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Perbedaan sama mastermind  Perbedaan dengan coaching  Mentoring based on knowledge & action plan Jangka waktu  Goal yang ditetapkan Kurikulum dan terukur Sistem duplikasi Kendaraan menuju 10.000 pengusaha Seputar KMB
Rule of the game Telat denda ..... Permenit Tidak mengerjakan action plan
Successfull Business
30 Days Action Plan ? HYDRO Juli’11
Teguh Wibawanto SMS  0855 100 9013 email : teguh@hydro.co.id Versi 1.1 Up date 5 July  2011
GOAL Membangun Perusahaan                                           penghasil CASH FLOW
5 step to profitable corporate Manager ROI Human Capital Structure for Growth System & technology Efficiency Marketing & sales  Prediksi Cash Flow Fondation Ketidakaturan
5 step to profitable corporate Manager ROI Human Capital Structure for Growth System & technology Efficiency Marketing & sales  PrediksiCash Flow Fondation ketidakaturan
Fondation  Self  control  Team Building  Product Life Cycle Finance Projection Delivery  and service  System Operation Procedure Legal Agreement
Self Control Goal Setting Outcome– Action plan Time management Identitas yang baik Be X Do =  Have Menjadi tuan dari emosi kita  Personality mastery Fokus 10.000  jam keahlian Self confidence  Communication skill Presentation skill Gratitude  Abudance
General Chek List for leader
General Chek List for leader
Book recomended People Skill -Alan Peace and Barbara Peace Reframing-RH Wiwoho Be Happy-Hingdranata Nikolay
DVD-VCD-CD_audio CD-audio  Life Revolution-Tung Desem Waringin 24 CD audio Andre Wongso James Gwee-Explan the master lesson  James Gwee-Supersonality  VCD-life revolution-Tung Desem Waringin DVD the Secret Mario Teguh
Team Building Leadership skill Rekrutment skill  Understanding DISC Understanding STIFIn Men vs Women Rule of the game (peraturan perusahaan) Kesehatan dan keselamatan kerja Outbond  Reward and punishment Tehnik berperang (The art of war Sun Tzu) Corporate culture
Book recomended The art of war SUNTZU Instant team building-Bread Sugar Kubik Leadership
DVD-VCD-CD_audio CD-audio  James Gwee-Change Tung Desem Waringin-Good to great Aa Gym-Sukses memimpin dan dipimpin
Product  Life Cycle
Finance Projection Break even analisis Profit margin Reporting Laba-rugi Neraca Arus kas Budgeting dan proyeksi uang masuk mingguan Rekening khusus laba dan depresiasi investasi
Delivery and Service Deliver that you promise and promise only you deliver Konsisten delivery  Follow up after delivery
System Operating Procedure Database konsumen Pengukuran prospek, convertion rate, number of transaction Software akunting KPI  5 S Sales prosess  Dokumentasi Diikuti
Book recomended System Operating Procedure Instant system-Bread Sugar Key Performance Indikator Balance scorecared
Aspek Legalitas Perjanjian usaha  Legalitas usaha dan perijinan Hak patent atas merek dan logo Surat Perjanjian Kerja  Perjanjian Penjualan Barang Perjanjian Pembelian Barang Perjanjian Sewa Tempat Perjanjian Sewa Kendaraan
5 step to profitable corporate Manager ROI Human Capital Structure for Growth System & technology Efficiency Marketing & sales  PrediksiCash Flow Fondation Ketidakaturan
Sales & Marketing Chek List
Sales & Marketing  Chek List
Marketing and Sales Segmentation and targeting USP (unique selling prepostition) Merchandise and desain Website Social media  Generate prospek Convertion prospek to customer Loyalty program  Test and measure Sales skill Sales force manajement
executive education program                                PT HYDRO water technology Markplusnco
Potential Participant in a firm’s                    Go-to-market Strategy Costumer & Prospects Direct sales force Agent/ Distributor/ Retailer Value-Added Partner Advertising & Promotion/ direct mail Telechanel Internet Direct Indirect Sales force option    Non Sales force option Company
Mass Advertising Direct sales Internet Telesales Salesforce Specialist sales force Efficiency & efectiveness For go to market participant choice Low  Cost per exposure Efficiency High sales per exposure Effectiveness
executive education program                                PT HYDRO water technology Sales and marketing rule efficiency effectiveness marketing investment omset prospek lead generation faktor konversi
cara mencari prospek
merubah prospek menjadi pembeli
Meningkatkan nilai penjualan
Membuat pelanggan order lagi
executive education program                                PT HYDRO water technology Sales funnel
executive education program                                PT HYDRO water technology customer People And culture THE COMPONENT OF  A SELLING ORGANIZATION Sales Force Investment Sales Force Activity Company result  Sales People Expenses Sales Support Expenses Customer Attraction And  Retention Proses Revenue Profit Market Share Short Term Long Term
Mengukur Produktivitas Sales People  and  culture Customer  Result FaktorProduktifitas Sales Sales Force Activity Company result ,[object Object]
targeting
Calls
Frequency
Hours
Coverage Index
Maintenance
Prospecting
Needs Assessment ,[object Object]
Proposals
Evaluation
Solution
customer Service- Knowledge - competency - skill - attitudes - behaviors - motivation - Salesperson  success profile - Employee satisfaction - Turn Over - peer and sub  ordinate reviews - Culture cheek ,[object Object],Satisfaction ,[object Object],retention - Customer Loyalty - Repeat rate - Complaints - Returns - Penetration - Message  Memorable Competency  and Impact Health checks ,[object Object]
 Profit
 Orders
 Collection
 Sales Per Rep
 Market Share
 Value Perception
executive education program                                PT HYDRO water technology Internet Marketing Trafic  effectiveness Trafic  omset website Trafic  Trafic  faktor konversi Trafic
executive education program                                PT HYDRO water technology Internet Marketing google effectiveness facebook omset website iklan milist faktor konversi e-mail
Book recomended Marketing revolution-Tung Desem Waringin Markplus 2000-Hermawan Kartajaya Setiap sales harus baca buku ini-James Gwee Accelerating sales force performance Differentiation or die STP-Renald Kasali Instant Sales-Brad Sugar Instant cash flow-Brad Sugar Blue ocean strategy
DVD-VCD-CD_audio CD-audio  James Gwee-Selling With Emphaty James Gwee-Positive Business Idea Tung Desem Waringin-Selling Magic VCD Tung Desem Waringin-Marketing Revolution Tung Desem Waringin-Sales Magic DVD Hermawan kartajaya-jurus jitu menangkap pelanggan gajah Hermawan kartajaya-High Precisin Selling Hermawan Kartajaya-Loyalty Marketing
5 step to profitable corporate Manager ROI Human Capital Structure for Growth System & technology Efficiency Marketing & sales  PrediksiCash Flow Fondation Ketidakaturan
VISI MISI Budaya Kontrak kerja KPI Flowchart bisnis proses ISO 9001 Dokumentasi semua proses Jasa Konsultasi  System  SYSTEM
Book recomended ISO-9001:2008
Back up data GPS tracking CCTV LAN WIFI PABX Hunting Marketing proses software Finger print absensi Technology technology
Back Up data
GPS tracking
CCTV system
LAN

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Membangun bisnis yang sukses - KMB Hydro

  • 1. What is your outcome ?
  • 2. Perbedaan sama mastermind Perbedaan dengan coaching Mentoring based on knowledge & action plan Jangka waktu Goal yang ditetapkan Kurikulum dan terukur Sistem duplikasi Kendaraan menuju 10.000 pengusaha Seputar KMB
  • 3. Rule of the game Telat denda ..... Permenit Tidak mengerjakan action plan
  • 5. 30 Days Action Plan ? HYDRO Juli’11
  • 6.
  • 7. Teguh Wibawanto SMS 0855 100 9013 email : teguh@hydro.co.id Versi 1.1 Up date 5 July 2011
  • 8. GOAL Membangun Perusahaan penghasil CASH FLOW
  • 9. 5 step to profitable corporate Manager ROI Human Capital Structure for Growth System & technology Efficiency Marketing & sales Prediksi Cash Flow Fondation Ketidakaturan
  • 10. 5 step to profitable corporate Manager ROI Human Capital Structure for Growth System & technology Efficiency Marketing & sales PrediksiCash Flow Fondation ketidakaturan
  • 11. Fondation Self control Team Building Product Life Cycle Finance Projection Delivery and service System Operation Procedure Legal Agreement
  • 12. Self Control Goal Setting Outcome– Action plan Time management Identitas yang baik Be X Do = Have Menjadi tuan dari emosi kita Personality mastery Fokus 10.000 jam keahlian Self confidence Communication skill Presentation skill Gratitude Abudance
  • 13. General Chek List for leader
  • 14. General Chek List for leader
  • 15. Book recomended People Skill -Alan Peace and Barbara Peace Reframing-RH Wiwoho Be Happy-Hingdranata Nikolay
  • 16. DVD-VCD-CD_audio CD-audio Life Revolution-Tung Desem Waringin 24 CD audio Andre Wongso James Gwee-Explan the master lesson James Gwee-Supersonality VCD-life revolution-Tung Desem Waringin DVD the Secret Mario Teguh
  • 17. Team Building Leadership skill Rekrutment skill Understanding DISC Understanding STIFIn Men vs Women Rule of the game (peraturan perusahaan) Kesehatan dan keselamatan kerja Outbond Reward and punishment Tehnik berperang (The art of war Sun Tzu) Corporate culture
  • 18. Book recomended The art of war SUNTZU Instant team building-Bread Sugar Kubik Leadership
  • 19. DVD-VCD-CD_audio CD-audio James Gwee-Change Tung Desem Waringin-Good to great Aa Gym-Sukses memimpin dan dipimpin
  • 20. Product Life Cycle
  • 21. Finance Projection Break even analisis Profit margin Reporting Laba-rugi Neraca Arus kas Budgeting dan proyeksi uang masuk mingguan Rekening khusus laba dan depresiasi investasi
  • 22. Delivery and Service Deliver that you promise and promise only you deliver Konsisten delivery Follow up after delivery
  • 23. System Operating Procedure Database konsumen Pengukuran prospek, convertion rate, number of transaction Software akunting KPI 5 S Sales prosess Dokumentasi Diikuti
  • 24. Book recomended System Operating Procedure Instant system-Bread Sugar Key Performance Indikator Balance scorecared
  • 25. Aspek Legalitas Perjanjian usaha Legalitas usaha dan perijinan Hak patent atas merek dan logo Surat Perjanjian Kerja Perjanjian Penjualan Barang Perjanjian Pembelian Barang Perjanjian Sewa Tempat Perjanjian Sewa Kendaraan
  • 26. 5 step to profitable corporate Manager ROI Human Capital Structure for Growth System & technology Efficiency Marketing & sales PrediksiCash Flow Fondation Ketidakaturan
  • 27. Sales & Marketing Chek List
  • 28. Sales & Marketing Chek List
  • 29. Marketing and Sales Segmentation and targeting USP (unique selling prepostition) Merchandise and desain Website Social media Generate prospek Convertion prospek to customer Loyalty program Test and measure Sales skill Sales force manajement
  • 30. executive education program PT HYDRO water technology Markplusnco
  • 31. Potential Participant in a firm’s Go-to-market Strategy Costumer & Prospects Direct sales force Agent/ Distributor/ Retailer Value-Added Partner Advertising & Promotion/ direct mail Telechanel Internet Direct Indirect Sales force option Non Sales force option Company
  • 32. Mass Advertising Direct sales Internet Telesales Salesforce Specialist sales force Efficiency & efectiveness For go to market participant choice Low Cost per exposure Efficiency High sales per exposure Effectiveness
  • 33. executive education program PT HYDRO water technology Sales and marketing rule efficiency effectiveness marketing investment omset prospek lead generation faktor konversi
  • 38. executive education program PT HYDRO water technology Sales funnel
  • 39. executive education program PT HYDRO water technology customer People And culture THE COMPONENT OF A SELLING ORGANIZATION Sales Force Investment Sales Force Activity Company result Sales People Expenses Sales Support Expenses Customer Attraction And Retention Proses Revenue Profit Market Share Short Term Long Term
  • 40.
  • 42. Calls
  • 44. Hours
  • 48.
  • 52.
  • 59. executive education program PT HYDRO water technology Internet Marketing Trafic effectiveness Trafic omset website Trafic Trafic faktor konversi Trafic
  • 60. executive education program PT HYDRO water technology Internet Marketing google effectiveness facebook omset website iklan milist faktor konversi e-mail
  • 61. Book recomended Marketing revolution-Tung Desem Waringin Markplus 2000-Hermawan Kartajaya Setiap sales harus baca buku ini-James Gwee Accelerating sales force performance Differentiation or die STP-Renald Kasali Instant Sales-Brad Sugar Instant cash flow-Brad Sugar Blue ocean strategy
  • 62. DVD-VCD-CD_audio CD-audio James Gwee-Selling With Emphaty James Gwee-Positive Business Idea Tung Desem Waringin-Selling Magic VCD Tung Desem Waringin-Marketing Revolution Tung Desem Waringin-Sales Magic DVD Hermawan kartajaya-jurus jitu menangkap pelanggan gajah Hermawan kartajaya-High Precisin Selling Hermawan Kartajaya-Loyalty Marketing
  • 63. 5 step to profitable corporate Manager ROI Human Capital Structure for Growth System & technology Efficiency Marketing & sales PrediksiCash Flow Fondation Ketidakaturan
  • 64. VISI MISI Budaya Kontrak kerja KPI Flowchart bisnis proses ISO 9001 Dokumentasi semua proses Jasa Konsultasi System SYSTEM
  • 66. Back up data GPS tracking CCTV LAN WIFI PABX Hunting Marketing proses software Finger print absensi Technology technology
  • 70. LAN
  • 71. WIFI
  • 76. 5 step to profitable corporate Manager ROI Human Capital Structure for Growth System & technology Efficiency Marketing & sales PrediksiCash Flow Fondation Ketidakaturan
  • 77. Human Capital Organisation Development Recruitment Development Training Coaching Counselling Performance Management Reward Industrial Relation Personel Administration Jasa konsultasi
  • 79. 5 step to profitable corporate Manager ROI Human Capital Structure for Growth System & technology Efficiency Marketing & sales PrediksiCash Flow Fondation Ketidakaturan
  • 80. MANAGER Draft kontrak ROI ROA Profit per employee Risk Management
  • 81. 4 tahap penerapan Analisa Situasi Evaluasi hasil KembangkanRencana EksekusiRencana
  • 82. 30 Days Action Plan ?
  • 83. 30 Days Action Plan ? HYDRO Juli’11
  • 85. Ide –ide seputar lead generation Standing banner pada saat pemasangan filter di pasang Mobil box yang pintu samping bisa dibuka Sebar brosur di depan kantor bekasi
  • 86.
  • 87. Ide –ide seputar lead generation KPI kepala cabang Balance Score Card Finance (jumlah sales, cost, profit): Efisiensi Customer Kunjungan Presentasi Closing Referensi Repeat order Learning HYDRO man (driver adalah orang marketing yg ditugasi driver) Memastikan orang dibawah dia sebagai HYDRO man
  • 88. Setelah satu bulan di HYDRO cari tau sendiri produk tentang HYDRO, dan harus bisa