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Means Of Innovation In An
Intrapreneuship World
The concept of intrapreneurship has been around for long time but it is one
that’s growing at quite a pace as organizations attempt to leverage and
empower employees to create and innovate.
Focus On Innovation
There has been an understandable focus in recent years on open innovation,
whereby insights, ideas and technologies are sought from external sources
through partnerships, crowd-sourcing, licensing and so on. The concept rests on
the notion that the smartest people will nearly always be employed somewhere
else.
Intrapreneurship is a different ball-game however, and places employees in
charge of new projects within the firm. They typically receive a large dose of
wwww.digitalerra.com
autonomy and therefore take ownership of its success. Despite the apparent
distinction between the two, there are many ways in which open innovation and
intrapreneurship align.
Intrepreneurship: Scaling Up Internal Startups
A 2014 study from Wharton found that the most important factor in scaling up a
startup is in the connections and networks the team can form.
This has been built by identifying five distinct challenges to achieve high levels
of growth with a new project:
 Finding the right skill mix for the project
 Ensuring they have the right leadership skills
 Accessing customers in other markets/home market
 Accessing the right combination of finance
 Navigating infrastructure
 Organizational Support
It's clear that considerable support is required to take a nascent idea to
something fit for market.
Companies With An Intrapreneurial Mindset
Companies are realizing the critical importance of what a vibrant intrapreneurial
environment can offer to the long term health of a company. For instance, 3M
Corporation, Accenture and Barclays have formal programs to encourage their
employees to create new projects and roles.
wwww.digitalerra.com
Conclusion
If your company already boosts intrapreneurs, use them as a case study to start
building a more formal intrapreneurship initiative. Issues such as getting buy in
from management, how to review intrapreneurs’ ideas and overall structure of
program will be key to adopting this more formally within a company.
Employees look for meaningful work, and want to be part of a movement where
creativity and innovation are encouraged and rewarded. Creating a positive
space within your company continue to help drive an impactful company
culture.

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Means of innovation in an intrapreneuship world

  • 1. wwww.digitalerra.com Means Of Innovation In An Intrapreneuship World The concept of intrapreneurship has been around for long time but it is one that’s growing at quite a pace as organizations attempt to leverage and empower employees to create and innovate. Focus On Innovation There has been an understandable focus in recent years on open innovation, whereby insights, ideas and technologies are sought from external sources through partnerships, crowd-sourcing, licensing and so on. The concept rests on the notion that the smartest people will nearly always be employed somewhere else. Intrapreneurship is a different ball-game however, and places employees in charge of new projects within the firm. They typically receive a large dose of
  • 2. wwww.digitalerra.com autonomy and therefore take ownership of its success. Despite the apparent distinction between the two, there are many ways in which open innovation and intrapreneurship align. Intrepreneurship: Scaling Up Internal Startups A 2014 study from Wharton found that the most important factor in scaling up a startup is in the connections and networks the team can form. This has been built by identifying five distinct challenges to achieve high levels of growth with a new project:  Finding the right skill mix for the project  Ensuring they have the right leadership skills  Accessing customers in other markets/home market  Accessing the right combination of finance  Navigating infrastructure  Organizational Support It's clear that considerable support is required to take a nascent idea to something fit for market. Companies With An Intrapreneurial Mindset Companies are realizing the critical importance of what a vibrant intrapreneurial environment can offer to the long term health of a company. For instance, 3M Corporation, Accenture and Barclays have formal programs to encourage their employees to create new projects and roles.
  • 3. wwww.digitalerra.com Conclusion If your company already boosts intrapreneurs, use them as a case study to start building a more formal intrapreneurship initiative. Issues such as getting buy in from management, how to review intrapreneurs’ ideas and overall structure of program will be key to adopting this more formally within a company. Employees look for meaningful work, and want to be part of a movement where creativity and innovation are encouraged and rewarded. Creating a positive space within your company continue to help drive an impactful company culture.