The document summarizes findings from a survey of 1,000 Irish consumers about their grocery shopping habits. Key findings include: - Over a third buy store brand groceries, while two-thirds buy regular brands. - Price has become a more important factor than convenience in choosing where to do the main grocery shop. - Younger consumers and those from lower social classes are more likely to have changed their shopping behavior since the start of the year, such as buying cheaper products. - Green grocers and butcher shops saw more customers in the past 6 months, while health stores and bakeries saw less.