Most Essential Learning Competencies
Describe the different dimensions of:
• text information and media
• visual information and media
• audio information and media
• motion information and media
• manipulative information and media
• multimedia information and media
Audio Information
and Media
Audio Media
It refers to media communication
that uses audio or recordings to
deliver and transfer information
through the means of sound
Types of Audio
Information
Audio podcast
Types of Audio Information
5. Audio Podcast - a digital
audio or video file or
recording, usually part of a
themed series, that can be
downloaded from a website
to a media player or a
computer
Audio File Formats
MP3 vs. MP4
Motion Picture Experts Group
MPEG Audio Layer 3 /4
Characteristics and
Purposes of Sound
VOLUME vs. LOUDNESS vs. PITCH
Absolute noise level that
can be scientifically
measured
Noise level perceived
by an individual
Highness of lowness
of a sound
So are you
listening or
just hearing?
MEDIA AND
INFORMA
TION
LITERACY
VISUAL INFORMATION
AND MEDIA
Definition
Purpose and Importance
Types and Formats
Visual Design Elements
VISUAL
INFORMATION
VISUAL MEDIA
EXAMPLES OF VISUAL MEDIA
• Photography
• Video
• Screenshots
• Infographics
• Data Visualization
(charts and graphs)
• Comic Strips/Cartoons
• Memes
• Visual Note-Taking
PURPOSE OF VISUAL INFORMATION
⯈gain attention
⯈create meaning
⯈facilitate retention
PURPOSE OF VISUAL INFORMATION
Source: http://www.comoxvalleyrd.ca/EN/meta/whats-new/news-archives/2015/practice-how-to-drop-
cover-and-hold-on-during-shakeout-bc-day.html
The Power Of Visual Content BY DemandGen Report (2014)
Source: https://www.demandgenreport.com/industry-topics/rich-media/2906-the-power-of-visual-content-infographic
KNOW YOUR IMAGE FORMAT
HTTPS://MAKEAWEBSITEHUB.COM/IMAGE-FORMATS-MEGA-
CHEAT-SHEETS/
COMMON VISUAL MEDIA FILE TYPES
JPEG
PNG
GIF
TIFF
BMP
______ Photographic Experts Group
Portable __________ Graphics
Graphics _____________Format
______ Image File Format
_______map
Network
Joint
Interchange
Tag
Bit
ELEMENTS OF
VISUAL DESIGN
SHAPE
- a geometric or organic area that stands
out from the space next to or around it,
or because of differences in value, color,
or texture
- way a surface feels or is perceived to feel
TEXTURE
- illusion of the surfaces peaks and valleys,
resulting in a feeling of smoothness or
roughness in objects
- the degree of light and dark in a design
- contrast between black and white and all
the tones in between
VALUE
- describes a shape or outline
- create texture and can be thick or thin
- may be actual, implied, vertical,
horizontal, diagonal, or contour lines
LINE
- determined by its hue (name of color),
intensity (purity of the hue), and value
(lightness or darkness of hue)
- used for emphasis, or may elicit
emotions from viewers
COLOR
MOTION
MEDIAAND
INFORMATION
What is a Motion Media?
is visual media that gives the
appearance of a movement
can be a collection of
graphics, footage, videos. It is
combined with audio, text and
/or interactive content to
create multimedia
Steps in Formal Production of
Animations:
Writing the Story
Script is written and dialogue is
recorded
Animators sketch major scenes,
inbetweeners fill in the gaps
background music and
background details are added
drawings are rendered
Script vs. Screenplay
Storyboard
A hand-drawn visual representation of the
narrative and dialogue of a film or video. It helps
to organize the sequence of shots, scenes, sound
effects, transitions, and titles.
ELEMENTS OF
MOTION MEDIA
Elements of Motion Media:
1. Speed - Afast
movement gives vigor and
vitality, intensifying
emotions. Aslow
movement connotes
lethargy, solemnity or
sadness.
Elements of Motion Media:
2. Direction - indicates a
movement from one
direction to another. It can
also refer to the growing or
shrinking of an object.
Elements of Motion Media:
3. Timing- can be objective
or subjective. Objective
timing can be measured in
minutes, seconds, days, etc.
Subjective timing is
psychological or felt.
MIL-DEC-12-14-LESSON-1.pptx

MIL-DEC-12-14-LESSON-1.pptx

  • 1.
    Most Essential LearningCompetencies Describe the different dimensions of: • text information and media • visual information and media • audio information and media • motion information and media • manipulative information and media • multimedia information and media
  • 2.
  • 3.
    Audio Media It refersto media communication that uses audio or recordings to deliver and transfer information through the means of sound
  • 4.
  • 5.
  • 6.
    Types of AudioInformation 5. Audio Podcast - a digital audio or video file or recording, usually part of a themed series, that can be downloaded from a website to a media player or a computer
  • 7.
  • 8.
    MP3 vs. MP4 MotionPicture Experts Group MPEG Audio Layer 3 /4
  • 9.
  • 10.
    VOLUME vs. LOUDNESSvs. PITCH Absolute noise level that can be scientifically measured Noise level perceived by an individual Highness of lowness of a sound
  • 11.
    So are you listeningor just hearing?
  • 13.
    MEDIA AND INFORMA TION LITERACY VISUAL INFORMATION ANDMEDIA Definition Purpose and Importance Types and Formats Visual Design Elements
  • 14.
    VISUAL INFORMATION VISUAL MEDIA EXAMPLES OFVISUAL MEDIA • Photography • Video • Screenshots • Infographics • Data Visualization (charts and graphs) • Comic Strips/Cartoons • Memes • Visual Note-Taking
  • 15.
    PURPOSE OF VISUALINFORMATION ⯈gain attention ⯈create meaning ⯈facilitate retention
  • 16.
    PURPOSE OF VISUALINFORMATION Source: http://www.comoxvalleyrd.ca/EN/meta/whats-new/news-archives/2015/practice-how-to-drop- cover-and-hold-on-during-shakeout-bc-day.html
  • 19.
    The Power OfVisual Content BY DemandGen Report (2014) Source: https://www.demandgenreport.com/industry-topics/rich-media/2906-the-power-of-visual-content-infographic
  • 20.
    KNOW YOUR IMAGEFORMAT HTTPS://MAKEAWEBSITEHUB.COM/IMAGE-FORMATS-MEGA- CHEAT-SHEETS/ COMMON VISUAL MEDIA FILE TYPES
  • 21.
    JPEG PNG GIF TIFF BMP ______ Photographic ExpertsGroup Portable __________ Graphics Graphics _____________Format ______ Image File Format _______map Network Joint Interchange Tag Bit
  • 22.
  • 23.
    SHAPE - a geometricor organic area that stands out from the space next to or around it, or because of differences in value, color, or texture
  • 24.
    - way asurface feels or is perceived to feel TEXTURE - illusion of the surfaces peaks and valleys, resulting in a feeling of smoothness or roughness in objects
  • 25.
    - the degreeof light and dark in a design - contrast between black and white and all the tones in between VALUE
  • 26.
    - describes ashape or outline - create texture and can be thick or thin - may be actual, implied, vertical, horizontal, diagonal, or contour lines LINE
  • 27.
    - determined byits hue (name of color), intensity (purity of the hue), and value (lightness or darkness of hue) - used for emphasis, or may elicit emotions from viewers COLOR
  • 31.
  • 32.
    What is aMotion Media? is visual media that gives the appearance of a movement can be a collection of graphics, footage, videos. It is combined with audio, text and /or interactive content to create multimedia
  • 33.
    Steps in FormalProduction of Animations: Writing the Story Script is written and dialogue is recorded Animators sketch major scenes, inbetweeners fill in the gaps background music and background details are added drawings are rendered
  • 34.
  • 37.
    Storyboard A hand-drawn visualrepresentation of the narrative and dialogue of a film or video. It helps to organize the sequence of shots, scenes, sound effects, transitions, and titles.
  • 39.
  • 40.
    Elements of MotionMedia: 1. Speed - Afast movement gives vigor and vitality, intensifying emotions. Aslow movement connotes lethargy, solemnity or sadness.
  • 41.
    Elements of MotionMedia: 2. Direction - indicates a movement from one direction to another. It can also refer to the growing or shrinking of an object.
  • 42.
    Elements of MotionMedia: 3. Timing- can be objective or subjective. Objective timing can be measured in minutes, seconds, days, etc. Subjective timing is psychological or felt.

Editor's Notes

  • #26 to entertain its audience; subscribe to podcast
  • #40 Audio file format
  • #59 Entrepreneurship picture
  • #64 Common visual media file types Joint, Network, Interchange, Tag, Bitmap
  • #73 Color Psychology