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25 years international business education
Business Innovation MBA
Monday, March 7, 2016
Developing innovations from idea to market
Toomas Danneberg
Program Manager, MBA BI
Vice Rector for International Collaboration
“I can’t understand why people are frightened
of new ideas. I’m frightened of the old ones.”
John Cage
• Oldest and biggest private university in the region
• Since 2011 Branch in Finland
• 1500 students, 4500 alumni
• 30% international students
• 20% international teaching staff
• Over 70 partner universities worldwide
• 16 years of student entrepreneurship
Estonian Business School
Friday, 24. April 2015
Business Innovation is a unique 2-year MBA:
Monday, March 7, 2016
Student Teams
work on …
..own or corporate
project ideas…
Corporate Innovation
New Venture
…resulting in business
value.
Friday, 24. April 2015
Proof of Idea
Validating the initial idea
Business Panel: Go/No-Go
Business Innovation program
Proof of Business
Turning the concept into
business
Business Panel: Go/No-Go
Proof of Concept
Building and testing the
concept
Business Panel: Go/No-Go
Mentoring & Coaching
Team approach
Experimental learning approach
Semester 1 Semester 2 Semester 3
Monday, March 7, 2016
Subjects – 1st semester Subjects – 2nd semester Subjects – 3rd semester
BootCamp Pricing Marketing
Business Model Development Negotiations Financing a Business
Entrepreneurial Finance Product and Service Development Sales
Project Management Business Law Intellectual Capital
Mentoring and Coaching
Value Proposition and Customer
Development Innovation and Strategy
Corporate Governance Creative Leadership Digital Communication
Risk Mitigation Cross-Cultural Management Business Development
Business Development
Business Innovation program – the content
Monday, March 7, 2016
1st semester
Bootcamp Mart Kikas (MBA, MA), Marko Rillo,
Yrjo Ojasaar (Ph.D)
BD & Innovation consultants (EST)
Mentoring and Coaching Peep Aaviksoo (MBA) EBS Executive Training Centre (EST)
Entrepreneurial Finance Harri Seppänen (PhD) EBS / Aalto University (FIN)
Project and Team Management Philipp Bousa (MA) Senior Manager at Accenture (GER, AUT)
Business Model Development Mart Kikas (MBA, MA) BD & Innovation consultant (EST)
Risk Mitigation Paulo Andrez (MA) Former CEO of EBAN (POR)
2nd semester
Negotiations Ilona Nurmela (PhD) Mediator (EST)
Customer Development Rui Coutinho (PhD) Head of Porto Design Factory (POR)
Product and Service
Development
Mikko-Pekka Hanski (MSc), Lauri
Repokari & Marko Nieminen (PhD)
Co-founder of Idean (FIN)
CERN, Aalto
Cross-cultural Management Robert Crane (PhD) Professor (FRA)
Business Law Anne Veerpalu (MBA) Attorney at Law (EST)
Pricing Richard Zinoecker (MSc) Partner at Simon Kucher & Partners (GER)
3rd semester
Innovation and Strategy Milan Lakhani (M.Sc) Strategist at BIC of Konica Minolta (UK)
Sales Johan Bynell (MBA, M.Sc) Country Sales Manager Microsoft (SWE)
Intellectual Capital Bo Heiden (PhD) Head of Centre for IP (SWE)
Business Innovation MBA as a co-creation approach
to innovation
• Co-creation with mutual beneficiaries
contributing to innovation.
• Balancing in-house and external development.
• Fostering innovation leadership.
• Developing methodologies and tools
• Creating real-world learning experience -
experimental learning.
Friday, 24. April 2015
Corporations
&
New ventures
External
experts
University
Entrepreneurship – Bachelor program
Monday, March 7, 2016
Specialisation in Tech Entrepreneurship
Ülle Pihlak
Program Manager
Head of Student entrepreneurship and incubation
Friday, 24. April 2015
Tech Entrepreneurship I
Business model & MVP
Tech Entrepreneurship specialisation - Bachelor
Internship in Tech Entrep.
Working for or building a
startup
Tech Entrepreneurship II
Business concept & market
Mentoring
Team approach
Industry experts
Semester 1 Semester 2
Practical and experimental learning approach
Tech Entrepreneurship specialisation - Bachelor
Tech Entrepreneurship I
• Ideation – idea generation
• Technology trends and developments
• Idea validation
• Value proposition
• Business model
• Design thinking
• Prototyping
• Market development
• Programming
• Presentation: business model and MVP
Tech Entrepreneurship II
• Management and motivation in startup
• Project management toolbox
• Marketing
• Product development and management
• Market entry and exit strategies
• Metrics in performance management
• Funding
• Legal aspects
• Presentation techniques and skills
• Presentation: concept and market
Monday, March 7, 2016
Partners – experience-based learning
• Transferwise
• GrabCad
• Skype
• Taxify
Monday, March 7, 2016
• Fleep
• Gamefounders
• Tehnopol
• ...
Thank you!
Q&A
Toomas Danneberg
toomas.danneberg@ebs.ee
Monday, March 7, 2016

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MBA Business Innovation @ Estonian Business School

  • 1. 25 years international business education
  • 2. Business Innovation MBA Monday, March 7, 2016 Developing innovations from idea to market Toomas Danneberg Program Manager, MBA BI Vice Rector for International Collaboration “I can’t understand why people are frightened of new ideas. I’m frightened of the old ones.” John Cage
  • 3. • Oldest and biggest private university in the region • Since 2011 Branch in Finland • 1500 students, 4500 alumni • 30% international students • 20% international teaching staff • Over 70 partner universities worldwide • 16 years of student entrepreneurship Estonian Business School Friday, 24. April 2015
  • 4. Business Innovation is a unique 2-year MBA: Monday, March 7, 2016 Student Teams work on … ..own or corporate project ideas… Corporate Innovation New Venture …resulting in business value.
  • 5. Friday, 24. April 2015 Proof of Idea Validating the initial idea Business Panel: Go/No-Go Business Innovation program Proof of Business Turning the concept into business Business Panel: Go/No-Go Proof of Concept Building and testing the concept Business Panel: Go/No-Go Mentoring & Coaching Team approach Experimental learning approach Semester 1 Semester 2 Semester 3
  • 6. Monday, March 7, 2016 Subjects – 1st semester Subjects – 2nd semester Subjects – 3rd semester BootCamp Pricing Marketing Business Model Development Negotiations Financing a Business Entrepreneurial Finance Product and Service Development Sales Project Management Business Law Intellectual Capital Mentoring and Coaching Value Proposition and Customer Development Innovation and Strategy Corporate Governance Creative Leadership Digital Communication Risk Mitigation Cross-Cultural Management Business Development Business Development Business Innovation program – the content
  • 7. Monday, March 7, 2016 1st semester Bootcamp Mart Kikas (MBA, MA), Marko Rillo, Yrjo Ojasaar (Ph.D) BD & Innovation consultants (EST) Mentoring and Coaching Peep Aaviksoo (MBA) EBS Executive Training Centre (EST) Entrepreneurial Finance Harri Seppänen (PhD) EBS / Aalto University (FIN) Project and Team Management Philipp Bousa (MA) Senior Manager at Accenture (GER, AUT) Business Model Development Mart Kikas (MBA, MA) BD & Innovation consultant (EST) Risk Mitigation Paulo Andrez (MA) Former CEO of EBAN (POR) 2nd semester Negotiations Ilona Nurmela (PhD) Mediator (EST) Customer Development Rui Coutinho (PhD) Head of Porto Design Factory (POR) Product and Service Development Mikko-Pekka Hanski (MSc), Lauri Repokari & Marko Nieminen (PhD) Co-founder of Idean (FIN) CERN, Aalto Cross-cultural Management Robert Crane (PhD) Professor (FRA) Business Law Anne Veerpalu (MBA) Attorney at Law (EST) Pricing Richard Zinoecker (MSc) Partner at Simon Kucher & Partners (GER) 3rd semester Innovation and Strategy Milan Lakhani (M.Sc) Strategist at BIC of Konica Minolta (UK) Sales Johan Bynell (MBA, M.Sc) Country Sales Manager Microsoft (SWE) Intellectual Capital Bo Heiden (PhD) Head of Centre for IP (SWE)
  • 8. Business Innovation MBA as a co-creation approach to innovation • Co-creation with mutual beneficiaries contributing to innovation. • Balancing in-house and external development. • Fostering innovation leadership. • Developing methodologies and tools • Creating real-world learning experience - experimental learning. Friday, 24. April 2015 Corporations & New ventures External experts University
  • 9. Entrepreneurship – Bachelor program Monday, March 7, 2016 Specialisation in Tech Entrepreneurship Ülle Pihlak Program Manager Head of Student entrepreneurship and incubation
  • 10. Friday, 24. April 2015 Tech Entrepreneurship I Business model & MVP Tech Entrepreneurship specialisation - Bachelor Internship in Tech Entrep. Working for or building a startup Tech Entrepreneurship II Business concept & market Mentoring Team approach Industry experts Semester 1 Semester 2 Practical and experimental learning approach
  • 11. Tech Entrepreneurship specialisation - Bachelor Tech Entrepreneurship I • Ideation – idea generation • Technology trends and developments • Idea validation • Value proposition • Business model • Design thinking • Prototyping • Market development • Programming • Presentation: business model and MVP Tech Entrepreneurship II • Management and motivation in startup • Project management toolbox • Marketing • Product development and management • Market entry and exit strategies • Metrics in performance management • Funding • Legal aspects • Presentation techniques and skills • Presentation: concept and market Monday, March 7, 2016
  • 12. Partners – experience-based learning • Transferwise • GrabCad • Skype • Taxify Monday, March 7, 2016 • Fleep • Gamefounders • Tehnopol • ...

Editor's Notes

  1. Why this is different from accelerators? - Why have different objective. Instead of doing it now, we focus on sustainability and developing talents and experts who manage the teams and process to build long-term business value.
  2. University-Industry Collaboration - Bridging the gap between education offer and industry needs. to initiate and foster corporate innovation and new venture creation. An open (co-working) platform with mutual beneficiaries contributing Building non-hierarchical networks. Saame koos teha white papereid, best practice. MILLISTE PROJEKTIDEGA ja millal MINNA CO-CREATIONISSE JA MILLISTEGA MITTE.
  3. Why this is different from accelerators? - Why have different objective. Instead of doing it now, we focus on sustainability and developing talents and experts who manage the teams and process to build long-term business value.