Looking for a partner to distribute your mobile game in Malaysia? Check out the stats in the Mobile Scene and your distribution partner with OffGamers.
Indonesia has a large telecommunications market with over 10 operators and a mobile penetration rate over 100%. The largest operator is Telkomsel with 140 million users. Android has become the dominant mobile OS, reaching 72% market share in 2015. The average price of an Android device in Indonesia is between $50-100. Popular mobile games in Indonesia include Portal from Ren Ren, Audition Mobile, and Brave Frontier. Card games like Boyaa Poker and Zynga Poker are also popular on mobile.
The document summarizes key findings from a survey of over 3,000 mobile internet users in Indonesia. It finds that the mobile internet user base in Indonesia is very young, with over half under age 25. Approximately one-fourth of users download all types of mobile content like games, apps, video and music each month. Two-thirds find mobile ads useful for downloading this content. However, only one-third visited a restaurant in the last month, indicating relatively low disposable income levels compared to other Southeast Asian countries.
TECHINASIA Singapore 2015: Philippine Market Expansion Track by Christian Bes...KickstartPH
The Philippines is an undiscovered adventure, located in the fastest growing region in the world. It has over 7,100 islands and a population of over 100 million, mostly under 30 years old. The Philippines has a large English-speaking population and ranks high for mobile and internet penetration. It also has a growing middle class and economy. While cash still dominates transactions, the use of credit cards, banking, and e-commerce is increasing. The Philippines has a strong local tech sector and startups are receiving backing from foreign investors due to the large addressable market of young, mobile-first consumers willing to experiment.
This document analyzes mobile phone usage in Indonesia from 2013. It finds that Indonesia has a population of 240 million, 220 million of whom use mobile phones. Nielsen surveys showed smartphone ownership growing to 50% of the mobile market by 2012. Urban users were more likely to own smartphones than rural users. Low-end phones were popular for their affordable prices and content, while premium phones were popular for their design, capabilities and applications. The top mobile manufacturers in Indonesia were Nokia, Blackberry, Samsung, and LG. SMS and text messaging were the most common mobile phone activities. Younger users and more educated users were more likely to own smartphones.
Talking about digital media, especially social media always been interesting, the progress is so fast, there are some platforms come and becoming an instant hits and there is also a tremendous first phenomenal among us but at this moment already becoming obsolete, I hope this slide will give you some idea of how the current digital landscape, especially in Indonesia.
Indonesia has the 4th largest population in the world at 259.1 million people, with over 88 million active internet users. Social media is very popular in Indonesia, with platforms like Facebook, WhatsApp, and Instagram being among the most widely used. Mobile phone ownership is also extensive, with over 326 million connections. E-commerce is a growing industry in Indonesia, with major companies like Tokopedia and Lazada receiving large investments. The number of digital shoppers in Indonesia is projected to reach over 50 million by 2018, and online retail sales are expected to comprise nearly 2% of total retail sales. However, e-commerce still faces challenges like low credit card usage, underdeveloped logistics infrastructure, and an in
Indonesia has a large telecommunications market with over 10 operators and a mobile penetration rate over 100%. The largest operator is Telkomsel with 140 million users. Android has become the dominant mobile OS, reaching 72% market share in 2015. The average price of an Android device in Indonesia is between $50-100. Popular mobile games in Indonesia include Portal from Ren Ren, Audition Mobile, and Brave Frontier. Card games like Boyaa Poker and Zynga Poker are also popular on mobile.
The document summarizes key findings from a survey of over 3,000 mobile internet users in Indonesia. It finds that the mobile internet user base in Indonesia is very young, with over half under age 25. Approximately one-fourth of users download all types of mobile content like games, apps, video and music each month. Two-thirds find mobile ads useful for downloading this content. However, only one-third visited a restaurant in the last month, indicating relatively low disposable income levels compared to other Southeast Asian countries.
TECHINASIA Singapore 2015: Philippine Market Expansion Track by Christian Bes...KickstartPH
The Philippines is an undiscovered adventure, located in the fastest growing region in the world. It has over 7,100 islands and a population of over 100 million, mostly under 30 years old. The Philippines has a large English-speaking population and ranks high for mobile and internet penetration. It also has a growing middle class and economy. While cash still dominates transactions, the use of credit cards, banking, and e-commerce is increasing. The Philippines has a strong local tech sector and startups are receiving backing from foreign investors due to the large addressable market of young, mobile-first consumers willing to experiment.
This document analyzes mobile phone usage in Indonesia from 2013. It finds that Indonesia has a population of 240 million, 220 million of whom use mobile phones. Nielsen surveys showed smartphone ownership growing to 50% of the mobile market by 2012. Urban users were more likely to own smartphones than rural users. Low-end phones were popular for their affordable prices and content, while premium phones were popular for their design, capabilities and applications. The top mobile manufacturers in Indonesia were Nokia, Blackberry, Samsung, and LG. SMS and text messaging were the most common mobile phone activities. Younger users and more educated users were more likely to own smartphones.
Talking about digital media, especially social media always been interesting, the progress is so fast, there are some platforms come and becoming an instant hits and there is also a tremendous first phenomenal among us but at this moment already becoming obsolete, I hope this slide will give you some idea of how the current digital landscape, especially in Indonesia.
Indonesia has the 4th largest population in the world at 259.1 million people, with over 88 million active internet users. Social media is very popular in Indonesia, with platforms like Facebook, WhatsApp, and Instagram being among the most widely used. Mobile phone ownership is also extensive, with over 326 million connections. E-commerce is a growing industry in Indonesia, with major companies like Tokopedia and Lazada receiving large investments. The number of digital shoppers in Indonesia is projected to reach over 50 million by 2018, and online retail sales are expected to comprise nearly 2% of total retail sales. However, e-commerce still faces challenges like low credit card usage, underdeveloped logistics infrastructure, and an in
Digital trends in the Philippines are growing rapidly. There are now 44.2 million internet users in the Philippines, which ranks 16th worldwide for internet usage. Filipinos spend a significant amount of time online engaging in search and navigation activities, especially on mobile devices. Internet penetration in the Philippines is at 44% and 52% of Filipinos have high-speed internet connections at home. The Filipino internet audience is one of the fastest growing in Asia as 42% go online everyday spending over 21 hours online per week.
This is a compilation of facts and figures that paint a picture about the digital landscape of Indonesia. A few highlights are below:
1. Growing Love For the Internet
Internet penetration is growing in Indonesia as close to 24% Indonesians are now connected. Primary activity on the internet still remains social networking. However, multimedia, news & blogs are gaining popularity.
2. Mobile and Internet goes hand-in-hand
Over 78% Indonesians access internet with their mobile phones. This is fueled by the cheaper handsets, inexpensive data charges & growing popularity of social networks.
3. Smartphones gain popularity
Android overtook Blackberry as the #1 smartphone OS in Indonesia as 1 in every 4 Indonesian now owns a smartphone.
4. Social Media becomes a daily habit
Over 61% claim social media to be an integral part of their daily lives. They claim to be more inclined to purchase a brand if engaged with it on social media.
5. Indonesian moms are online via mobile
Over 70% of SES ABC1 Moms (kids under 5) are online via mobile. This makes it imperative for marketers and advertisers to revise their strategy to go mobile-first.
Ecommerce is growing rapidly in Indonesia, with online buyers expected to reach 5.7 million and spending of US$5 billion by 2014. However, online shopping only accounts for 7% of internet users in Indonesia, much lower than 30% in China. Two of the largest ecommerce platforms in Indonesia are Bukalapak and Tokopedia, with Bukalapak generating $500,000 in daily transactions and over 92,000 sellers, while Tokopedia has tens of millions of monthly visitors and thousands of online shops. Key challenges facing further growth of ecommerce in Indonesia include low credit card usage and lack of trust among consumers.
This document summarizes Indonesia's growing tech industry, noting that over 27 million Indonesians are active online and there are over 5 million Twitter users. It outlines the country's large mobile market, with over 171 million total mobile users among the major carriers. The mobile internet is widely used, with 80% of handsets being web and WAP enabled. Many Indonesians are active bloggers on platforms like Blogspot, Wordpress, and Dagdigdug. The Indonesian language ranks as the third most used online after English and Spanish. The document concludes that smartphones are becoming more influential in Indonesia, TV is still a major media platform, and Indonesians are highly social network users.
AMPS 2011AB Mobile Review - Mobile Marketing Association SA - Raymond BuckleRaymond Buckle
The document provides an overview of mobile phone usage statistics in South Africa based on a review of the AMPS 2011AB survey:
- Mobile phone ownership has exceeded other mass media and there are now more than twice as many cellphones as TV sets in South Africa.
- 94% of households own at least one mobile phone and 82% of adults can be directly targeted through mobile marketing.
- Mobile internet usage has also increased substantially and is the primary means of internet access for many South Africans.
1. Smartphones have become indispensable to daily life in urban Indonesia, with 61% smartphone ownership and over 5 hours of daily usage on average.
2. Indonesians make 46 app/website visits per day across 16 different properties on their smartphones. Mobile usage is highest during commuting and lunch breaks.
3. Online search plays a key role in consumers' purchase processes. While offline channels are still important, search engines and online research are increasingly influential for product research across various categories like travel, apparel and hair care.
Hi! This deck is a compilation of Indonesia internet stats collected from many sources. Provides some insights related to internet, mobile, and eCommerce penetration in Indonesia.
The document provides statistics on mobile commerce penetration rates in Asia Pacific countries in the 4th quarter of 2012. China had the highest rate at 55%, followed by South Korea at 37%. Other countries listed include India at 26%, Indonesia at 26%, Vietnam at 24%, Malaysia at 23%, Thailand at 23%, Japan at 22%, the Philippines at 17%, and Australia at 15%. A separate chart shows the growing number of social network users in Indonesia is projected to increase from 34.4 million users in 2011 to 79.2 million users in 2014.
The document discusses Indonesia's digital landscape in 2013. Some key points:
- Indonesia had the 4th largest online population in the world with over 73 million internet users by the end of 2013.
- Internet and smartphone usage was highest among younger generations, those with higher education, and students/workers.
- Mobile internet was growing rapidly, with smartphones overtaking desktop computers as the most used device.
- Social media was the most popular online activity, dominated by Facebook, YouTube, and Google+.
- E-commerce was still in early stages, with only 10% of internet users or 7.4 million making online purchases by 2015 due to lack of infrastructure and payment concerns.
Q1 2015 Indonesia Mobile Data Report based on MoboMarket Users Data ResearchBaidu Indonesia
MoboMarket released a report on the trend of the use of Android smartphones in Indonesia in the first quarter of 2015. The report titled "Q1 / 2015 Indonesian Mobile Data Report, based on MoboMarket Users Data Research" was compiled based on the results of research on the habits MoboMarket users in Indonesia.
MoboMarket is a special Android application store developed by Baidu, as well as the first application store that focuses on providing local applications of Indonesia. By the end of March 2015, MoboMarket has been downloaded 10 million times and has more than 3 million monthly active users (monthly active users) in Indonesia.
Presentasi trend digital 2015 di Indonesia, merupakan hasil gabungan beberapa referensi dari slide yang ada di slide share. di gabung dengan kebutuhan user dan behavior user. Slide ini digunakan sebagai salah satu modul pengajaran tim Litbang DepKes tgl 25-28 Maret 2015 di Pusdiklat, Bandung
Ipsos is a leading market research firm operating in 85 countries with over 16,000 professionals conducting over 20 million interviews annually. In the MENA region specifically, Ipsos has over 25 years of experience, a direct presence in 15 countries, and conducts over 1 million interviews per year. The document then summarizes research from Ipsos on media consumption across various screens (TV, computer, mobile, tablet) in 9 MENA countries, finding that while TV remains important, online and mobile usage is growing significantly.
Mobile in South Africa 2014 AMPS Report (Pre-Release)Raymond Buckle
A comprehensive breakdown of the SA Mobile Audience including penetration by demographic segments.
Mobile access, use/activities and trends.
Mobile internet penetration, activities and trends compared to the Fixed Internet revealing some surprising trends.
Finally, a hard number on Smartphones and Tablets in SA
Surprising stats about current device ownership.
To get access to the full report, leave a comment, email info@mmasa.org or join our mobile community on www.mmasa.org
Please like, share and spread the report around in your organisation to your colleagues, partners and friends.
1) Indonesia has a large online population that is growing rapidly due to factors like economic growth, urbanization, youth dominance, and growing mobile phone usage.
2) While Indonesia's internet penetration is high in Southeast Asia, it is still below the Asia Pacific average, with further growth potential. Social media penetration is also driving overall internet usage.
3) Most Indonesians access the internet via smartphones, with mobile internet driving overall growth, though internet speeds remain a challenge compared to other countries. Television still reaches the most people but internet usage is increasing.
Joshua Kevin, CEO and Founder of Talenta, Introducing Indonesian Market to Ko...D.CAMP
This document provides information about opportunities for technology startups in Indonesia. It notes that Indonesia has a large population of over 255 million people, with high growth in internet and smartphone usage. This creates a promising environment for e-commerce, social media, and mobile apps. The document outlines statistics on Indonesia's demographics, internet penetration rates, mobile usage, and consumer online behaviors to analyze the market potential. It also summarizes the country's startup ecosystem, prominent investors, and trends in areas like e-commerce, fintech, and on-demand services. The conclusion offers advice for Korean startups looking to expand, including managing expectations, hiring local talent, and partnering with Indonesian investors.
This survey summarizes internet consumption habits in Indonesia based on responses from over 1,000 smartphone users. It finds that most respondents spend between 50,000-100,000 Rp per month on mobile internet access, with over half choosing mobile over fixed home internet access. Respondents also report spending more time accessing the internet from mobile devices rather than desktop computers. The full report is available for free download on the DailySocial.id website.
This document provides online audience measurement data for several Middle Eastern and North African countries. It details the study methodology, which involves both tagging websites to collect traffic data as well as recruiting online panelists. Key metrics reported on include reach, page views, time spent, and demographic audience composition for major categories and websites in countries like Saudi Arabia, Egypt, Jordan, and the UAE. Gender differences in online behavior are also highlighted for some categories and sites.
(Ver. Draft 2.0 / March 2014)
Content:
1. Access to Internet
2. Blocking and Filtering
a. Pornography
b. Incitement of Hatred
c. Defamation of Religion
3. Challenges for Freedom of Expression
4. Intermediary’s Liability
5. Cyber Attack
6. Tapping / Interception
7. Data Protection
8. Transparancy of Information
9. Indonesia and Global Governance
10. About ICT Watch
The document discusses the DISC profiling system and provides an overview of the four main DISC styles: Dominance (D), Influence (I), Steadiness (S), and Compliance (C). It describes the key characteristics, motivations, priorities, strengths, limitations, goals, and communication preferences for each style. The document also provides leadership styles and DiSC classic patterns associated with each of the four main DISC styles.
Digital trends in the Philippines are growing rapidly. There are now 44.2 million internet users in the Philippines, which ranks 16th worldwide for internet usage. Filipinos spend a significant amount of time online engaging in search and navigation activities, especially on mobile devices. Internet penetration in the Philippines is at 44% and 52% of Filipinos have high-speed internet connections at home. The Filipino internet audience is one of the fastest growing in Asia as 42% go online everyday spending over 21 hours online per week.
This is a compilation of facts and figures that paint a picture about the digital landscape of Indonesia. A few highlights are below:
1. Growing Love For the Internet
Internet penetration is growing in Indonesia as close to 24% Indonesians are now connected. Primary activity on the internet still remains social networking. However, multimedia, news & blogs are gaining popularity.
2. Mobile and Internet goes hand-in-hand
Over 78% Indonesians access internet with their mobile phones. This is fueled by the cheaper handsets, inexpensive data charges & growing popularity of social networks.
3. Smartphones gain popularity
Android overtook Blackberry as the #1 smartphone OS in Indonesia as 1 in every 4 Indonesian now owns a smartphone.
4. Social Media becomes a daily habit
Over 61% claim social media to be an integral part of their daily lives. They claim to be more inclined to purchase a brand if engaged with it on social media.
5. Indonesian moms are online via mobile
Over 70% of SES ABC1 Moms (kids under 5) are online via mobile. This makes it imperative for marketers and advertisers to revise their strategy to go mobile-first.
Ecommerce is growing rapidly in Indonesia, with online buyers expected to reach 5.7 million and spending of US$5 billion by 2014. However, online shopping only accounts for 7% of internet users in Indonesia, much lower than 30% in China. Two of the largest ecommerce platforms in Indonesia are Bukalapak and Tokopedia, with Bukalapak generating $500,000 in daily transactions and over 92,000 sellers, while Tokopedia has tens of millions of monthly visitors and thousands of online shops. Key challenges facing further growth of ecommerce in Indonesia include low credit card usage and lack of trust among consumers.
This document summarizes Indonesia's growing tech industry, noting that over 27 million Indonesians are active online and there are over 5 million Twitter users. It outlines the country's large mobile market, with over 171 million total mobile users among the major carriers. The mobile internet is widely used, with 80% of handsets being web and WAP enabled. Many Indonesians are active bloggers on platforms like Blogspot, Wordpress, and Dagdigdug. The Indonesian language ranks as the third most used online after English and Spanish. The document concludes that smartphones are becoming more influential in Indonesia, TV is still a major media platform, and Indonesians are highly social network users.
AMPS 2011AB Mobile Review - Mobile Marketing Association SA - Raymond BuckleRaymond Buckle
The document provides an overview of mobile phone usage statistics in South Africa based on a review of the AMPS 2011AB survey:
- Mobile phone ownership has exceeded other mass media and there are now more than twice as many cellphones as TV sets in South Africa.
- 94% of households own at least one mobile phone and 82% of adults can be directly targeted through mobile marketing.
- Mobile internet usage has also increased substantially and is the primary means of internet access for many South Africans.
1. Smartphones have become indispensable to daily life in urban Indonesia, with 61% smartphone ownership and over 5 hours of daily usage on average.
2. Indonesians make 46 app/website visits per day across 16 different properties on their smartphones. Mobile usage is highest during commuting and lunch breaks.
3. Online search plays a key role in consumers' purchase processes. While offline channels are still important, search engines and online research are increasingly influential for product research across various categories like travel, apparel and hair care.
Hi! This deck is a compilation of Indonesia internet stats collected from many sources. Provides some insights related to internet, mobile, and eCommerce penetration in Indonesia.
The document provides statistics on mobile commerce penetration rates in Asia Pacific countries in the 4th quarter of 2012. China had the highest rate at 55%, followed by South Korea at 37%. Other countries listed include India at 26%, Indonesia at 26%, Vietnam at 24%, Malaysia at 23%, Thailand at 23%, Japan at 22%, the Philippines at 17%, and Australia at 15%. A separate chart shows the growing number of social network users in Indonesia is projected to increase from 34.4 million users in 2011 to 79.2 million users in 2014.
The document discusses Indonesia's digital landscape in 2013. Some key points:
- Indonesia had the 4th largest online population in the world with over 73 million internet users by the end of 2013.
- Internet and smartphone usage was highest among younger generations, those with higher education, and students/workers.
- Mobile internet was growing rapidly, with smartphones overtaking desktop computers as the most used device.
- Social media was the most popular online activity, dominated by Facebook, YouTube, and Google+.
- E-commerce was still in early stages, with only 10% of internet users or 7.4 million making online purchases by 2015 due to lack of infrastructure and payment concerns.
Q1 2015 Indonesia Mobile Data Report based on MoboMarket Users Data ResearchBaidu Indonesia
MoboMarket released a report on the trend of the use of Android smartphones in Indonesia in the first quarter of 2015. The report titled "Q1 / 2015 Indonesian Mobile Data Report, based on MoboMarket Users Data Research" was compiled based on the results of research on the habits MoboMarket users in Indonesia.
MoboMarket is a special Android application store developed by Baidu, as well as the first application store that focuses on providing local applications of Indonesia. By the end of March 2015, MoboMarket has been downloaded 10 million times and has more than 3 million monthly active users (monthly active users) in Indonesia.
Presentasi trend digital 2015 di Indonesia, merupakan hasil gabungan beberapa referensi dari slide yang ada di slide share. di gabung dengan kebutuhan user dan behavior user. Slide ini digunakan sebagai salah satu modul pengajaran tim Litbang DepKes tgl 25-28 Maret 2015 di Pusdiklat, Bandung
Ipsos is a leading market research firm operating in 85 countries with over 16,000 professionals conducting over 20 million interviews annually. In the MENA region specifically, Ipsos has over 25 years of experience, a direct presence in 15 countries, and conducts over 1 million interviews per year. The document then summarizes research from Ipsos on media consumption across various screens (TV, computer, mobile, tablet) in 9 MENA countries, finding that while TV remains important, online and mobile usage is growing significantly.
Mobile in South Africa 2014 AMPS Report (Pre-Release)Raymond Buckle
A comprehensive breakdown of the SA Mobile Audience including penetration by demographic segments.
Mobile access, use/activities and trends.
Mobile internet penetration, activities and trends compared to the Fixed Internet revealing some surprising trends.
Finally, a hard number on Smartphones and Tablets in SA
Surprising stats about current device ownership.
To get access to the full report, leave a comment, email info@mmasa.org or join our mobile community on www.mmasa.org
Please like, share and spread the report around in your organisation to your colleagues, partners and friends.
1) Indonesia has a large online population that is growing rapidly due to factors like economic growth, urbanization, youth dominance, and growing mobile phone usage.
2) While Indonesia's internet penetration is high in Southeast Asia, it is still below the Asia Pacific average, with further growth potential. Social media penetration is also driving overall internet usage.
3) Most Indonesians access the internet via smartphones, with mobile internet driving overall growth, though internet speeds remain a challenge compared to other countries. Television still reaches the most people but internet usage is increasing.
Joshua Kevin, CEO and Founder of Talenta, Introducing Indonesian Market to Ko...D.CAMP
This document provides information about opportunities for technology startups in Indonesia. It notes that Indonesia has a large population of over 255 million people, with high growth in internet and smartphone usage. This creates a promising environment for e-commerce, social media, and mobile apps. The document outlines statistics on Indonesia's demographics, internet penetration rates, mobile usage, and consumer online behaviors to analyze the market potential. It also summarizes the country's startup ecosystem, prominent investors, and trends in areas like e-commerce, fintech, and on-demand services. The conclusion offers advice for Korean startups looking to expand, including managing expectations, hiring local talent, and partnering with Indonesian investors.
This survey summarizes internet consumption habits in Indonesia based on responses from over 1,000 smartphone users. It finds that most respondents spend between 50,000-100,000 Rp per month on mobile internet access, with over half choosing mobile over fixed home internet access. Respondents also report spending more time accessing the internet from mobile devices rather than desktop computers. The full report is available for free download on the DailySocial.id website.
This document provides online audience measurement data for several Middle Eastern and North African countries. It details the study methodology, which involves both tagging websites to collect traffic data as well as recruiting online panelists. Key metrics reported on include reach, page views, time spent, and demographic audience composition for major categories and websites in countries like Saudi Arabia, Egypt, Jordan, and the UAE. Gender differences in online behavior are also highlighted for some categories and sites.
(Ver. Draft 2.0 / March 2014)
Content:
1. Access to Internet
2. Blocking and Filtering
a. Pornography
b. Incitement of Hatred
c. Defamation of Religion
3. Challenges for Freedom of Expression
4. Intermediary’s Liability
5. Cyber Attack
6. Tapping / Interception
7. Data Protection
8. Transparancy of Information
9. Indonesia and Global Governance
10. About ICT Watch
The document discusses the DISC profiling system and provides an overview of the four main DISC styles: Dominance (D), Influence (I), Steadiness (S), and Compliance (C). It describes the key characteristics, motivations, priorities, strengths, limitations, goals, and communication preferences for each style. The document also provides leadership styles and DiSC classic patterns associated with each of the four main DISC styles.
This companion report to We Are Social's comprehensive new Digital in 2016 report presents headline internet, social and mobile data for 232 countries around the world. Each country snapshot is presented as its own infographic, ready to be copy-pasted direct into your own presentations or web content. For a more insightful analysis of the numbers in this report, please visit http://bit.ly/DSM2016ES.
All the stats, data, and trends you need to understand the state of the internet, social media, and mobile in Southeast Asia in 2017. This report is part of a suite of reports brought to you by We Are Social and Hootsuite - read all the other reports for free at http://www.slideshare.net/wearesocialsg/presentations
We Are Social's comprehensive new Digital in 2016 report presents internet, social media, and mobile usage statistics and trends from all over the world. It contains more than 500 infographics, including global data snapshots, regional overviews, and in-depth profiles of the digital landscapes in 30 of the world's key economies. For a more insightful analysis of the numbers contained in this report, please visit http://bit.ly/DSM2016ES.
The document discusses influencer marketing and provides examples of how it can be implemented. It defines influencers as individuals who express contextually relevant messages that are meaningful enough to elicit action from others. It then outlines an influencer marketing model which includes selecting influencers, segmenting them into categories, assessing their impact, and creating "influencer passports." The document also provides examples of content that can be shared with influencers and discusses integrating influencer marketing into an overall marketing plan.
Content Marketing & Influencer Strategy Framework by TraackrTraackr
Content Marketing and Influencer Strategy must work together for either to be successful. 90% of the world’s data has been generated in the past 2 years; and while content marketing is approaching mass adoption, getting a message in front of the right people at the right time is as formidable as it is essential. To rise above the noise, convey a message and mobilize buyers, content marketers are turning to influencers.
This framework shows how content marketing and influencer strategy can together generate results.
Why Sports and Brands Want to Be in ESportsLance Conn
Our global esports consumer research involved over 60,000 respondents from 27 countries. It provides insights into esports fans and their behaviors to help brands successfully engage with this audience. The report details segmentation data covering demographics, media consumption, gaming habits, and brand attitudes that brands can use to identify and profile opportunities in esports. It also shows that traditional sports and media are increasingly partnering with esports due to its young, global digital audience.
The document outlines an agenda for a webinar on building an effective influencer marketing strategy. The webinar will be led by Kim Celestre of Forrester Research and Michael Jaïs, co-founder and CEO of Augure. It will discuss moving from strategic planning to influencer engagement, addressing the main challenges of influencer marketing including identifying influencers, building relationships, and measuring outcomes, and conclude with a question and answer session.
Mobile App Marketing Trends & Strategies for Asia - ARPU, App Store Rank Data...appsasia
In our research you will find this data per country:
Average ARPU, Market Share and Size, Top Genre's in the Top 25 (iOS & Android), Expected daily downloads and revenue for Top 1, Top 5, Top 10, Top 25 and Top 50 for Google, iOS and iPad.
Countries covered in this research are: Korea, Japan, China, Taiwan, Hong Kong, Singapore, US, UK, Germany & France.
Hopefully this research will help you in your global mobile marketing strategy.
Esports Playbook: A Guide for Brands and MarketersEsports Group
This report sheds light on core tenets of the eSports experience – which are fundamental to competitive video games. The goal is to aid formation of clear strategy for branding and marketing in eSports. The motivations for eSports participation – from content consumption patterns to reasons for engaging – hold huge implications for how to connect with its consumers.
Smartphone User Persona Report 2015 - MalaysiaVserv
Smartphone User Persona Report is a comprehensive study conducted by Nielsen Informate to understand the behavioral patterns of smartphone users in Malaysia.
Harnessing the Power of Social Media InfluencersBBDO
This document provides an overview of how brands can engage social media influencers to promote their products and services. It defines influencers as passionate content creators with engaged online audiences. Influencers can help brands reach new audiences, build awareness, and drive actions like app downloads. While brands relinquish some creative control, influencer marketing generates higher engagement than traditional ads. The document outlines best practices for identifying the right influencers, developing campaigns, and measuring success through case studies.
Mobile & Online Gaming Potential In South East AsiaRobin Ng
An overview of the mobile and online gaming potential in south east asia. South East Asia or SEA is the next potential region to grow for gaming whether on mobile or online.
The region has more than 689m in population and most of the population are young and hungry for content, media and games
the slides are presented at casual connect asia in singapore.
5 Ways Influencers Help You Sell (Social Selling)Traackr
This document outlines 5 ways that influencers can help with selling. It discusses listening to key influencer conversations, curating and sharing relevant influencer content, joining conversations, becoming an influencer yourself by developing your own point of view, and measuring engagement rather than just activity. The overall message is that social selling is about removing friction in the buying process and making it easy for prospects to purchase through building relationships and sharing valuable content.
What's the future of influencer marketing?Mike Phillips
If there's been a big marketing buzzword in the last year it's been 'influencer marketing' - Bloggers / vloggers / internet superstars / social media celebrities / platform power users…Whatever we choose to call them, they matter.
They matter because many brands believe they are the magic wardrobe-esque shortcut to reach and engage large passionate audiences who value the emotional connection they have with their online idols over and above anything that a brand says or does.
But the vast majority of talks on this subject obsess over predictable areas like product placement and creating 'content'. In this presentation we explore what the future of influencer marketing might look like by asking what the future of influencer partnerships might look like, whether there should be stricter regulation and if influencers have a responsibility to great 'good' content.
This presentation was originally given at a Creative Social event in April, 2015.
In an age where marketing currency equals digital consumption, the content marketing game has never been more intense or competitive. And while we can’t all claim to be as viral as a scandalous Kim Kardashian photo spread, we can aim to create and curate content that speaks directly to our audience in a new and incredibly valuable way. In this crowded social landscape, your content must provide serious value to capture the customers’ attention, and must be uber-relevant to stand out among the noise. This webinar isn’t going to give you a magical content formula, but it will help you get into a mindset to design a content strategy that has the potential to “break” the hum drum normalcy of the Internet.
Join us in this webinar as our content experts discuss:
Why content is your organization’s biggest asset when it comes to earned media;
Different content styles and categories, and how your business can produce in each;
How to organize and execute a strategy, including defining your brand story, sticking to an editorial calendar, and understanding performance analytics;
And what kinds of content lead directly to organization growth (and what that even looks like).
Influencer Marketing: The Better Practice GuideOnalytica
Marketing has changed and so has influencer marketing. We took everything we learned from creating highly successful campaigns for companies such as Microsoft, Coca Cola, Sony and many more and put it in this comprehensive guide. Learn how to build a sustainable influencer marketing campaign in 6 easy steps.
This report looks at all the important Malaysia trends - mobile, social, ecommerce. Malaysia is clearly ahead of the pack in south-east Asia - it's higher income, better connected, and more affluent compared to its neighbours like Indonesia, Thailand, Vietnam and others.
This document summarizes a study of internet, content, and technology consumption in Kuwait from October 2015. It provides key findings from interviews with 3,020 Kuwaitis, Arabs, and expats aged 15 and older. Some top findings include: internet penetration reached 89% of the population, TV remains the most popular media but online streaming is growing, social media penetration is 96% and time spent on social platforms averages 51 minutes daily, and smartphone ownership reached 93% with 23% making online purchases on their devices. The report analyzes trends in these and other areas like gaming, e-commerce, and website/app usage.
Indonesian Mobile Market Research Dec 2014Andryan Gouw
Indonesia has a population of over 250 million people and GDP per capita of $4,271. Mobile phone penetration is high at 278 million subscribers or 110% penetration, while internet penetration is lower at 80 million or 32%. The top three mobile network operators are Telkomsel, XL Axiata, and Indosat, capturing over 75% of the market. Smartphone penetration is growing rapidly from 9% in 2012 to an estimated 85% in 2015. Local mobile brands like Evercoss and Smartfren are also popular. Major internet companies in Indonesia include Lazada, Traveloka, and Detik. Top mobile websites based on usage are Google, Facebook, Blogspot, YouTube, and Detik.
The document discusses the potential for hardcore mobile games in Indonesia. It notes that while smartphone penetration is currently only 23%, it is projected to reach 39.8% in the next 3 years, opening up a huge market of 38 million new mobile gamers. Currently casual games dominate the mobile games market in Indonesia. However, in the next 3 years the market is likely to see strong growth in hardcore games due to factors like an increasing demographic of male smartphone users aged 18-24, the rising ability to play hardcore games on higher-end smartphones, and improving financial card penetration that will enhance monetization abilities.
Mobile phone usage in India is widespread, with over 870 million subscribers as of September 2013. 40% of Google searches in India are from mobile devices, and most mobile users access the internet on their phones. Smartphone usage is growing, though feature phones still dominate the market with 88% share. Smartphone users frequently use their devices for searching information, communication, entertainment and staying informed. They often take immediate action after looking up local information on their phones. While Android dominates the smartphone market share, most mobile users in India are still on feature phones, and traffic from feature phones still outnumbers smartphones 9 to 1. Offline apps distribution is emerging to serve the many Indian mobile users who are prepaid and visit recharge
The document discusses the rise of mobile technology and its impact. It notes that WhatsApp has over 600 million users who share billions of messages, photos, and videos daily. Mobile engagement on social media like Facebook happens mostly within the first 5 hours. The future for mobile application development is bright with a projected job growth of 131% and average salary of $115,000. Afghanistan's mobile market is also expanding with 3G coverage reaching 90% and internet prices dropping, opening opportunities for developers.
Tizen’s opportunities and challenges in ChinaRyo Jin
This document discusses opportunities and challenges for Tizen in the Chinese smartphone market. It provides an overview of the large and growing Chinese smartphone market, which is driven by expanding 3G networks and lower-cost Android phones. For Tizen, opportunities exist in China's huge potential market of hundreds of millions of 2G users upgrading to smartphones. However, Tizen faces significant challenges competing with the dominant Android and iOS platforms that already have 97% of the market. Building an ecosystem of apps and partners will be important for Tizen to gain traction in China.
The document is an IDC market overview report for 2013 that analyzes the mobile phone market in Indonesia. It finds that mobile phone penetration reached 128% in Indonesia in 2013, with over 48 million mobile users in the country making it the 4th highest country globally for mobile users. Smartphone shipments accounted for 26.88% of the mobile phone market in 2013 and are forecasted to reach 26% of the 63.4 million mobile units shipped in 2014, as smartphone prices drop to as low as $50-$100 for dual and quad-core models. The Android operating system dominated the smartphone market in 2013 with 81% market share but its share is forecasted to drop slightly to 78% by 2014.
The power point explain about on how big is the potential of Indonesia youth digital market in 2014-2015 and understanding youth's behaviors and habits from social to commerce - GDP Venture
Digital Lifestyle Malaysia - Initiatives and ChallengesDr. Mazlan Abbas
Dr. Mazlan Abbas presented on Digital Lifestyle Malaysia initiatives and challenges. He outlined Malaysia's growing digital ecosystem, including increasing mobile and internet subscriptions. He discussed how Digital Malaysia aims to create a digitally empowered society and knowledge-based economy through initiatives like the Internet of Things (IoT). However, challenges remain in balancing usability and digitalization, shifting from consumption to production, and increasing knowledge-add activities. Overall, Digital Malaysia seeks to utilize digital technology to enhance productivity, create new sources of income, and enable innovation.
- The average internet user in 2020 spends 6 hours and 43 minutes online daily, with over half of that time spent watching videos. The most commonly used device for internet access is smartphones.
- Between 2015-2019, the largest growth in online app users was in messaging apps at 100%. Travel app users also increased substantially at 90%.
- Regardless of age, most people research products across various online and offline channels before purchasing. They also tend to begin product research on mobile devices.
The document provides an overview of e-marketing and how it has changed traditional marketing approaches. It discusses how the internet has revolutionized global marketing by allowing companies to reach vast international audiences at low costs. E-marketing tools like social media, blogs, email marketing and pay-per-click ads are transforming how companies promote and sell products globally. However, cybercrime poses challenges to e-marketing by reducing customer trust in online transactions. The document also examines Barack Obama's successful use of e-marketing in his 2008 presidential campaign.
Nigeria has experienced rapid growth in internet usage over the past two decades, rising from under 200,000 users in 2000 to over 55 million subscribers currently. Mobile penetration through smartphones has been a key driver of this growth, with 47% of phones in Nigeria now internet-enabled. Most Nigerian internet users are young, between ages 19-35, and social media platforms like Facebook, Twitter, and Instagram are highly popular engagement activities. Top celebrities have large social media followings that exceed over 1 million users on sites like Twitter.
The Effect of Smartphone Penetration on Social Media MarketingQanect
1) Internet users in Qatar spend approximately 2 hours per day on social networking sites, and 73% of internet users in Qatar access the internet daily.
2) Smartphones are the top computing device for accessing the internet in Qatar, with 86% of internet users accessing via smartphone. Qatar has the highest smartphone penetration in the Middle East at 75%.
3) Qatari citizens are more likely to use Instagram and Twitter than Facebook, and the rise of smartphones and mobile apps that emphasize short, image-based content may be contributing to the decline of Facebook usage in Qatar.
Data tsunami will hit India in 14-15. Mobile user will get converted to Smartphone users... India is seen as the growth engine for internet, smartphone, social media integration, mobile advertising and social media advertising.... Don't believe this... Check this
Current & future mobile trends of south east asia @ innotech cambodiaiTrainAsia
This document summarizes current and future mobile trends in Southeast Asia. It finds that the region has experienced rapid growth in smartphone adoption and mobile internet usage. Southeast Asia now has the highest mobile penetration rate globally, with over half the population accessing the internet mostly through smartphones. As the population is young and incomes are rising, the region is an important emerging market for both local and global mobile developers and businesses.
Similar to Mobile games distribution (Malaysia) (20)
OffGamers is a gaming solutions company established in 2004 with offices in Malaysia and Singapore. They offer online and offline payment options across Southeast Asia, with over 20,000 physical retail outlets as partners. OffGamers provides 24/7 customer support in English, Chinese and Bahasa Indonesia, and protects against fraud at no extra cost to customers.
How to top up store credit via off gamersKaryn Thng
To top-up store credit on OffGamers, users log into their account and select "TOP UP STORE CREDIT", choose an amount and payment currency, then select a payment method to complete the secure checkout process. Once paid, users can view their order status.
1. Critical thinking involves systematically asking and answering questions to separate facts from assumptions, look for evidence before believing something is true, and yield a coherent understanding.
2. A workshop on critical thinking presented a linear model for generating critical thinking that moves from description to analysis to evaluation by asking questions like what, who, where, when, how, why, what if, so what, and what next.
3. During World War 1, head injuries among soldiers were very high because early helmets provided little protection, but the adoption of metal helmets helped reduce head injuries, showing how critical thinking questions like "what if" can evaluate alternatives.
Training slides to help managers deal with performance appraisal feedback meetings by creating a better understanding of the purpose and sharing of techniques involved to conduct appraisal meetings effectively.
The document provides guidance on conducting effective interviews from a non-HR perspective. It defines an interview as a formal meeting to assess an applicant's qualifications. It outlines different types of interviews including informational, screening, individual, group, on-site, behavioral, and skills-based interviews. The document recommends welcoming candidates, focusing questions, allowing time to respond, taking notes, suspending judgment, and varying question styles to get the best information from interviews.
Occupational safety & health in the officeKaryn Thng
This document provides guidelines on occupational safety and health for office workers. It discusses maintaining a healthy office environment through proper lighting, temperature, air quality, and cleanliness. It also covers safety issues like slips, trips, falls and manual handling as well as workstation ergonomics. The document emphasizes taking regular rest breaks to prevent fatigue and strain, and includes exercises to do on breaks.
Top 10 Free Accounting and Bookkeeping Apps for Small BusinessesYourLegal Accounting
Maintaining a proper record of your money is important for any business whether it is small or large. It helps you stay one step ahead in the financial race and be aware of your earnings and any tax obligations.
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Accounting apps can help with that! They resemble your private money manager.
They organize all of your transactions automatically as soon as you link them to your corporate bank account. Additionally, they are compatible with your phone, allowing you to monitor your finances from anywhere. Cool, right?
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NIMA2024 | De toegevoegde waarde van DEI en ESG in campagnes | Nathalie Lam |...BBPMedia1
Nathalie zal delen hoe DEI en ESG een fundamentele rol kunnen spelen in je merkstrategie en je de juiste aansluiting kan creëren met je doelgroep. Door middel van voorbeelden en simpele handvatten toont ze hoe dit in jouw organisatie toegepast kan worden.
Industrial Tech SW: Category Renewal and CreationChristian Dahlen
Every industrial revolution has created a new set of categories and a new set of players.
Multiple new technologies have emerged, but Samsara and C3.ai are only two companies which have gone public so far.
Manufacturing startups constitute the largest pipeline share of unicorns and IPO candidates in the SF Bay Area, and software startups dominate in Germany.
Best practices for project execution and deliveryCLIVE MINCHIN
A select set of project management best practices to keep your project on-track, on-cost and aligned to scope. Many firms have don't have the necessary skills, diligence, methods and oversight of their projects; this leads to slippage, higher costs and longer timeframes. Often firms have a history of projects that simply failed to move the needle. These best practices will help your firm avoid these pitfalls but they require fortitude to apply.
The Genesis of BriansClub.cm Famous Dark WEb PlatformSabaaSudozai
BriansClub.cm, a famous platform on the dark web, has become one of the most infamous carding marketplaces, specializing in the sale of stolen credit card data.
How MJ Global Leads the Packaging Industry.pdfMJ Global
MJ Global's success in staying ahead of the curve in the packaging industry is a testament to its dedication to innovation, sustainability, and customer-centricity. By embracing technological advancements, leading in eco-friendly solutions, collaborating with industry leaders, and adapting to evolving consumer preferences, MJ Global continues to set new standards in the packaging sector.
Zodiac Signs and Food Preferences_ What Your Sign Says About Your Tastemy Pandit
Know what your zodiac sign says about your taste in food! Explore how the 12 zodiac signs influence your culinary preferences with insights from MyPandit. Dive into astrology and flavors!
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Profiles of Iconic Fashion Personalities.pdfTTop Threads
The fashion industry is dynamic and ever-changing, continuously sculpted by trailblazing visionaries who challenge norms and redefine beauty. This document delves into the profiles of some of the most iconic fashion personalities whose impact has left a lasting impression on the industry. From timeless designers to modern-day influencers, each individual has uniquely woven their thread into the rich fabric of fashion history, contributing to its ongoing evolution.
Digital Marketing with a Focus on Sustainabilitysssourabhsharma
Digital Marketing best practices including influencer marketing, content creators, and omnichannel marketing for Sustainable Brands at the Sustainable Cosmetics Summit 2024 in New York
Storytelling is an incredibly valuable tool to share data and information. To get the most impact from stories there are a number of key ingredients. These are based on science and human nature. Using these elements in a story you can deliver information impactfully, ensure action and drive change.
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3. KEY INTERNET & MOBILE STATISTICS
Population
30 Million
34% (Age 15-34)
Internet Users
66%
18% growth
Mobile Users
147% penetration
20 Million
47% owns multiple phones
5. EASY FACTS
• There are half as many mobile users than PC users in a
Malaysian family
• Malaysian mobile users spend an average of 3.1 hours a
day on the internet
• 53% of mobile users own 1 device. 47% owns multiple
devices
• 35% of mobile subscribers own a Smartphone. Expected to
rise to 60% by 2015
• Malaysia ranks highest in SEA for daily internet usage