The poster advertises the movie "The Dark Knight Rises" and provides key information about the plot and themes. It depicts a ruined city with Batman as the central figure rising above the destruction. The color scheme contrasts dark, burning buildings with a bright sky in the shape of Batman's symbol. This links the movie's title to Batman overlooking the city amid the ruins and fires. The poster aims to attract audience attention with its high image quality and hints that the movie will also have meticulous detail.

1. The ruined city, destroyed buildings and
concept of destruction give the audience an
idea behind the theme of the movie as it is
most probably going to be a thriller
orientated movie with lots of destruction
taking place.
We have a character in the very middle of
the poster which attracts the ye of the
audience and is the main objective of it, this
tells us that Batman is going to be the main
character of the movie being advertised by
the poster
There is a clear contrast in the two colours
used with the dark colours used to show the
burning and falling apart buildings to the
bright colours used to show the burning sky
above, there are two reasons behind the use
of contrast I can think of. If observed
carefully you can see the shape of the
burning sky resembles the shape of batman’s
symbol which also links to it rising from the
dark (further link to title) and looking over
the city as it is above all the burning city
buildings.
There is a link between the title of the movie
“Dark Night Rises” and the colour scheme of
the Poster as the colours used are dark with
the occasional orange and yellow to
represent the fire
The quality of the images is high as a lot
of detail is seen in this image, we see
detail in the destructed buildings and
Batman’s armour. This could be to let
audience know that the same high level
quality seen in the poster is going to be
delivered in the actual movie and to let
audience know that care has been taken
to make sure every detail matters
There is use of shadows and lighting in order
to cover Batman’s face this is to play with the
theme of the Movie and keep the concept
that Batman’s identity needs to remain
secret.

2. There is a sort of Irony used around the height of the
two characters as in order for them to be the same
height as they are standing back by back, present
boxes are used underneath the feet of the female
character in order to balance out the heights
The name of the two actors playing the two
main characters is placed next to them in the
poster, as they are both 2 wide known
characters, this is a strategically positioned to
let audience know that two very good
characters are going to be featured in the
movie and is also a sign of recognition to the
Actors
There is a clear Christmassy colour
scheme (green-red) which runs around
the whole poster. And together with
other objects present in the poster tells us
that the movie might be situated around
the Christmas time of the year
The two characters are positioned back to
back with each other and they are wrapped
by a Ribbon. This is playing on the
Christmassy Theme which is hinted by the
red and green colour scheme and also by
the title. The ribbon might be to give the
idea of a possible relationship between the
two
We have two characters standing back to
back in the middle of the poster which
tells us that the two are going to be the
main characters of the movie being
advertised by the poster These sentences give a little storyline of
the movie, gives the audience an idea of
the theme of the movie and who and
what6 is going to be featured in the
movie.
We are given the release month of the
movie which I am sure with intentional
reasons falls right before the Christmas
months before as Christmas trees and
ornaments are being prepared for the
period
The two characters smiling give audience
the idea that the movie the poster is
advertising is probably going to be a
comedy movie or one with some scenes
which will make audience smile or laugh
too.

3. This stain of blood is the main selling
point of the film. The image itself
denotes a pair of angry and demonic
eyes, but with the context of the
tagline, once the eyes see you, you
cant be saved. The eyes of the
mysterious character look straight
into the eye of the reader, this is a
way of direct address where a direct
link is made between reader and
producer of the poster. The blood
drawn on the wall is also seen to be
painted by the victim’s hand as she’s
walking.
The main focal point of the poster is the
bold title on the wall, the font used is
creepy and horror like which plays on the
theme. As well as this the dark colours of
the title contrast with the bright
background, helping it to stand out.
Reference to other like big blockbuster
movies is placed at the top, which let the
reader assume that the film will also
depict those same connections, as well as
several other supernatural aspects of the
poster.
The main focus of the poster is the little
girl who as she walks with her hand on
the wall, leaves a trail of blood behind.
The character has two connotation; the
stereotypical female victim is commonly
used in horrors, as their presumed
‘physical weakness’ leaves them
vulnerable to the antagonist. On top of
that the fact that the girl is of young age
might signalise possibility of supernatural
entities, such as nightmares or ‘monsters’.
However the context from the tagline, the
blood-drawn image and he previous
works of the producer leads us to believe
that these demonic nightmares will come
to reality and haunt the living.
The background of the poster is in itself
particularly grim and dull, which contrasts
heavily with the blood-red image which it
turn makes it stand out to the audience.
The cracked and deteriorated nature of
the wall paint suggests many ideas but to
my eyes the representation is that the
physiological- the demonic presence

4. The title of the movie is bold
and bigger than the rest of the
text in order to catch the eye of
the reader and inform about
what the main topic of the
article e is going to be
This gives information on the audience
of the movie as the sign indicates that
Parental Guidance is required so it
wouldn’t be suitable for a child to watch
the movie without the guidance of
Parents
This is another form of ratings
which has been put into a graph,
it uses informal lexis and irony to
form relation with the audience
and still raise expectation
“film of the month” this
sentence which is made to
stand out by the use of
font and background is a
powerful statement which
will withhold the
reputation and heighten
the expectations of those
who are going to watch
the movie in cinemas
This is an additional and “verdict” on the accumulation which still
remains positive and has the same purpose of exciting and raising
expectations of audience
Here is a medium shot of
the main character of the
movie, we know he is the
main character as the
shot takes half of the 2
spread magazine film
review.
These are some of the
ratings given about the
movie the purpose for these
are to rise expectations of
the readers towards the
movie and get audience
excited
Around the magazine we
have a red and blue colour
scheme this is because of the
main character of the movie
“Spiderman” having a red and
blue colour scheme so its
playing on this factor with its
colour scheme.

5. The title of the movie is bold
and bigger than the rest of
the text in order to catch the
eye of the reader and inform
about what the main topic of
the article e is going to be
These are some of the ratings
given about the movie the
purpose for these are to rise
expectations of the readers
towards the movie and get
audience excited
This statement which has been
highlighted by the colour red
which stands out from the white
background reader is a sort of
rating and strong comment about
the movie which helps in giving
the movie a reputation and
heightens expectations.
This is an additional and “verdict” on the
accumulation which still remains positive
and has the same purpose of exciting and
raising expectations of audience,
something similar to what we saw in the
previous magazine
This is a brief summary of the movie to let audience
know a bit of background and idea on the themes
and genre of the movie
These are some of the ratings given about the
movie the purpose for these are to rise
expectations of the readers towards the movie
and get audience excited
In this medium shot a tense
and heated moment is being
captured which gives
audience the idea that the
movie is full of these
moments of tension and
possible violence.

6. These are the main
pieces of
information
regarding the movie
such as the title and
running time which
is key in giving
audience a rough
idea of theme of the
movie and also the
recognise it
This piece of text is written
in bold and without a
distinct colour in order to
stand out with the white
background. This is due to
the fact that it is key
information on where the
audience will be able to view
the movie of which they are
reading a review about
Here we have a medium
shot of what reader
would assume the main
character of movie, the
misc en scene (gun)
gives the reader a rough
idea of the kind of scene
the movie might contain
and the theme and
genre
The title of the movie is bold and
bigger than the rest of the text in order
to catch the eye of the reader and
inform about what the main topic of
the article e is going to be