The document discusses mind mapping, a technique developed by Tony Buzan for organizing information in a visual, non-linear way. Mind maps begin with a central concept or idea and use branches of words, images, and colors to depict related thoughts and concepts. The process involves free association of ideas without judgment and keeping the mind moving to new connections. Benefits of mind mapping include improved learning, clearer thinking, creativity, problem solving, and recall as the technique mirrors the way the brain works and makes key points easy to review.