An overview of the website category of NSPA’s signature award, The Pacemaker, with examples from the 2012 finalists and winners, presented at the JEA/NSPA National High School Journalism Convention in Seattle, April 14, 2012.
Teacher-Parent Relationship: Why is parent-teacher relationship insufficient in Turkey?
SLOGAN: I made a living oil lamp furnishing them with much oil to maket 16hem enlighten them ba17tter (J.W.Snellman)
An overview of ACP’s signature award, The Pacemaker, with examples from the 2011-12 finalists and winners, presented at the ACP/CMA National College Media Convention in Chicago, Nov. 3, 2012.
An overview of NSPA’s signature award, The Pacemaker, with examples from the 2009 finalists and winners, presented at the JEA/NSPA National High School Journalism Convention in Washington, D.C., November 2009.
Teacher-Parent Relationship: Why is parent-teacher relationship insufficient in Turkey?
SLOGAN: I made a living oil lamp furnishing them with much oil to maket 16hem enlighten them ba17tter (J.W.Snellman)
An overview of ACP’s signature award, The Pacemaker, with examples from the 2011-12 finalists and winners, presented at the ACP/CMA National College Media Convention in Chicago, Nov. 3, 2012.
An overview of NSPA’s signature award, The Pacemaker, with examples from the 2009 finalists and winners, presented at the JEA/NSPA National High School Journalism Convention in Washington, D.C., November 2009.
http://www.infinitioflisle.com is pleased to bring our parts supply customers an online version of the Infiniti Technical News Publication. Please contact Infiniti of Lisle Parts ats 1-866-904-0017.
Unique softs provides outsourcing your task to one who is not on your shore or the buyer of the service is located in some other country then the provider of the service.And offer cost effective web development services in Noida, India. Our team is comprised of some of the best web development experts. We focus on providing you a complete web development service.
2015 Infiniti QX80 full color brochure including features, specifications, option packages and accessories. Provided by Infiniti of Naperville located at 1550 W. Ogden Ave. Naperville, IL 60540
An overview of the website category of NSPA’s signature award, The Pacemaker, with examples from the 2013 finalists and winners, presented at the JEA/NSPA National High School Journalism Convention in San Francisco, April 27, 2013.
PARAWACS: color halftoning with a single selector matrixPeter Morovic
Halftoning is one of the key stages of any printing image processing pipeline. With colorant-channel approaches, a key challenge for matrix-based halftoning is the co-optimization of the matrices used for the individual colorants, which becomes increasingly complex and over-constrained as the number of the colorants increases. Both choices of screen angles (in clustered-dot cases) or structures and control over how the individual matrices relate to each other and result in over- versus side-by-side printing of the colorants impose restrictions that are challenging to reconcile. The solution presented in this paper relies on the benefits of a HANS pipeline, where local Neugebauer Primary use is specified at each pixel and where halftoning can be performed using a single matrix, regardless of the number of colorants used. The provably complete plane-dependence of the resulting halftones and an application to security printing will be presented among the solution’s benefits.
Meh to Epic: Learn from Online PacemakersLogan Aimone
An overview of the website category of NSPA’s signature award, The Pacemaker, with examples from the 2011 finalists and winners, presented at the JEA/NSPA National High School Journalism Convention in Anaheim, Calif., April 2011.
http://www.infinitioflisle.com is pleased to bring our parts supply customers an online version of the Infiniti Technical News Publication. Please contact Infiniti of Lisle Parts ats 1-866-904-0017.
Unique softs provides outsourcing your task to one who is not on your shore or the buyer of the service is located in some other country then the provider of the service.And offer cost effective web development services in Noida, India. Our team is comprised of some of the best web development experts. We focus on providing you a complete web development service.
2015 Infiniti QX80 full color brochure including features, specifications, option packages and accessories. Provided by Infiniti of Naperville located at 1550 W. Ogden Ave. Naperville, IL 60540
An overview of the website category of NSPA’s signature award, The Pacemaker, with examples from the 2013 finalists and winners, presented at the JEA/NSPA National High School Journalism Convention in San Francisco, April 27, 2013.
PARAWACS: color halftoning with a single selector matrixPeter Morovic
Halftoning is one of the key stages of any printing image processing pipeline. With colorant-channel approaches, a key challenge for matrix-based halftoning is the co-optimization of the matrices used for the individual colorants, which becomes increasingly complex and over-constrained as the number of the colorants increases. Both choices of screen angles (in clustered-dot cases) or structures and control over how the individual matrices relate to each other and result in over- versus side-by-side printing of the colorants impose restrictions that are challenging to reconcile. The solution presented in this paper relies on the benefits of a HANS pipeline, where local Neugebauer Primary use is specified at each pixel and where halftoning can be performed using a single matrix, regardless of the number of colorants used. The provably complete plane-dependence of the resulting halftones and an application to security printing will be presented among the solution’s benefits.
Meh to Epic: Learn from Online PacemakersLogan Aimone
An overview of the website category of NSPA’s signature award, The Pacemaker, with examples from the 2011 finalists and winners, presented at the JEA/NSPA National High School Journalism Convention in Anaheim, Calif., April 2011.
Chris Lavelle and Mike Wong present "Preparing Students for Internships" during Reynolds Business Journalism Week 2013.
Reynolds Business Journalism Week is an all-expenses-paid seminar for journalists looking to enhance their business coverage, and professors looking to enhance or create business journalism courses.
For more information about business journalism training, please visit businessjournalism.org.
Antony Williams is a Computational Chemist at the US Environmental Protection Agency in the National Center for Computational Toxicology. He has been involved in cheminformatics and the dissemination of chemical information for over twenty-five years. He has worked for a Fortune 500 company (Eastman Kodak), in two successful start-ups (ACD/Labs and ChemSpider), for the Royal Society of Chemistry (in publishing) and, now, at the EPA. Throughout his career path he has experienced multiple diverse work cultures and focused his efforts on understanding the needs of his employers and the often unrecognized needs of a larger community. Antony will provide a short overview of his career path and discuss the various decisions that helped motivate his change in career from professional spectroscopist to website host and innovator, to working for one of the world’s foremost scientific societies and now for one of the most impactful government organizations in the world. This abstract does not necessarily represent the views or policies of the U.S. Environmental Protection Agency.
Discover the 7 Keys that will transform your software development. Based on more than 15 years of outsourcing experience, The 7 Keys to Outsourcing Success is the ultimate guide to software development outsourcing. Learn how to choose the perfect outsourcing partner, how to avoid culture clash, and how to build global relationships that result in world-class software!
Perfect for the CTO, CIO, VP, or Software Development Manager
(Who’s Regularly Asked To Do More with Less).
Using Your Company Brand in Your HR PracticeUCICove
Presented by: Dennis Wood and Kathleen Prior-Louis
Learn how to build an effective recruiting machine in a growth-stage environment, and using an effective company brand in building an HR practice.
Building Winning Teams that build winning products: My experience as the Director of Software Development at Infusionsoft as well as a Tech Startup advisor and mentor, in building teams, hiring great talent and building an organization that helps them grow
Presentation on challenges and opportunities for working with professional and graduate schools. Made at HighEdWeb 2012 with Aaron Rester of the University of Chicago School of Law.
More Than Both Sides — Redefining Objectivity Spring 2024Logan Aimone
Objectivity has been the gold standard in journalism. But whose objectivity? As journalists debate their role — especially when it comes to race — the traditional definition of “objective” must evolve beyond detached stenography and performative balance. Learn how increasing standards of fairness and transparency can improve credibility and trust.
More Than Both Sides — Redefining Objectivity 23c.pdfLogan Aimone
Objectivity has been the gold standard in journalism. But whose objectivity? As journalists debate their role — especially when it comes to race — the traditional definition of “objective” must evolve beyond detached stenography and performative balance. Learn how increasing standards of fairness and transparency can improve credibility and trust.
Storytelling for Reader Understanding 2023.3.pdfLogan Aimone
Updated for Fall 2023: Modern journalism requires a shift in focus toward helping the reader understand a story. These tools to help increase understanding won’t require more words on the page. Editors and advisers who want to make a difference starting today should use this.
One rule for digital news media: Images attract eyes. If you want your audience to look at the content, an image on every story is the way to go. Learn six types of website featured images to make your site look interesting. Photographers, web editors, other editors and advisers should attend.
More Than Both Sides — Redefining Objectivity 23.pdfLogan Aimone
Objectivity has been the gold standard in journalism. But whose objectivity? As journalists debate their role — especially when it comes to race — the traditional definition of “objective” must evolve beyond detached stenography and performative balance. Learn how increasing standards of fairness and transparency can improve credibility and trust.
Storytelling for Reader Understanding 2023.pdfLogan Aimone
Modern journalism requires a shift in focus toward helping the reader understand a story. These tools to help increase understanding won’t require more words on the page. Editors and advisers setting goals and planning for next school year should use this.
Storytelling for Reader Understanding 2020Logan Aimone
Revised for 2020: Modern journalism requires a shift in focus toward helping the reader understand a story. Discover a variety of tools to help increase understanding that don’t require more words on the page.
Modern journalism requires a shift in focus toward helping the reader understand a story. Discover a variety of tools to help increase understanding that don’t require more words on the page.
Guidelines from national associations set expectations for website pages to be more than just endless text pasted from the print edition. Learn techniques to enhance story pages, serve the reader and increase time spent on the site. Your site can be improved in minutes.
From rubrics to points to checklists, grading is a necessary part of every journalism classroom. Discover a range of grading philosophies to help you build a grading system reflecting your values and priorities while balancing external demands.
Nine areas in which the student newspaper should seek to improve campus life and play a role in the development of the students and other members of the school community
Updated for 2016 // From the sea of gray text to the photo collage, we've all seen bad layouts. Gain reliable tips to improve any printed page. Bring your ugly layouts — or even your beautiful ones — and watch as Logan adds or subtracts to the design, making chicken salad out of, well, you know.
2024.06.01 Introducing a competency framework for languag learning materials ...Sandy Millin
http://sandymillin.wordpress.com/iateflwebinar2024
Published classroom materials form the basis of syllabuses, drive teacher professional development, and have a potentially huge influence on learners, teachers and education systems. All teachers also create their own materials, whether a few sentences on a blackboard, a highly-structured fully-realised online course, or anything in between. Despite this, the knowledge and skills needed to create effective language learning materials are rarely part of teacher training, and are mostly learnt by trial and error.
Knowledge and skills frameworks, generally called competency frameworks, for ELT teachers, trainers and managers have existed for a few years now. However, until I created one for my MA dissertation, there wasn’t one drawing together what we need to know and do to be able to effectively produce language learning materials.
This webinar will introduce you to my framework, highlighting the key competencies I identified from my research. It will also show how anybody involved in language teaching (any language, not just English!), teacher training, managing schools or developing language learning materials can benefit from using the framework.
Welcome to TechSoup New Member Orientation and Q&A (May 2024).pdfTechSoup
In this webinar you will learn how your organization can access TechSoup's wide variety of product discount and donation programs. From hardware to software, we'll give you a tour of the tools available to help your nonprofit with productivity, collaboration, financial management, donor tracking, security, and more.
Students, digital devices and success - Andreas Schleicher - 27 May 2024..pptxEduSkills OECD
Andreas Schleicher presents at the OECD webinar ‘Digital devices in schools: detrimental distraction or secret to success?’ on 27 May 2024. The presentation was based on findings from PISA 2022 results and the webinar helped launch the PISA in Focus ‘Managing screen time: How to protect and equip students against distraction’ https://www.oecd-ilibrary.org/education/managing-screen-time_7c225af4-en and the OECD Education Policy Perspective ‘Students, digital devices and success’ can be found here - https://oe.cd/il/5yV
How to Make a Field invisible in Odoo 17Celine George
It is possible to hide or invisible some fields in odoo. Commonly using “invisible” attribute in the field definition to invisible the fields. This slide will show how to make a field invisible in odoo 17.
The French Revolution, which began in 1789, was a period of radical social and political upheaval in France. It marked the decline of absolute monarchies, the rise of secular and democratic republics, and the eventual rise of Napoleon Bonaparte. This revolutionary period is crucial in understanding the transition from feudalism to modernity in Europe.
For more information, visit-www.vavaclasses.com
Ethnobotany and Ethnopharmacology:
Ethnobotany in herbal drug evaluation,
Impact of Ethnobotany in traditional medicine,
New development in herbals,
Bio-prospecting tools for drug discovery,
Role of Ethnopharmacology in drug evaluation,
Reverse Pharmacology.
How to Create Map Views in the Odoo 17 ERPCeline George
The map views are useful for providing a geographical representation of data. They allow users to visualize and analyze the data in a more intuitive manner.
How to Split Bills in the Odoo 17 POS ModuleCeline George
Bills have a main role in point of sale procedure. It will help to track sales, handling payments and giving receipts to customers. Bill splitting also has an important role in POS. For example, If some friends come together for dinner and if they want to divide the bill then it is possible by POS bill splitting. This slide will show how to split bills in odoo 17 POS.
The Roman Empire A Historical Colossus.pdfkaushalkr1407
The Roman Empire, a vast and enduring power, stands as one of history's most remarkable civilizations, leaving an indelible imprint on the world. It emerged from the Roman Republic, transitioning into an imperial powerhouse under the leadership of Augustus Caesar in 27 BCE. This transformation marked the beginning of an era defined by unprecedented territorial expansion, architectural marvels, and profound cultural influence.
The empire's roots lie in the city of Rome, founded, according to legend, by Romulus in 753 BCE. Over centuries, Rome evolved from a small settlement to a formidable republic, characterized by a complex political system with elected officials and checks on power. However, internal strife, class conflicts, and military ambitions paved the way for the end of the Republic. Julius Caesar’s dictatorship and subsequent assassination in 44 BCE created a power vacuum, leading to a civil war. Octavian, later Augustus, emerged victorious, heralding the Roman Empire’s birth.
Under Augustus, the empire experienced the Pax Romana, a 200-year period of relative peace and stability. Augustus reformed the military, established efficient administrative systems, and initiated grand construction projects. The empire's borders expanded, encompassing territories from Britain to Egypt and from Spain to the Euphrates. Roman legions, renowned for their discipline and engineering prowess, secured and maintained these vast territories, building roads, fortifications, and cities that facilitated control and integration.
The Roman Empire’s society was hierarchical, with a rigid class system. At the top were the patricians, wealthy elites who held significant political power. Below them were the plebeians, free citizens with limited political influence, and the vast numbers of slaves who formed the backbone of the economy. The family unit was central, governed by the paterfamilias, the male head who held absolute authority.
Culturally, the Romans were eclectic, absorbing and adapting elements from the civilizations they encountered, particularly the Greeks. Roman art, literature, and philosophy reflected this synthesis, creating a rich cultural tapestry. Latin, the Roman language, became the lingua franca of the Western world, influencing numerous modern languages.
Roman architecture and engineering achievements were monumental. They perfected the arch, vault, and dome, constructing enduring structures like the Colosseum, Pantheon, and aqueducts. These engineering marvels not only showcased Roman ingenuity but also served practical purposes, from public entertainment to water supply.
This is a presentation by Dada Robert in a Your Skill Boost masterclass organised by the Excellence Foundation for South Sudan (EFSS) on Saturday, the 25th and Sunday, the 26th of May 2024.
He discussed the concept of quality improvement, emphasizing its applicability to various aspects of life, including personal, project, and program improvements. He defined quality as doing the right thing at the right time in the right way to achieve the best possible results and discussed the concept of the "gap" between what we know and what we do, and how this gap represents the areas we need to improve. He explained the scientific approach to quality improvement, which involves systematic performance analysis, testing and learning, and implementing change ideas. He also highlighted the importance of client focus and a team approach to quality improvement.
Unit 8 - Information and Communication Technology (Paper I).pdfThiyagu K
This slides describes the basic concepts of ICT, basics of Email, Emerging Technology and Digital Initiatives in Education. This presentations aligns with the UGC Paper I syllabus.
Unit 8 - Information and Communication Technology (Paper I).pdf
Meh to Epic OPM 12
1. FROM ‘MEH’ TO ‘EPIC’
Learning from Online
Pacemaker finalists
JEA/NSPA Seattle Convention • April 14, 2012
Logan Aimone, MJE
National Scholastic Press Association
Wednesday, April 18, 12
2. Introduction
The Pacemaker is the highest honor
in scholastic journalism. For eight
decades, it has recognized trend-setters
and go-getters, effort and enterprise,
achievement and talent.
Today, the Pacemaker continues to
recognize the best student journalism in
the nation.
Wednesday, April 18, 12
3. Keep in mind …
• The images seen in thisFinalists. are
2012 Online Pacemaker
presentation
• Winners will be announced at Saturday’s
awards ceremony.
• Inclusion in this presentationadoes not
indicate a website’s status as winner.
• Do not read example was included
whether an
anything into
here.
Wednesday, April 18, 12
4. Who’s judging?
• Pacemaker judges as well as a range of
working in media
are professionals
experts familiar with student media.
• A team of working digital media
journalists from metro daily newspapers
and journalism nonprofits judged the
2012 Online Pacemakers.
Wednesday, April 18, 12
5. Who’s judging?
• Entries are judged holistically. There is
not a rubric with points attached to
certain criteria.
• Judging is by natureNSPA’s Multimedia
subjective based on
somewhat
Guidebook.
Wednesday, April 18, 12
6. How do they judge?
• The number of Pacemaker the number of
winners is proportional to
finalists and
entries.
• The number is not fixed, but about half
of the finalists will be named winners.
• This is a contest, not a critique.
• Judges provide generalare more on the
finalists. Some teams
feedback
thorough.
Wednesday, April 18, 12
7. What do they judge?
• Coverage and Content
• Interactivity and Community Tools
• Breaking News
• Design and Navigation
• Rich Media
Wednesday, April 18, 12
8. Judges said top sites
stood apart for:
• Quality writing and video. It’s done
exceptionally well, it’s fresh and it’s
posted regularly.
• Engagement and interaction beyond
comments. Using Facebook and Twitter
to ask questions, inviting users to
submit content and even having fun like
caption contests.
Wednesday, April 18, 12
9. Judges said top sites
stood apart for:
• Good navigation. Don’t bury confusing
important content beneath a
the
layout that requires many clicks to find.
• Innovation. Latest news Mobile version.
Ticker. Curated content.
summary.
Sub-sites. Social media integration. App
with push notifications. Live chats.
Wednesday, April 18, 12
10. Coverage & Content
• Coverage is comprehensive, focusing on
many aspects of the high school
community it serves, including
academics, school activities, faculty and
administration and student affairs.
• Includes Web-exclusive content, such as
blogs, interactive elements, video, audio
and breaking news.
• Same standards for excellence as print.
Wednesday, April 18, 12
11. From the judges on
Content & Coverage:
• The frontcycle is not tied to the print
The Web
page content must be fresh.
cycle.
• Go get stories — use research and
enterprise. Eliminate fluff. Avoid
repeating content that can be found
elsewhere. Produce for your audience.
Wednesday, April 18, 12
12. From the judges on
Content & Coverage:
• When a reviews and one good news
with 10
high school’s website is lopsided
story, rethink priorities. Your readers
can find CD reviews anywhere. Make it
relevant and specific to the school. Staff
picks and playlists add a more personal
touch than just “This CD sucks.”
• Avoid multimedia forslide sake of video
multimedia. Label a
the
show or
as just that. Write headlines that inform
and work online, not just in print.
Wednesday, April 18, 12
13. Paly Voice
Coverage & Content Palo Alto HS • Palo Alto, Calif.
Coverage is
prioritized and
organized for
visitors. Ticker
and “latest”
sidebar
highlight newer
stories.
Wednesday, April 18, 12
14. Rider Online
Coverage & Content Legacy HS • Mansfield, Texas
Strong
storytelling in
writing and
video. Good use
of in-depth
features on “We
Are Legacy” tab.
Wednesday, April 18, 12
15. El Estoque
Coverage & Content Monta Vista HS • Cupertino, Calif.
Well-written
stories revealed
significant
issues, like the
reporter’s
online
conversation
with a
substitute
teacher
charging
students for
editing.
Wednesday, April 18, 12
16. Interactivity and
Community Tools
• Readers canand polls.
discussions
interact through comments,
• Social networkingand engage the reader.
guides) empower
tools (links, sharing,
• Readers can There’s a methodstory ideas
and letters.
submit content,
to do so.
• Website uses reader-generated content.
Wednesday, April 18, 12
17. From the judges on
Interactivity/Tools:
• Make sure readersreturn visits and foster
which encourage
can post comments,
a sense of community.
• Treat the Web theits own unique the Web
platform. Use
as
capabilities of
for interaction and context.
• Extend engagement with mediatweets
and discussions on social
reply
platforms.
Wednesday, April 18, 12
18. From the judges on
Interactivity/Tools:
• Make your site more engaging. Few
websites offered places to submit
content, news or photos, but use was
rare. It's a huge missed opportunity.
• Make the “Submit Letter to Editor” more
prominent, and use Facebook and
Twitter to solicit answers for your
“Question of the Week”-type features.
Wednesday, April 18, 12
19. Grizzly Gazette
Interactivity / Tools Granite Hills HS • Porterville, Calif.
Complete Spanish section. Strong social media
presence. Reader-submitted photos add content.
Wednesday, April 18, 12
20. Niles West News
Interactivity / Tools Niles West HS • Skokie, Ill.
Makes use of a
variety of social
platforms,
including
Tumblr and
Flickr.
Wednesday, April 18, 12
21. Foothill Dragon Press
Interactivity / Tools Foothill Technology HS • Ventura, Calif.
Site
demonstrates a
strong social
media presence
with lots of
engagement.
Poll is placed
prominently on
front page. They
have a Tumblr,
too.
Wednesday, April 18, 12
22. Breaking News
• Frequency of update is a consideration.
• Multiplegraphics, text, audio, include
photos,
media — which may
video and
interactive elements — are used to report
breaking news events.
• Coverage is useful and related to school
community.
• News is accurate, even if the information
is incomplete.
Wednesday, April 18, 12
23. From the judges on
Breaking News:
• The Webthat the editorial team isn’t
indicate
ages quickly and old stories
updating very often and visitors aren’t
coming frequently.
• Don’t bury the new content. Make sure it
is highlighted.
• Surface all content about a hot topic on
campus. This makes it available for
readers to review and assists first-time
visitors.
Wednesday, April 18, 12
24. Black & White
Breaking News Walt Whitman HS,
Prominent
stories are
handled
through “Most
Popular” tab
and for recently
added or recent
comments.
Wednesday, April 18, 12
25. Knight Errant
Breaking News Benilde-St. Margaret’s School • St. Louis Park, Minn.
“Quick Look” is
a great overview
of latest news
and updates.
Surfacing
content of
major news
story (right
sidebar)
highlights
continuing
story.
Wednesday, April 18, 12
26. Design & Navigation
• The siteinto stories.
readers
is visually appealing, drawing
• Navigation is easy; readers seek.
effortlessly find what they
can
• Newsthepresented in a clear hierarchy,
with
is
most important and/or newest
stories prominently displayed.
• Multiple elements intostory are
packaged together
of a
an integrated
unit.
Wednesday, April 18, 12
27. From the judges on
Design & Navigation:
• Content carouselsand not because a CMS
used deliberately
are cool but should be
template offers them.
• Avoid moving widgets, headline tickers
and marquees. Your front-page carousel
should be about the only thing animated
on your home page.
Wednesday, April 18, 12
28. From the judges on
Design & Navigation:
• Present a cohesive look and feel. follow,
Templates offer clean designs to
but bad color choices or a cluttered
masthead/flag image set apart experts
from amateurs.
• Organize links logically for the viewer.
They likely seek the latest sports stories
before contact information and about us.
• Avoid cutesy headlines/tabs or headlines
without teaser text.
Wednesday, April 18, 12
29. Silver Chips Online
Design & Navigation Montgomery Blair HS • Silver Spring, Md.
Clean design is
easy to
navigate.
Headlines and
summaries
invite readers to
continue.
Emphasis is on
communicating
information —
attention paid
to the user’s
experience.
Wednesday, April 18, 12
30. Harbinger Online
Design & Navigation Shawnee Mission East HS • Prairie Village, Kan.
Clean and easy
to navigate.
Those should be
goals of any
website, and
this one stands
out. Tabs
organize
content for
visitors beyond
obvious
categories.
Wednesday, April 18, 12
31. Fourcast
Design & Navigation Hockaday School • Dallas, Texas
Simple, elegant
design stands
out from the
pack. Attention
is focused on
the carousel
with other
featured
content down
the page or via
tabs.
Wednesday, April 18, 12
32. Rich Media
• The site uses a text and graphics.audio,
video, photos,
variety of media:
• Media enhance content and help tell
stories rather than simply add flashy
elements to the site.
• Audio, video and graphic elements are
technically excellent.
• Copyrightonly original contentand
followed;
laws are understood
or
copyright-free material is used.
Wednesday, April 18, 12
33. From the judges on
Rich Media:
• Don’tto third-party resources in every
Link
“shovelware” your print edition.
article. Embed Google Maps content.
Add value to your Web articles with
features your print edition can’t handle.
• When you’re creating videovideos need to
YouTube or Vimeo that the
pieces in
stand alone. People will share the videos
on Facebook or find it on YouTube and
may not have the accompanying articles.
Wednesday, April 18, 12
34. From the judges on
Rich Media:
• Dumping 200multimediaslideshow and
calling that a
photos in a
piece is
wrong. Edit! Make the slide show have a
beginning, middle and end.
• Follow copyright rules.
Wednesday, April 18, 12
35. The Lancer Link
Rich Media Carlsbad HS • Carlsbad, Calif.
Site contains a
lot of fresh,
well-produced
multimedia.
Audio in
podcasts is clear
and crisp.
Wednesday, April 18, 12
36. FHNToday.com
Rich Media Francis Howell North HS • St. Charles, Mo.
A variety of
multimedia
includes
timelines,
videos,
podcasts, and
events calendar.
New items are
updated almost
daily.
Wednesday, April 18, 12
37. And now, some tips.
Less “meh.” More “epic.”
Wednesday, April 18, 12
38. 1. Customize the
template
• The template is a starting point.to
Utilize widgets and modifications
ensure the design, organization and
display fit the needs of your content and
your viewers.
• Move thingssee if pollsSwap objects out
or around to
around.
get better
response, Facebook more “likes” or
stories more views. Use Google Analytics
to track success.
Wednesday, April 18, 12
39. 2. Make the CMS
work for you
• CMS are and maintain consistency
organize
not evil. They help you
through time and staff changes.
• Evolve slowly. a site the smallest style
change can set
Even
apart.
Wednesday, April 18, 12
40. 3. Three letters: SEO.
• That’s for Search Engine Optimization.
• Givefind your site and content.
will
clues. That’s how search engines
• Use key words. Write will pop upand
leads with words that
headlines
in
search.
• Use plugins toGoogle Site Map
relevancy. Try
increase search
optimizer.
Wednesday, April 18, 12
41. 3.5 More on SEO.
• Who are you? Put the name and location
of the school on the site. Most visitors
will know this, but it’s an important
detail for each publication (on or offline).
• Put it inso include theengines can’t your
images,
text. Search
full name of
read
publication, school, physical address,
and phone or email in footer of your site.
Wednesday, April 18, 12
42. 4. Improve those
content carousels
• They are overdone.it’s the solution.
there doesn’t mean
Just because it’s
• Test it. how the animationeach slide is
shown,
Consider how long
works, how
to place the captions.
• Compelling photography is essential.
If a story doesn’t have good image, you
should not splash it across the top of the
page. Avoid duplication in multiple
places on the front page.
Wednesday, April 18, 12
43. 5. Details count
• Have a social media presence. Facebook
and Twitter links should be easily
accessible through recognizable icons.
• Reinforce yourin a row Use a favicon to
brand your site
brand.
of tabs or a
bookmark list. Use a site to condense
your logo and add code to your head tag.
• Experiment with new trends. Try
things like Tumblr, Pinterest and more.
Wednesday, April 18, 12
44. 6. Navigate logically
• Go home. obvious clicking on your flag/
unless it’s
Home buttons are useful
masthead will take you there.
• Always include “About” or “Contact
us.” Nest staff pages, advertising and
other “business” pages under these
categories.
• Organize and archive. Homecoming is
only current and relevant so long. Try
turning a section into a button in your
right rail, or nest all special sections
under a certain navigation name.
Wednesday, April 18, 12
45. 7. Analyze your
traffic.
• No one likes math. Make Google
Analytics a part of your staff’s routine.
• What’s trending? Talk with staffs about
why certain articles are trending.
• Consider bounce goingThat’s the an
number of people
rate.
to your site
immediately leaving. The lower the
bounce, the better you are at keeping
people around.
• Try Google Analyticator for WordPress
and Chartbeat if you have high traffic.
Wednesday, April 18, 12
46. 8. Help your
audience
• What would you in your highviewer?life
You’re immersed
expect as a
school
and experience it daily. How can you
build a site for the audience most likely
to visit your page?
• Help the less familiar. For visitors
unfamiliar with your school, add context
like a wiki or links to past coverage.
• Don’t be up a story link.provide context.
can back
afraid to
and
External sites
Wednesday, April 18, 12
47. 9. Prioritize the
content
• Make the front pageneed the clutter of
landing page doesn’t
a menu. The
dozens of photos.
• Service visualthe eye withJust as you do
in print, draw
skimmers.
visual
elements and text cues as to what is
important. Sites like CNN.com and
NYTimes.com utilize many summaries
and links and few photos “above the
fold” on the main page.
Wednesday, April 18, 12
48. 10. Increase the
interactivity
• Ask the not only encourages interaction,
content
audience. Reader-generated
it drives traffic like crazy. Contests for
cutest pets or best spirit day costume are
guaranteed winners.
• Allow give advice (“How would you cut
ideas,
submissions. Readers can submit
the budget?”), or add to a wiki (“What’s
your advice for incoming freshmen?”).
• Share, contentshare. Facilitate sharing
of your
share,
among social media.
Wednesday, April 18, 12
49. What’s next?
We announce the winners
this afternoon!
Contact Logan Aimone:
logan@studentpress.org
Wednesday, April 18, 12
50. Questions?
Thanks!
Twitter: @NSPA
Facebook: National Scholastic
Press Association
Contact Logan Aimone:
logan@studentpress.org
Contact David Studinski
email
Wednesday, April 18, 12