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ON THE BASIS OF TALK GIVEN BY A BEST
SELLING AUTHOR AND SPEAKER, GARR
REYNOLDS
ACCORDING TO THE BOOK “MADE TO STICK”
BY HEATH BROTHERS
Just like a good movie or TV show,
appealing to people's emotions can
help you engage them.
GIVE THEM TRUE
INFORMATION
AUDIENCE WANT A STORY
BE STRONG ON FACTS
DON’T GO TO POWER POINT FIRST
USE PEN AND PAPER FIRST
MAKE OUTLINE OF YOUR PRESENTATION
WHO,WHY,WHAT,WHEN,WHERE?
HAVE A SOUND AND CLEAR STRUCTURE
1.DESIGN 2.STORY
3.SYMPHONY 4.EMPATHY
5.PLAY 6.MEANING
 KEEP IT SIMPLE
 PRESENTATION SHOULD NOT LOOK LIKE
HANDOUT
 USE HIGH QUALITY IMAGES
 USE GOOD FONTS
 USE APPROPIATE COLORS
YOU HAVE TO PUT EFFORT TO MAKE GOOD
DESIGN
SIMPLE RULE IS 1-7-7
1 CONCEPT PER SLIDE
7 LINES OF TEXT PER SLIDE
7 WORDS PER LINE
DON’T READ SLIDES IF READ
IT AUDIENCE WILL THINK YOU
DON’T KNOW ABOUT YOUR
PRESENTATION
HAVE ONE KEY POINT IN A
SLIDE WITH APROPPRIATE
VISUAL THAT DELINEATE YOUR
MESSAGE WITH LEAST WORDS
 SHOW YOUR PASSION
 KEEP IT SHORT
 START STRONG
 KEEP THE LIGHTS ON
 ALWAYS REMAIN COURTEOUS GRACIOUS AND
PROFESSIONAL
ARISTOTLE
ETHOS Ethical, Image/character
PATHOS Emotional
LOGOS Logical
LOGIC IS NOT ONLY ENOUGH
FOR A PRESENTATION
THERE SHOULD BE
EMOTIONS AND ENTHUSIASM
PASSION
BEFORE PRESENTING PUT YOURSELF IN THE
AUDIENC SHOE AND REHEARSE
USE A REMOTE CONTROL TO CHANGE SLIDES
MOVE AWAY FROM THE PODIUM TOWARDS
THE AUDIENCE
 https://www.youtube.com/watch?v=DZ2vtQCESpk
 http://static.pexels.com/wp-content/uploads/2014/06/building-
groningen-hdr-814.jpg
 http://www.vectorstock.com/free-vectors?bsa=1
 https://www.google.co.in/search
 http://www.freeimages.com/
 https://download.unsplash.com/uploads/14126758789351371c7ec
/aa322c2d
Akash Kumar
Indian Institute of Technology
Kanpur
B.Tech, EE Student.

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Module 1 submission