Mybride is a partnership wedding services business located in Kota Bharu, Kelantan. It was established in 2008 and offers services such as bridal suites, makeup, canopies, catering, photography, and wedding cards. The general manager, Rohayu Binti Mohamed, oversees the marketing, financial, and human resources departments. Mybride aims to provide high quality wedding services at affordable prices and sees opportunities for growth in the local market. It forecasts increasing annual sales and market share over the next three years as it expands its customer base in Kota Bharu.

2. Motto:
“YOUR SATISFACTION
IS OUR RESPONSIBILITY”
Budget for Mybride is
RM250 000
Mybride was established on 1
January 2008
INTRODUCTION

3. Name of company : Mybride Enterprise.
Address : Lot 222, WismaPuteri, JalanKebun Sultan,
15000 Kota Bharu,
Kelantan.
Telephone number : 09-7746472
Fax number : 09-7746473
Website : http://mybride.com.my
Form of Business : Partnership
Main activity : Wedding Services
Date of Registration : 1 December 2010
Number of Registration : KT0286609-K
Date of Commencement : 1 January 2010
Initial Capital : RM 300,000 (own)
RM 20,000 (loan)
Name of Bank : MaybankBhd

4. MYBRIDE.S LOGO
-Woodwork cut
in decorative
pattern is to
make the
exclusive that
also can bring
the meaning of
luxurious.
-the colour of
white give the
look of our
services is the
first class.
•The black colour of
the background give
meaning that Mybride
offers affordable
price to the
customers based on
their budget.

5. ~The main function of General Manager is to plan, organize, lead and
control our organization.
General Manager of Mybride is Rohayu Binti Mohamed
~To align Mybride, internally and externally with our own mission strategy
~Responsible for guiding employees and achieving the goals and objectives of Mybride and ensures
that all processes and practices are working in a proper manner.
~need to carry the highest-ranking corporate officer, administrator, corporate administrator,
executive, or executive officer in charge of total management of Mybride and included as in internal
communication and press release.
~Communicating with client and attracting new project to the company for execution and
finalization are also her duties.
~conduct quarterly, semiannual, and yearly general meeting representing the profits, gains and
achievements the company. She must have a balance of internal and external initiatives to build a
sustainable company.
~need to train, guide, and assist the newly hired process, regarding handling daily processes and
employee performance towards a central objective. ~Her duty is to set up objectives, policy,
strategies and make long term decision. General Manager is responsible to manage several
departments in Mybride likes marketing, financial and human resource, which is responsible for
different tasks.

6. ~Marketing Manager is Norzulaida Binti Kamaruddin
~ Charge of services, prices, place and promotion.
The primary responsibility of a marketing manager is to formulate the
contents of marketing mix and put forth an effective marketing plan.
• has to be in touch with the management to develop marketing strategies for the products and services by
Mybride to launch.
• It will control the production and overall performance of services.
~will interpret general manager directives into operating plan and made
implementation decision. Then, direct and make short-term operating decision.
~has to keep an eye on the current state of the market and the details of the competitors in the same class.
~Before the finalization of the marketing plan, I has to conduct an exhaustive market research that will really
help in the advertising and promotional campaigns of the product.
~Others duties is to overseeing if the product is advertised effectively through all
decided sources of media
~to supervise the daily work of sales, marketing, advertising, and product
promotion executives. I also has to discuss with the company management
regarding the pricing strategies and budget of the marketing campaigns.

7. . Human resources manager that hired by
Mybride is Siti Nor Fatin Binti Ghazmi.
Human resource management refers to the
coherent and strategic approach to understand
the needs of the people working in a firm.
Her evolved as a serious discipline in the business world to cultivate a positive work culture in
the organization, motivates employees, streamline the recruitment process and provide
employee training.
, her function is to work in tandem with all the departments of a firm in order to monitor
and decipher the needs of the employees.
The human resource management department acts as a bridge between the CEO or the
Managing Director of the company and the various branches like marketing and
financial.
She works on the productiveness of the employee by providing motivation,
compensating benefit and safety and health. It also develops the indicator to measure
the performance of the employees to make sure any promotion and increasing of salary
is based on the high productivity.

8. ~Financial manager is Noor Fazlina Binti Abd.Raman.
~ duty is to administer and monitor the financial
system in order to ensure that the municipal finances
are maintained in an accurate and timely manner.
~ duty is to administer and monitor the financial system in order to ensure that
the municipal finances are maintained in an accurate and timely manner.
~ main activities in Mybride are to assist with preparation of the preparation of
the budget in our company
~ implements the financial policies and procedures in the company.
~Establishing and maintaining cash controls and resolve the general ledger also
her duty in complete the report of Mybride.
~needs to ensure that the long term objective of financial growth for the firm is
met adequately. By directing and implementing financial strategies, I ensures that
all financial goals of the firm are met adequately. I helps to maximize profit, by
finding out risk factors.

9. PARTNERSHIP AGREEMENT
Types of Business : offers wedding services.
Capital :
Each partner has contributed the capital as below :
Rohayu Binti Mohamed RM 75,000
Noor Fazlina Binti Abd Raman RM 75,000
Siti Nor Fatin Binti Ghazmi RM 75,000
Norzulaida Binti Kamaruddin RM 75,000
Period of Partner Agreement : at least five years (5)

10. ~Lot 222,Wisma puteri,
Jalan kebun Sultan,
15000 Kota Bharu,
Kelantan.

11. Layout Plan
70’ ft
40’
ft
Waiting area
reception
Bridal
suit
Bridal suit
wardrop
toilet
Fitting
room
office
ttelevision
Magazine
table
hanger
stor
wardrop
BUILDING SIZE
70‟ft length X 40‟ft width
12‟ft height

12. we have a constant traffic of customers
the center of attraction of people from many
ages, ethnics and foreigners as well
There are also many amenities available here

13. SERVICES DESCRIPTION
~Mybride offers wedding package like bridal suite,
Make-up, canopy, catering service, photography,
wedding cards, wedding gift.
*Bridal suite

14. *Canopy and catering services

15. *Wedding card

16. Photograhy

17. Target Market.
Mother-of-the-bride/mother-of-the-groom
Attendants, which is includes bridesmaids and flower girls
Brides
6.21.8
1.6
0.4
Analysis market (pie)
mother of the bride/mother of the
day
bridesmaids
flower girls
brides

18. Market Size
We consider that 30% of population in Kota Bharu
as total buyers that will interest in wedding services.
Usually people like teenage, love couple’s, fiancé couple
and other are in Kota Bharu because of work, shopping
and spending their time with their love. Our business has
identified our target market that is mainly on male and
female.
Therefore, from the 30% of the population that
will prefer on wedding services, Mybride target around
24% from the total people who come to our shop. Thus,
other competitors will conquer the balance of the
population.

19. Competition
The House Bride
Jalan Padang Garong ,
15350
Kota Bharu, Kelantan.
Armadale
Jalan Mahmud,
15300
Kota Bharu,
Kelantan.
De Casamia
20 Jalan Pengkalan
Chepa, 15350
Kota Bharu,
Kelantan.

20. Market Share
Market Share before
45
15
40
0
Photography
Armadale
The House's Bride
De Casamia
20.00%
50.00%
30.00%
0.00%
Bridal Suit
Armadale
De Casamia
The Bride's House
40
30
30
0
Canopy
De Casamia
The Bride's House
Armadale
6015
25
0
Catering
Armadale
The Bride's House
Da Casamia

21. Market share after the entry of Mybride
20
30
20
40
Bridal Suit
Armadale
De Casamia
The Bride's House
Mybride
45
15
10
30
Photography
Armadale
The House's Bride
De Casamia
Mybride
25
20
15
40
Canopy
De Casamia
The Bride's House
Armadale
Mybride
40
15
15
30
Catering
Armadale
The Bride's House
Da Casamia
Mybride

22. Sales forecast
Month Canopy (RM) Catering:
perhead (RM)
Bridal Suite
(RM)
Photography
(RM)
Sales
Collection(RM
)
1 2500 20000 25000 10000 57500
2 3000 30000 30000 12000 75000
3 3500 40000 35000 14000 92500
4 4000 50000 40000 16000 110000
5 3500 60000 35000 14000 112500
6 5000 70000 50000 20000 145000
7 5000 50000 50000 20000 125000
8 2500 20000 25000 10000 57500
9 3500 40000 35000 14000 92500
10 2500 50000 25000 10000 87500
11 5000 60000 50000 20000 135000
12 4000 70000 40000 16000 130000
Year 1 (TOTAL) 1220000
Year 2 (TOTAL) 1450000
Year 3 (TOTAL) 1700000

23. Quality
Mybride only offer
good quality of
services to the
customers. The main
thing that always we
think before
offering our services
to the customer is
the quality.
Sub services
We provide
customer with snack
and drink also
television to prevent
them to be bored or
stress while waiting.
Pricing
Our pricing
structure
remains
affordable and
in-line with
other wedding
gallery.
Place
Kota Bharu is a
strategic place to
open up our business
because it is located
in middle of a city
where surrounded
with elite community
and foreigners.
Promotions
our company
disseminates our
business card to
the customer
because this is
an easy way for
them to know
our gallery

24. Marketing Budget
ITEM FIXED ASSET MONTHLY
EXPENSES
OTHER
EXPENSES
Signboard 4000
Salaries+EPF+
SOCSO
2290
advertising 200
Grand opening 5000
Bunting 500
flyers 300
Business card 200
TOTAL 4000 2490 6000

25. Greet the customer.
Invite the client to waiting room to discuss.
Get the information from the client
Brief the client about the conditions and consult whether is it suitable
for them or not on the services they want and get the agreement from
them.
Assist the client to the discussion area. Please them with offering
drinks or magazines
Receive the decision from client on what package they want.
Show them the results.
Get the feedback from client.
Make the amendment accordingly.
Service Planning
Flow chart of process of service

26. Operations Layout
70’ ft
40’
ft
Waiting area
reception
Bridal
suit
Bridal suit
wardrop
toilet
Fitting
room
office
ttelevision
Magazine
table
hanger
stor
wardrop

27. Materials
BIL. DESCRIPTION QUANTITY PRICE/UNIT
(RM)
TOTAL PRICE
(RM)
1 BAJU MELAYU
-BajuMelayu(White)
-BajuMelayu(Pink)
-BajuMelayu(Blue)
-BajuMelayu(Purple)
-BajuMelayu(Songket)
3
2
3
1
1
60
70
70
80
89
180
140
210
80
89
2 TUXEDO 6 100 600
3 GOWN
-White
-Pink
-Blue
-Purple
-Black & White
-Gold & Silver
3
1
1
2
1
1
600
650
600
600
750
1000
1800
650
600
1200
750
1000
4 KIMONO 1 550 550
5 CHEONGSAM 1 450 450
6 SARI 1 499 499
7 BAJU KEBAYA
-BajuKebaya(White)
-BajuKebaya(Pink)
-BajuKebaya(Blue)
-BajuKebaya(Purple)
-BajuKebaya(Gold & Silver)
-BajuKebaya(Songket)
2
2
2
2
1
1
400
440
450
430
550
599
800
880
900
860
550
599
8 SAMPIN
-Songket
-Black Sampin
-Pink Sampin
-Gold & Silver Sampin
-White, Blue & Purple Sampin
1
2
2
1
3
50
50
50
60
50
50
100
100
60
150
9 CROWN 10 220 2200
10 SHOES
-Usual
-Exclusive
10
6
50
150
500
900
TOTAL RM17447

28. Machines and Equipment planning
NO. MACHINE/EQUIPMEN
T
QUANTITY PRICE/UNIT
(RM)
TOTAL
PRICE
(RM)
1 Reception Table 1 450 450
2 Sewing Machine 1 1000 1000
3 Wardrobe 3 1000 3000
4 Air Condition 2 1500 3000
5 Television Set 1 1590 1590
6 Sofa Set 1 800 800
7 Magazine Rack 1 150 150
8 Water Dispenser 1 350 350
9 Glass & Cup(Per set) 1 20 20
10 Hanger 150 8 1200
11 Heater 1 1500 1500
12 Glass Rack 3 1100 3300
13 Statuary 8 70 560
TOTAL RM16920

29. Manpower Planning
DAY ON DUTY OFF DUTY
SUNDAY FATIN,INA,IDA,
AYU,SUZY,RIZKI,
RYAN,AINA
SAPIRA
MONDAY INA,IDA,AYU,
RIZKI,RYAN,AINA,SA
PIRA
FATIN,SUZY
TUESDAY FATIN,INA,AYU,
SUZY,RYAN,AINA,SA
PIRA
IDA,RIZKI
WEDNESDAY FATIN,INA,IDA,
SUZY,RIZKI,RYAN,AI
NA,
SAPIRA
AYU
THURSDAY FATIN,IDA,AYU,
SUZY,RIZKI,AINA,
SAPIRA
RYAN,INA
FRIDAY FATIN,IDA,INA,AYU,
SAPIRA,RIZKI,RYAN,
SUZY
AINA
SATURDAY FATIN,IDA,INA,AYU,
SAPIRA,RIZKI,RYAN,
SUZY,AINA
-

30. Overhead Requirement
Overhead requirement that Mybride needs is electricity, waters,
telephones and WIFI. Electricity is very important to the
operation of Mybride because it will be operated from 10 a.m.
until 10 p.m. That’s why cost of electricity is very high for every
month. So, it is important to the managers to calculate the
estimate amount of all the overhead incurred.
For wifi, the cost is fixed per month. For telephone bills, we
already limit RM200 per month because usually the customer will
call us for appointment.

31. Business and Operations Hours
DAYS HOURS
Sunday to Thursday 10am - 10pm
Friday 11am – 10pm
Saturday 11am – 9 pm

32. License, Permits and Regulations
Required
Premise and sign
board license from
DBKL
License for outdoor
advertising from
DBKL
Music Authors Copyright
Protection License
(MACP)
License for Performers
and Artiste Rights
(PRISM)
(Form DBKL-JPL-KP-01-
B1)
(Form DBKL-JPL-KP-
01-A1)

33. Operations Budget
Item Fixed Asset
(RM)
Monthly Expenses
(RM)
Other Expenses
(RM)
Machine and Equipment 16920
Salaries, EFP 2290
Wedding Material 17447
TOTAL 16920 2290 17447

34. Project Implementation Schedule
Activities Deadlines Durations
Incorporation of business March - May 2009 3 months
Application for permits and
license
March - May 2009 3 months
Searching for business
premise
June - July 2009 2 months
Renovation of premise August 2009 3 weeks
Setting Fixtures and fittings August 2009 5 days
Procurement of stocks and
materials
September 2009 1 month
Searching for workers October - November 2009 1 months
Final Checklist December 2009 1 day
Grand Opening January 2010 -

35. Mission and Vision
Mybride is a services company that provided various type of wedding
package. For instance bride suite, canopy, make-up, catering services,
photography, wedding card and wedding gift. This company focused
on the middle and upper income customers as a target market. We also
have the best strategy, which is provided the most satisfied services
which great package and discount.
“YOUR SATISFACTION IS OUR RESPONSIBILITY”,
~Overall strategy
#provide the most satisfied services with great
package and discount.

36. Goals
~expand the business to the international
level. So that, the whole world can know
about the existence .
Objective
~To compete with another bride
gallery.
~to expand our bride
gallery.
~To gain more profit.

37. ORGANIZATINAL CHART
GENERAL MANAGER
~ROHAYU BT
MOHAMED.
MARKETING
MANAGER
~NORZULAIDA
KAMARUDDIN.
FINANCIAL
MANAGER
~NOOR
FAZLINA
ABD RAMAN
HUMAN
RESOURSES
MANAGER
~SITI NOR
FATIN
GHAZMI

38. Schedule of remuneration.
NO. POSITION MONTHLY
SALARY( RM)
EPF (12%)
(RM)
SOCSO (2.5%)
(RM)
TOTAL
AMOUNT
(RM)
1. CEO 2500 300 63 2863
2. FINANCIAL
MANAGER
2000 240 50 2290
3. MARKETING
MANAGER
2000 240 50 2290
4. HUMAN
RESOURCES
MANAGER
2000 240 50 2290
5. FULL TIME
WORKER
1200 144 30 1374
6. FULL TIME
WORKER
1200 144 30 1374
7. FULL TIME
WORKER
1200 144 30 1374
8. FULL TIME
WORKER
1200 144 30 1374
9. FULL TIME
WORKER
1200 144 30 1374
TOTAL 14500 1500 365 16603

40. Financial plan

42. Pro forma cash flow statement

43. Pro forma income statement
Mybride Gallery
PRO-FORMA INCOME STATEMENT
Year 1 Year 2 Year 3
Sales 1,220,000 1,450,000 1,700,000
Less: Cost of Sales
Opening stock
Purchases 198,877 250,000 280,500
Less: Ending Stock
Carriage Inward & Duty
Gross Profit
Less: Enpenditure
Administrative Expenditure 236,844 236,844 236,844
Marketing Expenditure 236,844 236,844 236,844
Other Expenditure 120,000 120,000 120,000
Business Registration & Licences 180
Insurance & Road Tax for Motor Vehicle 1,800 1,800 1,800
Other Pre-Operations Expenditure
Interest on Hire-Purchase
Interest on Loan 987 789 592
Depreciation of Fixed Assets 19,568 19,568 19,568
Operations Expenditure 27,480 27,480 27,480
Total Expenditure 842,580 893,325 923,628
Net Profit Before Tax 377,420 556,675 776,372
Tax 0 0 0
Net Profit After Tax 377,420 556,675 776,372
Accumulated Net Profit 377,420 934,095 1,710,467

44. Pro forma balance sheetMybride Gallery
PRO-FORMA BALANCE SHEET
Year 1 Year 2 Year 3
ASSETS
Non-Current Assets (Book Value)
Land & Building 10,000 10,000 10,000
Transportation 12,000 9,000 6,000
Signboard 3,200 2,400 1,600
Renovation 8,000 6,000 4,000
Machine & Equipment 13,536 10,152 6,768
Land and building 8,000 6,000 4,000
Transportation 12,000 9,000 6,000
Renovation 8,000 6,000 4,000
Machine & Equipment 13,536 10,152 6,768
Other Assets
Deposit 7,500 7,500 7,500
95,772 76,204 56,636
Current Assets
Stock of Raw Materials 0 0 0
Stock of Finished Goods 0 0 0
Accounts Receivable
Cash Balance 607,048 1,230,467 2,052,959
607,048 1,230,467 2,052,959
TOTAL ASSETS 710,320 1,314,171 2,117,095
Owners' Equity
Capital 291,621 291,621 291,621
Accumulated Profit 377,420 934,095 1,710,467
669,041 1,225,716 2,002,088
Long-Term Liabilities
Loan Balance 15,789 11,842 7,895
Hire-Purchase Balance
15,789 11,842 7,895
Current Liabilities
Accounts Payable 17,990 69,113 99,613
TOTAL EQUITY & LIABILITIES 702,820 1,306,671 2,109,595

45. Financial Analysis
Mybride Gallery
FINANCIAL RATIO ANALYSIS
Year 1 Year 2 Year 3
LIQUIDITY
Current Ratio 34 18 21
Quick Ratio (Acid Test) 34 18 21
EFFICIENCY
Inventory Turnover #VALUE! #VALUE! #VALUE!
PROFITABILITY
Gross Profit Margin #VALUE! #VALUE! #VALUE!
Net Profit Margin 30.94% 38.39% 45.67%
Return on Assets 53.13% 42.36% 36.67%
Return on Equity 56.41% 45.42% 38.78%
SOLVENCY
Debt to Equity 5.05% 6.60% 5.37%
Debt to Assets 4.76% 6.16% 5.08%
Time Interest Earned 381 704 1,310

46. FINANCIAL RATIOS