TV shows and investing in original content production. This section underscores the importance of a robust content library in attracting and retaining subscribers.The presentation addresses the challenges faced by OTT platforms, including the unpredictability of content acquisition and audience preferences. It emphasizes the difficulty of balancing content investment with returns in a competitive market, the high costs associated with marketing, and the need for continuous innovation and adaptation to stay relevant.
The impact of OTT platforms on the Bollywood film industry is significant. The competition for viewers has led to a decrease in cinema ticket sales, affecting the revenue of Bollywood films that traditionally rely on theatrical releases. Additionally, OTT platforms now pay less for film rights due to the uncertain success of films in cinemas.
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留信网认证的作用:
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→ 【关于价格问题（保证一手价格）
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对于老客户或者被老客户介绍过来的朋友，我们都会适当给一些优惠。
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Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.
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Nestlé info
- 1. GROCERY DRUG MASS C-STORE ONLINE CLUB DOLLAR NATURAL Shopper Marketing Fact-based selling Category Management CFSC Resources Channel CAGR '08-'13E Clubs 5.4% Convenience 2.2% Discounter 8.2% Drug 2.6% Supercenter 3.4% Mass -2.2% Supermarket 2.5% Total 2.9%
- 3. “NUSA is so-so, nothing glaringly wrong, but nothing stands out as great either.” “Nestlé is at the top of 2nd tier suppliers for overall needs.” “We expect more from the #1 Food company in the world.” “As the world’s largest food company, they are greatly underachieving their potential.” “Therearetoomanyinterfacesand thelayerscoupledwithlackofdecision makingclosetothebusiness,makesit problematictokeepthingsmovingand trendingup.” “…Don’t be satisfied with the status quo, Nestlé tends to be ‘satisfied’ we expect more than status quo from a category leader.” “Nestlé lacks flexibility, innovation, and ability to provide compromise solutions to growing our mutual businesses.” “Nestlé’s capabilities in insights are very weak in the lower end of my Top 25 suppliers.” “As category leaders in frozen, we expect Nestlé to have more innovation, in everything they do… product, promotion, financial business model, etc.”
- 4. PERFORMANCE SUMMARY OVERALL PERFORMANCE 2009 Business Relationships & Support Personnel Category Development / Support Consumer Marketing Support Customer Marketing / Promotional Practices Customer Service / Support Logistics & Supply Chain Management Rank: 14 of 18 2011 Rank: 17 of 19
- 5. “ We are very pleased with the level of local support we receive from NSD ” Conducts business ethically Collaborative supply chain programs Communicates company strategy clearly Provides innovative solutions & processes 3.95 3.78 3.123.17 NSD overall rating of 3.5 is above average, but well below the 5.0 level for best in class companies. Considerable room for growth 3.5
- 6. CULTURECUSTOMERS CAPABILITIES CONTRIBUTIONCATEGORY • Lead with frozen Category Leadership
- 7. CULTURECULTURECATEGORY CAPABILITIESCATEGORYCUSTOMERS CONTRIBUTION EXPERIENE The Complete Pictureof Learningand Development 70% 20% 10% Experience Relationship Education
- 8. Leadership Culture Courage Respect Teamwork Passion Excellence Inspires & develops individuals & teams; encourages news ways of thinking while valuing pragmatism; sets the example Acts on principles; takes responsible risks; makes decisions & moves forward; learns from mistakes; gives honest feedback; asks for help Fosters diversity of people, thoughts & styles; builds & gives trust; accepts healthy disagreement; seeks first to understand – then be understood Works collaboratively with internal & external partners; supports group decisions; encourages, enables & celebrates success; fulfills commitments Demonstrates aresults-orientation; drivesachievement ofbusinessobjectives & mutualsuccesswithourcustomers; doeswhatittakestogetthejobdoneright Meets or exceeds high expectations; strives to be the best; seeks continuous learning & improvement cul·ture noun ˈkəl-chər
- 10. Resiliency Armed and ready Heart and talent Willingness and ability
Editor's Notes
- …