3. Two Purposes
• To create a positive image of Hitler
and the Nazi Party
• To create a negative view of those
considered to be enemies,
particularly Jews
4. Hitler’s Propaganda Methods
• Present simple themes in a repetitive
manner
• Appeal to emotion rather than
intellect
• Have broad appeal to the masses
• Focus mainly on one enemy - Claim
that this enemy is at the root of all
problems
5. Propaganda: Pervasive in Nazi Germany
• Images – Posters, Book and Newspaper
Illustrations
• Spoken Word – Nazi Speeches and Radio
broadcasts; Songs and slogans
• Printed Word – “Der Sturmer” ; Academic
publications; School curricula
• Dramatic - cinema (i.e. Triumph of the Will;
The Eternal Jew; Jud Suss); Party Rallies
6. Goals of Pro-Nazi Propaganda
• To portray Hitler and The Nazi Party as
the saviors of Germany
• To connect the Nazis to a positive,
idealistic vision of Germany’s future
• To portray the Nazis as confident,
decisive, and overwhelmingly powerful
17. Goals of Anti-Jewish Propaganda
• To connect Jews to every problem facing
Germany and every other group seen as
opponents
• To reinforce traditional negative stereotypes
about Jews
• To create a climate of contempt toward Jews
• To dehumanize the image of Jews (to
facilitate discrimination, segregation, exile,
and murder)
18. Jews as Aliens
“Only a racial comrade can be a citizen.
Only a person of German blood,
irrespective of religious denomination,
can be a racial comrade. No Jew,
therefore, can be a racial comrade.”
Point 4 - Nazi Party Program, 1920
19. The Jew as Eugenic Threat
“With satanic joy in his face, the black-
haired Jewish youth lurks in wait for the
unsuspecting girl whom he defiles with his
blood, thus stealing her from her people.
With every means he tries to destroy the
racial foundations of the people he has set
out to subjugate.”
Adolf Hitler - Mein Kampf
20. The bottom slogan reads: “Women and girls,
the Jews are your undoing!”
22. “The God of the Jews
is Money. And to gain
money, he will commit
the greatest crimes.
He will not rest
until he can sit on the
largest sack of money,
until he becomes the
King of Money.”
The Jew as Capitalist Exploiter
23. The Jew as Warmonger
“If international finance Jewry inside and
outside Europe should succeed in plunging
the nations once more into a world war,
then the result will not be the bolshevization
of the earth, and thus the victory of Jewry,
but the annihilation of the Jewish race in
Europe!”
Adolf Hitler - January 30, 1939
34. Dehumanizing Words
“We had the moral right, and the duty
toward our nation to kill this people
who wished to kill us. … We do not,
because we were exterminating a
bacillus, wish to be infected by that
bacillus in the end and die.”
Heinrich Himmler - October 4, 1943
35. Dehumanizing Words
“Was there any form of filth or
profligacy, particularly in cultural
life, without at least one Jew in it? If
you cut even cautiously into such an
abscess, you found, like a maggot in a
rotting body, often dazzled by the
sudden light - a little Jew”
Adolf Hitler - Mein Kampf
39. Results of Propaganda
• “True Believers” are empowered by
propaganda to engage in behavior that
would otherwise be forbidden.
• Propaganda shifts the “frame of reference”
regarding the subject. Formerly extreme
ideas enter legitimate discussion.
• The “piling on” effect mutes opposition.
40. Lessons for Today
• Learn to recognize and interpret propaganda
and to distinguish it from legitimate attempts
to inform.
• Recognize distortions embedded in public
communication (i.e. - stereotypes, misuse of
statistics, over-generalization, guilt by
association, etc..)
• Recognize that images and words are
important because they create the social
climate – which will tend either toward
respect or contempt.
41. Questions?
• What was the main reason the Nazis
persecuted the Jews?
• Describe Jealousy of Jewish success in
business?
• What are Nazi theories about an Aryan
super-race?
• Describe Nazi propaganda’s effect?
42. MCQs
1. Which of the following can best define Nazism?
• (a) Hitler's determination to make Germany a great nation
• (b) Extermination of Jews
• (c) A system, a structure of ideas about the world and politics
• (d) Hitler's ambition of conquering the world
2. Allied Powers in World War II
• (a) Germany, Italy, Japan
• (b) Germany, Italy, Turkey
• (c) UK, France, Italy
• (d) UK, France, USSR, USA
3. Which nations were the Axis powers during World War II?
• (a) UK, France, USA, USSR
• (b) UK, France, Japan
• (c) Germany, Italy, Japan
• (d) Germany, France, UK
43. MCQs
4. The International War Tribunal was set up in
• (a) Vienna
• (b) Munich
• (c) Nuremberg
• (d) Auschwitz
5. World War II began with German invasion of
• (a) Poland
• (b) Belgium
• (c) Austria
• (d) Czechoslovakia
6. Which among the following was the single most important factor in the victory of Allied powers in World War II?
• (a) Alliance of England, France and Russia
• (b) US entry in 1917
• (c) Russian Revolution of 1917
• (d) Axis Powers
12. What was not a factor in the rise of Hitler?
• (a) Disgrace at Versailles
• (b) Nazi propaganda and Hitler's charismatic leadership
• (c) Years of Depression and Economic crisis
• (d) Weimer Republic