Motivation In Work

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The document discusses various theories of motivation put forth by thinkers such as Maslow, Drucker, Likert, Taylor, Argyris, Herzberg, McClelland, and McGregor. Herzberg proposed that hygiene factors like pay, status, security, and company policies do not motivate employees but their absence can cause dissatisfaction, while motivation factors such as achievement, recognition, growth, and interest in the job can positively motivate.

Business

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Initial Problems In 2000, Steven Mcmillan became the CEO of Sara Lee. Sara Lee focussed on its core categories: Food Underwear Household products. Structural problems persisted during 21st century. Shareholder distrust with regards to Sara Lee’s product portfolio. Internal problems Complex organizational structure. Poor relationships with its retailers (category-buying). No cooperation expected among divisions. Lack of new and innovative products External problem: Consolidation within the grocery and other retail food channels. A loss in market share due to recession. Lower sale prices and higher energy costs. Failed to respond to changes in consumer trends. Sara lee has little pricing power. Bargaining power of consumers increased. Attempts at Turnarounds – Sept 1997 $3 billion shares were repurchased by selling manufacturing facilities. Reducing degree of vertical integration – “Deverticalization”. Shift to Brand Management and Outsourcing. There was an increase in stock prices. Recalled contaminated meat Affected credibility and failed to improve sales. Share prices tumbled. Growth from fiscal 1996 to fiscal 2000 was 2.2% The Largest Acquisition Yet Purchased EarthGrains for $1.9 billion. Consolidate a branded consumer business. To brand EarthGrains’s baked goods with the Sara Lee brand Leverage EarthGrains’s existing Direct Store Delivered (“DSD”) system EarthGrains reported less than $100 million in operating profits Shut down some of their 55 fresh bakeries and eliminated some regional breads. The Transformation Plan New Organization structure: North American Retail to include bakery, packaged meats and coffee retail business North American Foodservice to include bakery, coffee and meats foodservice Sara Lee International will include bakery and beverage business outside North America North American food and beverages businesses to be located with corporate staff and headquartered in Chicago Share best practices and pursue growth along with development opportunities for the employees

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