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Innovative Approaches to Stimulating a
  Commercial Spaceflight Capability


           February 9-10, 2010
           PM Challenge 2010
Doug Comstock/ Charles E. Miller, NASA HQ
     Innovative Partnerships Program
   Senior Advisor for Commercial Space

                                            Used with Permission
Lessons Learned from the
National Advisory Committee on Aeronautics (NACA)
         As an Approach to Open Innovation

             Which Might Be Applied to:
 1) Stimulating a Commercial Spaceflight Capability
2) Achieving Low-Cost and Reliable Access to Space




                                                      2
Executive Summary

   The Obama Administration has established objective of
    –   “stimulating commercial space flight capabilities”
   Low-Cost and Reliable Access to Space (LCRATS)
    –   Is critical to nation (civil, commercial, national security)
         • Primary Issue: “How do we achieve CATS?”, not ”Should we?”
         • We have tried at least 3 times in last 3 decades, and failed
   NASA could try a new (very old) approach this time
    –   The N.A.C.A. partnership approach is proven & successful
         • Stimulated world-leading aeronautics industry a Century ago
   NACA Approach — “Build an industry, not a program”
     – Partner with the USAF, DOT, and DOC (NACA was multi-agency)
     – Do not pick any 1 or 2 “winners”, “concepts”, “solutions”, etc.
     – Broadly stimulate commercial space transportation industry
                                                                         3
LCRATS is Strategic. Enables the NASA Mission
    and Addresses National Needs (Security, Commercial)
   Low-Cost and Reliable Access To Space (LCRATS)
     – Provides strategic level benefits to NASA and the nation
        • National security, new high-tech industries, growth of high-wage jobs
   LCRATS and NASA’s traditional missions
     – Increases both sustainability & affordability of human exploration
     – Provides significant benefits to science (low-cost, frequent access)
   Affordability (Financial)
     – Resource limitations are key barrier to human space exploration
     – Huge costs tied up in access to orbit
     – LCRATS allows NASA to transfer resources to beyond Earth orbit
   Sustainability (Political)
     – LCRATS delivers significant national security benefits
        • National security benefits increases political sustainability
     – National delivers significant commercial industry & job growth
        • Economic growth potential is top priority for nation now.
        • increases political sustainability
                                                                                  4
New White House Policy Guidance


   White House direction to “Blue-Ribbon” Panel (May 7, 2009)

    – “The review panel will assess a number of architecture options,
      taking into account such objectives as:
       •   2) supporting missions to the Moon and other destinations beyond low
           Earth orbit;
       •   3) stimulating commercial space flight capabilities; and
       •   4) fitting within the current budget profile for NASA exploration
           activities”




                                                                               5
Policy Statements of New Administrator
         Senate Comm on Commerce, Sci and Trans, 8 July 2009

   “l now dream of a day when any American can launch into the
    vastness of outer space and see the magnificence and grandeur of
    our home planet, Earth, as I have been blessed to do.

   Lori and I can talk forever about the necessity to involve
    commercial entities, what I call entrepreneurial persons in
    establishing where we're going.

   the government cannot fund everything that we need to do, but we
    can inspire and open the door for commercial entrepreneurial
    entities to become partners with NASA in this research and
    development that will enable things to come about.

   Together we can find innovative ways to advance space
    exploration, reduce the costs of access to space and further push
    the boundaries of what we can achieve as a nation.”

                                                                        6
Everybody wants LCRATS
                      Real Question is “How”

   United States has made 3 major attempts at LCRATS
     – In 1970s, Congress gave NASA tens-of-billions for Shuttle
     – In 1980s, Congress invested billions in NASP (same purpose)
     – In 1990s, Congress invested $1.2 Billion in X-33 (same purpose)
   None of these attempts succeeded at LCRATS objective
    –   Shuttle did become a successful operational space access system

   A fourth emerging LCRATS attempt collapsed in early 2000s
    – USAF and NASA attempted to create National Aerospace Initiative
    – The proposal collapsed
       • When budget estimate reached $50 Billion, and
       • Competitor for funding emerged (Vision for Space Exploration)

                                                                          7
We are Repeating History*
    In 1898, Dept of War granted $50,000 to Dr. Sam Langley
      – To invent the airplane
      – Was the largest federal R&D project in U.S. history
      – Langley was the clear choice to lead such this national project
            •   He was nation’s leading expert on flight research
      –   Langley promised to build an airplane within one year
      –   Langley took 5 years, and overran budget by $20,000
      –   When he failed, he was not close to inventing a practical airplane
      –   Embarrassed, Department of War shut down the project
      –   In 1903, two bicycle-shop mechanics invented the airplane
            •   Wright Brothers spent $1,000 of their own money

    These historical events have one thing in common
      –    Centrally-planned programmatic approach to “pick a winner”

    SOLUTION:
      – Utilize a proven open innovation approach
      – Adopt NACA approach … “Build an industry, not a program”
* For an expanded discussion of this issue, read policy essay at http://www.thespacereview.com/article/1152/1   8
NACA’s Mission was (in part) to
             Stimulate an Industry Capability

   “… the members of the NACA believed to a man that
    the future of aviation in the United States depended
    on a healthy and prosperous aircraft-manufacturing
    industry, and that it was the NACA’s duty to help
    where it could. From the outset, the NACA was an
    industry booster limited only by its need to be fair
    and impartial in disbursing favors and assistance.”

    –   Alex Roland, “Model Research”, NASA History SP-4103, page 34
Why Did We Create N.A.C.A.?
–   Americans invented the airplane in 1903
–   Leadership quickly went to Europe
    –   Aggressive investments created European technical lead
        –   American firms fought (over patents) instead of building & innovating
        –   U.S. govt bought very few planes before WWI, weakening industry
        –   10 nations created aeronautical research programs before the US govt
             –   U.S. finally creates NACA in 1915, copying British model

–   Caused major U.S. national security problems in WWI
    – U.S. was forced to buy European-designed airplanes for WWI
        –   U.S. Trainer/Bombers: British De Havilland DH-4
        –   U.S. Fighters: French Nieuport 28 and the Spad XIII

    – Dayton-Wright Corp. was only Dayton airplane company in 1917
        –   built 3,604 British-designed De Havilland DH-4s for WWI
NACA Early History
– NACA brought together diverse federal agencies
   – Army, Navy, Smithsonian, Bureau Standards, Weather Bureau
   – Committee developed national consensus on critical problems
• NACA had greatest impact in early decades
   • When its budget was lowest
   • Coordination/cooperation function was as important as R&D
      1,200,000,000
                                                                                                                        Total with Construction
      1,000,000,000

       800,000,000

       600,000,000

       400,000,000

       200,000,000
                                                                                                                               General Purpose
                  0
                      1915
                             1917
                                    1919
                                           1921
                                                  1923
                                                         1925
                                                                1927
                                                                       1929
                                                                              1931
                                                                                     1933
                                                                                            1935
                                                                                                   1937
                                                                                                          1939
                                                                                                                 1941
                                                                                                                        1943
                                                                                                                               1945
                                                                                                                                      1947
                                                                                                                                             1949
                                                                                                                                                    1951
                                                                                                                                                           1953
                                                                                                                                                                  1955
                                                                                                                                                                         1957
                                                                                                                                                                                1959
      Constant 2004 dollars
       Source: Gary Oleson, Northrop Grumman IT TASC, "Toward Frequent, Affordable Space Access," Space
       Frontier Conference 14, Los Angeles, CA, October 2005
NACA’s Early Successes
                     did not involve lots of cash
   NACA took “holistic” systems view of national priorities
     – Clearly focused on building a healthy competitive industry
   Solved practical aviation problems for U.S. Govt & industry
     – Facilitated aircraft patent cross-licensing agreement
        • Ended destructive U.S. industry patent fight between Wright’s & Curtiss
    – Created cooperative partnerships between government & industry
        • Intervened on WWI aircraft engine deadlock resulting in Liberty engine
    – Started advocating purchase of air mail services (beginning in 1916)
        •   Leading to Kelly (Air Mail) Act in 1925
    – Persuaded commercial insurers to start insuring aviation
    – Recommended budget increase to President for Weather Bureau
        •   to promote safety in aeronautics
    – Recommended the creation of Bureau of Aeronautics
        •   Predecessor of the Federal Aviation Administration
    – Developed methods for mapping from planes
NACA Technical Successes
                  Also Critical, But Came Later

   Langley wind tunnel begins research operations in 1920
   Produced many broad technical advancements
    –   Specialized in drag reduction for all vehicles
    –   Openly published test data
    –   Developed low-drag engine cowling
    –   De-icing, airfoils, variable pitch propeller, etc.

   KEY POINT:
    – NACA focus was still on needs of external customers
         • Solving prioritized “practical problems” of DoD & Industry
Additional Benefits of NACA Approach (1)

   NACA structure generates holistic consensus on
    –   Priority problems of industry and government users

   Holistic approach eliminates gaps in problem solving
     – Each committee member at the table will have its own focus
     – But committee “as a whole” can take broad “systems” view
         • About all the practical problems that must be solved
     – Defining the “top problems” is half the battle
     – If top priority problem can’t be addressed by committee members
         • The committee can make recommendations to WH & Congress
   Consensus enables powerful communications
    –   Breaks through the background noise of competing voices
    –   Clearly communicates priorities to national decisionmakers
Additional Benefits of NACA Approach (2)


   Significant focus on “defining the problem”
     – Improves effectiveness of investments that are made

   Naturally focuses on problems of broad utility
   Broad and open publication of results
    – Transparency is significant & critical to function
   Significant economic leverage
     – Can highly leverage private industry investments
     –   Can solve coordination/cooperation problems with little funding
Examples of Use of NACA Model
                           in other focus areas

   National Defense Research Committee (WWII)
    –   Led by Vannevar Bush, Chairman of NACA
    –   To improve coordination/cooperation among scientists
    –   Produced critically needed innovation in War War II
         • Radar, sonar, proximity fuses, bomb sights, amphib. vehicles
         • Set up Manhattan Project
   Advanced General Aviation Transport Experiments (AGATE)
     – Led by Bruce Holmes & Langley RC (1994-2001)
     – Problem: Decline of American general aviation
     – Formed consortium of more than 70 organizations
        • Conducted consensus-based research of broad utility to industry
     – Utilized NASA “Joint Sponsored Research Agreement”
    –   http://www.nasa.gov/centers/langley/news/factsheets/AGATE.html
NACA-like Tactical Options for Consideration
1. Expand purchase of services (advance purchase commitments)
    – Buying in commercial manner trains industry to be commercially competitive

2. Prizes (well proven open innovation stimulus)
3. Funded space act agreements for developing new capabilities
    – COTS-like strategies used more in DOD than NASA

4. Identify & solve other non-technical impediments to industry
    – Some of the most important problems are non-technical

5. Develop/demonstrate tech needed by entrepreneurial firms
    a)Develop an industry-focused tech roadmap of prioritized tech needs
    b)Invest in consensus priority technologies, and broadly share with industry
        • Likely to be Next generation (N+1) technologies with industry’s near-term focus

6. Develop/demonstrate pre-competitive advanced (N+2) tech
    a)DARPA-like role of the NACA model
    b)Many small X-projects … don’t put all eggs in one basket
        • Mitigate strategic risk, and program risk, with diversification
                                                                                    17

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Miller.charles

  • 1. Innovative Approaches to Stimulating a Commercial Spaceflight Capability February 9-10, 2010 PM Challenge 2010 Doug Comstock/ Charles E. Miller, NASA HQ Innovative Partnerships Program Senior Advisor for Commercial Space Used with Permission
  • 2. Lessons Learned from the National Advisory Committee on Aeronautics (NACA) As an Approach to Open Innovation Which Might Be Applied to: 1) Stimulating a Commercial Spaceflight Capability 2) Achieving Low-Cost and Reliable Access to Space 2
  • 3. Executive Summary  The Obama Administration has established objective of – “stimulating commercial space flight capabilities”  Low-Cost and Reliable Access to Space (LCRATS) – Is critical to nation (civil, commercial, national security) • Primary Issue: “How do we achieve CATS?”, not ”Should we?” • We have tried at least 3 times in last 3 decades, and failed  NASA could try a new (very old) approach this time – The N.A.C.A. partnership approach is proven & successful • Stimulated world-leading aeronautics industry a Century ago  NACA Approach — “Build an industry, not a program” – Partner with the USAF, DOT, and DOC (NACA was multi-agency) – Do not pick any 1 or 2 “winners”, “concepts”, “solutions”, etc. – Broadly stimulate commercial space transportation industry 3
  • 4. LCRATS is Strategic. Enables the NASA Mission and Addresses National Needs (Security, Commercial)  Low-Cost and Reliable Access To Space (LCRATS) – Provides strategic level benefits to NASA and the nation • National security, new high-tech industries, growth of high-wage jobs  LCRATS and NASA’s traditional missions – Increases both sustainability & affordability of human exploration – Provides significant benefits to science (low-cost, frequent access)  Affordability (Financial) – Resource limitations are key barrier to human space exploration – Huge costs tied up in access to orbit – LCRATS allows NASA to transfer resources to beyond Earth orbit  Sustainability (Political) – LCRATS delivers significant national security benefits • National security benefits increases political sustainability – National delivers significant commercial industry & job growth • Economic growth potential is top priority for nation now. • increases political sustainability 4
  • 5. New White House Policy Guidance  White House direction to “Blue-Ribbon” Panel (May 7, 2009) – “The review panel will assess a number of architecture options, taking into account such objectives as: • 2) supporting missions to the Moon and other destinations beyond low Earth orbit; • 3) stimulating commercial space flight capabilities; and • 4) fitting within the current budget profile for NASA exploration activities” 5
  • 6. Policy Statements of New Administrator Senate Comm on Commerce, Sci and Trans, 8 July 2009  “l now dream of a day when any American can launch into the vastness of outer space and see the magnificence and grandeur of our home planet, Earth, as I have been blessed to do.  Lori and I can talk forever about the necessity to involve commercial entities, what I call entrepreneurial persons in establishing where we're going.  the government cannot fund everything that we need to do, but we can inspire and open the door for commercial entrepreneurial entities to become partners with NASA in this research and development that will enable things to come about.  Together we can find innovative ways to advance space exploration, reduce the costs of access to space and further push the boundaries of what we can achieve as a nation.” 6
  • 7. Everybody wants LCRATS Real Question is “How”  United States has made 3 major attempts at LCRATS – In 1970s, Congress gave NASA tens-of-billions for Shuttle – In 1980s, Congress invested billions in NASP (same purpose) – In 1990s, Congress invested $1.2 Billion in X-33 (same purpose)  None of these attempts succeeded at LCRATS objective – Shuttle did become a successful operational space access system  A fourth emerging LCRATS attempt collapsed in early 2000s – USAF and NASA attempted to create National Aerospace Initiative – The proposal collapsed • When budget estimate reached $50 Billion, and • Competitor for funding emerged (Vision for Space Exploration) 7
  • 8. We are Repeating History*  In 1898, Dept of War granted $50,000 to Dr. Sam Langley – To invent the airplane – Was the largest federal R&D project in U.S. history – Langley was the clear choice to lead such this national project • He was nation’s leading expert on flight research – Langley promised to build an airplane within one year – Langley took 5 years, and overran budget by $20,000 – When he failed, he was not close to inventing a practical airplane – Embarrassed, Department of War shut down the project – In 1903, two bicycle-shop mechanics invented the airplane • Wright Brothers spent $1,000 of their own money  These historical events have one thing in common – Centrally-planned programmatic approach to “pick a winner”  SOLUTION: – Utilize a proven open innovation approach – Adopt NACA approach … “Build an industry, not a program” * For an expanded discussion of this issue, read policy essay at http://www.thespacereview.com/article/1152/1 8
  • 9. NACA’s Mission was (in part) to Stimulate an Industry Capability  “… the members of the NACA believed to a man that the future of aviation in the United States depended on a healthy and prosperous aircraft-manufacturing industry, and that it was the NACA’s duty to help where it could. From the outset, the NACA was an industry booster limited only by its need to be fair and impartial in disbursing favors and assistance.” – Alex Roland, “Model Research”, NASA History SP-4103, page 34
  • 10. Why Did We Create N.A.C.A.? – Americans invented the airplane in 1903 – Leadership quickly went to Europe – Aggressive investments created European technical lead – American firms fought (over patents) instead of building & innovating – U.S. govt bought very few planes before WWI, weakening industry – 10 nations created aeronautical research programs before the US govt – U.S. finally creates NACA in 1915, copying British model – Caused major U.S. national security problems in WWI – U.S. was forced to buy European-designed airplanes for WWI – U.S. Trainer/Bombers: British De Havilland DH-4 – U.S. Fighters: French Nieuport 28 and the Spad XIII – Dayton-Wright Corp. was only Dayton airplane company in 1917 – built 3,604 British-designed De Havilland DH-4s for WWI
  • 11. NACA Early History – NACA brought together diverse federal agencies – Army, Navy, Smithsonian, Bureau Standards, Weather Bureau – Committee developed national consensus on critical problems • NACA had greatest impact in early decades • When its budget was lowest • Coordination/cooperation function was as important as R&D 1,200,000,000 Total with Construction 1,000,000,000 800,000,000 600,000,000 400,000,000 200,000,000 General Purpose 0 1915 1917 1919 1921 1923 1925 1927 1929 1931 1933 1935 1937 1939 1941 1943 1945 1947 1949 1951 1953 1955 1957 1959 Constant 2004 dollars Source: Gary Oleson, Northrop Grumman IT TASC, "Toward Frequent, Affordable Space Access," Space Frontier Conference 14, Los Angeles, CA, October 2005
  • 12. NACA’s Early Successes did not involve lots of cash  NACA took “holistic” systems view of national priorities – Clearly focused on building a healthy competitive industry  Solved practical aviation problems for U.S. Govt & industry – Facilitated aircraft patent cross-licensing agreement • Ended destructive U.S. industry patent fight between Wright’s & Curtiss – Created cooperative partnerships between government & industry • Intervened on WWI aircraft engine deadlock resulting in Liberty engine – Started advocating purchase of air mail services (beginning in 1916) • Leading to Kelly (Air Mail) Act in 1925 – Persuaded commercial insurers to start insuring aviation – Recommended budget increase to President for Weather Bureau • to promote safety in aeronautics – Recommended the creation of Bureau of Aeronautics • Predecessor of the Federal Aviation Administration – Developed methods for mapping from planes
  • 13. NACA Technical Successes Also Critical, But Came Later  Langley wind tunnel begins research operations in 1920  Produced many broad technical advancements – Specialized in drag reduction for all vehicles – Openly published test data – Developed low-drag engine cowling – De-icing, airfoils, variable pitch propeller, etc.  KEY POINT: – NACA focus was still on needs of external customers • Solving prioritized “practical problems” of DoD & Industry
  • 14. Additional Benefits of NACA Approach (1)  NACA structure generates holistic consensus on – Priority problems of industry and government users  Holistic approach eliminates gaps in problem solving – Each committee member at the table will have its own focus – But committee “as a whole” can take broad “systems” view • About all the practical problems that must be solved – Defining the “top problems” is half the battle – If top priority problem can’t be addressed by committee members • The committee can make recommendations to WH & Congress  Consensus enables powerful communications – Breaks through the background noise of competing voices – Clearly communicates priorities to national decisionmakers
  • 15. Additional Benefits of NACA Approach (2)  Significant focus on “defining the problem” – Improves effectiveness of investments that are made  Naturally focuses on problems of broad utility  Broad and open publication of results – Transparency is significant & critical to function  Significant economic leverage – Can highly leverage private industry investments – Can solve coordination/cooperation problems with little funding
  • 16. Examples of Use of NACA Model in other focus areas  National Defense Research Committee (WWII) – Led by Vannevar Bush, Chairman of NACA – To improve coordination/cooperation among scientists – Produced critically needed innovation in War War II • Radar, sonar, proximity fuses, bomb sights, amphib. vehicles • Set up Manhattan Project  Advanced General Aviation Transport Experiments (AGATE) – Led by Bruce Holmes & Langley RC (1994-2001) – Problem: Decline of American general aviation – Formed consortium of more than 70 organizations • Conducted consensus-based research of broad utility to industry – Utilized NASA “Joint Sponsored Research Agreement” – http://www.nasa.gov/centers/langley/news/factsheets/AGATE.html
  • 17. NACA-like Tactical Options for Consideration 1. Expand purchase of services (advance purchase commitments) – Buying in commercial manner trains industry to be commercially competitive 2. Prizes (well proven open innovation stimulus) 3. Funded space act agreements for developing new capabilities – COTS-like strategies used more in DOD than NASA 4. Identify & solve other non-technical impediments to industry – Some of the most important problems are non-technical 5. Develop/demonstrate tech needed by entrepreneurial firms a)Develop an industry-focused tech roadmap of prioritized tech needs b)Invest in consensus priority technologies, and broadly share with industry • Likely to be Next generation (N+1) technologies with industry’s near-term focus 6. Develop/demonstrate pre-competitive advanced (N+2) tech a)DARPA-like role of the NACA model b)Many small X-projects … don’t put all eggs in one basket • Mitigate strategic risk, and program risk, with diversification 17