Using OU Campus in a Luminis Portal

Rachel Reuben
Rachel ReubenMarketing and communications consultant and leader focusing on higher education, non-profits and small businesses.
Using OU Campus in a Luminis
           Portal


                Rachel Reuben
Director of Web Communication & Strategic Projects
     State University of New York at New Paltz
Background

• OmniUpdate customer 4 years
• Luminis launched Jan. ’07 as “the all new
  my.newpaltz.edu”
• Previously home grown portal
• Disclaimers
Birth of “My First Year” tab

• Poor Student Opinion Survey results
• Departments widely unknown and/or intimidating
• Strategy to combat & improve future SOS
How to implement?

• Challenges
• Create content development cycle
• Create production cycle
Solution

• Create “My First Year” tab for first year students in
  my.newpaltz.edu
• Create exciting, informative channels
• Update at least 1/month
• Tie in OmniUpdate
“My First Year” Tab Channels
•                             • FYI
    Academic Advising
•                             • My.Choices Matter
    Ask Me
                                (wellness)
•   Career Resource Ctr
                              • My.Orientation Leader
•   Club of the month
                              • Living on campus
•   Disability Resource Ctr
                              • Poll of the month
•   Emerging leaders
                              • Psychological Counseling
•   EOP
                                Ctr
•   Events
                              • Tell Tara
“My First Year” Tab
Strategy important

•   How are you going to use it?
•   How are your users going to use it?
•   Who is going to provide content?
•   Who is going to update content?
•   What are your goals?
•   How will you measure results?
Luminis Limitations

• Measuring results
  – No built-in analytics
  – Need to get creative
  – What’s possible to track (and not)
Management Strategy

•   Who can create/produce videos?
•   Who will post photos?
•   How will content get in proper channels?
•   Who needs to be trained in OmniUpdate?
Technical: How To

• Create new page
  – Add OU edit code
• Create a new channel
  – Demo: my.newpaltz.edu
• Remote HTML reference
• Edit text
Spin-offs

• Accepted students tab
• Institutional Research internal documents
• Human Resources policies/documents
What’s coming next

• Finding the right mix / use
• Using OU opens up further possibilities
Take Aways

•   Cross department & divisional boundaries
•   Think creatively
•   Use the tools your audience will use
•   Build a realistic strategy
•   Make it easy to update content
Let me in!

• http://my.newpaltz.edu
• Username: lumtest2
• Password: ouwebinar12
Questions




Twitter: @rachelreuben
E-mail: reubenr@newpaltz.edu
Web: http://rachelreuben.com
Blog: http://doteduguru.com
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Using OU Campus in a Luminis Portal

  • 1. Using OU Campus in a Luminis Portal Rachel Reuben Director of Web Communication & Strategic Projects State University of New York at New Paltz
  • 2. Background • OmniUpdate customer 4 years • Luminis launched Jan. ’07 as “the all new my.newpaltz.edu” • Previously home grown portal • Disclaimers
  • 3. Birth of “My First Year” tab • Poor Student Opinion Survey results • Departments widely unknown and/or intimidating • Strategy to combat & improve future SOS
  • 4. How to implement? • Challenges • Create content development cycle • Create production cycle
  • 5. Solution • Create “My First Year” tab for first year students in my.newpaltz.edu • Create exciting, informative channels • Update at least 1/month • Tie in OmniUpdate
  • 6. “My First Year” Tab Channels • • FYI Academic Advising • • My.Choices Matter Ask Me (wellness) • Career Resource Ctr • My.Orientation Leader • Club of the month • Living on campus • Disability Resource Ctr • Poll of the month • Emerging leaders • Psychological Counseling • EOP Ctr • Events • Tell Tara
  • 8. Strategy important • How are you going to use it? • How are your users going to use it? • Who is going to provide content? • Who is going to update content? • What are your goals? • How will you measure results?
  • 9. Luminis Limitations • Measuring results – No built-in analytics – Need to get creative – What’s possible to track (and not)
  • 10. Management Strategy • Who can create/produce videos? • Who will post photos? • How will content get in proper channels? • Who needs to be trained in OmniUpdate?
  • 11. Technical: How To • Create new page – Add OU edit code • Create a new channel – Demo: my.newpaltz.edu • Remote HTML reference • Edit text
  • 12. Spin-offs • Accepted students tab • Institutional Research internal documents • Human Resources policies/documents
  • 13. What’s coming next • Finding the right mix / use • Using OU opens up further possibilities
  • 14. Take Aways • Cross department & divisional boundaries • Think creatively • Use the tools your audience will use • Build a realistic strategy • Make it easy to update content
  • 15. Let me in! • http://my.newpaltz.edu • Username: lumtest2 • Password: ouwebinar12
  • 16. Questions Twitter: @rachelreuben E-mail: reubenr@newpaltz.edu Web: http://rachelreuben.com Blog: http://doteduguru.com