The document summarizes information about Toyota, including:
- Toyota was founded by Sakichi Toyoda as a textile machine company and launched its first car in 1947.
- The Toyota Production System was formed in 1950 based on Just-In-Time principles to provide best quality, lowest cost, and shortest lead time through waste elimination.
- Toyota's major competitors include Ford, Volkswagen, Honda, and General Motors. Comparisons are provided between Toyota and competitor vehicles.
- The document discusses Toyota's focus on alternative energy vehicles and goals to introduce an electric car by 2012.
Hyundai Motor Company, South Korea's largest automaker, today unveiled the 'All-new Elantra (named Avante in Korea)', a sophisticated evolution of the brand's long-established compact sedan. Now in its sixth generation, the model builds on its global popularity by introducing a dynamic and sleek appearance, underlining its status and unique presence within the highly competitive compact-size sedan segment.
The presentation consists of the 5 modern trends in automobile sector. The history, working, and recent development of these trends are discussed in the presentation along with the images which help in understanding.
Chinese Car Manufacturing by Bernhard Adriaensens
International Consultant in Automotive Marketing and Management (www.marketing-automotive.org).
Academic Director Executive Programme for the Automotive industry
(www.solvay.edu/auto)
Hyundai Motor Company, South Korea's largest automaker, today unveiled the 'All-new Elantra (named Avante in Korea)', a sophisticated evolution of the brand's long-established compact sedan. Now in its sixth generation, the model builds on its global popularity by introducing a dynamic and sleek appearance, underlining its status and unique presence within the highly competitive compact-size sedan segment.
The presentation consists of the 5 modern trends in automobile sector. The history, working, and recent development of these trends are discussed in the presentation along with the images which help in understanding.
Chinese Car Manufacturing by Bernhard Adriaensens
International Consultant in Automotive Marketing and Management (www.marketing-automotive.org).
Academic Director Executive Programme for the Automotive industry
(www.solvay.edu/auto)
A brochure I created for InMotion to give the first impression to newly interested people. Photographs by amongst others FastNed, Gerlach Delissen, Dion de Bakker and Johan van Uden.
In this presentation, we talk about below topics.
* Introduction to automobile platform.
* History of automobile.
* Evolution.
* New trends in automobile industry.
* Artificial intelligence in automotive industry.
* Data science.
* Connected cars.
* Future of mobility.
This is a case study on Toyota during the summer marketing internship under Prof Sameer Mathur .IIM LUCKNOW (MARKETING)
Submitted by
:Samikshya Swain
IIIT BBSR
Toyota is one of the largest Automobile manufacturing company in the world. Its lean manufacturing and innovative technology has paved the way for hybrid and other eco - friendly cars. it aims to provide reliable products while simultaneously contributing to sustainable development. This presentation aims to summarize Toyota's efforts in marketing and understanding its mission, vision, strength and weaknesses.
A complete feasibility study of Tata Nano for its venture to US Market. Includes SWOT, Competitive Analysis, PESTE, STP, 4P's and Marketing Dashboard on 3 segments.
A brochure I created for InMotion to give the first impression to newly interested people. Photographs by amongst others FastNed, Gerlach Delissen, Dion de Bakker and Johan van Uden.
In this presentation, we talk about below topics.
* Introduction to automobile platform.
* History of automobile.
* Evolution.
* New trends in automobile industry.
* Artificial intelligence in automotive industry.
* Data science.
* Connected cars.
* Future of mobility.
This is a case study on Toyota during the summer marketing internship under Prof Sameer Mathur .IIM LUCKNOW (MARKETING)
Submitted by
:Samikshya Swain
IIIT BBSR
Toyota is one of the largest Automobile manufacturing company in the world. Its lean manufacturing and innovative technology has paved the way for hybrid and other eco - friendly cars. it aims to provide reliable products while simultaneously contributing to sustainable development. This presentation aims to summarize Toyota's efforts in marketing and understanding its mission, vision, strength and weaknesses.
A complete feasibility study of Tata Nano for its venture to US Market. Includes SWOT, Competitive Analysis, PESTE, STP, 4P's and Marketing Dashboard on 3 segments.
Detail explanation of Ultra low cost car segments.
brief explained with an example of TATA NANO CAR
Global Market study and forecast of Ultra low cost car.
Its product development and Approach.
Challenges and Opportunities of Ultra low cost car segments
![[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Toyota headquarters in Toyota City, Japan](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)