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Evaluation of music magazine cover

Colour scheme- The colours
for this colour scheme scheme
for this magazine are black,
green and white. The colours
are quite dark and not bright
which indicates that striking
colours are not needed to catch
the audience attention as it is
an already popular brand.

The target audience- The
target audience for this magazine
are older men roughly in the ages
of 30-40 as the choice of music is
more mature and relaxed, it is
also appealing to men as mostly
men are featured in the
magazine. And the front cover‟s
optical centre is Johnny Depp
with his shirt unbuttoned which
may appeal to the audience as
they think he looks cool and may
be inspired by him.

Masthead- The masthead is hidden
behind an image of Johnny Depp this is
because the magazine is well known and
recognized by the audience therefore does
not need to be fully advertised and Johnny
Depp is a well known actor. The title is a
combat green which matches the colour
scheme of green. The title also uses
continuation of the colour green from the
actors top he is wearing.
Main cover line- The main cover line
(“Johnny Sings”) is the second largest
font used and is the only cover line in
black which makes the cover line stand
out to the audience. It is also the only
heading that does not cover the picture
so that it contrasts against the white
background and is easy to read and spot.

Cover lines- The cover lines advertise the
content of the magazine. For their cover
lines they have used famous singers and
band‟s names without going into any detail
or explanations as they are well known
bands and singers. The cover lines are the
same colour as the masthead
Evaluation of music magazine cover

Target audience- The target

Masthead- The masthead for

audience for this magazine are men
in their late 30‟s-40‟s the colours
are more calm and not as striking
as most youth magazine‟s are. The
optical centre of this magazine is of
John Lennon so NME want the
demographic audience to focus on
him.

this magazine overlaps the main
image of the magazine which is a
close up of John Lennon. The
title may overlap the image as it
is not as well known as most
music magazines whereas John
Lennon is known worldwide so
does not need to be advertised
as much. The font used for the
title is bold and contrasts with the
background image of John
Lennon as it is yellow against
black and white.

Puff- The puff to engage
more with the audience is
placed above the title and is
used to advertised a “Giant
double-sided Lennon poster”
that is given inside the poster
this can be used to persuade
the audience to buy the
magazine.

Plug- There is a plug which is
in the top right corner which is
a selling point and shows a
good offer that is included in
NME for e.g. “ iconic photos,
classic interviews…”

Cover lines- There are not many
cover lines featured on the
magazine which may indicate that
they want the audience focus to be
on the brand of the magazine and
John Lennon.

Main cover line- The main
cover line for this magazine is
formal and does not use directive
language this makes the
magazine more mature.

Colour scheme- The colour
scheme for this magazine is
black and white and a pastel
yellow, these colours have been
used as they create a calm vibe
and John Lennon‟s attitude is
known as being relaxed and
calm, So the yellow makes the
cover more mellow and calm.
Evaluation of music magazine cover

Main cover line-The main
cover line of this magazine is not
direct and is informal. The font is
bold and links to the colour
scheme of the magazine. The
word “T.I.” is in black which is a
continuation of the black on his
bow tie.

Masthead- The masthead for this
magazine is hidden as the image
overlaps the title. This may be because
the magazine is already a popular
brand so „vibe‟ does not need to focus
on receiving recognition of their brand
from the audience. The font is bold and
is a dark red/burgundy to match the
colour scheme.

Colour scheme- The colour scheme
for this magazine is burgundy red,
green and black which contrast against
each other on the magazine. The
colours are quite dark and not bright
which indicates that striking colours are
not needed to catch the audience
attention as it is an already popular
brand.

Target audience- The target
audience for this magazine are people
who are roughly aged in their early 20‟s
who like R&B and who need diversion
by the use of personal engagement of
hearing about celebrities private lives.
The optical center is of T.I. so that‟s
what the magazine wants the target
audience‟s focus to be on.

Cover lines- The cover lines advertise
the content of the magazine. For their
cover lines they have placed them down
the right side of the magazine and are in a
bold font in green and black the cover lines
do not cover T.I.‟s face so that he is still
the main focus to the audience.

Strapline- The strapline for this magazine is
aligned on the left side of the page and feature
confessions which helps divert the audience to
gossip to relieve them from stress they may be
under.

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Music magazine evaluation

  • 1. Evaluation of music magazine cover Colour scheme- The colours for this colour scheme scheme for this magazine are black, green and white. The colours are quite dark and not bright which indicates that striking colours are not needed to catch the audience attention as it is an already popular brand. The target audience- The target audience for this magazine are older men roughly in the ages of 30-40 as the choice of music is more mature and relaxed, it is also appealing to men as mostly men are featured in the magazine. And the front cover‟s optical centre is Johnny Depp with his shirt unbuttoned which may appeal to the audience as they think he looks cool and may be inspired by him. Masthead- The masthead is hidden behind an image of Johnny Depp this is because the magazine is well known and recognized by the audience therefore does not need to be fully advertised and Johnny Depp is a well known actor. The title is a combat green which matches the colour scheme of green. The title also uses continuation of the colour green from the actors top he is wearing. Main cover line- The main cover line (“Johnny Sings”) is the second largest font used and is the only cover line in black which makes the cover line stand out to the audience. It is also the only heading that does not cover the picture so that it contrasts against the white background and is easy to read and spot. Cover lines- The cover lines advertise the content of the magazine. For their cover lines they have used famous singers and band‟s names without going into any detail or explanations as they are well known bands and singers. The cover lines are the same colour as the masthead
  • 2. Evaluation of music magazine cover Target audience- The target Masthead- The masthead for audience for this magazine are men in their late 30‟s-40‟s the colours are more calm and not as striking as most youth magazine‟s are. The optical centre of this magazine is of John Lennon so NME want the demographic audience to focus on him. this magazine overlaps the main image of the magazine which is a close up of John Lennon. The title may overlap the image as it is not as well known as most music magazines whereas John Lennon is known worldwide so does not need to be advertised as much. The font used for the title is bold and contrasts with the background image of John Lennon as it is yellow against black and white. Puff- The puff to engage more with the audience is placed above the title and is used to advertised a “Giant double-sided Lennon poster” that is given inside the poster this can be used to persuade the audience to buy the magazine. Plug- There is a plug which is in the top right corner which is a selling point and shows a good offer that is included in NME for e.g. “ iconic photos, classic interviews…” Cover lines- There are not many cover lines featured on the magazine which may indicate that they want the audience focus to be on the brand of the magazine and John Lennon. Main cover line- The main cover line for this magazine is formal and does not use directive language this makes the magazine more mature. Colour scheme- The colour scheme for this magazine is black and white and a pastel yellow, these colours have been used as they create a calm vibe and John Lennon‟s attitude is known as being relaxed and calm, So the yellow makes the cover more mellow and calm.
  • 3. Evaluation of music magazine cover Main cover line-The main cover line of this magazine is not direct and is informal. The font is bold and links to the colour scheme of the magazine. The word “T.I.” is in black which is a continuation of the black on his bow tie. Masthead- The masthead for this magazine is hidden as the image overlaps the title. This may be because the magazine is already a popular brand so „vibe‟ does not need to focus on receiving recognition of their brand from the audience. The font is bold and is a dark red/burgundy to match the colour scheme. Colour scheme- The colour scheme for this magazine is burgundy red, green and black which contrast against each other on the magazine. The colours are quite dark and not bright which indicates that striking colours are not needed to catch the audience attention as it is an already popular brand. Target audience- The target audience for this magazine are people who are roughly aged in their early 20‟s who like R&B and who need diversion by the use of personal engagement of hearing about celebrities private lives. The optical center is of T.I. so that‟s what the magazine wants the target audience‟s focus to be on. Cover lines- The cover lines advertise the content of the magazine. For their cover lines they have placed them down the right side of the magazine and are in a bold font in green and black the cover lines do not cover T.I.‟s face so that he is still the main focus to the audience. Strapline- The strapline for this magazine is aligned on the left side of the page and feature confessions which helps divert the audience to gossip to relieve them from stress they may be under.